I had bought some salicylic acid to try, I started it gently but unfortunately it triggered my eczema to flare. Such a shame as it has very good reviews! The agent I spoke to was very helpful and they... See more
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See what reviewers are saying
I bought Clinical Ceramide-Enriched Firming Eye Cream around 12 weeks ago & have use used it religiously morning and evening since. I'm sorry to say, despite the potentially amazing ingredients, it ha... See more
very welcoming team very helpful and friendly Products have changed my life as a teenage girl my skin has always caused me issues but Paulas choice really helped me find myself again and confidence... See more
Company replied
I am a new Paula’s Choice customer and having switched over from Medik8, I am very impressed already with their level of customer service. I have placed 2 separate orders with them and the second one... See more
Company replied
Company details
Contact info
Grote Koppel 7, 3813 AA, Amersfoort, Netherlands
- + 44 (0) 203 608 9813
- info@paulaschoice.co.uk
- paulaschoice.co.uk
4.5
Excellent
81 reviews
Replied to 100% of negative reviews
Typically replies within 48 hours
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Very helpful with a return
I had bought some salicylic acid to try, I started it gently but unfortunately it triggered my eczema to flare. Such a shame as it has very good reviews! The agent I spoke to was very helpful and they were able to give me a refund. I would use this company again to try the other products they have.
23 April 2026
Unprompted review
Very helpful customer service and…
Very helpful customer service and products are great!
16 April 2026
Unprompted review
Reply from Paula's Choice UK
Hi Sehrish, thank you so much for your kind words! We're really glad to hear you had a great experience with our Customer Care team and that you're loving our products so far 🥰
Please don't hesitate to reach out to us if there's ever anything we can help you with - we're more than happy to help!
Kind regards,
Paula's Choice UK
Great customer service after error
After the delivery address somehow appeared as a my previous address and the item was sent back to the warehouse, Natasha got in touch to say they would send to the correct address free of charge and the item was waiting for me when I got home from a holiday. If only all customer service was as efficient, understanding and helpful as this. I’ll definitely use them again.
20 March 2026
Unprompted review
Reply from Paula's Choice UK
Thank you so much for sharing your experience, Gareth.
We completely understand how frustrating delivery issues can be, so it’s great to hear that Natasha was able to step in quickly and get your order to the correct address without any added hassle. That’s exactly the kind of thoughtful, solution-focused service we strive for.
We truly appreciate your kind words and your trust in us!
Kind regards,
Paula's Choice UK
very welcoming team very helpful and…
very welcoming team very helpful and friendly
Products have changed my life as a teenage girl my skin has always caused me issues but Paulas choice really helped me find myself again and confidence
31 March 2026
Unprompted review
Reply from Paula's Choice UK
Hi Faz,
Thank you so much for your kind words! We’re truly happy to hear that you felt welcomed and supported by our team. It means a lot to know our products have made such a positive difference for you and helped boost your confidence. Your feedback inspires us to keep doing what we do.
Kind regards, Paula's Choice UK
Very good customer service
Very good customer service
Sensible approach which saved time and money.
25 March 2026
Unprompted review
Reply from Paula's Choice UK
Hi Saira,
Thank you for your lovely feedback! We’re so glad to hear that you had a great experience with our Customer Service Team. We're always more than happy to help so please feel free to reach out to us at any time!
Kind regards,
Paula's Choice UK
Amazing
Amazing; super good service and products. Thank you so much. I had a problem with my order and they fixed it right away.
30 March 2026
Unprompted review
Reply from Paula's Choice UK
Hi Camila. Thank you for your review your kind words! We’re really happy we could quickly resolve your order issue and that you’re enjoying both our service and products. Please feel free to reach out to us again should you have any further questions or concerns - we're always more than happy to help.
Kind regards,
Paula's Choice UK
This company cares ..
I was unsure of what products I was in need of but the advice and help I was given was perfect. Great products and great customer service.
Would definitely recommend Paula’s Choice.
23 March 2026
Unprompted review
Reply from Paula's Choice UK
Hi Roberta, thank you so much for your kind words! We’re thrilled to hear that our team of Skincare Experts could help you find the right products and provide a great experience. Your recommendation means a lot to us and thank you for choosing Paula’s Choice! ✨
Kind regards,
Paula's Choice UK
I am a new Paula’s Choice customer and…
I am a new Paula’s Choice customer and having switched over from Medik8, I am very impressed already with their level of customer service. I have placed 2 separate orders with them and the second one was quite delayed but their customers service team are absolutely outstanding and have been so helpful and reassuring. I have no doubt the product will perform as expected.
Thank you Shanaya for your help. ☺️
12 March 2026
Unprompted review
Reply from Paula's Choice UK
Hi there and thank you so much for taking the time to share your experience with us!
We’re delighted to hear that your first orders with Paula’s Choice have left such a positive impression! 💗
We’re especially pleased to know our Customer Care team was able to support you during the delay, and Shanaya will be very happy to hear your kind feedback. We truly appreciate your patience and your trust in us.
We hope you love your new Paula’s Choice products just as much as we do and if you ever need advice or support with your routine, our team is always here to help.
Thank you again for your kind words. It really does mean a lot to us.
Kind regards, Paula’s Choice UK
Good customer service and good quality products
I ordered the 5% Vitamin C Sheer Moisturizer SPF 50, I use it on top of my usual moisturiser. For starters it is the best SPF 50 I've ever used, no white cast at all and good quality ingredients. And the customer service provided was spot on.
The original order arrived exploded in the box. I assumed this happened with the courier. I contacted paula's choice very disappointed with the courier and they immediately offered their apology and arranged for another cream to be sent out without me having to ask, and sent it with a different courier at my request.
Overall very happy with the product and the customer service 10/10.
18 February 2026
Unprompted review
Reply from Paula's Choice UK
Hi there, thank you so much for taking the time to share your experience with us!
We’re so pleased to hear how much you’re loving the 5% Vitamin C Sheer Moisturizer SPF 50, especially that it’s earned the title of best SPF 50 you’ve ever used🥰 No white cast and carefully chosen ingredients are exactly what we aim for, so it’s wonderful to know it’s working so well in your routine.
We’re truly sorry your original order didn’t arrive in perfect condition. That’s never the experience we want for our customers. We’re glad our team could step in quickly to arrange a replacement and accommodate your courier preference as your peace of mind is important to us.
Thank you again for your kind words. It really does mean a lot to us.
Kind regards,
Paula’s Choice UK
Lovely experience!
I wrote to the Paula's Choice team asking for recommendations for my next retinol product. They were super helpful and took in consideration all the aspects of my skincare journey I had detailed in the message. Just an amazing experience overall. Thank you!
16 February 2026
Unprompted review
Reply from Paula's Choice UK
Hi Laura, thank you so much for sharing your experiece with us!
Skincare is never one-size-fits-all, especially when it comes to retinol, so we’re always happy to take a closer look at your routine and help you find the best next step for your skin. It means so much to hear that you felt listened to and supported as that’s exactly the experience we aim to create.
If you ever want to fine-tune your routine further or have questions down the line, we’re always happy to help. Thank you for trusting us with your skincare journey!
Kind regards, Paula's Choice UK
Great products and dependable service
Paula’s Choice remains one of the most dependable skincare brands in my routine. The formulations are thoughtful, ingredient-focused, and deliver real results over time.
It’s also reassuring to know their customer care is responsive if you ever need support. A solid, trustworthy brand overall.
14 February 2026
Unprompted review
Reply from Paula's Choice UK
Hi Barbara, thank you so much for your thoughtful review!
We’re delighted to hear that our ingredient-focused formulations continue to deliver results and remain a dependable part of your routine. That’s exactly what we strive for - effective, research-backed skincare you can truly trust.
It also means so much to us knowing you feel supported by our dedicated Customer Care team.
Kind regards, Paula's Choice UK
Worth all the money you pay
After a year of trying different products for blackheads we finally found Paula's choice! My daughter has very very sensitive skin, with eczema, so many oroducts were too harsh. Here we found CALM range which is perfect for her and after a week or so her skin got used to it. Incredible results after 3 days only.
Customer service is " real" and not AI which is very nice too these days.
It is expencive, but totally totally worth it.
1 February 2026
Unprompted review
Reply from Paula's Choice UK
Hi Yulia. Thank you so much for your lovely review!
We’re delighted to hear the CALM range has worked so well for your daughter’s sensitive, eczema-prone skin, especially after such a long search. It means a lot that you’ve seen such great results.
We also truly appreciate your kind words about our customer care team. We’re always here if you need us! ❤️
Kind regards, Paula's Choice UK✨
Reply from Paula's Choice UK
Hi Giuseppina. Thank you so much for your kind words!❤️We’re delighted to hear you had a quick and positive experience with our team. Providing helpful, thoughtful support is always our goal and your feedback truly means a lot to us.
Kind regards, Paula's Choice UK💫
Always excellent
I have just had another order delivered. It’s always super quick and quality products; I have never had any issues. I have problematic sensitive skin and have spent a fortune on different brands trying to find some products that might calm it. I was starting to lose all hope, but then I found PC’s CALM range and I am so pleased I did. Thank you!
6 January 2026
Unprompted review
Reply from Paula's Choice UK
Hi Lauren! Thank you so much for taking the time to share your review. We’re so thrilled to hear our gentle, effective CALM range has made such a positive difference for your sensitive skin, especially after such a long search.
Knowing your orders arrive quickly and the products are working well for you truly means a lot to us.
Kind regards,
Paula's Choice✨
Great customer service
Ordered Christmas gift & received an empty box. Was so upset. But after an online chat with Shannon, have received replacement along with a discount code.
8 December 2025
Unprompted review
Reply from Paula's Choice UK
Hi Dawn, thank you for taking the time to share your experience with us. Unfortunately sometimes during delivery things do go wrong unexpectedly, but I'm so pleased we were able to resolve this for you right away. Hopefully you're able to make good use of the discount code to treat yourself! Wishing you a wonderful festive season ✨
My first order was a terrible…
My first order was a terrible experience: I ordered 9 items but received only 2.
The replacement order never arrived, and despite all my follow-ups, I was never issued the refund I was promised.
I kept receiving conflicting information from customer service with no real resolution.
I will never purchase from this brand again and will warn others to avoid the same situation.
8 December 2025
Unprompted review
Reply from Paula's Choice UK
Thank you for taking the time to share your experience, and I’m truly sorry for the frustration and inconvenience you’ve faced. This is far from the level of service we aim to provide, and I completely understand your disappointment.
I’d really like to help make this right. Please reach out to us with your order details so we can review what happened and ensure you receive the refund or resolution you were promised.
Thank you again for bringing this to our attention, and I’m sorry your experience has been anything less than smooth.
Kind regards, Paula's Choice ✨
I’m new to Paula’s Choice
I’m new to Paula’s Choice, so I can’t yet comment on the products, but the customer service I received today from Nick has been nothing short of outstanding. He’s working solo on a busy Black Friday weekend, and I’ve had to reach out to him repeatedly for help. Not only has he been incredibly responsive and supportive, but he’s gone above and beyond to make my first experience as a customer a truly positive one.
I genuinely believe great customer service is what sets a company apart - turning an average experience into an exceptional one and building the kind of loyalty that brings customers back. That’s exactly what you’ve done for me today, Nick. I appreciate it!
29 November 2025
Unprompted review
Reply from Paula's Choice UK
Hi Tori, thank you so much for sharing this lovely review! We’re thrilled to hear that Nick made your first Paula’s Choice experience such a positive one, especially during the very busy Black Friday rush. We’ll be sure to pass along your kind words. We truly appreciate you taking the time to share this, and we’re excited to be part of your skincare journey! ✨
Absolutely amazing customer service
Absolutely amazing customer service, top notch!
If only other companies would step up to the mark.
Thank you Paula's Choice.
Highly recommend!
3 November 2025
Unprompted review
Reply from Paula's Choice UK
Thank you so much for your kind words about our service, Jennifer. We’re so glad we could assist you quickly and we truly appreciate your continued support. Kind regards, Paula's Choice Customer Service
Paula's Choice Skincare Free Recycling Programme
I have been a happy Paula's Choice customer for about 15 years, and based on the quality of their products would like to continue being one. However, as someone who cares a lot about sustainability, I was shocked to hear that Paula's Choice UK recently terminated their cooperation with Terracycle, which allowed customers to recycle empty skincare containers properly. I assume this is because the program is expensive to maintain. But doing the right thing is expensive sometimes. And I believe if PC advertised the program better, the uptake would improve as well. Please bring back the recycling scheme or offer a suitable alternative!
15 September 2025
Unprompted review
Reply from Paula's Choice UK
Thank you so much for your loyalty over the past 15 years. We truly appreciate your support. We understand your concerns about the end of our partnership with TerraCycle and take your feedback seriously. Sustainability is incredibly important to us, and we're committed to being transparent about the steps we’re taking.
You can read more about our ongoing efforts here: https://www.paulaschoice.co.uk/sustainability.
Thank you again for sharing your thoughts.
Kind regards, Paula's Choice UK
Great customer services …
I’ve bought a few products from them and always been happy. I decided to try the Ceramide-Enriched Firming Eye cream, unfortunately my eyes were really irritated by this product. Ive never suffered with sensitivity before so there is definitely something in this product that doesn’t suit me. Customer services were great and refunded my product straight away. I’m happy with their service.
17 September 2025
Unprompted review
Reply from Paula's Choice UK
Thank you for your kind words about our service, Abby. We’re really sorry to hear about your experience with this product. Unfortunately, not everyone reacts the same way to skincare ingredients, and some can be more sensitive to certain ones than others. While it’s hard to say exactly what caused your reaction, our friendly Skincare Experts are always here to help you find something better suited. We’re so glad we could assist you quickly under our 60-day return policy, and we truly appreciate your continued support. Kind regards, Paula's Choice Customer Service
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