I have just had another order delivered. It’s always super quick and quality products; I have never had any issues. I have problematic sensitive skin and have spent a fortune on different brands tryin... See more
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Review summary
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What people talk about most
Reviews shaping this summary
I was looking for products that can exfoliate my oily sensitive skin without irritating it,came across Skin Perfecting 2% BHA liquid exfoliant. My it is amazing,after 2 weeks of use ,my skin looks... See more
Company replied
I am a new Paula’s Choice customer and having switched over from Medik8, I am very impressed already with their level of customer service. I have placed 2 separate orders with them and the second one... See more
Company replied
This does exactly what it says ‘on the tin’ and I have used for many months now and it has not let me down, kept my skin NON shiny which is what I was after. I was dubious in the beginning, as other p... See more
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Company details
Contact info
Grote Koppel 7, 3813 AA, Amersfoort, Netherlands
- + 44 (0) 203 608 9813
- info@paulaschoice.co.uk
- paulaschoice.co.uk
4.3
Excellent
109 reviews
No recent history of asking for reviews
This company hasn't invited customers recently, so reviews may not be representative
Replied to 80% of negative reviews
Typically replies within 48 hours
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When customer service is tested?
Paula’s choice have a range of great products which I have loved for years now.
Nothing tests a good company like providing customer service. An unfortunate incident with the delivery of an empty box meant I had to go through customer service, here I felt supported and understood as a customer.
Well done Paula’s choice for providing amazing customer service!
29 May 2026
Unprompted review
Reply from Paula's Choice UK
Hi Anju,
Thank you so much for your kind words and for taking the time to share your experience.
We're delighted to hear that you've enjoyed our products for many years, and even more pleased that our Customer Care team was able to support you when an issue arose with your delivery. While we're sorry that your order arrived as an empty box, it's wonderful to know that you felt understood and supported throughout the resolution process.
Your feedback means a lot to us, and we'll be sure to share your comments with the team.
Thank you again for being a valued Paula's Choice customer!
Warm regards,
Paula's Choice UK
Great products and very helpful…
Great products and very helpful customer service ☺️ thank you
28 May 2026
Unprompted review
Reply from Paula's Choice UK
Thank you so much for your lovely review 😊
We’re really happy to hear you’re enjoying our products and that our Customer Service Team was able to help. Your support means a lot to us, and we’ll make sure to pass your kind words on to the team.
If you ever need anything, we’re always here to help!
Kind regards,
Paula's Choice UK
Excellent customer service
Firstly, Paula's choice products are very good. After trying so many skincare products, I have settled on Paula's Choice. Secondly, their customer service is too good. They are very prompt in responding to questions. Their small gestures of sending free gifts helps in keeping a good relationship with the brand.
26 May 2026
Unprompted review
Reply from Paula's Choice UK
Hi Namrata, thank you so much for your kind words and for choosing Paula’s Choice as part of your skincare routine.
We’re delighted to hear that our products have worked so well for you, especially after trying so many different skincare options. It also means a lot to know that our Customer Care team has made a positive impression as we always strive to provide thoughtful, helpful support alongside effective skincare.
We’re so grateful for your support and are pleased that the little extras help make your experience with us even more enjoyable.
Thank you again for being part of the Paula’s Choice community!
Kind regards,
Paula's Choice UK
Loyal customer
Loyal customer. I ordered one item this time (which is already overpriced), then the next day the 20% offer started, I contacted and asked if I could get the discount for my order which hadn't been shipped at the time as far as I was aware. The answer was no, I then asked for a £5 good will gesture and mentioned I can just return the item when it turns up and re order at the discounted rate. They agreed that is fine to do. This wastes my time, the companies and the transporting (royal mail) company. All for i think a total of £8.25. I expect better from businesses and this is clearly not a model that is profitable or recommended in the business space. Bad service. Cost themselves more money and potentially lost me as a loyal customer.
19 May 2026
Unprompted review
Reply from Paula's Choice UK
Hi Josh, thank you for taking the time to share your feedback, and we’re sorry to hear about your experience.
We completely understand how frustrating it can feel when a promotion launches shortly after placing an order, especially as a loyal customer. While our offers are only valid within their advertised promotional periods, we appreciate your point about the inconvenience caused by needing to return and reorder an item to receive the discount.
We never want our customers to feel undervalued, and we’re sorry that this interaction left you disappointed. Your feedback has been shared internally, as we’re always looking at ways to improve both our policies and the overall customer experience.
We truly appreciate your loyalty and hope we’ll have the opportunity to restore your confidence in us moving forward.
Kind regards,
Paula's Choice UK
Brilliant service!
Really easy website to use - brilliant to be able to take a test to see if the product would be right for your skin type!
Had a little issue with my delivery and the live chat function was fantastic! Really helpful and sorted within minutes!
8 May 2026
Unprompted review
Reply from Paula's Choice UK
Hi Fran. Thank you so much for your wonderful review! We’re delighted to hear that you found the website easy to use and that the skin test helped you find products suited to your skin type. We’re also very pleased our customer care team could quickly resolve the delivery issue for you. Your kind words about our live chat service truly mean a lot to us. We look forward to continuing supporting you. Kind regards, Paula's Choice UK
The very best by far
Honestly I wouldn't trust any other company with my skin. I've always had really beautiful skin and Paula's Choice products are the reason why.
20 April 2026
Unprompted review
Reply from Paula's Choice UK
Thank you so much for your kind words! We’re thrilled to hear that Paula's Choice has been such an important part of your skincare routine and that you’re loving your results. It means a lot to us that you trust us with your skin, we’re here to keep supporting you every step of the way! Kind regards, Paula's Choice UK
Very helpful with a return
I had bought some salicylic acid to try, I started it gently but unfortunately it triggered my eczema to flare. Such a shame as it has very good reviews! The agent I spoke to was very helpful and they were able to give me a refund. I would use this company again to try the other products they have.
23 April 2026
Unprompted review
Reply from Paula's Choice UK
Hi Alexandra, thank you so much for your kind feedback! We’re really sorry to hear that the product you purchased didn’t suit your skin, but we’re glad our team could assist you further with our return policy. We're so happy to hear you’d consider trying other products with us. If you ever need guidance on gentler options, we’re always here to help!
Kind regards, Paula's Choice UK
Very helpful customer service and…
Very helpful customer service and products are great!
16 April 2026
Unprompted review
Reply from Paula's Choice UK
Hi Sehrish, thank you so much for your kind words! We're really glad to hear you had a great experience with our Customer Care team and that you're loving our products so far 🥰
Please don't hesitate to reach out to us if there's ever anything we can help you with - we're more than happy to help!
Kind regards,
Paula's Choice UK
Great customer service after error
After the delivery address somehow appeared as a my previous address and the item was sent back to the warehouse, Natasha got in touch to say they would send to the correct address free of charge and the item was waiting for me when I got home from a holiday. If only all customer service was as efficient, understanding and helpful as this. I’ll definitely use them again.
20 March 2026
Unprompted review
Reply from Paula's Choice UK
Thank you so much for sharing your experience, Gareth.
We completely understand how frustrating delivery issues can be, so it’s great to hear that Natasha was able to step in quickly and get your order to the correct address without any added hassle. That’s exactly the kind of thoughtful, solution-focused service we strive for.
We truly appreciate your kind words and your trust in us!
Kind regards,
Paula's Choice UK
very welcoming team very helpful and…
very welcoming team very helpful and friendly
Products have changed my life as a teenage girl my skin has always caused me issues but Paulas choice really helped me find myself again and confidence
31 March 2026
Unprompted review
Reply from Paula's Choice UK
Hi Faz,
Thank you so much for your kind words! We’re truly happy to hear that you felt welcomed and supported by our team. It means a lot to know our products have made such a positive difference for you and helped boost your confidence. Your feedback inspires us to keep doing what we do.
Kind regards, Paula's Choice UK
Very good customer service
Very good customer service
Sensible approach which saved time and money.
25 March 2026
Unprompted review
Reply from Paula's Choice UK
Hi Saira,
Thank you for your lovely feedback! We’re so glad to hear that you had a great experience with our Customer Service Team. We're always more than happy to help so please feel free to reach out to us at any time!
Kind regards,
Paula's Choice UK
Amazing
Amazing; super good service and products. Thank you so much. I had a problem with my order and they fixed it right away.
30 March 2026
Unprompted review
Reply from Paula's Choice UK
Hi Camila. Thank you for your review your kind words! We’re really happy we could quickly resolve your order issue and that you’re enjoying both our service and products. Please feel free to reach out to us again should you have any further questions or concerns - we're always more than happy to help.
Kind regards,
Paula's Choice UK
This company cares ..
I was unsure of what products I was in need of but the advice and help I was given was perfect. Great products and great customer service.
Would definitely recommend Paula’s Choice.
23 March 2026
Unprompted review
Reply from Paula's Choice UK
Hi Roberta, thank you so much for your kind words! We’re thrilled to hear that our team of Skincare Experts could help you find the right products and provide a great experience. Your recommendation means a lot to us and thank you for choosing Paula’s Choice! ✨
Kind regards,
Paula's Choice UK
I am a new Paula’s Choice customer and…
I am a new Paula’s Choice customer and having switched over from Medik8, I am very impressed already with their level of customer service. I have placed 2 separate orders with them and the second one was quite delayed but their customers service team are absolutely outstanding and have been so helpful and reassuring. I have no doubt the product will perform as expected.
Thank you Shanaya for your help. ☺️
12 March 2026
Unprompted review
Reply from Paula's Choice UK
Hi there and thank you so much for taking the time to share your experience with us!
We’re delighted to hear that your first orders with Paula’s Choice have left such a positive impression! 💗
We’re especially pleased to know our Customer Care team was able to support you during the delay, and Shanaya will be very happy to hear your kind feedback. We truly appreciate your patience and your trust in us.
We hope you love your new Paula’s Choice products just as much as we do and if you ever need advice or support with your routine, our team is always here to help.
Thank you again for your kind words. It really does mean a lot to us.
Kind regards, Paula’s Choice UK
Good customer service and good quality products
I ordered the 5% Vitamin C Sheer Moisturizer SPF 50, I use it on top of my usual moisturiser. For starters it is the best SPF 50 I've ever used, no white cast at all and good quality ingredients. And the customer service provided was spot on.
The original order arrived exploded in the box. I assumed this happened with the courier. I contacted paula's choice very disappointed with the courier and they immediately offered their apology and arranged for another cream to be sent out without me having to ask, and sent it with a different courier at my request.
Overall very happy with the product and the customer service 10/10.
18 February 2026
Unprompted review
Reply from Paula's Choice UK
Hi there, thank you so much for taking the time to share your experience with us!
We’re so pleased to hear how much you’re loving the 5% Vitamin C Sheer Moisturizer SPF 50, especially that it’s earned the title of best SPF 50 you’ve ever used🥰 No white cast and carefully chosen ingredients are exactly what we aim for, so it’s wonderful to know it’s working so well in your routine.
We’re truly sorry your original order didn’t arrive in perfect condition. That’s never the experience we want for our customers. We’re glad our team could step in quickly to arrange a replacement and accommodate your courier preference as your peace of mind is important to us.
Thank you again for your kind words. It really does mean a lot to us.
Kind regards,
Paula’s Choice UK
Lovely experience!
I wrote to the Paula's Choice team asking for recommendations for my next retinol product. They were super helpful and took in consideration all the aspects of my skincare journey I had detailed in the message. Just an amazing experience overall. Thank you!
16 February 2026
Unprompted review
Reply from Paula's Choice UK
Hi Laura, thank you so much for sharing your experiece with us!
Skincare is never one-size-fits-all, especially when it comes to retinol, so we’re always happy to take a closer look at your routine and help you find the best next step for your skin. It means so much to hear that you felt listened to and supported as that’s exactly the experience we aim to create.
If you ever want to fine-tune your routine further or have questions down the line, we’re always happy to help. Thank you for trusting us with your skincare journey!
Kind regards, Paula's Choice UK
Great products and dependable service
Paula’s Choice remains one of the most dependable skincare brands in my routine. The formulations are thoughtful, ingredient-focused, and deliver real results over time.
It’s also reassuring to know their customer care is responsive if you ever need support. A solid, trustworthy brand overall.
14 February 2026
Unprompted review
Reply from Paula's Choice UK
Hi Barbara, thank you so much for your thoughtful review!
We’re delighted to hear that our ingredient-focused formulations continue to deliver results and remain a dependable part of your routine. That’s exactly what we strive for - effective, research-backed skincare you can truly trust.
It also means so much to us knowing you feel supported by our dedicated Customer Care team.
Kind regards, Paula's Choice UK
Worth all the money you pay
After a year of trying different products for blackheads we finally found Paula's choice! My daughter has very very sensitive skin, with eczema, so many oroducts were too harsh. Here we found CALM range which is perfect for her and after a week or so her skin got used to it. Incredible results after 3 days only.
Customer service is " real" and not AI which is very nice too these days.
It is expencive, but totally totally worth it.
1 February 2026
Unprompted review
Reply from Paula's Choice UK
Hi Yulia. Thank you so much for your lovely review!
We’re delighted to hear the CALM range has worked so well for your daughter’s sensitive, eczema-prone skin, especially after such a long search. It means a lot that you’ve seen such great results.
We also truly appreciate your kind words about our customer care team. We’re always here if you need us! ❤️
Kind regards, Paula's Choice UK✨
Reply from Paula's Choice UK
Hi Giuseppina. Thank you so much for your kind words!❤️We’re delighted to hear you had a quick and positive experience with our team. Providing helpful, thoughtful support is always our goal and your feedback truly means a lot to us.
Kind regards, Paula's Choice UK💫
Always excellent
I have just had another order delivered. It’s always super quick and quality products; I have never had any issues. I have problematic sensitive skin and have spent a fortune on different brands trying to find some products that might calm it. I was starting to lose all hope, but then I found PC’s CALM range and I am so pleased I did. Thank you!
6 January 2026
Unprompted review
Reply from Paula's Choice UK
Hi Lauren! Thank you so much for taking the time to share your review. We’re so thrilled to hear our gentle, effective CALM range has made such a positive difference for your sensitive skin, especially after such a long search.
Knowing your orders arrive quickly and the products are working well for you truly means a lot to us.
Kind regards,
Paula's Choice✨
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