Prime London Reviews 

85
TrustScore 4.5 out of 5

4.7

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Evaluating 50 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their professionalism, helpfulness, and friendly approach, often noting individuals who go above and beyond. The service provided is frequently highlighted as exceptional, with many people appreciating its reliability, efficiency, and overall quality. Reviewers commend the excellent communication and prompt response times, which contribute to a smooth and stress-free user experience. Many consumers found the entire process to be seamless and straightforward, often describing their interactions as easy and well-managed. People also value the team's deep market knowledge and their dedication to delivering outstanding results for clients.

What people talk about most

Staff

People report positive experiences with staff, highlighting their kindness, professionalism, and helpfulness.... See more

Service

Customers had positive experiences with service, with many reviewers describing it as excellent,... See more

Customer service

Customers consistently note positive experiences with customer service, highlighting the professionalism,... See more

Response time

Consumers find response times to be positive, with many reviewers highlighting the promptness and efficiency... See more

User experience

Users describe positive interactions with the overall experience, with many reviewers reporting a brilliant... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Always a faultless experience dealing with Prime London. Charlie, in particular, has been great to work with and I'd highly recommend him and the wider team.

Rated 5 out of 5 stars

Prime London (specifically Ellie, and also more recently Jess) have let out my apartment for the last 10 years. I have never had any problem with them, and would highly recommend them.

Company replied

Rated 5 out of 5 stars

Prime London has an absolutely fabulous team. Cristina was extremely professional and helped with any questions we had.

Rated 5 out of 5 stars

Really good firm - just completed on a very tricky transaction in Westminster, and the oversight from Bryce and Daniel was invaluable. Indeed, constructively highlighted errors made by my own solicito... See more

Company replied


Company details

  1. Estate Agent
  2. Apartment Letting Agency
  3. Property management company
  4. Property valuer
  5. Property Rental Agency

Written by the company

Prime London are a Central London Estate, Letting and Asset Management agency, where an ethical and professional service is paramount. We handle over 800 transactions annually, and manage over £1bn of assets in Central London. With our global reach and partnerships, we deal with some of the finest properties in the world, and our dedicated team understand fully the bespoke service required to meet the needs of our clients, purchasers and tenants. Prime London own and operate from our offices both at 21 Grosvenor Gardens in Belgravia, and at Palace View, adjacent to Lambeth Bridge.


Contact info

4.7

Excellent

TrustScore 4.5 out of 5

85 reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 50% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.7

All reviews

(85)

57 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

The team at Prime London Residential…

The team at Prime London Residential and Aline were excellent at renting out my flat. They were very professional, extremely helpful at every stage and responsive to questions and queries. Would highly recommend using Prime London for central London properties.

28 August 2023
Unprompted review
Rated 5 out of 5 stars

When we decided to sell my property we…

When we decided to sell my property we contacted Prime London to request a valuation and since step 1 they have so so helpful, Aline specially was very understanding towards our expectations. It was great to work with her to achieve our final sales price. It would recommend then.

30 May 2023
Unprompted review
Rated 5 out of 5 stars

Rent.

Rented a property through Shannon, the process couldn’t have been easier, and the levels of customer care and professionalism was excellent. Made the entire process simple, quick and painless

12 September 2023
Unprompted review
Rated 5 out of 5 stars

Positive experience

Positive experience, and I appreciate that the Prime London team has been responsive and a good intermediary between us and the landlord. They worked to help us vacate our flat early and I want to give a shout-out to Ellie for all the support she's delivered during our tenancy.

15 March 2023
Unprompted review
Prime London logo

Reply from Prime London

Hi Melissa,
Thanks for your review.
There are always tricky points during a bespoke tenancy move out/move in due to relocation, and I am glad that this is appreciated. I will pass your thanks onto Ellie

Rated 5 out of 5 stars

I recently bought a new home in…

I recently bought a new home in Belgravia through Bryce at Prime London and I would highly recommend him.

His attention to detail is second to none and he makes the whole process easy and stress free, he is a consummate professional.

10 November 2022
Unprompted review
Prime London logo

Reply from Prime London

Thank you Mo for your review of Bryce. The property is really something!

Rated 5 out of 5 stars

Excellent service As a new resident of London l found the…

As a new resident of London l found the depth of knowledge in and around the areas l was interested in to buy and professionalism of the team and especially Mr Dixon second to none. I was always made to feel like a valued client and my list of questions were reassuringly answered. I am now the proud owner of a fabulous apartment near one of the most visited areas of London. Thank you once again Prime London. Diane Ross.

1 September 2022
Unprompted review
Prime London logo

Reply from Prime London

Thank you Diane for your review of Byron. I/we look forward to being of further service.

Rated 5 out of 5 stars

I’m a landlord with prime London and…

I’m a landlord with prime London and I’ve been very impressed with how professional they’ve been. I would highly recommend them to any future landlord looking for expert advice.

28 November 2022
Unprompted review
Prime London logo

Reply from Prime London

Thanks for your review Paul

Rated 5 out of 5 stars

Prime London is Aces

Joseph and team were absolutely excellent in helping me let a flat in London. Their knowledge and professionalism is top notch. Will use again

16 November 2022
Unprompted review
Rated 5 out of 5 stars

First class from start to finish. Many thanks Joseph

Having used Prime London to both manage a property for me as well as market another, I felt compelled to leave a review.
Easily one of, if not the most, professional and thorough companies I have ever dealt with (in ANY sector).
I am a car mechanic by trade and if I had to compare Prime to anything I've ever been underneath, it would be an Aston Martin DB5: classy, well put together, quintessentially British & a pleasure to work with.
Huge thanks to Mr Cadman, I've no doubt we'll cross paths again.

6 October 2022
Unprompted review
Rated 5 out of 5 stars

Great Service

Great Service.
Very impressed at the professionalism of the staff, especially Simran.
I was after an upmarket rental and she understood my requirements and found me the perfect property without having to go around doing lots of viewings.

25 November 2022
Unprompted review
Rated 5 out of 5 stars

Excellent firm

Excellent firm - have just moved out, and the whole process was seamless.

23 November 2022
Unprompted review
Prime London logo

Reply from Prime London

Thank you for your review. The property was left in excellent order.

Rated 5 out of 5 stars

I have been very impressed

I have been very impressed with the service given by Prime London. I was looking for an exceptional rental and PL was the only firm that really understood my requirements, and had the inventory to satisfy it.

1 October 2022
Unprompted review
Prime London logo

Reply from Prime London

Thank you for your review Hussain. The property is quite something!

Rated 1 out of 5 stars

Mixed - good before move-in, worst thereafter

The viewing went quite smooth, Devon was professional enough to guide me through the process of viewing/signing and arranged a quite swiftly move in.

The nightmare started after I move in.

They told me the electricity provider is E-ON, and ignore the EDF mails I had been receiving quite often. It's only months later I found out that EDF is the actual electricity provider, and you guessed, I paid some hefty late fees. They are also extremely slow with email communication.

I thought that was it. No no no, that's just the beginning.

After checkout, I waited almost 3 months to get back my deposit. Guess why? Because they are just sitting there doing nothing. They made me feel they are chasing after the landlord for the final deposit return. Genius. I only found out the landlord was also waiting for their evaluation on the checkout report, after I established some form of contact with the landlord. God knows how long before I get the money back had I not coincidentally get landlord's contact.

30 July 2022
Unprompted review
Prime London logo

Reply from Prime London

Hi Luke,
Whilst it is pleasing to hear the good feedback regarding Devon, the latter (regarding the deposit) is of course less so, especially as we always push for a speedy deposit return. If it does take a long period, this is only detrimental to tenants and oursleves too (as there is no benefit of us doing so).
Whilst recollections may vary with a landlord who is contacted directly, if you can confirm the property details to pm@primelondonresidential.com I will look into this for you.
Best,
Joseph

Rated 1 out of 5 stars

Prime London poor service

I used its letting and management service last year. Their fee rate is high compared to others, but the services was poor. They did not inform the utility providers when the tenant moved in and moved out. Even worse, when the tenant moved out Prime London did not check whether the tenant settled all the bills, but confirmed to me the bills had been settled. So I agreed to release the deposit. Now all the outstanding bills surface out. There are about 60 bills, reminders and demand letters. I’m being chased by the utility providers and council.😡😭😭😭

Prime London replied as below in 2022 saying that it's the incoming agent's responsibility not their reponsibility. Is it fair and reasonable for the incoming agent to inform the service providers that the previous tenant had moved out and his moving and out dates (to which the new agent had no information)? Is it fair and reasonable for them to confirm to me all things had settled before they checked? I believe everybody can make a sound judgment from it.

16 March 2021
Unprompted review
Prime London logo

Reply from Prime London

Hi Christine,
As discussed, sadly your incoming agent did not relay/update the details when bills were received. This was during a lockdown period, but after we were made aware, we rectified this, even though we were not managing the property.
I have asked for the review to be updated (for accuracy and fairness), but as this has not been done, I have replied to ensure that this is seen.
Best,
Joseph

Rated 1 out of 5 stars

Terrible agency!

Terrible agency!! They do not care about you at all. Do not even do the absolute MINIMUM. AVOID.

17 December 2019
Unprompted review
Prime London logo

Reply from Prime London

This is a fake review along with others all posted at the same time. This is known to us already.

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look