PureGym Danmark Reviews 7,011

TrustScore 3 out of 5

3.1

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Rated 5 out of 5 stars

I really appreciate the quality of the gym, the clean environment, and the well-equipped facilities. Overall, it’s a great place to work out. However, today was my first training session, and as a beg... See more

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Rated 2 out of 5 stars

I've been a member for about 8 years now. The gym is generally well-equipped. However, in the past year, it has gone from being nice and clean to downright gross. The center is pretty awful. Equipment... See more

Company replied

Rated 1 out of 5 stars

I have been a member for over a half year with Pure Gym. In September 2025 I told the staff at Pure Gym Esbjerg several times that I would like to pause the membership. As response I onl... See more

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Rated 5 out of 5 stars

Puregym more or less has everything you need It also looks really modern and has inviting atmosphere and it’s more so easily accessible in many places so it’s great. I don’t have much to complain abou... See more

Company replied

Company details

  1. Fitness centre
  2. Fitness Class
  3. Gym
  4. Physical Fitness Programme

About PureGym Danmark

Written by the company

TræningsinspirationPersonlig træning Holdtræning Bliv medlem

Danmarks største fitnesskæde

Vores mission er at gøre befolkningen sundere, og det ligger dybt i vores DNA, at der skal være plads til alle. Derfor kan du i PureGym hver dag træne i et center i nærheden af, hvor du bor, arbejder eller opholder dig.

Vi stræber efter at tilbyde det, der skal til for at skabe en sund krop via et stort udbud indenfor fitness og hold. For os handler fitness ikke bare at være fit, men om sundhed i bredeste forstand. Derfor tilbyder vi vores medlemmer en verden af træningsmuligheder med noget for alle, uanset om du træner for at tabe dig, komme i bedre form, blive stærkere eller blive strammet op.

Fordele i PureGym:
  • Fitnesskæden med flest centre i Danmark
  • Et stort og varieret holdudbud med fx Stram Op, Yoga, Bike, Cirkeltræning, Jam, Step og Boksning
  • Adgang til Bodytracker, der måler vægt, BMI, muskelmasse og fedtprocent
  • Fri adgang til vores fitness app, hvor du blandt andet kan lave dit eget træningsprogram, booke hold og deltage i challenges
  • Mulighed for køb af vand, energidrikke og proteinberigede produkter i alle centre
  • Mulighed for personlig træning
  • PureGym tilbyder flere typer medlemskaber, både med og uden hold og med adgang til dit lokale center eller til flere centre i landet
  • Mulighed for at købe ALL-IN, hvor du hver dag kan trække et produkt i automaten og frit vælge imellem proteinbarer og -drikke, energi- eller sportsdrikke samt kolde kildevand. Produkterne er fra FNCTNL, og hver måned har vi et gæsteprodukt.

Contact info

3.1

Average

TrustScore 3 out of 5

7k reviews

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Rated 1 out of 5 stars

A greedy company that will milk you any…

A greedy company that will milk you any kind of money you earn. I quit the membership at 5th of February. The membership ends at 31st of March. Have the audacity to say "don't worry, you can still of course train until your membership ends." What I'm worrying about is you still charging me money ya know. Like why would I pay the February AND March's bill? I want to quit now. Yeah I get it it is in the agreement that 100% people will all read. But we all know it is just extra money you can milk from your hard working members that barely surviving while everything double in price. Please. Please22222 consider this thing about keep having to pay and keep having to have the membership when you don't want it anymore. Don't let the shine of the green money turn up your greed until 11.

Oh and the website is slow too, quite often you can't look into the 'mitpuregym section.' God forbid that you want to pause/cancel the membership .

12 February 2025
Unprompted review
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Reply from PureGym Danmark

Hello!

Thank you for your review.

Our notice period is the end of the current month plus one month, and this applies to all our members. We are sorry to hear that you have experienced issues with the cancellation and our website. If you need assistance, you are always welcome to contact our Members Service via email or live chat.

We appreciate your feedback.

Wishing you a great day.

Best regards
Amalie / PureGym

Rated 1 out of 5 stars

My local PureGym center was shutdown…

My local PureGym center was shutdown due to "facilities not living up to the company's standards", and I was offered access to their other centers....which are on completely different islands to the one I live one (so 40 minutes-to-1-hour-drive *one way* to get there). There was no e-mail informing of us of this, but only laminated cards taped to the doors of the gym.

The cards advertised that we had until the 31st of January to cancel our membership or be moved to a different membership. To find out that I'm still being charged for the last month regardless of the fact that I never wanted to change center. It's the usual scummy 'business practices.' If you have other options, use them, and not this gym chain.

11 February 2025
Unprompted review
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Reply from PureGym Danmark

Hi!

Thank you for your feedback.

We always send out an information letter at least 45 days before a center closes. This ensures that you have enough time to decide whether you’d like to continue your membership or cancel it while still having access to the gym throughout the cancellation period.

If you missed the cancellation deadline and don’t wish to continue your membership at another gym, we’d be happy to assist you. Please reach out to us at medlemsservice@puregym.com, and we’ll help you find a solution.

Have a great day!

Best regards,
Nina / PureGym

Rated 1 out of 5 stars

This company is incredibly sketchy

This company is incredibly sketchy, after months of cancelling my subscription with them, they automatically withdrawn money from my account WITHOUT ME EVEN HAVING AN ACCOUNT with them. They didn’t delete my data and they didn’t answer my email. It is the worst costumer service since you can’t even telephone them, everything is done via a bot chat, worst company ever, stealing my money

5 February 2025
Unprompted review
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Reply from PureGym Danmark

Hej Elena,

I'm sorry to hear about your experience!

When cancelling a membership, there is a notice period of the remaining month plus one additional month.

Our email response time is currently 4-5 working days, but we are doing our best to reply as quickly as possible. Please ensure that your inquiry has been sent to medlemsservice@puregym.com.

Alternatively, you can reach out via our chat, where our team—real people 🙂—is ready to assist you in real-time.

We look forward to hearing from you so we can help resolve this matter.

Best regards,
Nina / PureGym

Rated 2 out of 5 stars

Pure gym overcharges whenever they can

Update- I had to cancel my membership because PureGym closed down the two clubs that were near to me. Even though they say in their terms and conditions that you would pay an extra month if you cancel, its unbelievable that even when they are the once causing an inconvenience to the customer, the customer still has to pay for an extra month for the cancelation. Proof of that is the reply I got from pure gym , as I said previously, pure gym will always make the customer pay more, regardless of the situation, they will never take responsibility.

I was a member of PureGym, formerly Fitness World, for 7 years and had several bad experiences with payments. On some occasions, I was charged twice. At the time, I absorbed the cost and did not escalate the issue. Now, PureGym has closed two of its locations that I had access to, which caused me an inconvenience. Even though it was their decision, when I canceled my membership, I was charged an additional month without any explanation. It’s disappointing that PureGym overcharges whenever possible and provides terrible customer service.

30 December 2024
Unprompted review
PureGym Danmark logo

Reply from PureGym Danmark

Hi Paola

Thank you for your review.

I am sorry to hear that you have had issues with your payments and have chosen to cancel your membership with us. Our notice period for cancellation is the current month plus one month, which is why you pay for one additional month when you submit your cancellation.
This is stated in our membership terms and is also included in your confirmation of your cancellation.

Wishing you a good day

Best regards
Amalie / PureGym

Rated 5 out of 5 stars

Excellent service

Excellent service, very good machines. Highly recommended.

2 January 2025
Unprompted review
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Reply from PureGym Danmark

Hej Max 😊

Thank you so much for your review.

We are so happy to hear that you enjoy working out at our place 😊💪

Have a great day.
Best regards,
Signe / PureGym

Rated 5 out of 5 stars

Satisfied so far

I recently joined the Ellebjergvej 138 branch, and was happy to find new equipment and a large area to practice. The staff and trainers are super nice, friendly and welcoming.
I wish you could offer more pilates classes, especially in the afternoon.

2 January 2025
Unprompted review
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Reply from PureGym Danmark

Hi Tal 😊

Thank you so much for you great review!
We are so happy that you enjoy the center at Ellebjergvej. It means a lot! 😊

I have forwarded your request for more Pilates classes to the person responsible for the center so that the possibility can be looked into further 😊

Have a great day!
Best regards,
Signe / PureGym

Rated 5 out of 5 stars

Very clin gym nice staff special the…

The gym in vestamager where I usually go is very clin and nice staff special the manager is very helpful and a very good always check that everything is clean and perfect the machines are clean and functional, even the changing rooms are really clin and nice very satisfied

3 January 2025
Unprompted review
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Reply from PureGym Danmark

Hi Marco 😊

Thank you so much for the kind words!
We d have the most amazing staff who always do their best to give you members a good experience 😊

Have a great day!
Best regards,
Signe / PureGym

Rated 1 out of 5 stars

PureGym's lack of judgement

I have been an member on and off from PureGym, or what other names they had in the past.

Recently, I cancelled my membership and moved. I didn't realised I owed them for a month of membership before I received a letter from a collection agency called Sergel.

I am very surprised a recognised company like PureGym have so little judgement and working with a collection agency that is hustling extra money. Even though, I always liked PureGym, this experience makes me never come back to them as a client.

This is my story withPureGym's Collection Agency Sergel:

After moving, I didn't receive my Gym membership bill, and received a letter from Sergel 17.12.2024, where I should pay 714DKK within 10 days and was stated it was the 28.12.2024. I paid it on time, but because it was a Saturday, the bank only transfered the money on the following Monday 30.12.2024.

2.1.2025, I received a new letter that I suddenly owed Sergel 1316DKK because I didn't pay on time. In the new letter they didn't even recognized my first payment.

I called Sergel 3.1.2025, where I first spoke with a man who didn't want to say his name (when I asked for it again), I couldn't speak with a supervisor, and he kept mentioning that I paid too late. He were aware of my payment, but why not recognize it in the letter?

Then I called again and spoke with a Maria, which was way more professional but still gave me the same story.

It seems like this company is very ruthless, and trying to SCAM clients for extra money where they can!

3 January 2025
Unprompted review
PureGym Danmark logo

Reply from PureGym Danmark

Hi Bjarne

If you do not pay your membership on time, reminder fees will be added to the amount. If you continue to fail to pay, the debt will be taken over by our debt collection partner Sergel, who will also impose fees. You will be notified of all this by email or e-boks. It is the member's own responsibility to be aware of paying your membership on time.
Since Sergel has taken over the matter, you must contact them regarding the payment of your outstanding balance and the imposed fees as they are the once who can remove potential fees. Unfortunately, we cannot help from here.

Have a great day.
Best regards,
Signe / PureGym

Rated 4 out of 5 stars

I have left message at the reception

I have left message at the reception, many times about the sitted calf machine, because the rounded knee support (foam or sponge) need to be change, because it is totally destroyed, but nothing happened. The metal bar, underneath the foam or sponge, push your knees hard. I asked the staff, provide more rounded foam too, what needs for the weightbar, when you do squats. Otherwise the bar pushing your neck at the back. Nothing happened. The address of the gym is: Jagtvej 113 (or 115)

16 December 2024
Unprompted review
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Reply from PureGym Danmark

Hi Szika

Thank you for your review.

So sorry to hear about that! I'll make sure to give the message to the relevant department, so we can take a look at this🙌

I wish you a great day and a merry December🎄

Best regards
Amalie / PureGym

Rated 5 out of 5 stars

Great instructor and training opportunity

Great instructor very healthy and effective training.. simply the best

14 December 2024
Unprompted review
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Reply from PureGym Danmark

Hi Kristina,

It is great to hear that you enjoy the classes and instructors in your center. That means a lot to us so thank you so much for your review and the five stars! 😊

Have a nice weekend!

Best regards,
Frederikke / PureGym

Rated 5 out of 5 stars

Heat wave er supper

God instruktør. Hear wave yoga er supper. det er også godt med kold bad eller så varm at man bliver reje-kogt ;-)

7 December 2024
Unprompted review
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Reply from PureGym Danmark

Hej Zenia

Tak for din anmeldelse!

Det lyder til, at Heat Wave Yoga virkelig er et hit, og hvor er det skønt at høre, at instruktøren leverer en fantastisk oplevelse. Sig endelig til, hvis du gerne vil have stillet på temperaturen i badet😊
Jeg tænker ikke, at det er er en særlig gode oplevelse at blive reje-kogt🦐

Rigtig god fornøjelse med træningen 🙌

De bedste hilsner,
Nina / PureGym

Rated 4 out of 5 stars

Puregym experience

Nice variety of classes

4 December 2024
Unprompted review
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Reply from PureGym Danmark

Hi Anette

Thank you for your review.

I'm so glad to hear that you've had a great experience in our gyms!🙌

Have a nice day

Best regards
Amalie / PureGym

Rated 1 out of 5 stars

Disappointing Experience with Pure Gym – Lack of Responsibility for Their Mistake

I am extremely disappointed with my experience with Pure Gym in Copenhagen. Due to a mistake in their system, I have been charged over 1,200 DKK for a membership I wasn’t even aware was active after August. Despite my best efforts to clarify the situation and prove it was their error, they have shown little accountability, leaving me to bear the cost for their negligence.

When I renewed my membership in August at the Brønshøj location, the staff member inputted my email address incorrectly. As a result, I never received any communications regarding payments or membership status. Since I didn’t receive any notifications, I wasn’t aware that my membership was still active. The gym made no attempt to contact me through other means, like SMS or a phone call, even though they had those details on file. It’s shocking that a mistake on their part—entering my email address incorrectly—would result in me paying for months I did not use the service. Instead of apologizing and rectifying the situation fully, they chose to pass the blame onto me, citing their terms and conditions.

I had plans to rejoin the gym in January, but this experience has left me feeling deeply disappointed and disrespected as a customer. I would caution others to double-check every detail when dealing with this gym, as they clearly do not prioritize customer satisfaction or fairness.

22 November 2024
Unprompted review
PureGym Danmark logo

Reply from PureGym Danmark

Hi Despoina,

Thank you for reaching out, and I’m truly sorry to hear about your experience.

While it is ultimately each member's responsibility to ensure their information is correct, we absolutely understand that mistakes can happen, and we’re always here to help when they do.

It seems that my colleague has already addressed the matter with Sergel, but I encourage you to reach out to us at trustpilot@puregym.dk so we can review your case in detail. It does indeed sound like there might have been a misunderstanding, and we’d love the opportunity to resolve it for you.

Looking forward to hearing from you!

Best regards,
Nina / PureGym

Rated 5 out of 5 stars

Good atmosphere

Good atmosphere, enough equipments, clean changing room and bathroom.

8 November 2024
Unprompted review
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Reply from PureGym Danmark

Hi Zhinous 😊

Thank you so much for your review!
We are so happy to hear that you are satisfied with our centers 😊💪

Have a great day!
Best regards,
Signe / PureGym

Rated 1 out of 5 stars

Disrespect

I recently transferred to this gym location, and my membership fee increased by 40 DKK. A month after the transfer, I went to train and found that the gym is undergoing renovations and no longer has many of its machines available.
I pay for the "All In" plan, but currently, there are no machines or equipment for me to use, which means I am paying over 450DKK for nothing.
The staff suggested that I pay for a bus and go to another location.

23 October 2024
Unprompted review
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Reply from PureGym Danmark

Hi Tarsilla

Thank you for your review.

When we're renovating a gym, we always give the members access to all of our gyms, of course with no extra fee attached. We would be happy to check for you if you have the access as planned. You can contact us on email: medlemsservice@puregym.dk

Have a great weekend

Best regards
Amalie / PureGym

Rated 5 out of 5 stars

🥰🫶👏💪

Very nice place 👌

23 October 2024
Unprompted review
PureGym Danmark logo

Reply from PureGym Danmark

Hi Adina

Thank you for your review!⭐

We're glad to hear that you've had a great experience in our gym💪

Have a great day

Best regards
Amalie / PureGym

Rated 5 out of 5 stars

Best gym in town

Great class selection and good instructors.

21 October 2024
Unprompted review
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Reply from PureGym Danmark

Hi Bianco!

Thank you for your review⭐

I'm so glad to hear that you've had a great experience in the gym and in the classroom!💪

Have a nice day

Best regards
Amalie / PureGym

Rated 5 out of 5 stars

The renovated gym is spacious and…

The renovated gym is spacious in the free weights area and perfect to have a good session of training. The machines upstairs have been upgraded although it feels slightly more creowded there than before.

20 October 2024
Unprompted review
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Reply from PureGym Danmark

Hi Jorge

Thank you for your review and the 5 stars!⭐

I'm glad to hear that you're happy with the changes in the gym and the new equipment. You can check how busy the gym is on the app, if you want to be prepared before you visit the gym💪

Have a nice day

Best regards
Amalie / PureGym

Rated 5 out of 5 stars

Meget godt

Meget godt. God center

8 October 2024
Unprompted review
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Reply from PureGym Danmark

Hej Simona

Tak for din anmeldelse⭐

Vi er glade for at høre, at du er glad for centeret du træner i💪

Du må have en dejlig dag

De bedste hilsner
Amalie / PureGym

Rated 5 out of 5 stars

Nice Staff members

Nice Staff members

30 September 2024
Unprompted review
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Reply from PureGym Danmark

Hi Nina!⭐

Thank you for your kind review!

We are happy to hear that you like the staff members🙏

They contribute to a great atmosphere in the gym and do such a good job keeping the gym nice and tidy.

Have a great day!

Best regards,
Nina / PureGym

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