EE Store Reviews 

23,582
TrustScore 3.5 out of 5

3.6

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Review summary

Created with AI, based on recent reviews

Looking at 131 reviews, most reviewers were somewhat happy with their experience overall. Active consumers generally find the prices very competitive and truly appreciate the prompt delivery times for their purchases. Many people mention that placing an order online is simple and efficient, while the items usually meet their everyday expectations. Some reviewers were not happy with the delivery service, noting that packages occasionally arrived damaged or experienced significant delays. Other shoppers also pointed out problems with items arriving with incorrect specifications or unexpected software issues upon opening the box. Buyers additionally shared frustrations regarding unhelpful customer support when trying to resolve warranty questions or return processes.

What people talk about most

Product

Reviewers mention ambiguous feedback about product quality, as experiences vary significantly among... See more

Delivery service

People report ambiguous experiences with delivery service, reflecting mixed opinions among reviewers. While... See more

Order

Customers had ambiguous experiences with order processes, reflecting a clear divide in consumer feedback.... See more

Price

Consumers find price to be positive and note that items are reasonably competitive and very reasonably... See more

Service

Customers consistently note ambiguous experiences with service. Reviewers frequently report frustration with... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Digital Voice adapter sent in good time once order placed. Placing order with EE was straightforward after having to do research and determining that I need to order adapter separately. Unsure why it... See more

Rated 4 out of 5 stars

Unsure as an old person what the changes mean but was informed that I will require an adapter for the new phone system. Ordering was simple and efficient. Delivery was prompt and perfectly packed. Sti... See more

Rated 4 out of 5 stars

Great products and at a great price, would be 5 star but my order came at the same time in two different vans and a day or two earlier than told but it wasn’t a problem

Rated 3 out of 5 stars

The product, a gaming chair, was superb qulaity for an unbeatable price. Ordering it was a different matter and I spent the best part of 2 hours one night trying to place, pay and receive confirmatio... See more


Company details

  1. Electronics store
  2. Mobile Phone Shop
  3. Hi-fi shop
  4. Photography shop
  5. Telecommunications service provider
  6. TV shop

Written by the company

As BT and EE’s online retailer, you’ll find fantastic offers on the latest technology from some of the world’s biggest brands. As well as products you'd expect, like home telephones, we also have everything you need in Gaming, computing and to turn your home into a smart home with the latest in smart lighting, heating, security and entertainment. At EE Store (formally BT Shop) you can find the latest smart home products from the likes of Amazon, Google, Hive and Nest – to name a few. Whether you need a smart thermostat or smart speaker, we’ve got you covered. As well as the latest in smart home, elevate your home entertainment experience with 4K Ultra HD smart TVs and soundbars from brands like LG and Samsung. We’ve also got a range of computing products, including laptops, tablets and desktop PCs, from brands like Apple, ASUS, HP and Lenovo. Maybe you want the latest smartphone? Find the latest models of the Apple iPhone, Samsung Galaxy and Google handsets in our online store. Gamer? We've got you covered with consoles from Sony PS5, Xbox and Nintendo and a range of PC gaming products. Dedicated team Our customer service agents are on-hand to help you Monday to Friday, 9am – 5pm (excluding Bank Holidays). Our customer service agents and online team are located in the same office, so whether you’ve got a question about your order, or about the website itself, expect a quick answer and resolution from the team. A brand you can trust EE Store is the online destination for all your tech needs, and the new name for BT Shop – that’s because BT and EE are part of the same family. BT and EE. Better as one. We already give you broadband you can rely on including Full Fibre, the UK’s most reliable broadband technology. We’re part of the same family as EE, the UK’s best-performing mobile network, so we can give you a better connection wherever you are. And, together, we’re giving you a better deal, too. That's why it's the perfect time for BT Shop, to become EE Store.


Contact info

3.6

Average

TrustScore 3.5 out of 5

24k reviews

5-star
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1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Hasn’t replied to negative reviews

How this company uses Trustpilot

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3.6

All reviews

(23,582)

39 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

Poor Customer Service

You sent me the incorrect item on 19/09/25, I emailed you early morning the same day, still have had no response and when I spoke to EE yesterday they gave me another email address to try so I have forwarded Fridays email to you yesterday and have heard nothing from you!

19 September 2025
Unprompted review
Rated 3 out of 5 stars

My experience was Okay

My experience was Okay, not so happy though. Had to wait for 3 weeks to get the item. Item was Grade A, but I would not rate A for the mobile I received. Box has many stickers and tapes on it, Accessories was used as well. Screen has tiny marks too. Anyways my overall experience is Average.

4 September 2025
Unprompted review
Rated 5 out of 5 stars

Dear Ms Claire Gillies

Dear Ms Claire Gillies

BT and EE are the best in all calibres - here are the names of what I believe to be the best of the best EE Guide Assets within your Company and from the EE Store in Westfield's Shopping Centre in Sheppard's Bush London; Managers Batoul, Kiran, and Ryver... alongside potential leadership agents; Yasmin, Akila, and Daniela... my recent visit to the store itself was a really positive EE experience, thank you in particular to the names aforementioned, I appreciate all your efforts.

Ps: but secretly Clapham Junction St John's Rd Battersea EE Store and all the staff there are my actual favourites - however James has relocated to a different store - HE IS THE BOSS AT HIS SKILLS WITH CUSTOMERS, make sure he becomes a regional manager PLEASE, takes talent to be that genius..

Thank you EE

JAHmayine D NEWBY
+447905 301917

22 September 2025
Unprompted review
Rated 1 out of 5 stars

Another hopeless online retailer

If I need an adapter, why can't the engineer bring it? When I asked this question by email, I was told ee is an online retailer. It was then sent by post and I got a message saying it would arrive between 12.15 and 15.15 (I think) on a day when I had to catch a train at 12. So I asked for it to left at the nearest post office. I'm away for 10 days and if the adapter's sent back by the post office, I'll scream.

17 September 2025
Unprompted review
Rated 1 out of 5 stars

Ordered a TV on the 09/09/25

Ordered a TV on the 09/09/25. Money was taken from my account on 12/09/25. I have not had any notification about tracking or where the TV is even though my account says it has been dispatched.

19 September 2025
Unprompted review
Rated 1 out of 5 stars

Purchased on Thursday with delivery 1-3…

Purchased on Thursday with delivery 1-3 working days Tuesday they messaged to expect delivery between 2-6pm at 4 pm they estimated delivery between 6-9pm ass a lot of traffic then at 8pm messaged to say they had a family emergency so would not be able to deliver. Messaged to say delivery had Benn re-arranged for Thursday between 6-9pm then arrived at 4pm ???????

18 September 2025
Unprompted review
Rated 1 out of 5 stars

Phone lost in transit

Phone stolen by courier, no phone line to speak to any online store representatives, only email correspondence which was slow.

Purchased phone which was going out of stock, only a refund offered, no alternatives / upgrades offered.

15 September 2025
Unprompted review
Rated 5 out of 5 stars

I ordered an Ethernet Switch

I ordered an Ethernet Switch - a pound more than Amazon, but with free delivery, so overall much cheaper. And the free delivery was "next day", so the whole shopping experience was brilliant.

5 September 2025
Unprompted review

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