Andrew Shore did a simply outstanding job with my bike fit at Sigma Sports in Oakham. He began with a thorough consultation, then a head-to-toe assessment looking for anything that might be limiti... See more
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See what reviewers are saying
My Trek Domaine electric bike was built to a good fit after time spent on the 'measuring' shop bike. I stipulated tubed wheels but it arrived for final build with tubeless, these were changed no prob... See more
Very friendly helpful staff, lots of choice for cyclists from bikes, clothing and accessories. Booked a cycle fit following a change of bike, Andrew is always very friendly, helpful and knowledgeable... See more
I had pre ordered some items for collection on a set date knowing I would be the the area. I received a notification a day early saying my items were ready for collection. Called in the following day... See more
Company details
Written by the company
We sell only the best in road cycling and triathlon bikes, cycling clothing, accessories and running and swimming products, backed up by our industry-leading customer care and superior knowledge from people who love the products we sell. Shop online or visit our London or Midlands stores or use our Reserve and Collect service.
About Sigma Sports
Written by the company

- Easy Returns!
- Sigma Sports will fully refund products for a period of 30 days. Some restrictions apply.
- Free UK Delivery!
- We offer a free delivery service on all orders over £60.00 shipped to the UK mainland!
- Save £25 Off Your First Order
- New customers can save up to £25 off their first order. Sign-up to the Sigma Sports newsletter at sigmasports.com. Some restrictions apply.
- 0% Finance
- Now offering 0% finance for UK customers, on a huge range of bicycles, wheels, components and accessories. For full details visit our website.
- Worldwide Delivery
- Shop in your local currency and pay with your local payment method. We ship worldwide with DHL at competitive delivery prices.
- Shop on the Sigma Sports app!
- Shop on the Sigma Sports mobile phone iOS or Android app for a quick and easy shopping experience. Available now to UK customers.
Contact info
South Street, LE15 6HY, Oakham, England, United Kingdom
- 0333 006 8833
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Excellent customer service
Knowledge of the staff and friendly…
Knowledge of the staff and friendly customer services. Always welcome and willing to help.
Outstanding Customer Service
Ian was extremely helpful and his advice/guidance resulted in the perfectly fitting wetsuit. There is no doubt I'd have got the sizing all wrong if I'd just trusted the sizing guides from the manufacturer.
He made sure he had enough time to answer all my questions so the whole process was great. Thank you Ian!
Trek pickup
Kane was very helpful and he made the bike pickup arrangements easy. The handover was thorough and I felt that all relevant points were covered, even setting the saddle position, fitting the pedals that were purchased and helping to get the bike into my car. Excellent attention to detail. I would thoroughly recommend this store.
The team at Sigma are brilliant. My go to shop!
The team at Sigma are brilliant, always very knowlegable and helpful. give honest advice and always have great prices. no pressure selling.
The sales assistant was very helpful &…
The sales assistant was very helpful & the items were in stock at a great price.
Bike Purchase - Exceptional Service
I recently purchased a Specialized Tarmac from the Oakham store and received exceptional service throughout.
The purchase involved 3 visits to the store, which is a two hour drive from my home. An initial visit to chose the model and provisional frame size, then a full bike fit and finally to collect my new bike.
At each stage, and throughout, I received nothing but a fully professional, friendly and helpful service from Ian (sales), Andrew (bike fitter) and Ben (mechanic).
They all made this purchase a very enjoyable experience and made me feel a valued customer. Well done and thankyou.
Great service
Great service and lots of really good advice
A good price that beat anyone online or local deal around
Will specifically was standout for his care and attention
After royal mail lost the first item…
After royal mail lost the first item they quickly sent another with dpd so excellent service
Great advice and service.
Went in to get some tubeless tyres came out with some good advice and written quote. Subsequently booked and dropped my bike off. They kept me updated with workshop progress and I was generally very happy with service.
Sigma were 4 stars
Sigma were 4 stars, but the free postage is with Royal Mail, so delivery was a joke.
Always great service here the team
Always great service here from Will, Zoe and the team
Excellent bike shop with super helpful staff
The store itself is a great environment; nicely laid-out, well-stocked, clean and tidy, good bike fitting facilities, with a decent number of parking spaces out front. The chap who helped me, Kane, was knowledgeable, polite, and friendly, and took the time to give me the advice that I needed. I couldn't fault the experience.
Brilliant experience
Andrew was great and very patient as we worked through a myriad of minor tweaks to get me comfortable on the bike
Return of tyres purchased in October
I purchased tyres in October for some new wheels but as I do not ride outdoors in the winter, I have only just come to fit the tyres.
Try as I may, I have not been able to fit the tyres and have had to buy some others, so I took the tyres back today to the Oakham store and they refunded without any questions asked.
Sigma service is second to none!
Excellent friendly service. Followed by a prompt email to advise me that my item was ready to collect. Highly recommended
Excellent service
A very very good experience purchasing a bike through the Oakham store. I initially had a bike fit with Uldis who was fantastic: friendly, thorough and most importantly made big improvements on my current road bike. Following the bike fit we chose a bike that was appropriate for me based off the results.
For the bike selection and sale I was looked after by Will McCabe. Got to say I was really impressed by Will - very patient, excellent communication, and just easy to deal with which made for a really pleasant experience. He really does put customer service at the top of his priorities, and actually every staff member I’ve dealt with at Oakham has been top tier. Great team and great buying experience. I’m delighted with my new bike that I picked up today. If the after sales service lives up to the buying experience then I see myself using Sigma for a very long time.
Great Advice & personal service
Big thanks to Josh in Oakham who made the experience very satisfactory. Great advice in helping me to choose an endurance focused bike (moving away from my old aero one) but finding one that was still sporty & light. Good advice on fit (moved to slightly narrower bars and a slightly smaller frame than I thought I needed). All good, thanks Josh
Sigma Mechanics
Hi Ben,
Just wanted to say what a fantastic job you’ve done once again on my Basso bike — absolutely spot on.
You consistently deliver a great service, always super helpful and clearly know your stuff. It really doesn’t go unnoticed.
Keep up the great work — top-class support as always.
Thanks,
Alan
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