I find this company really flexible . They are the best at tailoring inexpensive insurance for a small business. On the down side, you better understand the legalese and small print yourself ( or with... See more
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Simply Business is one of the UK’s largest business insurance and landlord insurance providers. Launched in 2005, we now protect over one million customers with their insurance, from public liability to business equipment. Using the power of tech and data to create the best possible customer experiences, Simply Business employs over 1,000 people across offices in London and Northampton in the UK, Boston, Massachusetts and Atlanta, Georgia in the U.S. Our UK-based contact centre has a team of experts who are ready to help online and over the phone. Owing to its internal underwriting capability and expert panel of insurers, Simply Business can cover over 1,200 trade types – ranging from plumbers to accountants to dog walkers. Working with the King’s Trust’s Enterprise programme, Simply Business is on a mission to champion the next generation of small business owners. We've also been shortlisted for the Insurance Broker Customer Service Award at the Insurance Age UK Broker Awards 2026 (winner to be announced in October). And our UK brand campaign – ‘Simply The Best’ – aims to help UK small businesses feel “The Best" about their business insurance.
United Kingdom

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I had an amazing experience with Simply Business today, all thanks to Jess from the customer service team! I needed to update my business trade details to 'Builder,' which can sometimes be a stressful and complicated process. However, Jess was incredibly professional, patient, and helpful from the very first second. She guided me through all the technical questions so smoothly and resolved everything in no time.
It is very rare to find this level of care and dedication nowadays. Jess is an absolute asset to Simply Business! If you are looking for great business insurance with top-tier customer support, this is the place. Thank you so much, Jess, for your brilliant help!

Reply from Simply Business
Easy and straightforward questions answered almost immediately.
I'm new to business insurance but the information from the two advisers I spoke to was clear and helpful. I have confidence in the level of cover obtained and the price offered.

Reply from Simply Business
I would like to give a zero for this company as a one is far too high.
I have made the mistake of ensuring multiple properties with simple business; they have not provided any documents at all just a link that does not work .
I have wasted hours on the phone with them trying to explain the problem, which was met with rude and unhelpful staff trying to tell me there is nothing wrong with their automated platform
I will have to open a case with the ombudsman just to get my documents. This is the very worst insurance company out there. Do not use them

Reply from Simply Business
I rang up Simply with a small problem, but they solved it straight away
I find this company really flexible . They are the best at tailoring inexpensive insurance for a small business. On the down side, you better understand the legalese and small print yourself ( or with AI), because their guidance/advise on what your insurance actually means is not always reliable.

Reply from Simply Business
Struggling to remove automatic renewal.
Obviously never made a claim so can't tell if it's any good either.

Reply from Simply Business
Simple to follow, list of who can cover you. Got the chance to read all the policy's that would be covered before fees go through.
I’ve been a customer for seven years and generally been happy with the pricing. I couldn’t comment on the service as I’ve never made a claim.
But, for the first time, I had to contact SB. Long hold times on the phone meant I tried the chat bot instead. It is a badly programmed, primitive tool that only exists to wind loyal customers up. Finally, eight days later, SB responded to something that should have taken two minutes by phone.

Reply from Simply Business
We made a policy with Simply Business as a Joiner company.
One of our client wanted to state it on our policy as Kitchen fitter wich is ridiculous because that's what joiners do.
To ad to our Joiner policy as Kitchen fitter that's extra 600 pound a year.
So if the plumber working with water or electrition with electricity that's extra 600 pound.

Reply from Simply Business
Very quick and smooth process, with good price.
Simply Business is what any business needs! Professional, competitive, fantastic service and, most importantly, all in one place. Service, Prices and the team deserve more than 5 stats! Thank you!

Reply from Simply Business
Very helpful in pointing out benefits of various quotes
Excellent service from the advisor at Simply Business. As this was my first time arranging Public Liability Insurance, I wasn't entirely sure what I needed, but he made the whole process straightforward and stress-free.
He was friendly, knowledgeable, asked all the right questions, and explained everything clearly without making me feel inexperienced or out of my depth. The service was swift and efficient, and I received all of my documents immediately after purchasing the policy.
A genuinely professional and reassuring experience. Highly recommended.

Reply from Simply Business
offered an affordable price than 25% cheaper than directline

Reply from Simply Business
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