Smileactives Reviews 597

TrustScore 1 out of 5

1.1

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Considering 467 reviews, most reviewers were let down by their experience overall. Many customers were dissatisfied with the products, finding them ineffective or even harmful, with some reporting gum damage and tooth sensitivity. A significant number of people also reported issues with subscriptions and recurring payments. Reviewers frequently encountered difficulties when trying to cancel subscriptions or orders, with some reporting continued charges even after cancellation attempts. The billing practices were a major point of contention, as many faced challenges with ongoing memberships and stopping these charges.

What people talk about most

Product

Users describe negative interactions with the product. Many reviewers report that the product does not work... See more

Subscription

Reviewers highlight negative aspects of subscription. Many customers report being unknowingly enrolled in... See more

Payment

Customers had negative experiences with payment. Many reviewers report unauthorized charges and being... See more

Cancellation

Customers consistently note negative experiences with cancellation. Many reviewers report significant... See more

Order

Reviewers express strong dissatisfaction with the ordering process, citing unexpected subscriptions and... See more

Reviews shaping this summary

Rated 1 out of 5 stars

Completely fraudulent company. I cancelled my subscription in February 2026. Got email confirmation. Got charged in March and now in April. And I am unable to contact anyone in the company to dispute... See more

Rated 1 out of 5 stars

THIS IS A TERRIBLE product and the deceptive marketing is borderline fraud. I placed one order and did NOT sign up for a subscription, but another one was billed and shipped a month later. There wa... See more

Rated 1 out of 5 stars

WARNING!! Company is selling products that are harming consumers. I ordered this and used for about a week and it has caused serious gum damage and tooth sensitivity. The FDA needs to be alerted to th... See more

Rated 1 out of 5 stars

BEWARE !!!!! This is subscription , you will never know you have signed up for Product itself doesn’t do absolutely nothing , have not change a bit of a color I got charges to my card over and ove... See more


1.1

Bad

TrustScore 1 out of 5

597 reviews

5-star
4-star
3-star
2-star
1-star

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

Unauthorized subscription which I tried…

Unauthorized subscription which I tried to cancel. They wouldn’t do it until ‘the next cycle’. $98 for two small samples and a full size tube of toothpaste plus some whitening pens. It has not whitened my teeth one iota. Terrible company and terrible product.

1 May 2025
Unprompted review
Rated 1 out of 5 stars

THIS IS A SCAM

THIS IS A SCAM. nowhere did it say I was signing up for a subscription which then charged me $90 for A TUBE OF TOOTHPASTE. DON'T DO IT!

7 March 2026
Unprompted review
Rated 1 out of 5 stars

Do not purchase

This product does not work and once I realized they had me on not only one but 2 autoships I tried to cancel which was almost impossible. I wasn’t able to log in and had to call to cancel. BEWARE

7 March 2026
Unprompted review
Rated 1 out of 5 stars

Deceptive business Practices…

This company uses deceptive practices to sell its product. The come on price to get you started uses fine print that doesn't let you know you will not be charged $30 including shipping cost but $90 over three months and then it starts again 90 days later. The ad shows a large bottle but again after watching it again after shipment it let's you know again in small print at the bottom that the picture doesn't mean you will get this bottle.

3 March 2026
Unprompted review
Rated 1 out of 5 stars

What a total rip off

What a total rip off. I had no idea I was going to be charged monthly installments of over $80.00 after I placed my initial order. The customer service is horrible and the product is lousy. Save yourself a great deal of trouble and money by NOT getting involved with this company.

4 March 2026
Unprompted review
Rated 1 out of 5 stars

Bunch of scammers

Bunch of scammers. They enrolled me on a membership without my consent and continued charging me even though I called and canceled my subscription. Stay away from these thieves!

5 March 2026
Unprompted review
Rated 1 out of 5 stars

Causes anything but a smile!

The worst company experience I ever encountered. Less than adequate product results! Canceled my subscription, which I never wanted, then have attempted 6-7 times to pay my balance. Foreign operators continue to get it wrong. Website is worthless. DO NOT GET BAMBOOZELED

4 February 2026
Unprompted review
Rated 1 out of 5 stars

If I could give zero stars I would

If I could give zero stars I would. They sign you up for auto ship without your knowledge, even if you do not have an account. Then you have to create an account in order to cancel, but you have already been surprised with a new charge for over 70 dollars. Then when you go to cancel you somehow have a balance of 125 dollars that they want you to pay by installment or in full. Customer service is impossible. This is the biggest scam I have ever encountered. Not to mention the product does not work and it causes severe sensitivity. This is the absolute worst scammer on the internet.

5 March 2026
Unprompted review
Rated 1 out of 5 stars

I would rate this a ZERO if it were an…

I would rate this a ZERO if it were an option. The company's billing practices are horrible. You think you are signing up for an inexpensive BOGO offer, but it turns out to be a convoluted subscription that costs hundreds of dollars. On top of that, the product doesn't work!!! They do offer a 60-day MBG, but by the time you've given the product a fair shot, the return period is over. Customer service is oh so polite when they tell you, "Sorry for nothing".

4 March 2026
Unprompted review
Rated 1 out of 5 stars

Like the other consumers

Like the other consumers, this product does not work. And although I didn’t know they would continue charging my account, I canceled my ‘subscription’ in January. I have a confirmation email. Was charged again today. They refuse to cancel the payment. Stay away from Smileactive. The only reason they got a 1 star is you can’t review without one!

4 March 2026
Unprompted review
Rated 1 out of 5 stars

I’d give this product a minus 10 if I…

I’d give this product a minus 10 if I could. It does absolutely nothing 😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡 And when u order it, they just keep shipping u more and more and more even though u didn’t sign up for the subscription. And even after I emailed them and cancelled any future orders, they continued to send them and continued to bill my credit card. I used it everyday for six weeks, AND NO DIFFERENCE WHATSOEVER 😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡😡 SCAM SCAM SCAM !!!!!!!!!!!!!!!!!!!!! SAVE YOUR MONEY !!!!!!!!!!!!!!!

2 October 2025
Unprompted review
Rated 1 out of 5 stars

They LIE

Simply put, Doesn't work! I saw no difference in the whiteness of my teeth using smileactives. In addition it took me several months to cancel a subscription I did not know I signed up for when I ordered what I thought was a sample. And finally, they LIE, in their ad they state 100% satisfaction, well how is it that this sight gives them a poor rating if 100% are satisfied. BUYER BEWARE!!!

1 September 2025
Unprompted review
Rated 1 out of 5 stars

WARNING!! Harmful product and shady company.

WARNING!! Company is selling products that are harming consumers. I ordered this and used for about a week and it has caused serious gum damage and tooth sensitivity. The FDA needs to be alerted to this and investigate. I contacted the company and they said they would “probably” refund my money, minus the original shipping and handling, if I return the product back (also at my postage expense). This company shady (at best) and needs to be investigated, fined, and shut down.

20 February 2026
Unprompted review
Rated 1 out of 5 stars

SmileActive did not work as advertised/horrible Customer Service

Rating: ★☆☆☆☆

SmileActive did not work as advertised. I saw no whitening results despite following all directions. The trial period wasn’t completed, and I was never given the chance to request a refund before additional shipments were processed.

On top of that, my subscription was mishandled, pending products were about to ship without my consent, and I should not have to return anything to get a refund. Customer service was unhelpful and unresponsive.

This has been a frustrating and disappointing experience. I cannot recommend this product and do not trust the company’s claims or service.

28 February 2026
Unprompted review
Rated 1 out of 5 stars

This product is crap

This product is crap. I've used it 2 times a day for the last 4 weeks. There is absolutely NO DIFFERENCE. And, now I just saw they charged me for another shipment, which I DO NOT WANT. I certainly don't recall this being an automatic reship.

27 February 2026
Unprompted review
Rated 1 out of 5 stars

Scam/ False Subscription

This website/product is a scam as well as a consumer nightmare. Somehow I've been charged for a monthly subscription that I didn't sign up for. And when you go to the website and try to "CHAT" to resolve your issue - you have to enter an email account to begin the chat. Ironic since I can't do that because I DON'T HAVE AN ACCOUNT! and there is a charge of $118 on my card. I will be reporting them to my credit card company as well as online review sites.

24 February 2026
Unprompted review

Is this your company?

Claim your profile to access Trustpilot’s free business tools and connect with customers.

Get free account

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look