Smithfashion Reviews 

168
TrustScore 1 out of 5

1.2

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Review summary

Created with AI, based on recent reviews

Considering 138 reviews, most reviewers were let down by their experience overall. A significant number of customers reported issues concerning the reliability of the delivery service, with delays being a common complaint, and several never received their orders at all. Many people were also unhappy with the product quality, claiming items were made of substandard materials, and there were frequently concerns about incorrect sizing. Some people were dissatisfied with the process of seeking refunds, describing it as an absolute struggle, and noted difficulties when trying to contact the business. However, some customers did express contentment with certain purchases, praising the visual appeal of items or finding specific pieces to be very stylish and comfortable.

What people talk about most

Product

Consumers find the product experience to be deeply disappointing due to widespread issues with product... See more

Refund

Customers consistently note negative experiences with refund processes, reporting endless delays and generic... See more

Order

Customers report widespread frustration and disappointment with order experiences. Reviewers frequently note... See more

Delivery service

People report negative experiences with delivery_service, expressing frustration over excessively long... See more

Website

Reviewers express strong dissatisfaction and frustration regarding the website, noting concerns about how it... See more

Reviews shaping this summary

Rated 1 out of 5 stars

I thought this was a repticle company, when my trainers came, they are not genuine hokka, they actually made my planter facetious worse, emailed them did everything they asked, when ut came to refund... See more

Rated 1 out of 5 stars

Counterfeit goods, item due from china (5weeks) then dumped on front door step whilst I was on holiday. Never received the item, obviously taken by a passer by then completely ignored when tried to... See more

Rated 1 out of 5 stars

Don’t use this website it’s a scam. Ordered trainers they never turned up, originally issued a tracking number then that disappeared. Asked for a refund never received, now the email address I conta... See more

Rated 1 out of 5 stars

Absolute scam!!! Ordered Hoka trainers for my son and the shipping was delay. A label created but shipping status didn’t change for over 6 weeks. Contacted customer services any they promised a ref... See more



Contact info

1.2

Bad

TrustScore 1 out of 5

168 reviews

5-star
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1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 5% of negative reviews

Typically replies within 1 month

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1.2

All reviews

(168)

164 reviews in the last 12 months

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Rated 1 out of 5 stars

Scam do not buy from this website i…

Scam do not buy from this website i will be reporting them today.. 10 days since i order my item it never arrived.. Plus the phone number they provided is not avtive scam!!!

23 December 2025
Unprompted review
Smithfashion logo

Reply from Smithfashion

We’re very sorry to hear about your experience and sincerely apologize for the delay and inconvenience. This is not the standard we aim for, and we’d like to resolve this promptly.

Please contact us directly so we can track your order and provide a solution. We truly appreciate your patience and the opportunity to make this right.

Rated 1 out of 5 stars

100% Scam. Read my review and see the attached proofs. Avoid

I have purchased a sweater from them. On their website they displayed the product to be made of wool (proof photo 1). It had cost me around 40 GBP.
But when i received the product, to my surprise, the tag of the product says, it’s made of 100% polyester and was made in china!! The product is also of the lowest quality possible and isn’t wearable even at home.
Then i mailed them to arrange a return. There wasn’t any reply for a week. And the phone number provided on their website isn’t active. Then I reported the issue to paypal as i had paid through paypal and sent one more mail to smith fashion. They replied to my second mail.
They acknowledged that the mistake happened from their side, but still, they are asking me to bear the return cost. And has given an address to china to return the product. Given that, to return a product to china, custom tax will also be added on top of the delivery charge. All together it will cost at least 15-35 GBP.
They are just scammers. The product comes from china, takes around 3-4 weeks,and no where near the advertised photo on their website.
Avoid at any cost.

22 December 2025
Unprompted review
Smithfashion logo

Reply from Smithfashion

We sincerely apologize for the confusion and inconvenience regarding your order. We take product descriptions seriously, and we regret that the item did not meet your expectations.

Please contact us directly so we can work with you to find a suitable solution. We truly value your feedback and the opportunity to make this right.

Rated 1 out of 5 stars

Scam

Bought a coat

On the website it says that it'll take 10-15 days to be delivered

Bought the jacket on the 25th of November

Emailed the company 15 days later to ask where my jacket was

They said it was still at the warehouse

I asked for a refund

They said no

Its now been 27 days since ordering and I still haven't got it

22 December 2025
Unprompted review
Smithfashion logo

Reply from Smithfashion

We’re very sorry for the delay and any frustration this has caused. This is not the experience we want for our customers. Please contact us directly so we can investigate your order and provide a prompt solution.

Thank you for your patience.

Rated 5 out of 5 stars

I ordered the Checked Wool Overcoat in brown

I ordered the Checked Wool Overcoat in brown, and it looks very classy. The fabric feels soft and keeps me warm during my morning commute. I honestly wish the pockets were a tiny bit bigger, but everything else is perfect. I wear it all the time now.

28 November 2025
Unprompted review
Smithfashion logo

Reply from Smithfashion

Thank you so much for your thoughtful review! We’re thrilled to hear that you love the style and warmth of your Checked Wool Overcoat. Your feedback about the pocket size is noted, and we truly appreciate you sharing it with us—it helps us improve our designs. We hope it continues to keep you cozy on your commutes! If you ever have any questions or need assistance, please don’t hesitate to reach out to us directly.

Rated 5 out of 5 stars

The Slim Fit Trench Coat is fantastic.

The Slim Fit Trench Coat is fantastic. It is lightweight but still warm enough for chilly mornings. I was worried about the size, but it fits true to size. I kinda regret not getting it in black, but the grey one still looks really good.

28 November 2025
Unprompted review
Smithfashion logo

Reply from Smithfashion

Thank you for your wonderful feedback! We’re so glad to hear that your Slim Fit Trench Coat fits perfectly and keeps you warm on chilly mornings. We completely understand wanting it in black too—our team hopes you enjoy the grey as much! If you have any questions or need assistance with future orders, please feel free to reach out to us directly.

Rated 1 out of 5 stars

Do NOT order from Smithfashion

Do NOT order from Smithfashion. Do NOT trust sizes or quality. I ordered a Large, which I am in all my other Overcoats. The overcoat arrived after nearly a month, I could not fit my arm through the sleeve or both arms in at the same time. I wanted a refund as it looks nothing like the photos, but they only send a new size for £9.99. I got a tailor to measure me, sent the sizes and a picture of me trying on the jacket. I said I would pay if they can advise on size. No response to multiple emails.

27 November 2025
Unprompted review
Smithfashion logo

Reply from Smithfashion

We’re very sorry to hear about your experience and appreciate you taking the time to share your feedback. It’s never our intention for a customer to feel frustrated with sizing or communication. Please contact us directly so we can review your order and work with you to find the best solution, whether that’s an exchange, adjustment, or refund. Your satisfaction is very important to us, and we want to make this right.

Rated 5 out of 5 stars

I really like my new Tailored Wool Overcoat.

I really like my new Tailored Wool Overcoat. It fits just right and makes me look sharp for work. The grey color is nice and matches my suits well. Shipping was free and came pretty quickly. Definitely a great store for men's fashion.

27 November 2025
Unprompted review
Smithfashion logo

Reply from Smithfashion

Thank you so much for your kind review! We’re thrilled to hear that your Tailored Wool Overcoat fits perfectly and complements your work wardrobe. It’s great to know that you enjoyed the shipping experience as well. If you ever have any questions or need assistance in the future, please don’t hesitate to reach out to us directly.

Rated 1 out of 5 stars

I ordered a dress back in August - did not arrive

I ordered a dress back in August. It has not arrived. I've been told it was lost in transit and that I will receive a refund. The refund has not materialsied and my emails are not being answered any more.

15.12.25 I have already taken all the steps mentioned in Smith Fashion's response and have received no refund.

16 August 2025
Unprompted review
Smithfashion logo

Reply from Smithfashion

We’re very sorry to hear about your experience and sincerely apologize for the delay with your refund. This is not the level of service we aim to provide. Please contact us directly so we can resolve this promptly and ensure your refund is processed without further delay. Your satisfaction is very important to us.

Rated 1 out of 5 stars

Absolute rubbish

Absolute rubbish
Poor quality and dreadful sizing
No response to emails sent to this company not based in uk

I emailed you on 22 November not even courtesy of a reply

Avoid these scammers

22 November 2025
Unprompted review
Smithfashion logo

Reply from Smithfashion

We’re very sorry to hear about your experience and truly apologize for the frustration caused. This is not the standard of service we aim to provide. Please contact us directly so we can review your order and work with you to resolve the issue as quickly as possible. Your satisfaction is very important to us.

Rated 5 out of 5 stars

I bought a couple of shirts

I bought a couple of shirts, and I'm genuinely happy with them. The material feels really good and the modern fit is perfect, not too baggy. It's hard to find decent quality online sometimes, but this place nailed it. Thumbs up from me.

18 November 2025
Unprompted review
Smithfashion logo

Reply from Smithfashion

Thank you so much for your kind review! We’re delighted to hear that you’re happy with the quality and fit of your shirts. Your feedback means a lot to us! If you ever have any questions or need assistance, please don’t hesitate to reach out directly.

Rated 1 out of 5 stars

Ordered a dress and never received it

Ordered a dress and never received it. Tried to contact multiple times, emailing, calling and using online chat. Had to claim the money back through my bank after a month of trying to go direct to them! Would never order again.

22 August 2025
Unprompted review
Smithfashion logo

Reply from Smithfashion

We’re very sorry to hear about your experience and sincerely apologize for the frustration caused by the delay. This is not the level of service we strive to provide. Please contact us directly so we can review what happened and ensure any outstanding issues are resolved promptly. Your satisfaction is very important to us.

Rated 1 out of 5 stars

Maxi dress…

On 31/08/2025 I have ordered dress from Smith Fashion with confidence that if it's not suitable for me I will be able to return free of charge, as their website says. The dress arrived on 19/09/2025. I noticed the this is not the dress I ordered, badly cut and made of cheap polyester. No label attached as you expect with new items. I contacted customer service via email and explained reasons why I am not happy with the dress asking for return postage label. Got reply with an apology and warning that the return process will be expensive for me and lenghty but if I wish, the company will offer me 35% discount. I didn't agreed and still asked for return label. The next response I got with offer of 50% discount for the dress. I replied with attached screenshot of their website showing that Smith Fashion provides 30 days free of charge refund. Since that time I haven't heard back from them. In total, I have sent them 7 emails and made few phone calls but received no response. I agree with other customers who left feedback for Smith Fashion, they are dishonest scammers!. Avoid them at any cost! They should not be able to trade.

24 September 2025
Unprompted review
Smithfashion logo

Reply from Smithfashion

We are very sorry to hear about your experience and sincerely apologize for the frustration caused. This is not the level of service we aim to provide. Please contact us directly so we can review your order and resolve the issue promptly, including arranging the appropriate return or refund. Your satisfaction is very important to us, and we want to make this right.

Rated 1 out of 5 stars

Scam !!

Scam !!! Order a dress and didn’t receive , emailed , messaged !! Luckily paid with PayPal and got refunded ! Do not buy from this company

18 August 2025
Unprompted review
Smithfashion logo

Reply from Smithfashion

Hello,

Thank you for sharing your experience. We sincerely apologize for the inconvenience you faced with your order. We are glad to hear that PayPal was able to assist you with the refund.

We take situations like this very seriously and are continuously working to improve our service and ensure timely delivery for all our customers. If you encounter any issues in the future, please contact us directly so we can resolve them promptly.

Thank you for your understanding and feedback.

Rated 1 out of 5 stars

Would give 0 if possible

Would give 0 if possible - SCAM COMPANY. Ordered an £80 bridesmaid dress from it to come from China and very very poor quality. Only way to get a refund was to contact them via email, after 6 attempts no response, the phone number provided does not exist. DO NOT ORDER FROM THEM!! In response to your response Smith Fashion, you have asked for me to contact directly yet your phone number does not exist.

27 August 2025
Unprompted review
Smithfashion logo

Reply from Smithfashion

Hello,

We’re truly sorry to hear about your experience and sincerely apologize for the inconvenience caused. This is not the standard we aim to provide. We would like to make this right and ensure you are refunded for your order.

Please contact us directly so we can assist you personally and resolve this matter promptly. Your satisfaction is very important to us, and we appreciate you bringing this to our attention.

Thank you for your patience and understanding.

Rated 1 out of 5 stars

Scam

Scam - tried to return item no response even though website says free returns. Looks like UK company orders come from China.

23 June 2025
Unprompted review
Smithfashion logo

Reply from Smithfashion

Hello,

We’re very sorry to hear about your experience and sincerely apologize for the frustration caused. This is not the standard we strive for. We want to make things right and ensure your return is handled promptly.

Please reach out to us directly so we can assist you personally and resolve this issue. We truly appreciate your feedback and patience.

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