Fantastic service!!! What a great experience in our European service desert... Our first order wasn't the perfect fit, so we were asked to take pictures from 3 ankles and a lovely lady got bac... See more
Company replied
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Son of a Tailor uses high quality fabrics that feel soft and rich on your skin. The fit is unparalleled to anything you will find off the rack, and their commitment to delivering a quality product and... See more
Company replied
I received my first knit sweater after being an exclusive user of the HiNeck T-shirt over the past 5 years. My sweater did not fit very well, which was surprising with how well my T-shirts fit initial... See more
Company replied
I recently bought a few shirts via their store in Copenhagen. Couple of weeks later I got it by post. Two of them did fit perfectly but the third one didn´t. Reaching out to their customer support... See more
Company replied
Company details
Written by the company
We reengineer the clothing industry for the planet and people. With our made-to-order model, we reduce overproduction for the planet, and of course, offer perfect fit for you.
Contact info
Højbro Pl. 7, 1. Floor, 1200, Copenhagen K, Denmark
- support@sonofatailor.com
- sonofatailor.com
4.8
Excellent
3K reviews
Replied to 100% of negative reviews
Typically replies within 48 hours
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Fantastic shirt
Fantastic shirt. Like advertised, well made and a great fit as their algorithm sizes you and makes the t-shirt fit right as intended. Construction is excellent and the fabric is hearty and soft at the same time. Highly recommended. I will buy more.
2 July 2025
Unprompted review
Reply from Son of a Tailor
Hey Randall
Thank you so much for your kind words and thoughtful feedback! We're thrilled to hear that your shirt fits perfectly. Our sizing algorithm is designed to ensure that every piece fits just right, and it's great to know it delivered for you. We truly appreciate your recommendation and look forward to sending more shirts your way soon!
Sam and the SON Team
Inconsistent and lengthy delivery timescales
I have been a customer for a while, ordered numerous products over the last few years and the actual product is good and worth paying the money for. There have been one or two issues with quality but nothing serious that wasn’t resolved
The reason for my 3 stars is my current, challenging experience. Ordered something 6 or 7 weeks ago. It arrived within a week but wasn’t quite right so on the 5th June a remake went into production. I am still waiting, over a month later. Communication is sketchy, I chased a while back and was told my order should take 2 weeks but it’s been twice that, my latest chase hasn’t had a reply and it’s been 5 days now.
Waiting 5 to 6 weeks in total for a top that fits is a bit excessive, I think the nature of what they do would mean waiting 2 or 3 weeks for a refit is expected, but this is excessive
4 July 2025
Unprompted review
Reply from Son of a Tailor
Hey L,
We’re so sorry about your recent experience, and we completely understand your frustration. This is absolutely not the level of service we want to deliver.
Unfortunately, a combination of illness in the team and the peak holiday season created delays that we deeply regret. It’s not an excuse, but rather an explanation of what led to the longer reply times and extended remake process.
We truly appreciate your patience so far and hope for your understanding as we work hard to get back on track. We’re committed to getting your remake to you as quickly as possible and ensuring it meets the quality you expect from us.
Thank you for sharing this feedback, and we really apologize for the trouble.
Kind regards,
Simon & the Son team.
Excellent products but poor operations and client comms
I really like their tees and have recently placed my 2nd order with 2 months. Tried out 3 different cuts and materials and am happy with each of them. So far so good. Yet when it comes to client communication or operations the company is unfortunately not up to par.
Firstly, you cannot rely on their estimated date of delivery as they are hopelessly overwhelmed by orders. That’s poor operations or production chain. Worst is there don’t inform you about it. I had to query around eta and after several days I received a response…the usual excuse…sorry…high demand…apologies for delay… yet no new eta!
Second, in my last order they delivered a tee in the wrong customization (eg regular instead of fitted) even though the order online says “fitted”! It’s apparent there is no quality control checking product with order details. I made use of the guarantee service of the tee being amended but got a message immediately that again too many orders and they will respond with delay. Well 3 days have passed and I have not yet heard back.
Whoever is oversight of operations and customer service is not doing a good job. The workers however manufacturing the tees are awesome!
27 June 2025
Unprompted review
Reply from Son of a Tailor
Hey Mark
Thank you for your feedback. I am sorry to hear that you feel our communication and operations didn't live up to the hype.
Firstly, your order was delayed due to a few things - high order volume, a new product release, public holidays in both Portugal and Denmark - Of course this is of no fault of your own and we are sorry that this made the wait time longer than estimated.
Second, the order you received is the "fitted" size as you requested. I have contacted you via email with confirmation of that and how we can address the fit issue because this was a new fabric relative to your other purchase. We are working as quickly as possible to get through messages and hope for your understanding. Please keep in mind that this is a heavy volume season as well as vacation for our employees during summer.
Sam and the SON Team
Great Customer-Care Team
Great Customer-Care Team, nice, understanding and very helpful - also very chill. Solved my issue fast and kept me informed all the way. Thanks Son-Team!
25 June 2025
Unprompted review
Reply from Son of a Tailor
Hey Zimer.
We're happy to hear that our team was able to resolve your issue quickly and effectively while keeping you informed. Thank you for your positive feedback!
Best, Frederik & the SON Team.
Punchy in price but quality item and service.
Was slightly nervous around the cost of the tee but the remake offer gave me the confidence to buy. First item (high neck T) wasn't a great fit but customer service around the remake was great and ended up with a really nice fitting, and good quality item.
Tee has a nice weight to it too.
16 June 2025
Unprompted review
Reply from Son of a Tailor
Hey Jim.
We're happy to hear that the remake offer gave you the confidence to buy from us. We appreciate your feedback about the initial fit, and we're glad our customer service helped you find a great-fitting, quality item. Thanks for the positive comments!
Best, Frederik & the SON Team.
Top class Experience
I did not know Son of Tailer and I am not an online shopper, but because of the specific offer I ordered. I got a perfect follow-up and delivery within the set period. The fit and quality of the shirts met the expectations perfectly, however there was one small problem. My mail mentioning this problem was answered within an hour after which the problem was solved immediately. TOP class experience.
12 June 2025
Unprompted review
Reply from Son of a Tailor
Hey Redgy
Thank you so much for giving Son of a Tailor a try and for sharing your experience!
We're especially glad to hear that the fit and quality of the shirts lived up to your expectations and that our team was able to resolve your concern. Providing exceptional service—from the first order to any follow-up support—is something we take pride in, so it's fantastic to know that came through for you.
Sam and the SON Team
Absolutely brilliant service
Absolutely brilliant service. One of the most helpful companies I have come across. My t shirt wasn’t the best fit and they were so helpful in sending a different size. Would highly reccomend
24 June 2025
Unprompted review
Reply from Son of a Tailor
Hey Jack
Thank you for your kind words and recommendation!
We’re thrilled to hear you had such a positive experience with our team. Ensuring you get the perfect fit is what we’re all about, and we’re glad we could help sort things out quickly for you. Your support truly means a lot to us.
Sam and the SON Team
Great experience
Great experience, shirt was a little bit to tight but I got a free new shirt using the free remake guarantee.
Fits perfect now!
Thanks for the great service!
24 June 2025
Unprompted review
Reply from Son of a Tailor
Hey Kees
Thank you for your feedback!
We’re so glad you made use of our Free Remake Guarantee and ended up with the perfect fit—that’s exactly what it’s there for. It’s great to hear the process went smoothly and that you’re happy with the result.
Thanks again for choosing Son of a Tailor—we’re here anytime you need us!
Sam and the SON Team
Excellent customer Support
I have bought from Son of a Tailor many times and have always been very satisfied with the quality. The fit of the T-shirts was perfect after being adjusted by the email support.
6 June 2025
Unprompted review
Reply from Son of a Tailor
Hey Johannes,
Thank you so much for your continued support and for taking the time to leave this kind review! We're thrilled to hear that you're happy with the quality of our products and that our support team was able to help perfect the fit of your T-shirts. We truly appreciate your trust in Son of a Tailor and look forward to making your next pieces just as perfect!
Sam and the SON Team
The whole experience was fantastic
The whole experience was fantastic! From start to finish I enjoyed the process and have ended up with 5 perfect fitting, high quality t shirts.
20 June 2025
Unprompted review
Reply from Son of a Tailor
Hey Matthew
Thank you so much for your kind words! We're thrilled to hear that you had a fantastic experience from start to finish. It's especially rewarding to know that your new t-shirts fit perfectly and meet your expectations. We truly appreciate your support and look forward to outfitting you again in the future!
Sam and the SON Team
I can't heap enough praise on this…
I can't heap enough praise on this company. Their customer service is beyond anything else I have experienced. I made a mistake with my orders and they very kindly replaced them free of charge with my correct sizes. The quality is also outstanding, why go anywhere else?
9 June 2025
Unprompted review
Reply from Son of a Tailor
Wow, Anthony, what a great review to receive on a Friday afternoon in sunny Copenhagen. Really appreciate your sweet words.
You know where to find us if you have any issues in the future!
Have a lovely weekend.
Best wishes
Simon & the Son team
Tailor made
With my first purchase, one of the shirts didn’t fit quite right around the arms. After sending in some photos, the issue was resolved without any trouble. They even went a step further by suggesting an additional size adjustment to make the fit even better for my body. The shirts truly feel like they’re tailor-made—and they look that way too. People often comment on how well-dressed I look, even though I’m “just” wearing a T-shirt that also happens to be really comfortable. Because the fit is perfect, it gives a very polished and put-together appearance. I’ve already placed several more orders since.
1 May 2025
Unprompted review
Reply from Son of a Tailor
Thanks a lot, Marcel, for this beautiful review. We're really happy to hear that, without hassle, you went through the Free Remake Guarantee with us.
You deserve the compliments, I'm sure you look great in your T-shirts!
Thanks, and have a lovely weekend ahead.
Best wishes
Simon & the Son team.
This was my first time ordering and…
This was my first time ordering and going through the pattern process. I am extremely happy with the results.
17 June 2025
Unprompted review
Reply from Son of a Tailor
Hey Lyle!
We're very happy to hear this! Enjoy your order.
Have a nice weekend.
//Simon & the Son team
Great material and customized fit
Ordered a crew neck tshirt which wasn’t exactly the right fit, but with the use of their first fit guarantee service I was able to send my photos, get recommendations on alterations, and get a perfect fit T-shirt custom made for my measurements. Amazing service and communication from the team! Will buy again, now that my measurements are saved in my profile.
6 June 2025
Unprompted review
Reply from Son of a Tailor
Hey Sudheer,
Thank you so much for your thoughtful review! We're thrilled to hear that you took advantage of our Perfect Fit Guarantee and that the process helped you find your perfect fit. Our team works hard to make sure every customer has a seamless and personalized experience, so it's incredibly rewarding to know we hit the mark.
We're glad you're happy with the outcome and even more excited to hear you'll be ordering again—now with your custom fit saved for next time! If you ever need anything, don’t hesitate to reach out.
Sam and the SON Team
Beatitiful tee shirt
Beatitiful tee shirt. First time was a little tight so they remade it perfectly at no extra charge. Awesome
12 June 2025
Unprompted review
Reply from Son of a Tailor
Hey Pat
Thanks for your review! We are happy to hear that we were able to get your fit right and hope to continue to provide you with great products :)
Sam and the SON Team
So happy with the results
I'd ordered a number of white T-shirts from different places, and Son of a Tailor looked cool with many size variations. Though I was frustrated in the beginning when they didn't fit well and I realised there was no refund as they were custom made. But with the guarantee the guys worked with me to get the measurements right, and what I received in the end was something totally made for me... and I love them more each time I put them on. Beautifully simple cut, really nice fabric, great branding in the tag, and a scan of the QR code to order more... which I'll definitely be doing.
Thank you!
15 June 2025
Unprompted review
Reply from Son of a Tailor
Hey Daniel
Thanks for messaging us. We're so glad to hear that we were able to make a frustrating experience into a great one! We are always happy to help in any way we can. Have a wonderful week :)
Sam and the SON Team
Great customer service and product!
13 June 2025
Unprompted review
Reply from Son of a Tailor
Hello
We're glad you had a great experience with our customer service and product! Thank you for your positive feedback; we appreciate it.
Sam and the SON Team
This is the place to get your stuff
I have been a customer here for, i believe, four years and i have nothing but praise for their work. Excellent service, nice fabrics, speedy delivery. Excellent fit, if you get your measures right, if not, they make you a new garment free of charge!
Get your stuff here!!
11 June 2025
Unprompted review
Reply from Son of a Tailor
Hey BYA
We appreciate your continued patronage over the past four years. We're happy to hear that you've consistently had excellent experiences with our service, fabrics, delivery, and fit. Thank you for your positive feedback!
Sam and the SON Team
Son of a tailor is a fantastic company…
Son of a tailor is a fantastic company and I really like my t shirts, and the crew neck sweatshirt I've bought from them. The first t-shirt I bought didn't fit quite right and they were very responsive to create a new size. The second size was perfect. Overall this is wonderful company who I will continue to get my clothing from.
1 May 2025
Unprompted review
Reply from Son of a Tailor
Hey Dan
Thanks so much for your kind words! We’re thrilled to hear you’re enjoying both the t-shirts and the sweatshirt. It's great that we could get the fit just right on the second go. We truly appreciate your support and look forward to making many more pieces for you!
Sam and the SON Team
By far the best t-shirt I've ever worn
By far the best t-shirt I've ever worn. I measured my favorite-fitting vintage t-shirt and they replicated it perfectly. The material, craftsmanship and care that goes into them is worth every penny. No problems with my fits so far, but fantastic return policy just in case.
6 June 2025
Unprompted review
Reply from Son of a Tailor
Hey Bronson
Thank you so much for the amazing feedback! We're thrilled to hear the shirt lived up to your favorite vintage tee—it means a lot. Crafting something that feels just right is what we aim for, and it's great to know the fit, fabric, and finish hit the mark for you. We're here if you ever need anything down the road!
Sam and the SON Team
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.
Learn more about other kinds of reviews.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.