Always excellent service from Superpet Ltd. Repeat orders are despatched promptly, and delivery being free on all orders is a plus I know that I can rely on fast delivery from Superpet. It beats h... See more
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Company details
- #260 of 266 best companies in Pet shop
Written by the company
Superpet Ltd opened its first shop in 1982 in New Milton. A family run business with a wealth of knowledge and experience. As the retail market has changed to become more online so has Superpet Limited, creating our Amazon and Ebay shops that now sell all over the world.
Contact info
Wilverley Road, BH23 3RU, Christchurch, United Kingdom
- 01202 483797
- Sales@superpet.co.uk
- superpet.co.uk
Replied to 83% of negative reviews
Typically replies within 24 hours
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Never had a problem with Superpet and…
Never had a problem with Superpet and their delivery service and carrier are one of the best
BIRDS LOVE THEM!
It's a good product and the birds can't get enough of them. My only concern was the poor packaging and I was very surprised, as was the postie, that it arrived intact.
Very poor customer service
I ordered 10kg of walnuts and 5kg of hazlenuts on the 5th of November. Using the Royal Mail 48 hour service I received only the 5kg of hazlenuts on the 10th of November.
I emailed them. The first question from them was "would you like the missing item sent out?". Then they requested photographic evidence. I then received the 10kg of walnuts on the 14th of November.
I received a weak apology but with the amount of business I have done with them via Amazon or direct I thought there might have been a gesture on their part to really apologize. There wasn't. I queried this and their reply explained it was a straightforward picking error even although a human checked and stamped the order. I did ask them to expedite the order since I had just run out of walnuts on the 10th. They also stated the they have low margins and could not provide a gesture. They pointed out that the cost of reshipping, picking, packing and postage was absorbed by them.
How can they reship something that wasn't shipped in the first instance? The picking and packing of a single 10kg bag that required no filling or manipulation must have been a huge cost.
They didn't seem to grasp that it was THEIR error and to say they absorbed all the extra costs suggests I got extra customer service from them.
They also asked me to take into account the many previous successful orders and not to jump on this one failure during my review.
Incomplete Order
Incomplete Order
On 1st November 2025 I placed an order via Amazon for 4 boxes of dog treats, but when package arrived only 2 boxes were inside. At the timeI assumed the other 2 boxes would arrive separately and gave the company the benefit of the doubt; however nothing else arrived and I therefore contacted seller via Amazon as this is normal procedure. The company told me everything had been sent in 1 parcel and asked for photographic evidence etc. I explained packaging had been discarded; however company repeated itself asking for photographic evidence of packaging and then photos of the 2 boxes I had received, which seemed rather strange as they had nothing to do with the missing items. All in all after going backwards and forwards seemingly getting nowhere, I asked Amazon to intervene and they have sent me a full refund for the missing items. Superpet have had their account debited accordingly by Amazon.
It appears to me, after reading other negative reviews, that Superpet do not take responsibility at their end or, as I found, did not seem to understand the problem - I do not believe I could have explained the issue more clearly, and it became apparent they were not going to make a refund. Trust is built on by both parties involved, and I will certainly not be purchasing from them again.

Reply from Superpet Limited
Absolutely appalling
Absolutely appalling, abrasive customer service.
I am escalating issues with how my polite query was received. Working in customer service myself I can confidently say that there really is no excuse especially from a family run, U.K. business. Steer clear!

Reply from Superpet Limited
A super company (sorry for the pun)
A super company (sorry for the pun) who have good prices, swift delivery...and who's genuinely good customer service I've just experienced after making an numpty mistake which they sorted out for me with good grace.
Good Price
Good price for quantity. Speedy delivery. Well packaged. Good communication.
Hedgehogs and birds like it!
Have been using Superpet for a couple…
Have been using Superpet for a couple of years now and I couldn't be happier ☺️ Great products, great prices and always delivered quickly. Genuinely one, very happy customer
After ordering
After ordering
Royal Mail said address incorrect. I said this was not the case but superset said I left house name off. Customer service e mails were abrasive and rude, when I asked to speak to them I was told he did not use the telephone as he worked remotely!!!!!!

Reply from Superpet Limited
Good and fair prices especially free…
Good and fair prices especially free delivery would definitely recommend Superpet just had one issue with packaging but sorted out now.
Great products and excellent service…
I have been buying from Superpet for some years now. I have subscriptions for sunflower hearts, dried mealworms, suet pellets and peanuts. The goods are really good quality and reasonably priced. Service is always excellent and fast. Highly recommended.
Thank you for the swift supply and I…
Thank you for the swift supply and I was even more pleased that it was delivered by Lee in Alresford via Royal Mail. I thought it was going to be Parcel Force and I was concerned how I was going to be able to carry 50kgs of fish food to the car, simply because of their failure to deliver in the past. Lee delivered to the front door. 👍🏼👏👏👏
Fantastic peanut & Sunflower seeds
Fantastic peanut & Sunflower seeds, fantastic value. Thank you will definitely buy again.
Thank you.
Use to be a Regular Customer
Use to be a Regular Customer, but a Previous order error, substituting a different item by staff, was put right by credit, after a complaint.
…. Sadly after emailing about last order, no response was received.
….. This Occasion, a clear bag containing mealworms, clearly had a neat cut to bag, unaware at this end the contents poured out onto front room floor.
…. The loose contents in box was salvaged, however to avoid crunching under foot, spilt contents needed hoovering up.
…. It would have been appreciated for bag to be patched at suppliers end,
Avoiding this , to avoid hassle this end,
…. Several strips of brown packing tape would have done the trick. !
….. Split Tubs previously, are possibly due to transit issues, these were never reported.
But this time, packer surely realised contents were spilling out of slash to clear bag.
…. Obviously cut from a roll, secured at both end , minus the gaping hole on side….!!!
Looking for new supplier now.
…. I may not have left a negative Review if someone had the courtesy to reply to my email.
….. But with constant reminders to leave a Review… it is what it is .
I always order my peanuts from…supervet
1I always order my peanuts from superpet. Quivm delivery and excellent product, birds love them delivery royal mail ais excellent my only fault is they will not redeem my points as having trouble doing it myself so have decided to go elsewhere put phone do on me no reply to emails etc
Great price for 100 medium Whimzees.
Great price for 100 medium Whimzees.
Our greyhound loves them and I always buy them from Superpet. Thanks!
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