The cupcakes and cake we bought were incredible. So tasty, moist, and full of flavour. The presentation was honestly next level — everything looked beautiful and professionally done. We were super imp... See more
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The quality and taste of the lemon cake was first rate.The lemon cake almost melted in our mouths, We all agreed that it was the most delicious one we’ve ever eaten ( and nobody could tell that it wa... See more
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Expectations met exactly! Cake looked exactly like the picture. Was delivered on the morning it was promised. We chose the gluten free vanilla almond with chocolate ganache and it was delicious. The b... See more
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Highly recommend! The whole process was seamless from start to finish. Communication was excellent, ordering was easy, and the cakes were beautifully made. Most importantly, they tasted absolutely del... See more
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Company details
Written by the company
As The Cake People, we're leading the way in Melbourne with our award-winning, beautifully designed cakes. Our mastery extends to crafting indulgent cakes that accommodate vegan, gluten-free, dairy-free, and egg-free needs. Not only are we celebrated for having the best cakes in town, but we're also committed to promoting an environmentally-friendly and ethical food industry.
Contact info
13/74 Thomsons Road, 3042, Keilor Park, Australia
- 03 9099 0733
- hello@thecakepeople.au
- thecakepeople.au
4.7
Excellent
291 reviews
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Replied to 33% of negative reviews
Typically replies within 2 weeks
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Reply from The Cake People
Thanks Holly
We're so glad you loved the gluten-free cake — both the look and the taste! 🎂💛
Warmly,
Joanne & Stephen
The Cake People
Pathetic
I had a horrible customer service with Joanna
I called a day after I put my online order in to make a slight adjustment. The adjustment couldn’t be done without paying $10 because she wasn’t sure the details would be uploaded
She told me she didn’t make a change to a
Previous order and doesn’t want to make the same mistake again , she forgot to change the details.
I just think this is incompetence at its finest
The cake was delightful but won’t ever use them again , Joanna was yelling at me over
The phone telling me
She has four kids
Not my problem !
Also to cancel the order was $35 even with two weeks notice
The cake was delivered after 5pm and I had to call to make sure the cake coming , the service was the worse I have ever come across .
Pathetic
3 July 2025
Reply from The Cake People
Dear Rose
Thank you for taking the time to share your feedback. We’re genuinely sorry to hear that your experience with us didn’t meet your expectations, and we’d like to clarify a few important details to provide full context.
When your order was placed online, the incorrect date was selected by you at checkout. Our ordering system requires customers to choose their desired date via a calendar tool, and this is confirmed on your order summary. Once submitted, any changes to your booking require us to manually withdraw and reprocess the order, which is why we charge a $10 admin fee. This process is not instantaneous and takes time away from our tightly scheduled production run. As a small team of just two people managing everything—from baking to customer service—we rely on these systems and fees to keep operations running smoothly and fairly for all customers.
Regarding your request to cancel the order: at the time of your call, we had already designed and laser-cut your personalised acrylic topper. This is a custom-made item and cannot be reused. Our $35 cancellation fee covers the time, materials, and loss associated with custom orders that are already underway. This policy is outlined on our website.
In terms of the delivery, we advised that your cake would arrive before 5:30pm, and your cake was delivered just before 5:00pm—well within the expected timeframe.
Finally, we want to be very clear that Joanne did not yell during your phone conversation. She remained professional while firmly upholding our clearly communicated policies. We acknowledge that tensions can arise, but we always ask that our team be treated with respect, just as we aim to treat every customer with care and consideration.
We're pleased to hear the cake itself was a hit, and it’s unfortunate that this overshadowed the experience. We hope this helps clarify the reasoning behind our approach and our policies.
Regards
The Cake People Team
Thankyou cake people
Needed a last minute cake, rang and was lucky to be able to pick one up in no time. Super easy to order online and to customise as needed. Minecraft red velvet! Was a hit, all the kids loved it! Thankyou @the cake people! You saved the day!
25 June 2025
Reply from The Cake People
Thank you so much for the lovely review! We’re thrilled we could help you out last minute and that the Minecraft red velvet cake was a hit with the kids 🎉 We're always here to save the day (and the party)! Hope to see you again for the next celebration!
— The Cake People Team 💖🍰
The Cake People were so very helpful.…
The Cake People were so very helpful when I was trying to arrange a surprise Cake for my son’s birthday in Melbourne. I live in the country so doing everything online was so easy, the website is very straightforward and there was a wide selection of cakes to suit his particular dietary requirements. The cake was a great success and by all accounts absolutely delicious, thank you team, you did a great job.
27 June 2025
Unprompted review
Reply from The Cake People
Thank you so much for your kind words! We’re so glad we could help make your son’s birthday special, even from afar. It means a lot to hear that the process was easy and that the cake was a hit! We loved being part of the surprise — thank you for choosing us 💖🎂
— The Cake People Team
Delicious rainbow cake
Delicious and awesome looking cake. My daughter and her friends loved the rainbow colours. This is the 4th cake we’ve ordered from The Cake People and they are always brilliant.
16 June 2025
Reply from The Cake People
Thank you so much for your continued support! We're so happy to hear your daughter and her friends loved the rainbow cake 🌈🎂 It means the world to us to be part of your celebrations time and time again — thank you for trusting us with your special moments 💖
— The Cake People Team
Looked amazing and tasted delicious
The birthday cake looked amazing and tasted delicious — everyone loved it! Delivery was easy and right on time. I forgot candles, but they had some available on delivery, which was a huge help. Super friendly and helpful team. Highly recommend!
13 June 2025
Reply from The Cake People
Thank you so much for the wonderful feedback! We're thrilled to hear the cake was a hit and that delivery was smooth 🎂✨ We're always happy to help with those little last-minute extras too! So glad we could be part of your celebration — thank you for the recommendation!
— The Cake People Team
The Cake People make absolutely amazing…
The Cake People make absolutely amazing cakes and their presentation is impeccable. They are always delivered on time and always taste good. For those who think that you can't make a vegan cake, you've never tried The Cake People! DELICIOUS! We continue to purchase cakes from them for every event, especially as they cater to some allergies.
14 June 2025
Unprompted review
Reply from The Cake People
Thank you so much for your beautiful review! We're so grateful for your ongoing support and love that our cakes have become part of your celebrations 💖 It means the world to us to hear such kind words — especially about the taste and presentation! We're so proud to create vegan cakes that everyone can enjoy, including those with allergies.
— The Cake People Team 🎂🌱
Another awesome cake from awesome people
Great communication, speedy service, and amazingly delicious and impressive cake! My team loved it, especially the coeliac member of the group - everyone else refused to believe it was gluten free!
13 June 2025
Reply from The Cake People
Thank you so much! We’re thrilled your team enjoyed the cake — and we love hearing that no one believed it was gluten free 🙌🎂 That’s the kind of reaction we aim for! So glad we could be part of your celebration, and thank you for the kind words about our service and communication 💖
— The Cake People Team
Streamline website and easy ordering.
Streamline website and easy ordering.
The cake was loved by all and we cant thank Stephen and Jo more for their professionalism.
14 June 2025
Unprompted review
Reply from The Cake People
Thank you so much for the lovely feedback! We're so glad you found the website easy to use and that everyone loved the cake 🎂 It was our pleasure to help make your celebration special — thank you for the kind words!
— Stephen & Jo | The Cake People 💖
Wedding cake from The Cake People
Ordered our wedding cake from The Cake People and we couldn't have been happier with what we received.
The cake was absolutely stunning and equally delicious.
The staff were also fantastic and delivered to our front door the day before.
100% recommend The Cake people and will definitely be ordering birthday cakes and for any other occasion I have the opportunity too!
22 May 2025
Reply from The Cake People
Thank you so much for your beautiful words! It means the world to us that we could be part of such a special moment 💍🎂 We're so happy you loved the cake and service, and we can’t wait to help you celebrate many more occasions to come!
— The Cake People Team 💖
I got the bluey cake and absolutely…
I got the bluey cake and absolutely loved it, everyone did. I was also able to get it delivered which was a huge convenience. Thank you all so much
8 May 2025
Reply from The Cake People
Thank you so much! We’re so glad you loved the Bluey cake — and even happier to hear it was a hit with everyone! 💙🎂 So glad delivery made things easier too. Thanks for celebrating with us!
— The Cake People Team 🐾💖
Gluten free and vegan Black Forest
I am glad to come across with this cake company that offers gluten free and vegan option which is exactly we need for our daughter’s 18th birthday.
10 June 2025
Unprompted review
Reply from The Cake People
Thank you so much for your kind words! We're so happy we could provide exactly what you needed for your daughter’s 18th birthday 🎉🎂 It’s an honour to be part of such a special milestone — thank you for choosing us!
— The Cake People Team 💖🌱
We had a great experience for our first…
We had a great experience for our first time ordering a cake! Everything turned out exactly how we wanted, and the cake was absolutely delicious. Any questions we had were answered promptly, and the pickup process was smooth and easy. Overall, we’re very happy and will definitely be ordering another cake in the future!
7 June 2025
Reply from The Cake People
Thank you so much for the lovely feedback! We're so happy your first experience with us was a great one 🎂✨ It’s wonderful to hear everything turned out just as you hoped, and we can’t wait to make your next cake even more special!
— The Cake People Team 💖
Great looking and tasting minecraft…
Great looking and tasting minecraft cake for my son's birthday. Was a hit with the kids. Delivery was convenient and good service.
6 June 2025
Exactly like the picture
The cake looked exactly like the picture and taste was absolutely delicious. To be safe from allergens was the literal icing on the cake.
30 May 2025
Using these guys for birthday parties…
Using these guys for birthday parties for YEARS due to daughter's dairy allergy, and honestly from the the first time we were all mind-blown that a 'dairy-free' cake could taste literally even better than the real thing, as (being honest) that's not usually what you expect. The quality has not wavered in all these years since, so 200% recommended from us.
24 May 2025
Everyone was smiling
The cakes were absolutely delicious and the caramel variation was a hit. It was delivered in plenty of time and the process was easy. The service was polite and most helpful. Thank you!
31 May 2025
Yummy Cake
Easy to deal with, great communication, extremely helpful, wonderful presentation and cake was super fresh and delicious. Highly recommend. You will not be disappointed.
24 May 2025
Cake was delicious!
15 May 2025
We ordered one week out and so happy…
We ordered one week out and so happy with what what delivered the cake was delicious and look absolutely gorgeous! Very happy with our purchase! 💚🫶
We had the Minecraft cake and my daughter was so happy
22 May 2025
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