I ordered the turban and beard gift box for father's day. It was a great idea and my dad liked it. Delivery was quicker than anticipated. It does take a while for them to respond to emails, that's my... See more
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See what reviewers are saying
I'm a big fan of patchouli/patchouli & sandalwood generally so thought I'd try the beard oil. Sadly for me, I didn't like the fragrance at all and the scent just reminded me of something artificial an... See more
Starting shopping here about 7/8 months ago for beard oil and can honestly say they’ve got the best beard oil in the market! Started seeing my beard softening up very very quickly. Also the customer s... See more
I wish I knew of The Sardar Co sooner, the quality of beard products is better than anything I’ve used before. Having had a beard for nearly 10 years I’ve experienced skin dryness and bearddruff for a... See more
Company details
- #83 of 132 best companies in Cosmetics shop
- #60 of 108 best companies in Hair product shop
Contact info
Birmingham, United Kingdom
- info@thesardarco.com
- thesardarco.com
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 50% of negative reviews
Typically replies within 24 hours
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Absolutely brilliant
Absolutely brilliant! From the point of me placing an order upto when I received my goods everything was transparent. The delivery was delayed by a day and you were kind enough to let me know. Thanks for a great service and incredible product
Fantastic service from the guys at TSC…
Fantastic service from the guys at TSC as always!
Who knew?
I must admit, I'd never heard of a beard roller but people in the know say they work so now I have one, very smartly presented in its box. Rapid delivery.
The best beard oil
Great products with reasonable delivery prices. My beard oils arrived within 2 days of ordering.
Excellent product,excellent…
Excellent product,excellent communication,this is my now go to beard oil and balm place
Poor
When completing an order there is no mention to say you can only collect items from the office at certain times.
Had to wait 2 weeks to collect due to work commitments, emailed them before hand. Turned up at 3pm and 3:45pm and nobody was there. Told them to post it to me instead. Absolute shambles.

Reply from The Sardar Co
Choose Royail Mail delivery option
Product was a gift so cannot comment however I have given feedback to Sardar Co that the Courier company used was slow… but product arrived in the end and looks nice.

Reply from The Sardar Co
Good 9 times out of 10
I have been using The Sardar Co for a while now. Using their beard products and buying turbans from them since around 2018. I’ve never had any issues with receiving my parcels before however, this time I haven’t received my order and it is impossible to get a swift reply from them. I understand it’s the couriers fault for loosing the parcel (I’m assuming) however, it is their responsibility to rectify this and to offer a replacement order or a refund. As I mentioned before I’ve had no issues with ordering before but I feel as though a business thrives through their ability to rectify problems in a swift manner. The person I spoke to on the chat box feature took 3 days to respond and when they did respond said they are looking into it now and will get back to me, thought this would be an hour tops to look into and they would reply back yet it has been another 4 days since they last messaged and 14 days since I actually placed the order. The irony of whilst this is going on yet they are sending me emails asking me to leave trust pilot reviews or product reviews. Extremely surprised as there are now several competitors providing similar products cheaper (even within the Punjabi community), you would think they would be trying harder to win retain their customer base.

Reply from The Sardar Co
Really good quality.
The coconut & Vanilla is now my…
The coconut & Vanilla is now my favorite scent. Smells just as I would imagine. Delivered in a timely fashion. Will definitely be ordering again!!
Good overall but scents are lacking compared to Coffee and Walnut
Good packaging, delivery etc. the oils are a good consistency. However I bought a scent from them before and it was SO nice. I then went to buy some more and found out it was a limited edition and they no longer sell it. I bought a multipack of their beard oils they do now and nothing comes close to the coffee and walnut, like none of them. So strange to have such a great scent but not sell it all year round. Sort it out guys
Great for beard growth
Great quality products
Great quality products and they smell wonderful. I buy Sardar’s beard balm, beard wash and beard oil for my son and he loves them. I haven’t found any other products that are as nice as these. Great customer service and my orders always arrive very promptly. Thank you.
Beautiful product
Prompt delivery, well packaged and beautiful product. My husband loved it. Smells delightful.
Great and quick service with very high…
Great and quick service with very high quality products
Sardar Co is the best
Great company. Products are excellent and smell great. The customer service is second to none. Always ready to help with any issues.
Quality is superb for the t shirt
Quality is superb for the t shirt! Not cheap looking. My husband loves the Singh of spades too!
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