This is Unfolded Reviews 1,985

TrustScore 4 out of 5

4.1

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Based on reviews, created with AI

Reviewers had a great experience with this company. Customers consistently praise the products for their excellent quality, beautiful design, and comfortable fit, often highlighting the wide range of sizes and styles available. Many people appreciate the company's commitment to sustainability through its made-to-order model. The customer service is frequently described as exceptional, with many consumers noting the helpfulness and responsiveness of the team. However, some customers experienced significant delays with their orders, with items arriving much later than anticipated or, in a few cases, not at all. There were also occasional issues with incorrect sizing or labels, and a small number of people found the fit of certain garments to be unsatisfactory.

What people talk about most

Product

Customers consistently express satisfaction with the products, particularly praising the quality, fit, and... See more

Order

Consumers have mixed feelings about their orders. Many express frustration with extremely long wait times,... See more

Quality

Reviewers express high satisfaction with the quality of products. Many customers praise the lovely fabrics,... See more

Delivery service

Clients share ambiguous opinions on delivery service. Many customers acknowledge and accept longer waiting... See more

Customer service

Reviewers highlight positive aspects of customer service. Many customers describe the customer service as... See more

Based on these reviews

Rated 4 out of 5 stars

I am a plus size lady who is also petite in height. Unfolded is one of the few companies that offers a short length in plus size clothing. ALL of their clothes are absolutely brilliant-they look great... See more

Rated 5 out of 5 stars

The clothes are so well made and designed to fit the body shape of actual women. They don't dig in anywhere or constantly need pulling down and most designs even have proper useable pockets! I l... See more

Rated 5 out of 5 stars

The dress arrived in perfect condition and very quickly as it was a returns sale. Absolutely wonderful cut, falls beautifully and the fabric feels amazing. Certainly no corners cut in its production.... See more

Company replied

Rated 5 out of 5 stars

Today I received my first Unfolded dress which I ordered in early January. I had an email last week from Cally letting me know it was on its way. I tried it on immediately and was delighted how well... See more

Company replied


Company details

  1. Clothing Shop

Written by the company

At Unfolded every item is designed with our customers and then made after you order. To ensure no waste.... Why? 30% of clothes produced are never sold - this year that will be 26 billion items of clothes! This can't go on. At Unfolded we're on a mission to take on fast fashion. We make sustainable clothes without all of this waste and do good with the savings. What good? With the savings we offer you amazing quality at a great price, pay garment workers better and fund kids near our factories to learn to read and write. Yes - delivery takes longer but it's worth it for the planet, the people who make our clothes and you! Join 75,000 other women shopping better at ThisisUnfolded.com


Contact info

4.1

Great

TrustScore 4 out of 5

2K reviews

5-star
4-star
3-star
2-star
1-star

Replied to 95% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Great dress

This company is great! The items you order are made as you order so take a,little while to arrive,but you are given updates! My denim dress was well worth the wait,lovely fit ,great material very light denim! I got my dress last year and it washed really well,still looks as good as new!

19 April 2026
Unprompted review
Rated 5 out of 5 stars

I love this company

I love this company. The dresses are comfy and versatile. You can dress them
Up or down and look good either way! I have a black floral Maddie, green Rodica dress, Fern dress, wide jeans, striped shirt, T-shirts another pink dress(can’t remember the name) a super Yasmynn cord Shaket and my very favourite dress, the denim Rhiona dress. I love them all! They are well worth the wait!

17 April 2026
Unprompted review
Rated 5 out of 5 stars

I can’t say enough good things

I can’t say enough good things about This is Unfolded. I have bought and received 9 dresses and 2 blouses, and waiting for two more. The quality is excellent, they fit really well, and they are so pretty. I absolutely love the Maddie dresses. Communication about orders is excellent. Yes, from ordering to receiving, unless from the archive sales, can be anything from 6 to 10 weeks ….but the wait is worth it. The ethos of the company, less wastage, helping to educate poorer children, everything is superb. And did I say that the quality of the clothes is second to none. My only niggle is that there are too many fantastic dresses and I struggle to choose, so end up buying more than I anticipated - but never regret it ☺️

17 April 2026
Unprompted review
Rated 5 out of 5 stars

Amazing dress and sustanability concept,

Such a lovely, comfortable dress. I chose the Maddie design for my first order and am so happy with it.
The design and colours are lovely. I normally steer clear of dresses as don't find many that suit my shape - bust size 18, hips size 14, 5'4" in height. This dress looks so nice, fits in all the right places to show my body shape at its best and the "short" length is just right at mid calf. The fabric feels very expensive and so soft. It was definitely worth the delivery waiting time.
I'm sure to come back for more! Just don't tell my partner!

17 April 2026
Unprompted review
Rated 5 out of 5 stars

Worth the wait!

Really lovely quality down to the fine details. The dress is very flattering, pockets are discreet, can dress up or wear as an everyday dress. I didn’t enjoy the wait, tested my patience, but it was worth it. Very happy. Waiting patiently for my next one to arrive (different colour & style). It’s on its way! 🤞

3 April 2026
Unprompted review
Rated 2 out of 5 stars

It’s very disappointing that the…

It’s very disappointing that the concept is great but the execution is not. I have been waiting for the final item from my order placed in February and despite repeated emails to them I have not received the item or a response. This is very poor customer service.

15 April 2026
Unprompted review
This is Unfolded logo

Reply from This is Unfolded

Hi there,

We've requested more information so we can reach out directly to help with the issue you mentioned. Please do not send multiple emails on an email chain as this just moves you to the back of the que every time as our team replies to the oldest email first. As a small company it can take a couple of days to reply at busy times.

Please also check spam for order updates on products in production.

Team Unfolded

Rated 1 out of 5 stars

Poorly made and poor customer service

Poorly made, low quality dress. Returns policy so difficult to find and currently they want me to prove that it's faulty and also pay postage for return. Very disappointed. Think I've finally learned my lesson about buying online
Unfolded replied swiftly to my review whilst I am still waiting for a response to my email from 3 days ago. I had to search for returns policy and finally emailed to ask what it was. No paperwork of any description was included in my package from them. AI replied and I had further wait to hear a reply from a human. I have never been asked to prove that something is faulty and I repeat that it's only noticeable in wearing, too much material makes the bodice not lie flat on one side, and I have no intention of sending a photo of me wearing it. The hem is also badly stitched - not straight. Unless I receive a refund and simple instructions for returning this item, I will chalk it up to experience and hope others take note before buying from this company.

14 April 2026
Unprompted review
This is Unfolded logo

Reply from This is Unfolded

Hi Elizabeth,

Sorry if there has been any confusion here - if an item is faulty we will of course pay for a return and either replace the item or provide a full refund. To do this we need to receive a picture of the faulty beforehand.

If you need any more help please just email support@thisisunfolded.com and we'll be happy to help.

Team Unfolded

Rated 2 out of 5 stars

Beware of returns policy

Clothes looked lovely but, unfortunately, I couldn’t wear them as they didn’t fit. Buyer beware here, the customer pays for returns and must return within 14 days of receipt of the clothes. This is not explained upfront when ordering. I would probably not have ordered if I had known.

13 April 2026
Unprompted review
This is Unfolded logo

Reply from This is Unfolded

Hi there,

We do offer a free swap platform if you want to swap for a different size. Sadly as a small brand it is no longer viable to offer free returns without increasing prices.

We are often flexible to the 14 days if there is a special circumstances but do need to have a time period to allow us to sell the item again.

If you need more help please just email support@thisisunfolded.com and we'll be happy to help!

Team Unfolded

Rated 5 out of 5 stars

This company is a revelation

This company is a revelation. The clothes I have ordered from them did take a while to arrive, but they are SO worth it. Lovely quality fabrics and very well made and they are a very good price - fast fashion is not only poor quality fabric, but also shoddy finishes - this is the exact opposite. Also the customer service is amazing. SO much contact is very rare, and if you have an issue, they respond very quickly and personally - no horrid bots here! Their ethos all round is to be applauded.

13 April 2026
Unprompted review
Rated 5 out of 5 stars

Fabulous as always!

Yet again, perfect dresses from a fabulous company. I bought my first dress last July and was blown away with the quality and fit and don’t look anywhere else now! To say I’m becoming addicted is an understatement. They do take a while to arrive, but wow the wait is so worth it. I have received 3 beautiful dresses today- Katrina, Camilla and Ashleigh. The quality of fabric and workmanship is second to none. It doesn’t matter what I wear from Unfolded, I get compliments and people asking me where I bought them. The fitting is always perfect. The sizing is always well displayed and I love the way the dresses are shown on models from all their size ranges. Keep up the great work Unfolded. Thank you for making me feel fabulous in whatever I wear!

13 April 2026
Unprompted review
Rated 1 out of 5 stars

Still waiting nearly 10 weeks

Still waiting nearly 10 weeks. Ridiculous ! Very misleading when you make a purchase. I was advised 8 weeks (still a ridiculous time scale ). I will not be making this mistake again and will not order from you again. It’s a shame you could not be more honest with delivery times. Ordered for an occasion which has been and gone and I am now going to be out of the country for sometime. 😡😡. I have now submitted the extra information requested. Despite responding to their requests still not heard anything. 10 weeks and counting. It will probably arrive whilst I am abroad the next month / dress was required for the trip. This has been an utter waste of time and you have had my money all this time. Never again ! People beware and avoid this so called ethical company - nothing ethical about taking money and not delivering !!

13 April 2026
Unprompted review
This is Unfolded logo

Reply from This is Unfolded

Hi Karen,

One of our team has reached out to you to discuss this. Your item is due to be delivered this week.

As a made to order business it does take longer and I can see that the date shown on the product was to ship by the 30th of March when you ordered, this does though say that it will be up to 12 days from this point as the item has to clear through customs and this is out of our control.

You can see the date before you order by selecting a size and then scrolling down.

We get this is a different way to shop but it's designed to ensure no waste, lower prices and to pay garment workers higher wages/create positive impact in communities where our clothes are made.

If you're not happy with the item then we'll of course be happy to arrange a full refund. With the Royal Mail tracking (which has already been sent) you can also redeliver the item if you're going to be out of the country.

If you need any more help please don't hesitate to let us know


Team Unfolded

Rated 2 out of 5 stars

Disappointed with still no delivery after 10 weeks

I ordered early February, wanting dresses for holiday in late April. It seems unlikely I will get them by then so very disappointed, also the worry that they will try to deliver whilst I am away.

12 April 2026
Unprompted review
This is Unfolded logo

Reply from This is Unfolded

Hi there,

We've requested more information so we can look at your account and help with any issues here.

As we make to order it does take longer - but we send update emails, if these haven't been getting through please let us help you here.

Thanks,

Team Unfolded

Rated 5 out of 5 stars

Maddie dress

My beautiful Maddie(short) dress fits perfectly. Gorgeous fabric, design and colour. Definitely worth the wait for it being ethical made and supporting children.

12 April 2026
Unprompted review
Rated 5 out of 5 stars

Excellent quality, well worth the wait

The longer wait for delivery is well worth it. Clothing is made to order to reduce waste, which is great. I ordered a midi cotton dress and a denim pinafore. As a petite woman, sizing can be difficult but these were perfect. They fit and feel beautiful , and are excellent quality.

11 April 2026
Unprompted review
Rated 5 out of 5 stars

Rhiona Denim Dress

Rhiona Denim Dress Received. Made of the softest denim, though not too thin. True to size 16 with plenty of room to move. Really an easy piece of clothing to wear. It would be great to have one with longer slim sleeves that you could wear a fine cardigan over it. With boots and chunky tights a perfect autumn/winter dress too.

11 April 2026
Unprompted review
Rated 2 out of 5 stars

Good Company Vision, Poor quality product

The vision of the company is very worthy. However I am disappointed with the product I received. I ordered a dress and waited the 5weeks I was told. It has just arrived and is going straight back.
The quality of the fabric is very poor and the fit is poor with huge puffed shoulders which are not apparent on the site. It is very creased and looks like something I could buy at one of the cheap discount stores. I won't be using this company again. This is such a shame as I really wanted to support such worthy aims.

9 April 2026
Unprompted review
This is Unfolded logo

Reply from This is Unfolded

Hi there,

We've requested more information to allow us to find out what has happened here and ensure an adequette solution. Our return rate is around a third of the industry standard and we pride ourselves on quality products so would love to explore this problem and put it right!

Team Unfolded

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look