While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

See what reviewers are saying

Rated 1 out of 5 stars

Poor inadequate packing, gift arrived squashed, packing torn. Very unimpressed. Cannot give gift so tatty. Will dump. Unwilling to pay return postage for W7 mistake. Will never use W7 again.

Rated 5 out of 5 stars

The only company I will ever use for lashes! I buy the same ones every time and am yet to find another company that make lashes similar to the ones I get. Great quality, only ever had one bad pack of... See more

Rated 4 out of 5 stars

Great value products however I left reviews on their website and the items I scored less than 4 out of 5 weren't published so all their products have a minimum 4* rating as they don't accept 3* or les... See more

Rated 5 out of 5 stars

I never usually write reviews but I feel that the customer service W7 offered me went above and beyond this week! I received a damaged delivery (not their fault but fault of the courier) I wrote an em... See more

Company details

  1. Cosmetics shop
  2. also in
  3. Beauty product supplier
  4. Beauty supply store
  5. Cosmetics Industry

Information provided by various external sources

W7 Makeup & Cosmetics official website for Quality products at value for money prices. Free Shipping Available.


Contact info

3.3

Average

TrustScore 3.5 out of 5

30 reviews

5-star
4-star
3-star
2-star
1-star

No history of asking for reviews

This company hasn't invited their customers, so reviews may not be representative

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

3.3

All reviews

(30)

8 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 4 out of 5 stars

I use brown mascara and w7 does a nice…

I use brown mascara and w7 does a nice one called "it's Brown". However it comes with a bottle-brush sized bristle applicator. Far too big & clumsy to use.
Fortunately I kept the slim silicone one from their blue top black mascara and swapped them over.
So if you read this w7, please send me a couple more silicone ones.

20 October 2023
Unprompted review
Rated 3 out of 5 stars

Lovely foundation but!

Lovely foundation, however if you're very fair like me the lightest colour they have is buff, I tried legend and HD foundation, legend being favourite but the colour is wrong for my skin, it is orange looking so I can't carry it off! If they made a shade more suitable in legend it would be my go to foundation!

4 November 2023
Unprompted review
Rated 1 out of 5 stars

i accidently dropped the gloss and it…

i accidently dropped the gloss and it leaked everywhere and bc it is sticky'' IT IS 2 STICKY'' it is not getting off and i dont know what 2 do .VERY BAD AND I JUST BOUGHT IT AND THE FALL WAS NOT EVEN HIGH

23 August 2023
Unprompted review
Rated 5 out of 5 stars

Great Products

Great products, great price. Excellent packaging, quick delivery. Easy to buy on line. Very pleased.

21 December 2022
Unprompted review
Rated 4 out of 5 stars

I ordered my favourite product from…

I ordered my favourite product from their online store and received delivery quickly and well packaged; however, there was a very easy mistake to make with the wrong shade being delivered instead. I emailed their customer support and was promptly offered a replacement and delivery. How an online store responds to its customers when there has been an error can make all the difference to the experience. My query was dealt with sincerely, quickly and efficiently, so I'll definitely be returning to their online store for future purchases, and I'd like to thank them for making the process to get in touch/query so simple.

3 November 2022
Unprompted review
Rated 5 out of 5 stars

Favourite makeup brand!

Wow, I love this brand! Ordered some bits because of the affordable price after seeing them on social media (cost of living am I right?) they arrived and I couldn’t be happier. Beautiful packaging, beautiful formulas everything sits on the face so well. Can’t recommend enough.

25 October 2022
Unprompted review
Rated 1 out of 5 stars

Snapped piece of Needle in face cookie pad

So my daughter spent her money on one of those face wash cookie pads.
She used it and ended up with a little scratch, didn't think much of it until the next day when she came down screaming she had a little puncture hole in her face and it was bleeding. After checking the item I then discovered a snapped off piece of needle, obviously when the lining was being stitched it had snapped off and they just left it in the item...
After several emails to W7 providing pictures of the needle and my daughters puncture wound they are now completely ignoring my emails. No investigation done or anything...
Emailed again asking for some sort of update and yet again it was ignored.
Will also be posting this to social media.. customer service is appalling!

1 September 2022
Unprompted review
Rated 5 out of 5 stars

Fabulous brand

I have ordered so much from here! I love all the products, really affordable and cruelty free, with a vegan range which is fabulous! 100% recommend to anyone looking for a new make up brand !

5 August 2021
Unprompted review
Rated 5 out of 5 stars

I ordered some black nail polish

I ordered some black nail polish, and I messed up with my address. I emailed customer service, and sally ended up changing the address on it. Thankyou so much !! :)
Easy to get in contact with, easy to find, a good trustworthy site, with real customer service!

16 December 2020
Unprompted review

Is this your company?

Claim your profile to access Trustpilot’s free business tools and connect with customers.

Get free account

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look