SHRINE Reviews 

277
•
TrustScore 2 out of 5

1.8

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Looking at 23 reviews, most reviewers were unhappy with their experience overall. Customers frequently complained that the hair products failed to deliver the promised color, often leaving strands with uneven tones, unexpected green discoloration, or patchy blotches. Many people also noted that the harsh formulas severely dried out and damaged their hair, rendering it extremely rough, brittle, and totally unmanageable after application. Some reviewers were happy with the results, finding that specific shades left their hair wonderfully soft, shiny, and naturally coloured. Consumer feedback indicated that these particular treatments successfully helped maintain vibrant tones while keeping the hair well conditioned during use.

What people talk about most

Product

Consumers find product to be a mixed experience, as some reviewers praised the results, noting their hair... See more

Quality

Customers consistently note negative experiences with quality, expressing deep disappointment over products... See more

Reviews shaping this summary

Rated 2 out of 5 stars

Few things. Negatives first The product can leave the hair looking blotchy coloured. Some areas catch the colour better that others The bottles of colour have shrunk. My latest one (cara... See more

Rated 2 out of 5 stars

Terrible. DO NOT BUY! I got the cherry espresso mix up. Now the package said it comes out in 16 washes and it’s “semi permanent” I have used there toners on my brunette hair previously to change the t... See more

Rated 1 out of 5 stars

Definitely think this is a scam now. I've tried two different products, the toner drops and a semi-permanent hair colour and neither did anything at all to my hair. Thankfully doesn't seem to have da... See more

Rated 1 out of 5 stars

DO NOT USE THIS it didn't do a single thing to the colour, and despite preaching it's "gentleness" it has destroyed my hair in a way bleach never has !!!! It is so insanely dry, tangles every time I t... See more


Company details

  1. Hair product shop

Written by the company

Join the party!


Contact info

1.8

Poor

TrustScore 2 out of 5

277 reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Hasn’t replied to negative reviews

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

1.8

All reviews

(277)

22 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 3 out of 5 stars

Not a bad price but mixing yourself…

Not a bad price but mixing yourself could vary, depends so much on your hair, colour ect, no different to a regular purple shampoo, stuck to recommend dose and time left on, no difference but not a massive waste of money may suit your hair and if you get the right mix, worth a try I suppose

15 August 2023
Unprompted review
Rated 2 out of 5 stars

makes my hair fall out

Absolutely love the product and the idea, the colour selection is amazing but sadly my hair just can’t cope with it. I’ve been using the ash blonde toner drops and my hair falls out in big clumps when I put it on. I’m really sad I can’t use it as I love the colours so much :(

3 August 2023
Unprompted review
Rated 2 out of 5 stars

BREAKAGE

BREAKAGE! absolutely loved the copper to add some colour to my naturally ginger hair UNTIL I started noticing the breakage and hair loss :(
I thought I’d found the perfect toner but huge regrets after using it for a few weeks.

23 July 2023
Unprompted review
Rated 5 out of 5 stars

I think shrine drops are amazing

I think shrine drops are amazing!
I firstly tried the peach drops which did wash out after a few washes-just as I wanted and good for when you want a change up but can go back to blonde.
I just got the white blonde drops yesterday, tried them last night and wow they are spot on. Just follow the instructions and you can’t go wrong! I also experimented and toned my synthetic blonde extensions with purple shampoo and then used the white blonde drops with conditioner after and it worked!
I will use the white drops in between my salon visits. Love them

15 July 2023
Unprompted review
Rated 1 out of 5 stars

My hair turned green !!!!!

Used warm brunette and in a few washes my hair turned green. I was blonde and loved the colour at first but wouldn’t use this again - very disappointed

10 July 2023
Unprompted review
Rated 3 out of 5 stars

I really wanted to love these

I really wanted to love these, and I did for a short time! But unfortunately after the third use of drops mixed with conditioner, my hair has now started becoming ridiculously elasticated and snapping 😭 such a shame because I love the color and love the idea of just mixing with your conditioner, but my hair has never snapped like this before and this is the only new product I've introduced 😮‍💨 have had to cut a couple inches off and start repair treatments, but maybe once it is healthy is will try again but will a lot less product and only once a month or so!

8 July 2023
Unprompted review
Rated 1 out of 5 stars

white conditioner drops…

Bought the white conditioner drops from superdrug for my brassy bleached hair. Yes it did take the brassy look away but now I have pale bluey green all through my hair and it won't budge! It looks terrible! Won't be buying again.

11 May 2023
Unprompted review
Rated 5 out of 5 stars

Love the peach hair dye

Love the peach hair dye! I'd never dyed my hair before but the dropper system made it really easy. I love the colour! It looks great when first applied and can be made really vibrant with lots of drops, as well as giving a soft peach colour as its washes out. I've had lots of compliments on the colour too.

28 May 2022
Unprompted review
Rated 5 out of 5 stars

SHRINE toners - very happy

Read about SHRINE toners on FB. Read the reviews and watched the videos of people using it and the transformation were really good. I decided to try it and bought 2 shades, champagne a s Ash Blonde. Took a few days longer to arrive (Evri). Contacted Shrine by email who responded quickly.
Tried champagne today and I'm over the moon with the results. The "yellowness" all gone.
I would recommend this to anyone.

8 April 2023
Unprompted review
SHRINE logo

Reply from SHRINE

Hey Sky,

Thank you so much for leaving such positive feedback. We're so happy to hear that now you're loving your new hair!

Love We Are Shrine x

Rated 1 out of 5 stars

Absolutely terrible - shrine are thieves!

Absolutely terrible
-my order has been tracking status at the warehouse since 20 December
- I haven't received the goods
- I haven't received a refund
- I've tried contacting Shrine via all socials and the email addresses on linked in. All contact has been ignored
Check their social comments - I'm not the only one shrine are stealing money from and then using blocking tactics so you can't do anything about it. Notice how you can't speak to anyone?

Anyway, shrine, order number 313147- sort yourselves out and please give me the refund I'm due

20 December 2022
Unprompted review
SHRINE logo

Reply from SHRINE

Hi Natalie,

We're very sorry to hear that you hadn't received your order. I can see that you have now received a full refund due to your order being lost with the courier.

We apologise for any disappointment caused here.

- We Are Shrine x

Rated 1 out of 5 stars

AVOID THIS BRAND !!!!!!

Where do I begin , my hair is actually ruined damaged to the point my hair feels like sandpaper and if I try colour correct it might all fall out … I used the champagne toner followed the exact instructions just because I wanted a slightly warmer toned blonde then my platinum blonde hair .. my whole hair turned fully dark brown with hues off green all over it .. I washed it with anti dandruff shampoo as it strips of some colour and my whole hair is fully green and will not come out , my auntie is a professional hair dresser and has stated that she is scared to even touch my hair now to fix it cos it might be even worse it wouldn’t be much of a problem if my hair was long I would of just cut it to where my ends are healthier but my hair is literally just above my shoulders and I literally don’t know how to fix it .. DO NOT USE this product it’s full of crap

30 March 2023
Unprompted review
SHRINE logo

Reply from SHRINE

Hi Natalia,

Thank you for leaving a review.

We're sorry to hear that you're unhappy with our Champagne toner. Sadly, I am struggling to locate an order from yourself. Please could you reach out to our Customer Service team at support@weareshrine.com so we can look into this further for you.

Thank you
- We Are Shrine x

Rated 1 out of 5 stars

How did a copper colour turn my blonde…

How did a copper colour turn my blonde hair green!!!
I wouldn't think it was possible
It dont make any sence
I'm so confused
Wish I could upload a photo to show u all my copper roots and green hair

30 March 2023
Unprompted review
SHRINE logo

Reply from SHRINE

Hi Vicky,

We're sorry to hear that you didn't get your desired look after using our Copper drops - could you please email us with the photos so we can look into this further for you.

Thank you!
We Are Shrine x

Rated 1 out of 5 stars

Avoid the bleach kit at all cost

I tried to post this on lookfantastic where I bought the product from, as well as the Shrine product site, however neither of them posted my review and this is why I am writing it here.
I used the Shrine bleach kit and it completely ruined my hair. It came out patchy and orange, and I needed a £300 colour correction to fix it. When I consulted my hair dresser she advised this strength of bleach is also not suitable for the scalp as it’s too strong and will burn the skin.
Please be aware before deciding to purchase this product, especially that it seems that Shrine is only willing to display 5 star reviews.

15 February 2023
Unprompted review
SHRINE logo

Reply from SHRINE

Hi Fruzsina,

We're sorry to hear that you haven't achieved the desired out come using our Bleach Kit. Sadly as the product is bleach the outcome can differ due to application or the condition of the hair to start with, this is why we do advise to do a strand test before applying to the full head.

Usually if hair to go orange this may be due to previous colour being on the hair or not being left on long enough. Any patches can be due to undersaturation of the hair.

If you do believe that this is down to the product, please do contact Look Fantastic's customer service team so they can look into this further for you.

Thank you!
- We Are Shrine x

Rated 2 out of 5 stars

I bought shrine copper from boots

I bought shrine copper from boots, both myself and my daughter inlaw found a lot of breakage and damage to our hair after only 2 usages, I can literally put my hand through my hair and lift damaged strands out, not a good product.

1 March 2023
Unprompted review
SHRINE logo

Reply from SHRINE

Hi Sandra,

We're sorry to hear that the Copper drops didn't work for yours and your daughters hair - please do reach out to Boots so they can complaint a hair complaint form and we can look into this further for you.

Thank you so much,
-We Are Shrine x

Rated 3 out of 5 stars

I have read the reviews about appalling…

I have read the reviews about appalling customer service so I would like to add that although I didn't actually receive the product,( I don't think it to be the fault of shrine) They have given me an immediate refund including postage.

16 March 2023
Unprompted review
SHRINE logo

Reply from SHRINE

Hi Ana,

We're so sorry to hear that you didn't receive your order - but we are happy to hear that our customer service team have resolved this issue for you.

We appreciate you leaving the feedback.

- We Are Shrine x

Rated 1 out of 5 stars

Used the white blonde toner and it…

Used the white blonde toner and it turned my hair blue

15 March 2023
Unprompted review
SHRINE logo

Reply from SHRINE

Hi Abbie,

We're very sorry to hear this - please reach to our CS team on support@weareshrine.com so they can look into this further for you.

- We Are Shrine x

Rated 1 out of 5 stars

Turned my hair green and blue

Used the Bronde dye kit on hair and white toner on face frame front bits….. the bronde turned my hair green and the toner turned my money pieces blue……… wasn’t a good look!
Should have read the reviews first as seems to have happened to a few,
Taken ages to wash out and my hair feels really dry, won’t be using again
Also the dropper is useless

12 March 2023
Unprompted review
SHRINE logo

Reply from SHRINE

Hi Tanya,

Thank you for leaving a review.

We're sorry to hear that you're unhappy with the products - if you haven't done so already please reach out to our CS team at support@weareshrine.com.

Thank you
- We Are Shrine x

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look