Alfaholidays Reviews 

5,226
TrustScore 4.5 out of 5

4.6

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Looking at 1,205 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the exceptionally friendly, welcoming staff and knowledgeable drivers who ensure coach trips are entirely safe and very comfortable. Travelers also highlight the well-organized daily excursions, impeccably clean accommodations, and wonderful hotel locations situated conveniently near popular local attractions and scenic views. However, some reviewers noted that certain hotel facilities felt a bit tired and in genuine need of refurbishment or modernization. A few other people additionally mentioned occasional travel delays during transfers and exceptionally busy restaurant times resulting in crowded dining spaces. Visitors also pointed out minor issues regarding room maintenance and noise levels during their stay.

What people talk about most

Staff

People report positive experiences with staff, highlighting that team members are consistently helpful,... See more

Service

Users describe positive interactions with service, highlighting helpful drivers and attentive hotel staff.... See more

Holidays

Reviewers highlight positive aspects of holidays, expressing satisfaction with great value for money and... See more

Location

Consumers find location to be ambiguous, with reviewers sharing mixed feelings about the positioning of their... See more

Facilities

Reviewers mention ambiguous feedback about facilities, noting that while many enjoyed clean, spacious rooms... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Brilliant driver, lovely hotel with great food, very well organised. Only hiccup was taxi transfer from Skegness. The driver drove off before closing the boot so therefore lost our rucksack containin... See more

Company replied

Rated 5 out of 5 stars

We have arrived back from a tour holiday holiday in London, the hotel Thatchers hotel was lovely & clean, staff friendly Alfa travel was excellent company to go with, the driver Callum was chatty, k... See more

Rated 5 out of 5 stars

We went to Shanklin for 6 nights in a heatwave! Hotel location was brilliant & was near to the lift to go down to the beach. We had a lovely time, the travel was fairly seamless, the hotel clean an... See more

Rated 5 out of 5 stars

The coach driver Neil was great he was very informative about the locations we were going to, he made us feel comfortable and got us to places safely, The Staff at the hotel made us feel warm and we... See more

Company replied



Contact info

4.6

Excellent

TrustScore 4.5 out of 5

5k reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 96% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.6

All reviews

(5,226)

1,200 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 4 out of 5 stars

Isle of Wight experience.

Coach experience very good, prompt and comfortable.
Hotel was comfortable, food very good and good choice. Entertainment appreciated and bar acceptable.
The only problem was the hills in IOW which we did not appreciate, mobility problems!!
Ferry journies were excellent.

22 August 2026
Unprompted review
Rated 5 out of 5 stars

Holiday great until return 4hour delay…

Holiday great until return 4hour delay due to coach tyre puncture. I know the is is not your fault but a company your size must have had this problem before and should have had priority in emergency call out. Also along with most passengers picked up in Sutton Codlfield are not happy with the pick up point as you will see from previous correspondence such that am looking at alternative companies for next year.

26 August 2026
Unprompted review
Rated 5 out of 5 stars

My holiday

I like that I don’t see my case till I get to the room and from the driver to the staff that they are very friendly and very helpful I go to the same hotel every year

28 August 2026
Unprompted review
Rated 5 out of 5 stars

First time with alfa couldn't fault it…

First time with alfa couldn't fault it hotel Queensway in Eastbourne was lovely..
The connection coach coming home from bowburn to Peterlee the wait was not pleasant and the driver wasn't sure what he was doing..
But I've booked up again for the Isle of Wight..

22 August 2026
Unprompted review
Rated 5 out of 5 stars

Alpha has a perfect package....

A local pick up point and good facilities at Burtonwood.
Our driver Kevin for the entire trip was really friendly. Very knowledgeable about the area. He cared about everyone.
The hotel - Bayshore, was very well organised. The staff, food, entertainment, bedroom was a very high professional standard.

22 August 2026
Unprompted review
Rated 5 out of 5 stars

Apart from long journey down cromer via…

Apart from long journey down cromer via Cambridge.the holiday was well organised.hotel beautiful food good and well presented.we where well looked after.particulary enjoyed cruise on broads.weather amazing.just got some before thunderstorm started.

28 August 2026
Unprompted review
Rated 5 out of 5 stars

Even though there was a motorway…

Even though there was a motorway closure and we arrived at our hotel 3 hours later.. the driver Derek was keeping us informed as to an ETA .. the meal was served later especially for us and was Lovley and fresh.!

21 August 2026
Unprompted review
Rated 4 out of 5 stars

Fantastic Edinburgh tattoo trip

Fantastic Edinburgh tattoo trip. The tours were great and one was unexpected. I always wanted to visit Holy Island. I was delighted when the extra trip on the last day was chosen as our destination . Our driver Derek was very funny and friendly and was always happy to help. The hotel was clean and comfortable. The only letdown for me was as I have dietary restrictions there wasn’t an awful lot for me to eat, however the staff in the restaurant did everything to make sure they would try and accommodate me with an alternative. Lovely people. Great holiday! Thanks

19 August 2026
Unprompted review
Rated 4 out of 5 stars

The holiday overall was good but there…

The holiday overall was good but there was nobody on reception when we arrived. The changeover of staff was staggered ie one left before the next one arrived. I got the impression they were short staffed, particularly in the dining room. Also there was rubbish laying about outside. However the staff were helpful and friendly and our room was clean. There was also a problem with getting the key card to work. We ended up with a normal key.

16 August 2026
Unprompted review
Rated 4 out of 5 stars

Everything was fine

everything was fine, journey down was easy and our room was the best we have ever had with great views and plenty of room. meals and service were poor on the first two days but improved after that. two very good trips out and good entertainment each evening.

19 August 2026
Unprompted review
Rated 5 out of 5 stars

Well I must say the driver David was…

Well I must say the driver David was the star of the show, his personality and knowledge was outstanding, trips were very interesting,
The hotel was good but I was a little disappointed as had to change room as I did say I had walking difficulties and I paid for upgrade but second room needed to be decorated as flood marks and ceiling paper pealing the only positive was the stunning view ,
Food fabulous, staff was very perfessional and entertainment was good , all round the holiday was good .

16 August 2026
Unprompted review
Rated 5 out of 5 stars

The Melrose hotel is welcoming

The Melrose hotel is welcoming and clean, we had a refurbished room that had a large bathroom with a shower.
Staff were always on hand to assist when needed.
Our coach driver Rob (not and Alfa coach) was brilliant, he engaged with everyone travelling and made the journeys interesting and fun. His coach was clean and comfortable.
Highlight for us was the Edinburgh tattoo, but our other visits were good too.

15 August 2026
Unprompted review

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look