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Autotrader UK Reviews 

108,834
TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Looking at 7,120 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the platform for its ease of use and straightforward process when creating and uploading adverts. Many highlight the excellent user interface and efficient service, appreciating the helpful templates and clear guidance. The company is widely regarded as a reliable platform for selling vehicles, with many successfully selling their cars quickly and often at or near the asking price. However, some customers expressed concerns about advertising package pricing, finding them expensive or feeling directed towards higher-priced options. A few also felt the search system and filters needed improvement, sometimes resulting in adverts not appearing in relevant searches. Additionally, some reviewers experienced difficulties with the mobile interface and photo uploads. Dissatisfaction was also mentioned regarding the company's vetting of advertisers, with reports of issues with some advertisers or unvetted dealers.

What people talk about most

User experience

Customers had positive experiences with the user experience, often describing it as simple, easy, and... See more

Website

Reviewers highlight positive aspects of the website, describing it as an excellent and fabulous site with a... See more

Product

Consumers find the product to be positive, with many reviewers reporting an easy way to price, advertise, and... See more

Service

Customers consistently note positive experiences with service, often praising its reliability and efficiency... See more

Price

Reviewers mention ambiguous feedback about price, with some finding the cost structure transparent and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Quick and easy to create advert. Got plenty of views of the advert according to the weekly Autotrader feedback but very few actual inquiries - up against lots of other cars. But it only takes one pers... See more

Rated 5 out of 5 stars

Great way to sell a genuine vehicle. Created advert with the guide lines from Autotrader....took photos & advertised with Autotrader. Sold car today to a really nice & exceptionally friendly cou... See more

Rated 5 out of 5 stars

After trying a few other different channels and having no luck (eBay, Facebook) I tried Autotrader and had found a legitimate buyer within a few days. No timewasters. Quick and easy to set up with ver... See more

Rated 5 out of 5 stars

This is the only way to really sell a car. I had listed on facebook but was swamped with ridiculous buyers with no intention and from different countries! 15 mins after placing my advert I got a call... See more


Company details

  1. #79 of 197 best companies in Online marketplace

About Autotrader UK

Written by the company

Auto Trader make it easier to buy and sell vehicles online. Get a free valuation and list your car for sale today. With an audience of millions, it’s the easy way to sell your car. Looking for a guaranteed sale? Trade it today with part-exchange and instant cash offers available. Then find your next car with Auto Trader UK, Britain’s Biggest Matchmaker. Browse brand-new and used cars, and shop in confidence with expert reviews, handy tools and vehicle checks available. With more choice than any other site, you’ll find the perfect car for you.

Auto Trader

Written by the company

Auto Trader has been around since 1977, helping over half a million people sell their car each year!

Contact info

4.6

Excellent

TrustScore 4.5 out of 5

109k reviews

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4.6

All reviews

(108,834)

6,565 reviews in the last 12 months

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Rated 3 out of 5 stars

I have long regarded this as the goto…

I have long regarded this as the goto business for both buying and selling cars and used several times. Since changed my mind after being scammed by one of their advertisers and reported to auto trader who did absolutly nothing about it. They write saying they are taking things very seriously but do not discuss the outcomes of investigations, or in other words, we are doing nothing and hiding behind this statement. There were communications between myself and the scammers on their platform so they have access to information but have chosen to let them get away with it. I guess that companies advertiing is more important than doing the right thing.

1 July 2026
Unprompted review
Rated 4 out of 5 stars

Best advertiser of the 3 I tried

Set up is relatively easy. The cost is comparable. Good analysis of views and enquiries. Of the three advertisers I tried (including EBay) Autotrader got the result. Beware of ‘Is it still for sale?’ timewasters and scams. I had at least 4 scam enquires over all my advarts (1 was from Autotrader)

4 August 2026

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