I receive what I order. Customer for about 4 years. When I have a question they reply. Although they do not honor returns, the one time (out of dozens of orders) my box was mis-delivered by the mail c... See more
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
I’m a loyal user of Beauty Pie - not out of sentiment but because I get top quality, well researched products across a wide range, at prices that nowhere else can match. Sometimes I try something that... See more
Brilliant products reasonable priced although prices are increasing. Regular updates available on what’s best to try as the seasons change. If you’re a person who likes to look after themselves, this... See more
I love Beauty Pie! Premium products at good prices. Once you are a member, you get a gift choice on your birthday. Also, that personal touch with posts on Instagram and Facebook from the founder and... See more
Company details
- #71 of 133 best companies in Cosmetics shop
- #124 of 215 best companies in Beauty product supplier
- #41 of 65 best companies in Cosmetics Industry
Written by the company
At BEAUTY PIE, our mission is to make you feel like a kid in a cosmetics candy shop. To bring you the fairy tale. To deliver the absolute best in beauty nonstop, at prices so amazing, even a splurge is a steal. Because there should be no guilt in getting gorgeous.
Contact info
1 Wells Street, W1T 3PQ, London, United Kingdom
- www.beautypie.com
4.5
Excellent
28k reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
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Faster delivery and great products…
Faster delivery and great products always in my experience
29 July 2026
Love these products
3 August 2026
1st class products
Ordering easy . Products 1st class at affordable prices. Quick delivery. What more could you want.
5 August 2026
The products from beauty pie are lovely…
The products from beauty pie are lovely and affordable. The website works well and delivery time is reasonable.
4 September 2026
Unprompted review
Website easy to maneuver
We sit easy to maneuver. Your “ how to use “ very helpful. Your prices are affordable.
30 August 2026
Unprompted review
May use AI-assist with repliesRead more
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
After 3 years of loyal membership with…
After 3 years of loyal membership with Beauty Pie, I tried so many times to buy a particular product I liked but it was out of stock too often,
I couldn’t justify continuing with the annual fee if the products I wanted are not in stock. Serious failings here.
4 August 2026
Reply from Beauty Pie
Hi Georgia,
Thank you for taking the time to leave a review. We're sorry to hear that you haven't been able to purchase a particular product.
We completely understand how frustrating it is when a product you love is out of stock, and we’re sorry for the disappointment. As we prioritise quality and work with suppliers globally, stock can sometimes be affected by manufacturing, supplier or raw material delays, as well as unexpected logistical issues. We always aim to hold safety stock where possible, but significant delays can unfortunately deplete these reserves. We’re doing everything we can to replenish stock as soon as possible and really appreciate your patience and understanding.
We’ve reached out to you by email so we can make sure you receive the most accurate and up-to-date information when these products are back in stock. Please do reply to our email with any further questions or concerns, and we’ll be happy to help.
Best wishes,
Grace from Member Happiness
Beauty Pie
Awful changes
Awful changes. I emailed to say that my renewal gift code doesn’t work and they ignored me. Wish I hadn’t renewed.
4 August 2026
Reply from Beauty Pie
Hi Jo,
Thank you for taking the time to share your feedback. We're sorry to hear that you have been unable to redeem your membership renewal gift.
You may have experienced longer-than-usual response times recently, and we want to be transparent about the reason for this. We’ve recently completed a major technology upgrade designed to improve the overall member experience.
Unfortunately, the transition has temporarily affected our response times and created a backlog for our team. We sincerely apologise for this, as it’s certainly not the level of service we aim to provide.
We've now reached out to you by email with more information regarding your next steps. We really appreciate your patience and your feedback, as it helps us identify where we need to improve. If you have any further questions, simply reply to that email and we'll be happy to help.
Best wishes,
Grace from Member Happiness
Beauty Pie
Repeat and new purchases
I ordered two items which I buy on repeat, so I knew what to expect, but also ordered a third item which I have not tried before. I usually feel confident about trying new products, because the descriptions are very comprehensive
4 August 2026
Don’t get me hooked if you can’t supply the goods!
The products I have ordered I have really enjoyed. Ordered two products that have never come back in stock. Emailed Beauty Pie to be told they would both be back this summer. Both are still out of stock.
Don’t get me hooked if you can’t supply the goods!
4 August 2026
Reply from Beauty Pie
Hi Ashlee,
Thank you for taking the time to share your feedback. We’re so pleased to hear that you’ve really enjoyed the products you’ve ordered from us, but we’re sorry that we’ve let you down with the two products you’ve been waiting for.
We understand it's frustrating when your favourite products are out of stock. This can happen for a few reasons, as we prioritise quality and work with suppliers globally. For example, the order might still be with the supplier, it could be in manufacture, or there might be unexpected logistical delays or issues with raw materials. We're doing everything we can to navigate these complexities and get it to you.
We’ve reached out to you by email so we can make sure you receive the most accurate and up-to-date information when these products are back in stock. Please do reply to our email with any further questions or concerns, and we’ll be happy to help.
Best wishes,
Grace from Member Happiness
Beauty Pie
Delays in customer service replies
I have been a Beauty Pie member for many years and really love the ethos and the products.
Unfortunately, I feel the customer service has become quite poor recently. It has been going through a change , and did warn - it would take approx 14 days to reply. It is frustrating when you are awaiting a reply - for an issue - but you get emails , every second day - advertising products.
I am not renewing my membership , as I feel the customer service has declined over recent months.
4 August 2026
Reply from Beauty Pie
Hi Vanessa,
Thank you for your review and for taking the time to share your feedback with us.
You may have experienced longer-than-usual response times recently, and we want to be transparent about the reason for this. We’ve recently completed a major technology upgrade designed to improve the overall member experience.
Unfortunately, the transition has temporarily affected our response times and created a backlog for our team. We sincerely apologise for this, as it’s certainly not the level of service we aim to provide.
I can see that my colleague responded to your email yesterday, and I have also reached out to you directly to make sure our response has reached you.
We truly apologise for any inconvenience caused. We really hope to continue having you as a member, as we can see that you have been a very loyal member with us for many years. We genuinely appreciate your continued loyalty and support.
Best wishes,
Priscilla from Member Happiness
BEAUTY PIE
Fed up being ignored
Fed up being ignored, I have sent a contact form every day since my order arrived a week ago to say only one item was in the package when I had ordered 2. Tried emailing tooaddress on bottom of order and bounces back.
3 September 2026
Unprompted review
Reply from Beauty Pie
Hi Zoe,
Thank you for your review and for taking the time to share your feedback with us.
I am very sorry to hear that an item was missing from your order. We completely understand how disappointing this must have been when your order arrived.
I’m also sorry to hear that your emails were bouncing back when you tried to contact us. I have raised this issue with the relevant teams so that they can look into this further and help prevent this from happening again.
Using the information provided in your review, I have contacted you by email so that we can assist you further with this.
We look forward to hearing back from you via email.
Best wishes,
Priscilla from Member Happiness
BEAUTY PIE
Some great products at great prices but…
Some great products at great prices but one of my recent purchases was not so good. I messaged Beauty Pie about the product and problem twice but never received the courtesy of a reply. Shan’t be renewing membership.
4 August 2026
Reply from Beauty Pie
Hi,
Thank you for your review and for taking the time to share your feedback with us.
I’m very sorry to hear that the product purchased wasn’t quite what you were hoping for.
I have searched our system, but unfortunately, we have not received an email from you regarding this.
Using the information provided with your review, I have contacted you by email so that we can assist you further with this.
We look forward to hearing back from you via email.
Best wishes,
Priscilla from Member Happiness
BEAUTY PIE
Huge selection of top end products at…
Huge selection of top end products at great prices
29 April 2026
Unprompted review
Great products
Great products, great value. Have recommended to several friends. Have seen an improvement in my skin since using their products regularly.
4 August 2026
It’s been 5 days and I haven’t heard…
It’s been 5 days and I haven’t heard back and no ticket number to even reference
3 August 2026
Reply from Beauty Pie
Hi Tammy,
Thank you for your review and for taking the time to share your feedback with us.
You may have experienced longer-than-usual response times recently, and we want to be transparent about the reason for this. We’ve recently completed a major technology upgrade designed to improve the overall member experience.
Unfortunately, the transition has temporarily affected our response times and created a backlog for our team. We sincerely apologise for this, as it’s certainly not the level of service we aim to provide.
We've now reached out to you by email to assist you further with this.
We really appreciate your patience and your feedback, we look forward to hearing back from via email.
Best wishes,
Priscilla from Member Happiness
BEAUTY PIE
Such good value
Always so easy to order what you need and to look at new things that come into stock. Parcels arrive very quickly. Lovely company excellent service.
4 August 2026
Good quality products at very…
Good quality products at very reasonable prices and fast delivery times. Quite a few member perks. New products regularly added.
4 August 2026
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