Biscuiteers Reviews 9,297

TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Looking at 750 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the products for their beautiful appearance and delicious taste, often highlighting the quality of the biscuits and chocolates. The ordering process is frequently described as simple and straightforward, and the delivery service is noted for its promptness and reliability, with items often arriving on time and well-packaged. Many people appreciate the excellent service and the thoughtful gift options available. However, some customers experienced issues with damaged packaging upon delivery, or with items not arriving on the promised date, particularly for special occasions. A few other people also felt that the taste of some products was disappointing, or that there were problems with order accuracy, such as incorrect items being sent or missing gift messages.

What people talk about most

Product

Clients share positive opinions on product quality. Many customers praise the exceptional quality and... See more

Quality

Consumers generally find the quality of products to be positive, often praising the beautiful decoration,... See more

Delivery service

Reviewers express satisfaction with the delivery service, frequently highlighting prompt and efficient... See more

Order

Users describe positive interactions with order. Many customers found the ordering process easy and... See more

Service

Customers consistently note positive experiences with service. Many reviewers praise the prompt, efficient,... See more

Reviews shaping this summary

Rated 4 out of 5 stars

I think the biscuits were beautiful and tasted terrific too. Only downside was the pretty tin arrived dented (probably due to poor handling by the delivery service). A great purchase overall.

Company replied

Rated 4 out of 5 stars

One star deducted for the terribly high price? Amazing biscuits and they are beautifully decorated but I wince at the cost. Treats and special occasions only.

Rated 5 out of 5 stars

The smile on my grandson’s face when he opened the biscuits was wonderful. All the grandchildren love them and the older adults as well. Delivery perfect & website / app easy to use. Highly recomm... See more

Company replied

Rated 5 out of 5 stars

Easy to order. Ordered the 4 gingerbread birthday people. On delivery postman knocked even though they would fit through a letterbox, opened to check not broken as rattling inside smaller box but had... See more

Company replied


Company details

  1. #291 of 372 best companies in Gift shop
  2. #38 of 50 best companies in Bakery
  3. #21 of 21 best companies in Cake shop
  4. #22 of 24 best companies in Chocolate Artisan

Written by the company

Our biscuits are hand-iced in London and each one is unique. Everything is made the old-fashioned way and we aim for 100% biscuit happiness! Choose from our luxury biscuits, chocolates and cakes, add a message (if you like), and we’ll carefully deliver your gift. We deliver worldwide, so no matter where they are, they’ll be sure to have 100% biscuit happiness.

Biscuit Happiness Guaranteed

Written by the company

We're here to help
Our luxury biscuits are made the old-fashioned way and we aim for 100% biscuit happiness on every order!

Contact info

4.4

Excellent

TrustScore 4.5 out of 5

9K reviews

5-star
4-star
3-star
2-star
1-star

Replied to 60% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

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Rated 2 out of 5 stars

Website error became my problem ‘sorry nothing we can do’

After several great experiences, I was met with poor service following a website error. After adding a discount code the delivery address was amended without any acknowledgment.

Minutes after the order was placed I contacted the company, who didn’t respond until after the order was despatched and all I got was - sorry too late. No aknowledgement of the error or even offer to investigate.

Won’t be coming back.

13 March 2026
Unprompted review
Biscuiteers logo

Reply from Biscuiteers

Hi Aliki, 

We’re sorry to hear that you were disappointed with your experience.

When placing an order on our website, we do advise customers to check all details carefully during checkout, including the delivery address, before completing payment. The order is processed using the information entered at that stage.

Unfortunately, once an order has been dispatched we’re no longer able to amend the delivery details. As your order had already left us by the time we were able to review your message, we weren’t able to make any changes on this occasion.

We’re sorry for the frustration this caused and appreciate you taking the time to share your feedback.

Best Wishes, 
The Biscuiteers Team X

Rated 2 out of 5 stars

Beautifully Presented Dry, Stale, Disappointing Biscuit

I received this as a gift. It was my first exposure to the Biscuiteers. The beautiful box promised a treasure inside. The biscuit was so pretty and personalised that I felt I didnt want to eat it but my nephew (who gifted it) insisted that I did. And that's where the illusion of the perfect gift ended. I only ate a corner which was dry, and tasted stale - urgh! I wont tell my nephew because I dont want to hurt his feelings but it was a real disappointment.

10 March 2026
Unprompted review
Biscuiteers logo

Reply from Biscuiteers

Hey, 

Thank you so much for your feedback, and I’m really sorry to hear that your first experience with our biscuits was disappointing.

This certainly isn’t the standard we aim for, and we’d really appreciate the opportunity to look into this further for you. 

If possible, please could you reach out to our Customer Service team on yum@biscuiteers.com with the product details and the address the order was delivered to so that we can investigate this properly.

We hope to be able to resolve this for you and turn your experience around.

Best Wishes,
The Biscuiteers Team X

Rated 5 out of 5 stars
Biscuiteers logo

Reply from Biscuiteers

Hi Katie,

Thank you so much for your lovely Review!

We’re absolutely delighted to hear that you had a great experience with Biscuiteers. 

It means a lot to us that you took the time to share your feedback, and we’re so pleased you enjoyed everything.

If there's ever anything more we can do for you, please don't hesitate to contact our team on yum@biscuiteers.com. 

Best Wishes, 
The Biscuiteers Team X

Rated 1 out of 5 stars

Customer service fail

I ordered a gift from Biscuiteers for a friend’s 50th birthday and the experience was extremely disappointing.

Royal Mail attempted delivery on the Monday (her birthday) but my friend wasn’t home. I then received a message from Biscuiteers saying Royal Mail would attempt delivery again the following day, so I asked my friend to make sure she stayed home to receive it. The biscuits never arrived.

The only reason I realised there was an issue was because I checked with my friend and she confirmed nothing had been delivered. I tried calling Biscuiteers but couldn’t get through to anyone, so I emailed them again. They only responded two days later and simply told me to contact Royal Mail myself to arrange redelivery.

For a company positioning itself as a premium gift brand, I expected them to take responsibility for resolving delivery issues with their courier rather than pushing it back onto the customer.

Ironically, the person who finally responded to me had the title “Customer Happiness Manager” — but there was very little effort to actually resolve the issue or help in any meaningful way. I was far from happy with the service.

The gift that was supposed to arrive on Monday finally turned up on Saturday — a delay of five days — by which point the special occasion had long passed. A very poor customer service experience overall.

6 March 2026
Unprompted review
Biscuiteers logo

Reply from Biscuiteers

Hi there, 

Thanks for taking the time to share your feedback, and we’re very sorry to hear that this experience was disappointing — particularly as the biscuits were intended to mark such a special occasion.

From the Royal Mail tracking on this order, the first delivery attempt on Monday was unfortunately unsuccessful as no one was available to receive the parcel. After this attempt, Royal Mail held the parcel pending a redelivery request. This information is available via the tracking link that is sent automatically once an order has been dispatched.

As Royal Mail requires redelivery instructions directly from the recipient or sender, we’re unfortunately unable to arrange this on a customer’s behalf, as we’re not able to confirm when someone will be available to receive the parcel or which date would be most suitable. For that reason, redelivery requests need to be submitted through the Royal Mail tracking page.

We completely understand how frustrating it must have been for the gift to arrive after the birthday had passed, and we’re sorry that this affected the experience. We do appreciate you sharing your feedback and will ensure it is passed on internally.

Best Wishes, 
The Biscuiteers Team X

Rated 1 out of 5 stars

I should have read the negative reviews…

I should have read the negative reviews more closely. Yes, Biscuiteers will no doubt flag up that I did make an error in the postcode of my order . Apple sometimes picks up and pre-empt your address. I thought I changed it but part of the post postcode remained incorrect… However the actual address name town and everything was 100% correct. This caused raw mail to not be able to deliver the item that I’ve ordered for my niece’s 21st birthday. This company were less than sympathetic from the outset. It was very difficult to get hold of them their communications were lacking. I have no idea what your actual project would’ve ever been like as I’ve lost my £16 and my niece’s 21st birthday chocolate treats. All in all a complete disaster I’m afraid I won’t be using them again. I’ve used the sponge.com cake card company or many occasions and this one has been brilliant. So I suggest people look elsewhere if you want a reliable gift delivered on time to the correct address. What a shame it could’ve been a great gift. Sadly it was a waste of time and a waste of money.

9 March 2026
Unprompted review
Biscuiteers logo

Reply from Biscuiteers

Hi there,

Thank you for taking the time to share your feedback. I’m very sorry to hear how disappointing this experience has been, especially as the gift was for your niece’s 21st birthday.

From reviewing the order, it appears the postcode entered at checkout did not match the rest of the delivery address. Unfortunately, when this happens it can prevent Royal Mail from completing delivery, even when other address details are correct.

As the parcel is already in transit with Royal Mail, we’re unable to amend the delivery details at this stage. We are currently waiting for the parcel to either be successfully delivered or returned to us by Royal Mail. As soon as one of these outcomes occurs, we’ll be able to review the situation further and advise on the next steps.

We completely understand how frustrating this must feel when you were hoping to send a special birthday gift, and we will absolutely review the options available once the parcel’s status updates.

Please do be assured, we have not yet closed this on our side as we are committed to ensuring that orders do make it where they're meant to go!

Best wishes,
The Biscuiteers Team

Rated 1 out of 5 stars

Do Not Use This Company

I started my order online, halfway through I remembered I had an account with them so I signed in. The order went through but on the day it was supposed to be delivered, Sat 28th Feb, I received an email from Biscuiteers & Royal Mail saying there was a problem. Biscuiteers’ message said they would respond as soon as possible on an automated email. Digging deeper with Royal Mail it seemed like the Flat number was missing - this must have occurred when I signed in to my account but I know I added it at the start of the order. I thought I had managed to re-arrange the delivery for Tue 2nd March with RM & even got a reference number but nothing was delivered, again! I emailed & called Biscuiteers only to be met with an over cheery message saying at busy times it might take longer than 24 hours & I could email or leave a voice message, I’ve done both quite a few times now. Meanwhile, I tried to track the parcel with RM only to be told it was returning to sender - even though I had updated the address. So, the special birthday delivery was missed, no contact at all from Biscuiteers. I am going to claim a Chargeback from my credit card company. Biscuiteers have really let me & my daughter down but they keep sending me marketing emails & even asked for feedback on my last purchase! I sent feedback twice in the hope it would trigger a response. It feels like they are going out of business & I want a refund. I would not recommend this company.

5 March 2026
Unprompted review
Biscuiteers logo

Reply from Biscuiteers

Hi there,

We're very sorry to read about your experience and the disappointment this has caused, especially as the biscuits were intended for such a special birthday. We completely understand how frustrating this must have been.

Please do be assured that we are not going out of business. Unfortunately, we did experience a temporary staffing issue on our customer service lines earlier this week, which meant some enquiries took longer than usual to reach. We are now back at full operating capacity and working through all outstanding messages as quickly as possible.

If you would be happy to do so, please could you email us at yum@biscuiteers.com quoting your order number, along with a contact phone number and a convenient time to speak. Our Customer Happiness Manager will then give you a call directly so we can talk through what has happened and look at how best to resolve this for you.

We are very sorry again for the disappointment caused and would truly appreciate the opportunity to put things right for you.

If there is anything further that I can do for you, please don't hesitate to get back in touch!

Best Wishes, 
The Biscuiteers Team X

Rated 5 out of 5 stars

Wonderful product

Wonderful product, speedy, efficient delivery

21 August 2025
Biscuiteers logo

Reply from Biscuiteers

Hey Carole,

Thank you so much for your kind words!

We're delighted to hear you’re happy with both the biscuits and the speedy delivery. It really does mean a lot to the team here at Biscuiteers.

If there's ever anything further that we can do for you, please don't hesitate to get in touch with our team on Yum@biscuiteers.com.

Best Wishes,
The Biscuiteers Team X

Rated 1 out of 5 stars

The saga continues - no goods no refund

The saga continues. My goods were not delivered on time and consequently not received by the recipient. Biscuiteers continue to respond to my complaint with a repeated AI generated response and not utilise a human being to deal with the issue. Somewhat similar to the daily (sometimes twice daily!) marketing messages you receive. I have now challenged the payment through my bank but it shouldn’t have had to get to this. Terrible service, do not recommend.

12 January 2026
Unprompted review
Rated 1 out of 5 stars

Overpriced gingerbread kit

I purchased the gingerbread house kit for my daughter and I to put together this Christmas. We were genuinely excited – the photo of the finished house looked beautiful.

When we opened the box, though, we were really disappointed. There were nowhere near as many decorative items as shown in the picture. Only one colour of beads, very limited icing, and the instructions were pretty light-touch – basically “look online for inspiration.” Looking online doesn’t magically give you multicoloured sweets.

The end result was a bit of a flop, and for the amount of fiddling involved and the price we paid, it just wasn’t that fun. The tin isn’t particularly reusable either – who really wants a tin that says “DIY Gingerbread House” on it year-round?

For nearly £40, I’d honestly say buy the ingredients yourself and have a giggle doing it from scratch instead.

I did email them to give feedback (hoping they might try to make it right), but was told there’s a photo showing exactly what’s included – so essentially, more fool me.

So make sure you’re happy with the actual contents listed, not just the styled photos of the finished result.

24 December 2025
Unprompted review
Rated 5 out of 5 stars

Biscuiteers are a wonderful company and…

Biscuiteers are a wonderful company and the biscuits taste delicious many thanks

11 July 2025
Biscuiteers logo

Reply from Biscuiteers

Hey William,

Thank you so much for your lovely review! We’re thrilled to hear that you enjoyed the biscuits and appreciate your kind words.

It really means a lot to us, and we hope to make your next Biscuiteers experience just as sweet!

If there is ever anything more that we can do for you, don't hesitate to contact our team on yum@biscuiteers.com. 

Best Wishes, 
The Biscuiteers Team X

Rated 4 out of 5 stars

Nice biscuit …

A nice biscuit they have a good range they are yummy and make a nice gift and have some fun designs

4 August 2025
Biscuiteers logo

Reply from Biscuiteers

Hey Sheelagh,

Thank you so much for your lovely review!

We're delighted to hear you enjoyed the biscuits and the range of designs.

It's wonderful to know they made a fun and tasty gift – that’s exactly what we hope for with every box we send.

If there's anything further we can do to help, please do reach out to our team on Yum@biscuiteers.com.

Best Wishes,
The Biscuiteers Team X

Rated 1 out of 5 stars

Horrible

I know these biscuits had had good reviews from others but I can’t agree. They tasted horrible but maybe eating them isn’t the point! They were worse than tasteless, they just tasted of the sugar in the icing. No attempt had been made to add any flavourings to either the biscuits or the icing. How easy for example would it be to add some lemon or some ginger. We ate the two boots but will throw the other two biscuits away.
And I was totally shocked at the price. £25 for four tiny biscuits. They were a present.
Only good thing to say is that they were nicely decorated.

1 February 2026
Unprompted review
Rated 5 out of 5 stars

Unique

Unique, tasty gifts. Always a prompt service and excellent customer service. Pricey but special.

6 October 2025
Rated 1 out of 5 stars

Very shoddy - avoid

I ordered a tin of their biscuits for a Christmas present for friends. I ordered it on the 7th of December - plenty of time. It never arrived. I complained and they said they would re-send it. This was on 2 January. I received a confirmation email that the order had been processed and would be delivered on the 8th. Not as good as having it arrive at Christmas but better than nothing. Alas nothing is what I got. When it failed to show up five days after the delivery date I complained again, but this time I was told that it had never been shipped because they were out of that particular tin. No mention of the fact that they’d confirmed the order. Just that they didn’t have any. If this really was the case, they never offered any alternative product nor did they make any effort at communication but kept my money until such time as I complained. The extent of their apology was the usual corporate speak email from their “Happiness Manager” apologising fir any inconvenience.

14 December 2025
Unprompted review
Biscuiteers logo

Reply from Biscuiteers

Hi Roff, 

We’re really sorry to hear about your experience, and we completely understand how disappointing this must have been — particularly as the biscuits were intended as a Christmas gift.

Unfortunately, the original tin you ordered became unavailable, which meant we were unable to dispatch the replacement as planned. We appreciate how frustrating this was, especially after you had received a confirmation email, and we’re sorry that this wasn’t communicated more clearly at the time.

As soon as this was brought to our attention, we issued a full refund for your order as an apology for what had happened. Separately to this, we also offered to send an alternative product, as we genuinely wanted to resolve the situation in a way that felt fair. We’re sorry that the experience fell short of expectations and understand how disappointing the timing was.

Thank you for taking the time to share your feedback — it has been passed on internally so we can improve how we communicate in situations like this going forward.

If there is anything further that we can do, please don't hesitate to reach out to our team on Yum@biscuiteers.com.

Best Wishes, 
The Biscuiteers Team X

Rated 1 out of 5 stars

Bombarded with emails...

I entered a competition at the beginning of December and since then have received two marketing emails every single day since.

There is no option on the emails or on the website to limit the number of marketing emails you get, so I unsubscribed.

It made no difference - still two a day - so I emailed asking if there was an option to limit emails to maybe once a month. I received a chirpy but unhelpful reply saying that they had unsubscribed me.

I have marked their emails as spam and they are still sending them, filling up my spam folder with two emails every single day!

I would have been interested in an occasional email, I might have ordered, but I wouldn't now!

They are pestering me, the response to my questions was that they unsubscribed me, but the unsubscribing (theirs and mine) hasn't changed anything. It's been over a month since this started and this bombardment of emails hasn't stopped.

There's no way I would order anything from them now - how many emails would I get then??? Should have known better than to enter a competition which was just an excuse to get my email address. Did anyone win anything? Why bother bombarding people with emails when it just drives people away?!
What pointless, idiotic nonsense. Wish I'd never heard of this company.

13 January 2026
Unprompted review
Biscuiteers logo

Reply from Biscuiteers

Hi Al​,

Thank you for leaving us a review about your experience with us!

We’re really sorry to hear about this and completely understand how frustrating that experience must have been. This certainly isn’t the impression we want to give, and we’re sorry that unsubscribing hasn’t worked as it should have.

If you’re still receiving emails after unsubscribing, that suggests something isn’t functioning correctly, and we’d really like the opportunity to look into this properly and stop the emails for you. Please could you reach out to our customer care team directly with the email address affected, so we can investigate and resolve this as a priority.

We’re sorry again for the inconvenience this has caused and appreciate you taking the time to raise it.

Best Wishes, 
The Biscuiteers Team X

Rated 1 out of 5 stars

Spend your money elsewhere.

Spend your money elsewhere.
We spent over £2k on corporate christmas gifts ordered 18th december on a guarenteed next day delivery. some still havent arrived today 12th jan. They refused to refund us.

18 December 2025
Unprompted review
Rated 3 out of 5 stars

I was given a gift box of four small…

I was given a gift box of four small gingerbread men for Christmas with a best before date of 22 May 2026. They were purchased in early December. I opened the box today (early January) and I have to say that I was very dissapointed. The biscuits looked lovely, however, they had gone soft and had very little flavour. In addition I feel they were very expensive at £25.00 for the box. Would not purchase myself based on this experience.

12 January 2026
Unprompted review
Rated 1 out of 5 stars

Truely dreadful experience

Order made in September for item due to be delivered for gift early December. Never sent and no refund.

After about 20 messages left over several weeks, no one answers calls or replys to messages left, I finally called the order line and managed to speak to someone rather than leave another message. To say they have been busy due to the festive period is no excuse for total lack of communication! I can only presume they must be holding on to lots of money that people have paid for items never sent. Item now finally showing as cancelled but still waiting for refund.

Truely dreadful.

2 January 2026
Unprompted review

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