I had a difficult experience with a seller on here. Do NOT rent from Barana1. I rented a dress for an important event 3 months in advance of the day. When it came to the day, the seller never sent t... See more
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The UK's leading peer-to-peer fashion rental app. Hire luxury designer clothes and accessories from top brands in London and the UK.
3 Chandos St, W1G 9DH, London, United Kingdom
Replied to 88% of negative reviews
Typically replies within 1 month
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Sadly, I had a really poor experience with a veil I rented for my wedding. Previously had some great experiences but the customer service I had in response to this issue didn’t show any appreciation for how stressful this incident was, and I felt really disappointed at how i was treated.
The Monday before my wedding (Saturday), my veil rental cancelled on me, last minute. I then scrambled to find another veil I could rent, reached out to the person and explained I needed the veil by Wednesday at the latest, as I was flying out Thursday morning. They agreed to send their veil to me and accepted the rental request.
They charged me £11 for the delivery but sent it using 24 tracked which costs about £4. The veil did not arrive until Thursday, by which point I was already in France for my wedding.
I returned the veil using 24 tracked as soon as I was home, but was refused a refund for the rental. I think this was because their policy for refunds is that the rental has to be returned within 24 hrs of receiving the item - I was obviously in France so could not do this.
I explained this to customer services, to no avail. Essebtially, the renter exploited this loop hole, failed to send me the item on time, then kept the money when I didn’t even get to use the veil.
Wouldn’t recommend using ByRo for any special occasions unless you have a backup.
Like I said, I’ve had great experiences in the past when it’s all worked out, but I think it’s more than fair to judge a service on how they treat customers when things don’t quite go to plan…

Reply from BYROTATION
Absolutely disgusted at my recent experience with this company and lender who I won’t name but wish I could. I ordered a ski jacket which failed to arrive in time for me going skiing - fine, it happens, disappointed but move on. Which I would have if the lender hadn’t of hassled me to try collect it whilst I was still away, rocked up at my house the day I got back, only to find out that the item was never actually delivered. Threatened me with the cost of the item despite the item never arriving, held onto my money, despite the fact I never received the item, until a point that she could find out where Royal Mail had delivered it (like that’s my issue). Byrotation condoned this which was shocking to me given there was zero liability on my part. They offer no protection to renters. They will take and hold your money to protect lenders with no date for release. Oh and they expect you to sort out th return out of pocket if/ when the item finally arrives (which it still hasn’t). I’m appalled and won’t ever rent again!!

Reply from BYROTATION
I found the uploading and verification process really straight forward. Always happy to support a female founder in an incredibly innovative business. Especially as we need to turn away from over-consumption and towards sustainability. Now to get the rentals in and make some ££££ !

Reply from BYROTATION
Very easy to rent my clothes, easy to manage alongside work.

Reply from BYROTATION
The process was easy and I loved wearing something I wouldn't be able to buy.

Reply from BYROTATION
You are in for HOT tears if you rent out your items and it gets stolen. It’s been a whole year and the loss of my items have taken a toll on my mental health. They did nothing but victim blame after taking me through the stress of proving that my stolen items were in fact authentic. I even reached out to the founder but it was crickets! If you’ve got cheap stuff you don’t mind getting rid off go ahead but if it’s designer sentimental items….you might want to reconsider

Reply from BYROTATION
I love lending my clothes on By Rotation. The community aspect means I’ve met lots of lovely women, my dresses have the most amazing social life and I get to earn a bit of pocket money. My favourite thing is when renters send me photos of them looking gorgeous in my dresses ❤️

Reply from BYROTATION
The seller was super responsive and helpful. The item was as described and beautiful 🩷💚💛 would rent again from her :) thanks again!

Reply from BYROTATION
Really great experience, I will be using again :)

Reply from BYROTATION
I’ve rented my own pieces and rented other people’s items, really amazing especially when you love high end fashion but you’re not an outfit repeater. Better for the environment and my bank balance 🤣

Reply from BYROTATION
I have enjoyed the app for more than 5 years, made money, saved money and put it back into renting from others rather than buying. It’s made me completely rethink the purpose of fashion in my life.

Reply from BYROTATION
Fabulous dress, fun to wear something different and the process was efficient and easy.

Reply from BYROTATION
Rented a beautiful dress for my work Xmas party. Process was smooth when i picked up the dress and got SO many compliments. Such a great initiative!

Reply from BYROTATION
Always use ByRotation for my Christmas Party look or big occasions. Saves buying a dress & it then sitting in my wardrobe never to be worn again & helps save the planet. Easy to use app. I can also make money too from renting dresses of my own. Its a win win, thank you ByRotation!

Reply from BYROTATION
I rented a dress and it was too small so I sent it back immediately, the person refused to give me a refund and BYROTATION did not help at all, even though on the website it says they will step in if you can't reach an agreement with the lender.

Reply from BYROTATION
Fantastic app - easy access to great clothes when you don’t want to spend a fortune buying something to wear once.

Reply from BYROTATION
Lender beware! I rented out a beautiful, expensive, new dress only for it to come back with stains AND runs. Support was incredibly unhelpful. Their policy is: “5.6. Renters will not be liable for general wear and tear. Normal wear and tear includes stains which can be removed by proper cleaning, minor snags, small numbers of missing beads, stuck zippers or other minor damage. By Rotation customer support may assist with evaluating what fair wear and tear is, and what is to be considered damage.” Essentially your items can be trashed and you’re just out of luck. I was told I needed to get the items assessed by “two reputable repair services” then submit the claims and go through the claims then if approved provide “quotes from two reputable repair services”. Support was unable to provide clarity on what is considered a reputable service or share a list of reputable services in my area. Lenders are not compensated in any way for the time it takes to source repair places and visit them each twice. All for making $50 renting a dress? Hard pass, do better!

Reply from BYROTATION
Items arrived on time and looking exactly like the image

Reply from BYROTATION
First time using this service and it has been an awful experience from start to end. The dress I hired smelt so awful and I was unable to return it within 24 hours as that was Sunday when post offices were shut so the lender and rotation refuse to give me a refund. I feel scammed and let down - will never use these websites again

Reply from BYROTATION
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