Choice Furniture Superstore Reviews 

15,255
TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Looking at 1,148 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the exceptional quality of the furniture and the polite, professional delivery teams who ensure items are carefully set up. Consumers also appreciate the straightforward online ordering process, alongside clear and regular communication regarding delivery schedules and updates. Though some customers noted issues with delayed orders and considerably longer waiting times than initially advertised. A few people also mentioned frustrating difficulties receiving refunds or experiencing extended delays for their money back after cancelling purchases. Some reviewers additionally expressed disappointment regarding unexpected product flaws or items not meeting expectations.

What people talk about most

Delivery service

Users describe positive interactions with delivery service, highlighting that orders often arrive on time.... See more

Product

Consumers find product to be positive, highlighting the great quality and affordable prices of various items.... See more

Order

Customers had ambiguous experiences with order processes, reflecting significant disagreement in reviews.... See more

Quality

Clients share positive opinions on quality, highlighting that items are solidly built, well finished, and... See more

Service

Customers consistently note positive experiences with service, highlighting professional and efficient... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Very happy with our outdoor table we have just received. Delivery was excellent with an arranged date and a phone call when ten minutes away. Also the delivery men carried the heavy package round to o... See more

Rated 4 out of 5 stars

Online ordering was easy and communication was great with regular updates about delivery. It did take slightly longer than advised to arrive at their warehouse before they could deliver. But once it d... See more

Rated 5 out of 5 stars

I’m very impressed with this Company. Ordering was easy via the web site. I wanted to match another piece of furniture. A simple search of their web site identified the manufacturer and model. Deli... See more

Rated 5 out of 5 stars

Website was easy to use, great selection of items in stock, huge amount of choice. Item was an amazing price, as there was a sale & with free delivery. The sofa bed is really gorgeous, it looks fantas... See more


Company details

  1. #287 of 396 best companies in Home Furniture Shop
  2. #78 of 115 best companies in Bed shop
  3. #156 of 228 best companies in Bedroom furniture shop
  4. #43 of 53 best companies in Blinds shop
  5. #171 of 213 best companies in Decoration and Interior Design Store
  6. #91 of 114 best companies in Living room shop

Information provided by various external sources

Choice Furniture Superstore is one of UK's fastest growing independent, family-run furniture retailer, offering high quality furniture & outstanding services to customers across UK. We have our own fleet of van's delivering nationwide to make sure your furniture reaches you in good condition without any transit damages.

Choice Furniture Superstore

Written by the company

inspired by you.
With over 17yrs experience in furniture retail we guarantee you 5 Star pre & post sales service. Customer satisfaction is very important to us and we don’t mind to go an extra mile to guarantee a very joyful shopping experience.

Contact info

4.4

Excellent

TrustScore 4.5 out of 5

15k reviews

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Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 88% of negative reviews

Typically replies within 1 week

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4.4

All reviews

(15,255)

1,087 reviews in the last 12 months

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Rated 1 out of 5 stars

Shocking customer service.

Shocking customer service.

I purchased my entire bedroom furniture set from CFS — including my bed, bedside units and wardrobe. I have always purchased German brands because they are solid, reliable and built to last.

The fitting was an additional cost and, although I expected it to be completed by the manufacturers, the installation was carried out by CFS’s in-house fitters. The furniture was installed in December 2025 and was immediately faulty.

After countless emails, telephone calls, chasing and several further visits, it has taken eight months for parts to finally be ordered and some of the issues to be addressed. Two weeks waiting for their rubbish to be removed as they didn’t use half of the replacements.

To add insult to injury, I was offered £100 compensation for all the inconvenience, disruption and time spent chasing this matter — but only on the condition placed by Roman in an email that I remove my review.

CFS, you can keep the £100 and put it towards customer service training.

I would have far more respect for you if you simply took responsibility for the errors and the poor service, rather than attempting to buy the removal of a genuine customer review.

Eight months of disruption for a significant furniture purchase is completely unacceptable. I expected better from a company selling quality products, and the customer service has been deeply disappointing.

10 August 2026
Unprompted review
Choice Furniture Superstore logo

Reply from Choice Furniture Superstore

Hi Joanna,

Thank you for taking the time to share your experience. We are genuinely sorry that the installation and subsequent resolution of the issues with your bedroom furniture took considerably longer than it should have.

We fully appreciate your frustration, particularly given the repeated contact, delays, further visits and the time you have spent waiting for the outstanding issues to be addressed.

Regarding the £100 goodwill gesture, we are sorry that the communication around this gave you the impression that the compensation was conditional on removing your review. We recognise that customers should be able to share their genuine experiences and feedback.

As you have highlighted, there were shortcomings in the service provided, and we take this feedback seriously. We are reviewing the handling of the installation, replacement parts and aftercare process with our teams and suppliers to help prevent similar situations from occurring in the future.

We sincerely apologise that your experience fell short of the standard you reasonably expected when purchasing your bedroom furniture from us

Regards
Customer Support

Rated 5 out of 5 stars

I received amazing customer service

I received amazing customer service, especially from Ansel, he gave me really good and honest advice. My items have been delivered, delivery time was quick and delivery was handled with care. I would recommend visiting cfs especially if you get served by Ansel.

8 August 2026
Unprompted review
Rated 5 out of 5 stars

I had a great experience with Choice…

I had a great experience with Choice Furniture Superstore. Ansel was extremely helpful, friendly and professional throughout the whole process. He made everything easy and stress-free, and the service was excellent from start to finish.

I’m very happy with my purchase and would definitely recommend Choice Furniture Superstore. Thank you, Ansel, for your fantastic service! ⭐⭐⭐⭐⭐

18 August 2026
Unprompted review
Rated 5 out of 5 stars

Excellent price

Ordered Maze garden furniture. Brilliant price in . Sale. Excellent service when ordering. Kept up to date with delivery details and order availability.

17 August 2026
Rated 5 out of 5 stars

Customer service

I came in the store and was greeted by a lovely gentleman Ansel, he provided me genuine good advice and made my shopping experience really easy, he was really informative and was the reason I had purchased the perfect table for my new home.

16 August 2026
Unprompted review
Rated 5 out of 5 stars

Quality table

Found exactly what I was looking for at a fraction of the price. Really lovely looking table that suits existing decor. Well made and sturdy.

I was kept up to date with the delivery and I was able to choose a delivery slot that suited me.

15 August 2026
Rated 4 out of 5 stars

Good service and communication.

This is a good company. I did have a bit of delay with delivery on my order, however the communication from the company is excellent. The staff are friendly and helpful when you call. Also there is no chatbot or AI actually people to speak to, highly recommend.

11 August 2026
Unprompted review
Rated 5 out of 5 stars

Excellent Service

Needed to match a lamp table with a coffee table I had already purchased elsewhere. I found one exactly matching on cfs website at a reasonable price and regular updates on delivery. I was exceptionally appreciative of a follow up call to make sure all was in order. I would definitely buy from here again.

13 August 2026
Unprompted review
Rated 5 out of 5 stars

Excellent service highly recommended

Absolutely fantastic service through out. Firstly got an email after I ordered to confirm a delivery date. On the actual delivery date I got a phone call from driver saying how long he’ll be. Item arrived safely inside my house inside a wooden crate. Opened it all up and it was packaged brilliantly. Really happy with delivery and service

13 August 2026
Unprompted review

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