We knew what sofa we wanted to look at in person, Aaron spoke with us within a few minutes of walking into store and let us know he was available should we need anything or have any questions. He then... See more
Company replied
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
See what reviewers are saying
Very professional staff Charlie looked after us and a great job she made of it. Knew her stuff answered all our questions and explained everything we needed to know. You have some wonderful staff in y... See more
Company replied
Store was laid out well, staff were polite, courteous and helpful, especially Madeleine who was a joy to be served by ! She was friendly, knowledgeable and a delightful young lady who is a credit t... See more
Company replied
Great experience from start to finish, Aaron was helpful and patient from the first moment, two visits later we ordered the new sofa set. At no time was it hard sell, he answered all our questions an... See more
Company replied
Company details
- #13 of 397 best companies in Home Furniture Shop
- #2 of 58 best companies in Furniture Accessories
- #10 of 242 best companies in Homewares Shop
- #5 of 114 best companies in Living room shop
- #5 of 92 best companies in Sofa store
- #2 of 25 best companies in Upholstery shop
Written by the company
Whatever your thing is, we'll help you find furniture to match. We know that your sofa is more than just a place to sit - it’s where you get together with the people who matter most to you. That’s why for over 55 years we’ve been perfecting our craft of designing, making and selling high quality sofas, and furniture, at great value for money that we hope you’ll love for years to come. www.dfs.co.uk
Written by the company
Contact info
Hardwick Road, PE30 4NA, King's Lynn, United Kingdom
- 0333 999 9748
4.9
Excellent
3k reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Madeline gave great service
10 September 2026
Reply from DFS Furniture - Kings Lynn
Hello,
Great review, thanks for sharing!
Kind Regards
Jordan
DFS Customer Support
Reply from DFS Furniture - Kings Lynn
Hello,
Thanks for the 5 stars! It's much appreciated
Kind regards,
Lia
DFS Customer Support
Soft sell
Soft sell. Well informed person considering only bee with DFS for a month. Nothing too much trouble.
8 September 2026
Reply from DFS Furniture - Kings Lynn
Hello,
Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!
Kind regards,
Lia
DFS Customer Support
Reply from DFS Furniture - Kings Lynn
Hello,
Thanks for sharing your lovely review!
Kind regards,
Lia
DFS Customer Support
Excellent customer service from Colin
Excellent customer service from Colin. Showed us how to work and set up media sofa. Polite and friendly helpful
7 September 2026
Reply from DFS Furniture - Kings Lynn
Hello,
We really appreciate your kind 5* review, it is much appreciated and we can’t wait to deliver your lovely new furniture.
Kind regards,
Lorraine E
DFS Customer Support
A lovely guy called Colin he helped us…
A lovely guy called Colin he helped us so much especially with my partner who has spine problems talked through everything to us about what we wanted very happy and we could choose our own colour as well ,Colin was outstanding thankyou for helping us 10 out of 10 .
6 September 2026
Reply from DFS Furniture - Kings Lynn
Hello,
We are really grateful for your kind words and for taking the time to share your experience. Thank you so much!
Kind regards,
Lorraine E
DFS Customer Support
Very personable and friendly Sales…
Very personable and friendly Sales people especially Caitlin, explained everything thoroughly and clearly
6 September 2026
Reply from DFS Furniture - Kings Lynn
Hello,
Thank you for taking the time to give us a 5* rating, it is much appreciated!
Kind Regards
Lorraine E DFS Customer Support
Charlie was our darling
Very professional staff Charlie looked after us and a great job she made of it. Knew her stuff answered all our questions and explained everything we needed to know. You have some wonderful staff in your Kings Lynn branch. Everyone we met were the same friendly and professional. Will definitely shop there again.
5 September 2026
Reply from DFS Furniture - Kings Lynn
Hello,
Thank you for leaving us a 5* review, we appreciate you sharing this lovely feedback with others. We’re happy that Charlie met your expectations in store and we hope you enjoy your furniture when it arrives!
Kind Regards,
Jordan
DFS Customer Support
Charlene howling was absolutely…
Charlene howling was absolutely fantastic. Very good at her job. Excellent communication and dudnt apply pressure just friendly sales. We very satisfied.
5 September 2026
Reply from DFS Furniture - Kings Lynn
Hello,
Thank you for your kind 5* review. We are really happy that you enjoyed your experience in our store. We're excited for you to receive your lovely new furniture!
Kind regards,
Lia
DFS Customer Support
Very welcoming no hard sell
Nice cup of coffee very welcoming and informative from the young lady that served us. I believe she was quite new to the job but very good.
5 September 2026
Reply from DFS Furniture - Kings Lynn
Hello,
Thank you so much for your kind review, we’re happy to hear you had a lovely experience when visiting our store and received refreshments. We look forward to welcoming you again next time!
Kind regards,
Lia
DFS Customer Support
Reply from DFS Furniture - Kings Lynn
Hello,
Thanks for sharing your lovely review!
Kind regards,
Lia
DFS Customer Support
The young salesperdon was friendly…
The young salesperdon was friendly informative and made us feel at ease from the moment we walked in
4 September 2026
Reply from DFS Furniture - Kings Lynn
Hello,
Thank you very much for sharing your experience, we love to hear your feedback about our friendly team!
Kind regards,
Lia
DFS Customer Support
I was able to casually look around…
I was able to casually look around until I found what I wanted and then was helped to go through my order with very friendly staff.
3 September 2026
Reply from DFS Furniture - Kings Lynn
Hello,
Thank you so much for your kind words and for taking the time to give us an amazing review.
Kind regards
Holly M
DFS Customer Support
Aaron was our sales person
Aaron was our sales person. He was very friendly, helpful and he made us feel comfortable.
1 September 2026
Reply from DFS Furniture - Kings Lynn
Hello,
We really appreciate you taking the time to give us a 5* rating, thank you very much!
Kind Regards,
Jordan
DFS Customer Support
Staff were very helpful and had good…
Staff were very helpful and had good knowledge of the furniture. Listened to what I was asking for. Made the experience very easy.
2 September 2026
Reply from DFS Furniture - Kings Lynn
Hello,
We are really grateful for your kind words and for sharing your experience!
Kind regards,
Holly M
DFS Customer Support
Reply from DFS Furniture - Kings Lynn
Hello,
Thank you for your feedback.
Kind regards,
Holly M
DFS Customer Support
Great friendly service
1 September 2026
Reply from DFS Furniture - Kings Lynn
Hello,
Great review, thanks for sharing!
Kind regards,
Lia
DFS Customer Support
Excellent customer service - Kings Lynn store
We knew what sofa we wanted to look at in person, Aaron spoke with us within a few minutes of walking into store and let us know he was available should we need anything or have any questions. He then gave us space to work out what we wanted before we then went through our questions with him. He was knowledgable and gave great suggestions as well as listening to what we were looking for. All of this led to a great experience nailing down the specifics through to order. Excellent customer service
31 August 2026
Reply from DFS Furniture - Kings Lynn
Hello,
Thank you so much for sharing this lovely 5* review with us. Your feedback is much appreciated. We are really happy to hear that you had a great experience in store and we hope you love your furniture when it arrives!
Kind regards,
Lia
DFS Customer Support
Our first sofa
Very helpful staff who guided us through everything. Helped us through all the added extras and were very welcoming! Highly recommend these guys!
31 August 2026
Reply from DFS Furniture - Kings Lynn
Hello Ben,
Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!
Kind regards,
Lia
DFS Customer Support
The staff was very patient with us and…
The staff was very patient with us and went over everything to make sure we understand everything 100%.
31 August 2026
Reply from DFS Furniture - Kings Lynn
Hello,
Thank you for your kind 5* review. We are really happy that you enjoyed your experience in our store. We're excited for you to receive your lovely new furniture!
Kind regards,
Lia
DFS Customer Support
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.