Anna at the Hereford store was amazing for us! We went in not having a clue on what we wanted as we were coming from a 13+ year old mattress. Feels like she knew us really well after testing just a fe... See more
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As requested I was left by myself to wander round the store studying everything until I asked for assistance, I then had excellent help and bought. my new bed !
Anna - Hereford Store Lovely customer service and very pleased with the service. Came in looking for an adjustable bed but decided against it… advised that the mattress advised would be just as b... See more
Lorna at the Hereford Dreams store was so helpful and informative. She really made us feel welcome as soon as we walked through the door and helped us ever step of the way. Thank you x
Company details
- #41 of 115 best companies in Bed shop
- #31 of 85 best companies in Bedding Shop
- #81 of 228 best companies in Bedroom furniture shop
- #30 of 85 best companies in Mattress Shop
Written by the company
For nearly 40 years we’ve been helping the nation find a bed they love. Together with our wonderful Bed Factory in the West Midlands, over 2,000 Bed Experts at 208 stores nationwide, 11 delivery centres, plus our ‘Bedquarters’ team, we’ll make sure you have everything you need for a great night’s sleep.
Written by the company

- We have developed a really useful Help Centre, which should answer all FAQs, and navigate you seamlessly to the information you need. Whether you want to amend your order, report an issue or find out what to expect on the day of delivery, the Help Centre is not just at your fingertips but is a fast and effective tool for progressing an existing order or making a new one. You can even change your delivery date or pay an outstanding balance via the Manage My Order tab. Please visit www.dreams.co.uk/help for all your help options.
- Further Information
- In the unlikely event that you can’t find the answer at the Help Centre, our Customer Services team is on hand to assist, Monday to Saturday, 9am to 5pm. Please visit www.dreams.co.uk/help. Advisors are working tirelessly to give you all the support and help you need. If on rare occasions your wait to speak with an advisor is slightly longer than normal, please bear with us, or try our Call Back or Web Chat options. You can also contact us via Twitter, Facebook and Instagram.
Contact info
Salmon Retail Park, HR4 9SB, Hereford, United Kingdom
- 01432 279737
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Choosing the new bed was made simply…
Choosing the new bed was made simply and it was delivered on time and the fitters were very clean and tidy.
Well made beds
Well made bed, priced to suit most pockets, excellent service, always courteous and helpful, attention to detail, the second time I’ve now gone back to Dreams.
Very happy with my new bed very…
Very happy with my new bed very comfortable. Delivery was good and the guys put it all together.
Good experience from store to delivery
Good experience in the store. Useful computer assessment on type of mattress best suited to me. Helpful staff, no pressure felt to buy. Made it easy to choose the right one for me. Arrived on time. Delivery people came prepared with indoor shoes to change into. Took them no time to place mattress on bedstead and remove packaging. Very efficient.
Friendly
Friendly, helpful advice and information without pressure to purchase.
Great experience
The bed arrived at the time they said we were sent emails to keep us informed about the delivery and the delivery men were very helpful we love our new mattress 😋❤️
A good nights sleep.I was able to leave everything to the…
I was able to leave everything to the delivery men who put the mattress on the bed frame and took the old mattress away. The mattress is very comfortable and I have had less painful joints since sleeping on it.
Professional .No problems atall.
We had first class customer service…
We had first class customer service when we went to your store in Hereford .
Everything was explained and various mattresses were tried …
We have spent more than we should of but it was well worth the comfort..
Very helpful and attentive staff
Went into Dreams Hereford on the spur…
Went into Dreams Hereford on the spur of the moment to find out how you get the right mattress for your weight, physique etc. Tried the tester bed and was told I needed a soft mattress. Bought 4'6" with 4 drawers, delivered on 3 September. Absolutely wonderfully comfortable and has improved my sleep. I am delighted with the result.
excellent all round
A good quality product for a reasonable price, delivered quickly by competent movers who knew what they were doing. I haven't slept this well on a mattress this nice in ages. Would recommend.
Lead time
Early May - shop staff - great.
Delivery.
Great. The guys delivered my nice new bed. Assembled it. Cleaned up after themselves. Took my old base away.
Perfect.
But that was early October.
A full 5 months after the purchase.
I could have hired a dinghy (the French have plenty, so I believe)
Rowed out to Taiwan, or wherever. Made the bed myself. And brought it back with me, in that time. Just as well I had my trusty old base. Some unlucky soul could have been sleeping on the floor for 5 months.
Be thankful for small mercies, I suppose
Apart from that -- no worries.
May use AI-assist with repliesRead more
Purchased a king size bed from them…
Purchased a king size bed from them £1500 5 years ago and the mattress started to peel. Contacted Dreams showroom not interested at all. Gave me their customer service line.
When I rang them there comment was if we had purchased one of there mattress covers then the Mattress would be coved for 8 years.
Even though we had a cover on from day one they were not interested at all.
I noticed that in the showroom the staff were only interested in new customers and couldn’t wait to get me out of the shop by saying everything apart from new sales is dealt with by there head office.
Never again Dream on as they say

Reply from Dreams - Hereford
I placed my order for a devan base over…
I placed my order for a devan base over the phone without a problem. The two men who delivered it were great and carried it upstairs no problem.
Did what they promised
Essentially Dreams we’re honest and straightforward, they did what they promised, when they promised, very well focused on customer care.
Smooth change over.
Every thing went so smooth. The sales team were excellent, the delivery went without any trouble and the new mattress was installed and the old one taken away, all done within 10 minutes.
It took a few nights sleep to get used to the mattress, but now I am comfortable with it.
Special mattress
Tried out two or three beds to see how we felt.Lady very helpful.Explained that my wife has allergies and Eczema and she suggested we opt for a mattress with inbuilt aloe Vera which we chose.
Excellent service
The salesperson in the store was amazing….knowledgeable and helpful and was good at selling beds! The whole experience was great….communication was excellent, particularly with delivery, and I felt like I was getting a really good deal by going into the store
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