Great range of mattresses and very clearly labelled. Sales consultant knowledgeable and helpful. Very relaxed about me asking questions, explained everything and encouraged me to try the mattresses on... See more
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Visited Telford Dreams on 7th September,The assistants were very welcoming and offered a drink . We were assessed using the sleep match and advised re pillows. Shaun Bhaker was our assistant and help... See more
Genuinely would give 10 stars if we could. We visited the Telford store and from the moment we walked in we had such a lovely greeting from the manager who passed us onto the expert Shaun who was am... See more
We had a fantastic experience with Shaun at Dreams in Telford. He was so friendly and welcoming, even offering us a drink and being incredibly patient while we had the children with us. Shaun t... See more
Company details
- #44 of 116 best companies in Bed shop
- #30 of 85 best companies in Bedding Shop
- #82 of 227 best companies in Bedroom furniture shop
- #30 of 85 best companies in Mattress Shop
Written by the company
For nearly 40 years we’ve been helping the nation find a bed they love. Together with our wonderful Bed Factory in the West Midlands, over 2,000 Bed Experts at 208 stores nationwide, 11 delivery centres, plus our ‘Bedquarters’ team, we’ll make sure you have everything you need for a great night’s sleep.
Written by the company

- We have developed a really useful Help Centre, which should answer all FAQs, and navigate you seamlessly to the information you need. Whether you want to amend your order, report an issue or find out what to expect on the day of delivery, the Help Centre is not just at your fingertips but is a fast and effective tool for progressing an existing order or making a new one. You can even change your delivery date or pay an outstanding balance via the Manage My Order tab. Please visit www.dreams.co.uk/help for all your help options.
- Further Information
- In the unlikely event that you can’t find the answer at the Help Centre, our Customer Services team is on hand to assist, Monday to Saturday, 9am to 5pm. Please visit www.dreams.co.uk/help. Advisors are working tirelessly to give you all the support and help you need. If on rare occasions your wait to speak with an advisor is slightly longer than normal, please bear with us, or try our Call Back or Web Chat options. You can also contact us via Twitter, Facebook and Instagram.
Contact info
Telford Bridge Retail Park, TF3 4PB, Telford, United Kingdom
- 01952442247
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Excellent service
Excellent service from staff member who was knowledgeable and helpful without being pushy. Highly recommend this individual. Rod & Lisa.
I was looking for a new mattress
I was looking for a new mattress, as the one I had was pretty uncomfortable and I'd had it a while , so thought I'd pop into dreams on a recommendation from a friend. I felt I was treated very professionally as the sales person asked me what I was personally looking for in a mattress, I told him and his recommendable expertise helped me to find what I was looking for! Also I was very pleased with the service on the whole , even to the delivery of the product. The guys were very courtesies, and helpful. To the point they even removed thier shoes and put a piece of furniture back to were it previously belonged which was a great help.i would definitely recommend this company to others. They were abit expensive but well worth it.
Knowledgeable and informative sales person
The sales person was very knowledgeable about the products and explained the key features clearly. She listened to what I needed and gave helpful advice without being pushy. She was much more knowledgeable and informative than any of the other stores I visited. I'm very happy with the products I purchased.
In store experience was very good
In store experience was good, product was good, delivery was ok. The delivery team did the job but were somewhat resistant to delivery.
Excellent service firstly from Jade at…
Excellent service firstly from Jade at the Telford store and then the two delivery men.
I was kept updated regarding delivery times.
Would not hesitate to recommend Dreams to anyone.
My new mattress is wonderful !
Fabulous, friendly and professional service
We were greeted with a lovely smile and good morning and an offer of help if required. We were left alone for a while to browse then approached by Natasha with an offer of trying the sleep match machine . She had the right amount of friendly chat and fantastic advice on all aspects of mattresses and bases and fitted them into our personal requirements. We had a lovely cup of tea too! The whole experience felt personal, friendly and 100% tailored to us. Natasha is such an asset to Dreams!
Fantastic Experience
Was greeted by a lovely lady named Claire. She was very welcoming and accommodating. Thoroughly talked us through our choice of mattresses best suited for our needs and at our budget. She took us to the sleep machine to get a good selection of mattresses that are suited to us and gave us a thorough walkthrough and test of the best choices.
She made both me and my partners first mattress buying experience very enjoyable and left the site with big smiles on our faces! Cannot wait to try out our new mattress.
Also very flexible payment schemes too which is a great bonus!
Thank you again, Claire. Very happy
Natasha couldn’t of been more helpful.
Natasha was completely dedicated to making sure that I was picking the most beneficial bed for me. With myself being disabled she knew the importance of having something that was suited to my needs. She spent a lot of time with myself and my mom goes through different adjustable beds, bases and mattresses and I am very grateful for her expertise.
Staff were professional,friendly and…
Staff were professional,friendly and extremely knowledgeable. Excellent service with no hard sell.
Very pleased
Jade in the Telford branch was an absolute pleasure to deal with. She was friendly, helpful and knowledgeable and nothing was too much trouble. The ordering process was straightforward and trouble-free, and arranging a delivery slot was easy too. Delivery was exactly as planned, the delivery men were great and arrived as planned. I'd thoroughly recommend Dreams based on my experience
Delivery guys were brilliant
Delivery guys were brilliant, they removed their shoes before delivering bed to bedroom. They assembled divan and checked we were happy with everything before leaving. They were also very polite, respectful & professional. 10 out 10 service
Arrived at the Telford store on a busy…
Arrived at the Telford store on a busy Saturday afternoon. Greeted and not followed or pressured like in other furniture stores. Once we had decided to look into a bed frame and mattress was greeted by Shaun. No pressure at all just gave us all the information about the frames and mattress options. Tried out the machine and was given plenty of mattress options. Shaun was very knowledgeable and showed us all our choices and pillows etc. Made the purchase and was very happy.
Week later measured the space for the bed and was very worried when the bed dimensions would not fit. Was very worried that dreams would add lots of charges to amend cancel part off order. Went back to store to see Shaun. He went through all the options for our space and dimensions. Amended the order and even refunded £80 because the frame was cheaper with no problems or hidden charges. Thanks Shaun and bald store manager at Telford. Legends!
Store is also very clean and well laid out. Went to other major bed retailers in area to look. Most had cluttered stores with sales staff that follow you around making rubbish small talk. In dreams I felt greeted and welcome. But never pressured
Osaka ottoman&TV Bed (oatmeal)
Staff were really helpful and helped us ensure we chose the correct bed as well as mattress. We weren’t rushed to make any decisions and all options for the bed were explained really well.
Had our bed for 2 weeks now and we’ve never slept so well! Thanks to the staff at Dreams Telford
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Hyde and Sleep are rubbish
Bought mattress 2.5 years ago for over £700 and today they sent a guy to look at the state of it. There is huge hump in the middle and you roll to the edges. Is it faulty, not according to dreams who need a 40 mm deformation. The test that was carried out is flawed as the engineer didn’t put weight where the fault is. Was told 5 year warranty but it’s not worth paper it’s on. Do not buy The Hyde and Sleep mattresses as they are rubbish
Update: contacted by Dreams through Trustpilot as can be seen below, yet 2 days on still no contact!!
More update: It’s now 10 days since an engineer came out and about 8 days since Dreams said they wanted to talk to me. However still no contact!!!!!

Reply from Dreams - Telford
Valueless delivery service
Valueless delivery service
45 min plus to get credit approval
Won’t be going back

Reply from Dreams - Telford
very good sales floor attention
JADE member of staff was brilliant …
The most important information about this review is the first contact with Dreams .. The salesperson, JADE, was absolutely brilliant! There was no pressure, she explained everything in detail without the “Pressure to buy” 👍🏻 we went away to think about a new mattress, but returned several days later to make the purchase! JADE wasn’t there on our second visit but another member of staff made us more than welcome and completed the deal 👍🏻
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