Heron Foods Reviews 

299
•
TrustScore 2 out of 5

2.1

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Review summary

Created with AI, based on recent reviews

Considering 46 reviews, most reviewers were unhappy with their experience overall. Consumers frequently pointed out poor product quality, noting that some items were expired or out of date on store shelves. Shoppers also expressed deep frustration regarding unprofessional staff behavior and unexpected pricing discrepancies discovered at the checkout counter. Some reviewers were happy with finding affordable bargains and experiencing friendly service from staff members at certain local branches. People noted that everyday essentials and household goods are sold at low prices, making shopping a very convenient option. Customers appreciated the wide selection of products available, allowing them to purchase necessary items without spending excessive money.

What people talk about most

Staff

People report ambiguous experiences with staff, as reviewers often describe team members as friendly,... See more

Product

Customers had ambiguous experiences with product, often praising the low prices, great bargains, and variety... See more

Price

Reviewers highlight ambiguous aspects of price, as many consumers praise the cheap items and fair bargains... See more

Quality

Customers consistently note negative experiences with quality, pointing out that items like bread and milk... See more

Value for money

Reviewers express great satisfaction regarding value for money, highlighting fantastic bargains and... See more

Reviews shaping this summary

Rated 2 out of 5 stars

Most of the staff are ok ( one stands out as exceptional ) but the manager is the most unwelcoming , miserable and obnoxious person I’ve met . .. she makes you feel as though you shouldn’t be their a... See more

Rated 1 out of 5 stars

New store in Byker Newcastle The staff are nice but all young and must have had no training, Putting reduced stickers on top of fresh food but leaving the old bar code uncovered so till staff are c... See more

Rated 1 out of 5 stars

Awful company with no customer service team at head office .sold me an item that made me sick .no responsibility on their part . No response from customer services. Vile . Wouldn’t recommend. It’s che... See more

Company replied

Rated 1 out of 5 stars

Can stanton hill heron please stop over charging for reduced food. Sick of it now, nearly every time I go in. Get charged reduced price, and then original bar code scanned again. No apology. Wasting... See more


Company details

  1. Discount Supermarket
  2. also in
  3. Grocery Store
  4. Supermarket

Written by the company

Heron Foods is a discount convenience chain offering a range of frozen foods, chilled, drinks, snacks, household, pet food and everyday essentials at great value. With hundreds of stores across England and Wales, Heron is committed to helping customers save on their weekly shop through low prices, regular promotions and a mix of trusted brands and own label products. Customers can discover WOW Deals and Limited Time, Limited Stock Deals, featuring clearance bargains across a wide range of products. These deals change regularly and are available only while stocks last making every visit an opportunity to find something new at an unbeatable price.


Contact info

2.1

Poor

TrustScore 2 out of 5

299 reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 75% of negative reviews

Typically takes over 1 month to reply

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2.1

All reviews

(299)

43 reviews in the last 12 months

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Rated 1 out of 5 stars

They sell absolute rubbish and tat

Used to get loads of bargains there about 5 years ago: posh fishcakes, veggie food, and pizzas from the ZSell range, but now they just sell nasty tat that is absolute rubbish. Never any one offs, it's the same crap every time you go in - which is less often now.

23 May 2026
Unprompted review
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Reply from Heron Foods

Hi, thank you for taking the time to leave your feedback. Many of the XSELL products are available in limited quantities, so the range can vary depending on availability. While this means some customer favourites aren't always available, it also gives us the opportunity to introduce new products and great value bargains on a regular basis.

We appreciate you taking the time to share your comments, and we'll pass on your feedback to the relevant team.

Rated 1 out of 5 stars

I have just been in today heron foods…

I have just been in today heron foods orford lane staff was standing around on phones on the till not the best first impression also shelves looked empty missing tickets and out of date bread and out of chilled goods 🤢

21 May 2026
Unprompted review
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Reply from Heron Foods

Hi, thank you for taking the time to leave your feedback. We're sorry to hear your visit to our Orford lane store did't meet your expectations.

We take all comments regarding customer service, store standards and product quality very seriously, and we're disappointed to hear about the issues you've described.

Your feedback has been noted and will be shared with the relevant team. Thank you for bringing your concerns to our attention.

Rated 1 out of 5 stars

So called manager thought I was giving her a compliment at Bramley store.

So called manager thought I was giving her a compliment at Bramley store.

I wasn't giving her a compliment she classes herself as a trader. Apparently each store manager has different stock in. It's a bit far to travel to do a bit of shopping at this moment in time. What's advertised is not always in each store.

All I was going was making a comment regarding the amount of stock in as Armley and Stanningley hasn't had much stock in even though larger stores.

Reply back to Heron Foods a complaint has gone in regarding replying to messages on Trustpilot. Today 17th July 2026 my original message on Trustpilot was 16th May 2026 two months out of date

15 May 2026
Unprompted review
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Reply from Heron Foods

Hi, thank you for taking the time to leave your feedback. We're sorry to hear you were disappointed with your experience at our Bramley Store.

We appreciate your comments regarding the way your feedback was received, as well as your concerns around stock availability. While stock levels can vary between stores, we understand how frustrating it can be when advertised products or favourites aren't available at your local branch.

Rated 5 out of 5 stars

Wonderful staff

Use Heron on Birley Moor Road and have always been satisfied with food and service. I've just been in store where staff have gone beyond their normal service. Helpful and friendly. Well done Heron staff

9 May 2026
Unprompted review
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Reply from Heron Foods

Hi, thank you so much for your fantastic review! We're delighted to hear you've consistently enjoyed shopping with us at Birley Moor Road. It's especially lovely to hear the team went above and beyond to help.

Thank you for choosing Heron Foods, and we look forward to welcoming you back for more great value and bargains soon!

Rated 1 out of 5 stars

avoid

avoid , bad staff , customer service no help

7 May 2026
Unprompted review
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Reply from Heron Foods

Hi, thank you for taking the time to leave your feedback. We're sorry your experience didn't meet your expectations and that you were disappointed with the customer service you received.

Rated 4 out of 5 stars

I'm not sure what all the bad reviews…

I'm not sure what all the bad reviews are about?
My local Heron is lovely, the staff are great and the process are cheap.
I wouldn't go anywhere else

21 April 2026
Unprompted review
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Reply from Heron Foods

Hi, thank you so much for your lovely review! We love that you're enjoying shopping at Heron, and that our team has made such a positive impression. It's great to know you're finding great value too!

Rated 4 out of 5 stars

My moan for the mushy mushrooms

Just been to one of your stores,
And some good deals at the moment.
So wanted some bacon which I got,
Wanted mushrooms and most of the packages was split open on what’s left of the mushrooms.
In the mushrooms was mostly compost and unfortunately these are from Poland.
I wouldn’t have bought if I had know.
However most of them wasn’t any good some was mushy and threw the whole tub away.

15 April 2026
Unprompted review
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Reply from Heron Foods

Hi, thank you for taking the time to leave your review. We're pleased you found some good deals during your visit, but we're sorry to hear you were disappointed with the quality of the mushrooms you purchased.

We understand how frustrating it is when a product doesn't meet expectations and we appreciate you bringing this to our attention. Your feedback has been shared with the relevant team for review.

Rated 1 out of 5 stars

Rude staff

I’ve never known a shop where the staff are able to make personal phone calls whilst serving customers. Not only is it very rude but also very unprofessional.

20 March 2026
Unprompted review
Heron Foods logo

Reply from Heron Foods

Hi, thank you for taking the time to leave your feedback. We're sorry to hear that your experience with our team left you feeling disappointed. Providing friendly and professional customer service is important to us, and it's disappointing to hear this wasn't reflected during your visit. Your comments have been shared with the relevant team for review.

Rated 1 out of 5 stars

Multiple times staff engage in private…

Multiple times staff engage in private conversations over the headset while "serving" customers on the till. I find this very unprofessional and rude and dismissive of the customers. Customer service is non existent.

3 March 2026
Unprompted review
Heron Foods logo

Reply from Heron Foods

Hi, thank you for taking the time to leave your feedback. We're sorry to hear that your experience with our team left you feeling disappointed. Providing friendly and professional customer service is important to us, and it's disappointing to hear this wasn't reflected during your visit. Your comments have been shared with the relevant team for review.

Rated 1 out of 5 stars

VERY BAD ATTUDE AT THIS STORE Rude unintrested girl on the till .


SHIREHAMPTON BRISTOL
This place is much like any other b and m store ! Cheep and low quility but thats why we go there .
What i dont like is the BAD ATTUDE COMMING FROM MOST OF THE STAFF .
if you dont like your job get a new one .
This evening i shoped and met a rude ignurant woman on the till who over charged me, i challanged her got a paper recipt throne at me and she turned her back .
If she worked for me she would be out the door .
She got what for from me i can tell you .
Obvoulsy a unhappy person .
You need to get a life .

2 March 2026
Unprompted review
Heron Foods logo

Reply from Heron Foods

Hi, thank you for sharing your experience with us. We're sorry to hear your visit didn't meet your expectations. We know how important friendly customer service is, and it's disappointing to hear you left feeling frustrated. Your comments have been shared with the relevant team and we appreciate you taking the time to provide your feedback.

Rated 5 out of 5 stars

Excellent service and exceptional value…

Excellent service and exceptional value on a budget
They have ceased stocking a quality brand of sliced cheese which is still available in B&M stores for some reason at £1.75 a pack

Apart from that great discount and a smile from staff

20 February 2026
Unprompted review
Heron Foods logo

Reply from Heron Foods

Hi Carl, thank you so much for your wonderful review! It's great to hear you're enjoying the great value and friendly service at Heron. We're sorry your favourite sliced cheese is no longer part of the range, but with new products and bargain finds arriving all the time, we hope there's something new to tempt you on your next shop. Happy bargain hunting!

Rated 4 out of 5 stars

Always love to find a good deal in…

Always love to find a good deal in herons friendly staff and helpful

6 January 2026
Unprompted review
Heron Foods logo

Reply from Heron Foods

Hi Dee! We love that you enjoy hunting for great deals at Heron Foods and that our team always make you feel welcome!

Rated 5 out of 5 stars

Pristine gourmet food

I used to shop at Waitrose and marks and Spencers but decided to go into my local heron foods and how impressed I was
Large Tropicana apple £1.50 which is over £5 in Waitrose . £1.25 luxury toilet roll and best of all my favourite rustlers rib for £1.80 . Goodbye Waitrose and marks and Spencers heron foods for me now . With the money I can save I can put some extra fuel in my Porsche
The staff were also welcoming and looked like they belonged on a business class flight as aerostesses. 5 stars for me heron I will be back next week

14 February 2026
Unprompted review
Heron Foods logo

Reply from Heron Foods

Thank you for your brilliant review - it certainly made us smile! We love that you enjoy the value, products and friendly service at Heron. Thanks for taking the time to leave a review.

Rated 4 out of 5 stars

Love shopping here in Hedon near Hull

Love shopping here in Hedon near Hull, you always get different things on offer. The only thing that dissapoints is the checkout staff, I asked for a carrier bag, he scanned the bag and didn't ask if I wanted any help with my packing, he could have been packing after scanning, then, to add insult to injury, starts scanning the next persons shopping before I've finished packing and as my mother has dementia, she thinks those items are ours and starts picking them up, I said, If you'd have packed them for me I would have been gone by now, he said, we aren't allowed to pack them unless you tell us to, I said I wouldn't TELL you to pack them, I would ask and some people would be reluctant to ask for help, I think your staff should ask if people need any help packing or at least wait for them to finish their packing before starting on the next customer. Very poor customer service indeed.

29 January 2026
Unprompted review
Heron Foods logo

Reply from Heron Foods

Hi Julie, thanks for taking the time to review and for your kind words about our range at Hedon. We're pleased you enjoy shopping with us, but we're sorry to hear your checkout experience fell short on this occasion. We appreciate you sharing your feedback about the assistance you received.

Rated 1 out of 5 stars

I bought a bag of frozen stew from my…

I bought a bag of frozen stew from my local Heron this was produced by Pinnacle foods of Alton.
At least 25% of it was cubed fat, not good at all. I contacted Pinnacle foods directly in September to advise them and prevent a negative review. Also sent photos.
The young lady said thanks and would sort it out. No word back at all sent three follow up emails nothing.
So here goes do not buy this product poor quality as well as value I would also not risk the mince. Heron needs to quality control it's range and suppliers better.

5 September 2025
Unprompted review
Rated 1 out of 5 stars

stanton hill heron stop overcharging

Can stanton hill heron please stop over charging for reduced food. Sick of it now, nearly every time I go in. Get charged reduced price, and then original bar code scanned again. No apology. Wasting my time and robbing me. Will consider getting trading standards involved if it persists, as this is fraud.

5 December 2025
Unprompted review
Rated 1 out of 5 stars

I have now stopped going in here as Mr…

I have now stopped going in here as Mr heron is robbing the working man as an example I used to buy the odd item ie luxury coleslaw was £1.45 now £1.75
The exact same product is £1.29 in home barging
If home barging can make a profit when their rent/staff wages /utilities bills etc are at least ten fold what herons are what is Mr heron making while sat in his villa in the Bahamas daylight robbery he should be in court in front of a judge for extortion please boycott this criminal my friend has just been in for 2lt of semi skimmed milk they have now put this up to £1.60 daylight robbery as farmfoods charge £3.00 for 3x 2lt or £2.50 for 2x 2lt I cannot understand why people still shop here and pay these extortionate prices the lovely assistant on the checkout said even though she is allowed a dicount she does not shop there not hard to work it out do you not realise you are being robbed it is theft STOP LINING THE POCKETS OF THIS CRIMINAL
Ps also have been overcharged on a couple of occasions once put my card back in to be refunded got home to realise I had been debited again not credited eventually got it sorted

28 November 2025
Unprompted review
Rated 1 out of 5 stars

New store in Byker Newcastle

New store in Byker Newcastle
The staff are nice but all young and must have had no training,
Putting reduced stickers on top of fresh food but leaving the old bar code uncovered so till staff are charging the original price as they have had no training either, Advertising meal deals but one item missing so can not be bought. ASDA just up the road most things the same price and better quality so will not be going back.

25 November 2025
Unprompted review
Rated 5 out of 5 stars

Best cheap supermarket in north Derbyshire

I like going to the heron foods store at Staveley with my one to one workers and I like to buy cans of Fanta fruit twist for £1.30 that is a good price and the staff are friendly and kind when they serve me and my support workers from one to one

27 October 2025
Unprompted review

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