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Review summary

Created with AI, based on recent reviews

Considering 67 reviews, most reviewers were let down by their experience overall. Customers frequently complained about poor product quality, noting that the makeup felt cheap, messy, and completely unlike what was shown in promotional videos. Reviewers also mentioned facing severe issues regarding unhelpful customer service responses, delayed shipping times, and deeply unprofessional business conduct overall. Some reviewers were happy with the makeup, praising the highly pigmented shimmers and overall cosmetic quality they received. A few other people also felt that certain special palettes provided a genuinely great experience and lovely colors. Consumers noted that they enjoyed wearing these specific items and found them to be reliable choices.

What people talk about most

Product

People report ambiguous experiences with product, as opinions on the makeup items vary significantly among... See more

Quality

Reviewers mention negative feedback about quality, with people describing the cosmetics as cheap and poorly... See more

Customer service

Reviewers highlight negative aspects of customer service, reporting that support is awful, unprofessional,... See more

Ethics

Users describe negative interactions, highlighting concerns about business practices and unprofessional... See more

Reviews shaping this summary

Rated 1 out of 5 stars

My original review was deleted, for some reason! I purchased a chrome eyeshadow palette earier in the year, and the product looked good on first glance. But on application it was flaky, creased qui... See more

Rated 1 out of 5 stars

The owner of this brand is someone who said they were bullied but then went out of her way to bodyshame and medically shame another woman and then got her daddy to write a fake apology post for her... See more

Rated 1 out of 5 stars

Regarding the “Witch hunt” Is it really a witch-hunt when the owner begged for positive reviews when she clearly did not deserve them? Then when being advised that it’s shady to do that she proceede... See more

Rated 1 out of 5 stars

The brightness and color changing abilities are over hyped. Products do not perform as well as they do in the videos. Do not get caught up in the false hype because you will be disappointed.


Company details

  1. Beauty product supplier
  2. Beauty supply store
  3. Cosmetics Industry
  4. Cosmetics shop

Written by the company

Highly pigmented eye-shadow for every occasion, from super sparkly duo-chrome's to chrome, metallic , multichrome and stunning fine glitter dust. We are an indie brand & all of our products are cruelty free, with many of our products also vegan.


Contact info

1.6

Bad

TrustScore 1.5 out of 5

274 reviews

5-star
4-star
3-star
2-star
1-star

No history of asking for reviews

This company hasn't invited their customers, so reviews may not be representative

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

1.6

All reviews

(274)

68 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

Do not support them

A company behaving in an unprofessional way towards their critics says enough already. Asking their ‘fans’ to give them good reviews without them buying the products. And bullying people about their looks

30 August 2025
Unprompted review
Rated 1 out of 5 stars

Extremely unprofessional

Extremely unprofessional. Unethical asking for reviews for the sake of getting a higher review regardless if products are purchased. Unable to deal with constructive legitimate criticism. Terrible PR in the wake of a social media scandal as well. Many other worthy indie cosmetic brands to support.

29 August 2025
Unprompted review
Rated 1 out of 5 stars

Be aware of the “good” reviews

Be aware of the “good” reviews. The owner has extremely problematic behavior & shaming women with horrible words regarding her look & in general. Spoke to her in a threatening manners just because she stated the reality.

The owner sent her 800k followers to do high reviews to manipulate the stars on trust pilot, as it sits 2.5 ⭐️ which they don’t even deserve the 2.5⭐️

Reality is, this brand is shady, terrible customer service & very long shipping. The products are not as they make it seem. Save your money for a respectful brand. Don’t feed the mean girl “better than” everyone owner.

Such a shame because there is potential, no longer.

29 August 2025
Unprompted review
Rated 1 out of 5 stars

Do not support

As the owner specifically asked her followers to write reviews on Trustpilot regardless if they bought their product or not, here it comes. Beauty space is for everyone and should be safe for everyone. There is no place for immature bullies and companies that are not able to professionally handle criticism or issue a sincere apology.

1 August 2025
Unprompted review
Rated 1 out of 5 stars

Genuinely shite!! 🤢

Disgusting behavior from the owner and genuinely shite products. Will never support this redundant, fragile company with products that work less than temu knockoffs lmao

27 August 2025
Unprompted review
Rated 1 out of 5 stars

Disgusting practices and no professionalism

The brand owner is a vile bully with no professionalism. The company has terrible customer service. The makeup looks like it was shipped from SHEIN without any protection and arrives broken. Covergirl quality with Urban Decay pricing.

26 August 2025
Unprompted review
Rated 1 out of 5 stars

Poor Quality and Disgusting Branding

Product is a scam. Good reviews on here were the result of the company begging for higher ratings, not specifically regarding the product being sold. I will not support an abusive and conceited brand either.

28 August 2025
Unprompted review
Rated 1 out of 5 stars

I wish I could give zero stars

I wish I could give zero stars. The brand owner likes to fat shame a bully other content creators and for that reason alone I’ll never give a dime of my hard earned cash tj this company. Not to mention the makeup itself looks like Halloween makeup for kids

28 August 2025
Unprompted review
Rated 1 out of 5 stars

A Brand Created by a Bully

Completely unethical brand and brand owner. Unable to take constructive criticism for their items that look like they were drop shipped from AliExpress and Temu. The brand owner called a customer a “fat nobody” when said customer wasn’t satisfied with the product and service. The brand owner then sent their nearly one million followers here to post positive reviews in order to feed her ego instead of correcting her horrible business practices. The brand also has not fulfilled many orders from people who spent over $100 on their products. The brand owner is a cruel bully who does not deserve to run a business or a social media following, especially when she is so cruel and hateful.

27 August 2025
Unprompted review
Rated 1 out of 5 stars

Avoid.

Products are terrible quality sold at an immense uplift. Overall the whole experience has been incredibly disappointing, from the unprofessional conduct of the brand itself, to the subpar products, and even the immensely extended shipping times. Overall I wouldn't recommend purchasing anything from here.

1 August 2025
Unprompted review
Rated 1 out of 5 stars

Owned by an Unprofessional Bully

This company had beautiful products but I can no longer support after their recent actions. They decided to bully and fat shame a customer because they didn't agree with their constructive criticism. The owner then pretended to be the victim and even wrote a fake apology from her DaD! This company is disgusting and unprofessional. They tuned their comments off too...guilty much?

27 August 2025
Unprompted review
Rated 1 out of 5 stars

I will never patronize Kaima Cosmetics

I will never patronize Kaima Cosmetics. The owner has shown themself a hateful bully who would rather farm positive comments online than address the company’s shortcomings when customers have legitimate complaints. Customers have had issues with month long wait times, poor product performance, etc. In response the owner has chosen to email customers and call them ugly, fat, and “scabby”. If you aren’t going to use feedback to improve your business, I won’t be taking the risk in patronizing your business.

28 August 2025
Unprompted review
Rated 1 out of 5 stars

Rude & disrespectful

The fact that their customer service involves being rude and disrespectful to their customers calling them names and bullying them tells you everything you need to know about this brand.
That's all I need to know to stop me spending money with them in future.

28 August 2025
Unprompted review
Rated 1 out of 5 stars

Owner is a bully

Owner is a bully. Customers have repeatedly reported being ignored by customer services and shipping times of over a month. Owner then proceeded to lash out and bully people on Instagram that critiqued her for indirectly asking her followers to leave good reviews regardless of whether ylthey had purchased or not. In one particular incident she called an influencer fat and scabby. How can a brand Owner act like this
Its disgusting

28 August 2025
Unprompted review
Rated 1 out of 5 stars

Awful customer service and brand owner…

Awful customer service and brand owner is very mean to the people who they rely on to buy their underwhelming products! I can’t believe they have so many supporters tbh. For a small brand, their attitude is gross!

28 August 2025
Unprompted review
Rated 1 out of 5 stars

Bully brand owner

Due to recent Brand action and owner bullying their customer I will not support this brand in the future. Products feel, smell and look like dropship aliexpress shit. If you don’t want a headache and insults from the owner consider saving your hard earned money and AVOIDING THIS BRAND at all costs

7 August 2025
Unprompted review

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