Norman Motors Reviews 

1,088
•
TrustScore 5 out of 5

4.9

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Review summary

Created with AI, based on recent reviews

Looking at 254 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the exceptionally helpful and knowledgeable staff for providing a relaxed, professional, and entirely pressure-free car purchasing journey from start to finish. Consumers also highlight the brilliant customer service, noting that all questions are answered promptly and administrative paperwork is managed with absolute efficiency. Some people were satisfied with the reliable online buying experience, observing that vehicles matched their online descriptions and advertisements accurately. Reviewers consistently appreciate the clear communication, transparent dealings, and dedicated ongoing support provided by every friendly member of the dealership team.

What people talk about most

Staff

People report positive experiences with staff, highlighting that team members are extremely knowledgeable,... See more

Service

Consumers find service to be positive, highlighting an exemplary and outstanding experience from start to... See more

Product

Customers consistently note positive experiences with product, highlighting a great selection of immaculate... See more

User experience

Customers had positive experiences with user experience, sharing that the vehicle buying process was smooth,... See more

Customer service

Reviewers highlight positive aspects of customer service, noting that staff members are helpful, friendly,... See more

Reviews shaping this summary

Rated 5 out of 5 stars

We have purchased at least 6 cars through Norman Motors over the years and our latest purchase reflects our previous positive experiences. The only car dealership we will deal with, as the cars are a... See more

Company replied

Rated 5 out of 5 stars

From start to finish, Norman Motors have been first class. Buying my Ford Mustang Mach E was the finest of purchase experiences; no pressure, patience and professional knowledge of the vehicle. Th... See more

Company replied

Rated 5 out of 5 stars

I would highly recommend Norman Motors. I went to the Wallisdown Branch yesterday where they had a great range of quality used cars. The service i received was outstanding. Very knowledgeable, no pr... See more

Company replied

Rated 5 out of 5 stars

Excellent service from start to finish When we test drove it the car for the second time, Louis stayed open for us another 45 mins and no pressure to buy. We collected the car today, Clyde ensured a... See more

Company replied


Company details

  1. Car dealer
  2. also in
  3. Car service
  4. Used car dealer

Written by the company

Norman Motors – Trusted by Dorset Drivers Since 1953 As Dorset’s oldest family-run used car dealership, Norman Motors has proudly served the community for over 70 years. Built on honesty, integrity, and genuine customer care, we’re committed to building long-term relationships through trust and outstanding service. High-Quality Used Cars, Expertly Prepared With nearly 200 hand-picked vehicles across our Bournemouth and Poole sites, we offer something for everyone — from family SUVs to sporty coupes. Every car undergoes a thorough inspection by our expert technicians and is immaculately prepared by our in-house valeting team. A Friendly, Pressure-Free Experience At Norman Motors, you’ll never face pushy sales tactics. Our team is here to offer honest advice, helping you find the right car at your pace — for a relaxed and enjoyable experience from start to finish. Support That Goes the Extra Mile Your experience doesn’t end at handover. We offer industry-leading warranty packages — Optimum and Optimum Plus — for complete peace of mind, with extended coverage options tailored to your needs. On-Site Service Centre Our modern Service Centre features the latest diagnostic equipment and skilled technicians to keep your car performing at its best — long after you drive away. Flexible Finance Solutions In partnership with MotoNovo Finance, we provide flexible finance options from just 9.9% APR. Apply online for quick approval or speak to our team for personalised guidance. Why Choose Norman Motors? ✅ Trusted, family-run business for over 70 years ✅ Nearly 200 premium used cars in stock ✅ Expertly prepared and fully inspected vehicles ✅ No-pressure, customer-first approach ✅ Market-leading warranties and aftercare ✅ Competitive finance options Whether you’re buying your first car or your next, discover the Norman Motors difference — where quality, trust, and genuine care come as standard.

Established in 1953

Written by the company

Rated 5* on Autotrader
"I was very pleased with the service I received from Norman Motors.From my initial enquiry, every call was answered efficiently, often by different team members but each equally proficient and professional. When I visited the garage, the sales person was very welcoming, and was totally up to speed with the specification of the car and its history. There was no pressure, and the warranty and finance packages were fully and clearly explained. It is reassuring to know that privately owned garages such as Norman Motors still exist and maintain good old fashioned service. I would not hesitate to use Norman Motors for my future motoring needs." John C

Norman Motors Warranty

Comprehensive cover with our Norman Motors warranty

Comprehensive cover with our Norman Motors warranty
When you purchase a quality used car from Norman Motors you will receive either the existing manufacturer’s warranty or our 3 months Norman Motors Optimum/Optimum Plus warranty backed by Driver First, Europe's leading warranty provider. For added peace of mind we do recommend that you extend your warranty period at the time of purchase and save money with our competitively priced cover. An extended Norman Motors Optimum warranty / Optimum Plus+ warranty will cover you for many eventualities. Our comprehensive warranties come with unlimited mileage and the maximum claim limit to the value of your car at the point of purchasing the policy.

Contact info

4.9

Excellent

TrustScore 5 out of 5

1k reviews

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4.9

All reviews

(1,088)

243 reviews in the last 12 months

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Rated 5 out of 5 stars

First saw the car I was interested in…

First saw the car I was interested in on the website I emailed to see if it was available and to show my interest. They got back to me within the hour however due to unexpected circumstances on my end I was unable to get back to them. I tried again once I was well, Neil got back to me arranged a time to come in he gave me a brief history on the company then got me set up with test drive. I knew I wanted said car straight away!
Got through the formalities and had a nice chat with him. He delivered the car to me 3 days after test drive and meeting him. The car is excellent the service is outstanding Neil went through everything with me fully transparent on everything can’t recommend them enough!

6 July 2026
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Fiona,

Thank you so much for taking the time to leave such a fantastic review. We're delighted to hear that, despite the delay caused by your circumstances, everything came together so smoothly in the end.

Neil will be really pleased to know his friendly, transparent approach made such a positive impression. It's great to hear you knew the car was the one for you as soon as you drove it, and that the delivery and handover completed the experience.

Thank you for your recommendation and for choosing Norman Motors. We hope you enjoy many happy miles in your new car, and if there's ever anything we can help with, we're only a phone call away.

Best wishes,
David Norman

Rated 5 out of 5 stars

I bought my car from Norman Motors in…

I bought my car from Norman Motors in Poole Dorset. I bought my car online. This was the first time I’ve bought a car in this way. From the start, Norman motors were excellent. They made the process very easy. Great communication. The car I bought was easily the best of its kind advertised on Autotrader. I would highly recommend buying from Norman Motors. Great company, great people, and my car is brilliant. 😜

12 June 2026
Unprompted review
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Reply from Norman Motors

Dear John,

Thank you for such a fantastic review. We're especially pleased to hear your first experience of buying a car entirely online was such a positive one.

Buying a car without seeing it in person requires a great deal of trust, so it's wonderful to know our communication and straightforward approach gave you the confidence to buy from us. Hearing that you felt your car was the best example available makes all the effort we put into sourcing and preparing our vehicles worthwhile.

Thank you for your recommendation and for choosing Norman Motors. We hope you enjoy your brilliant new car for many years to come, and we'd be delighted to help you again in the future.

Best wishes,
David Norman

Rated 5 out of 5 stars

Saw my car on line so I was taking a…

Saw my car on line so I was taking a bit of a chance but no need to worry, Jonathan at Norman Mtrs was a pleasure to deal with. The car is perfect as described. Nice cup of coffee while we did the paperwork. Only had the car a week but so far faultless and it’s everything I wanted. Thanks all at Norman Mtrs Bournemouth. 👍

10 July 2026
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Rich,

Thank you for your fantastic review. Buying a car you've only seen online can feel like a leap of faith, so we're delighted to hear it was exactly as described and lived up to your expectations.

Jonathan will be really pleased to know he made the whole experience an enjoyable one. It's great to hear you're delighted with the car and that it's everything you were hoping for.

Thank you for making the journey to see us and for choosing Norman Motors. We hope you enjoy many happy miles in your new car, and we're always here if you need us.

Best wishes,
David Norman

Rated 5 out of 5 stars

FAST AND EASY PURCHASING PROCESS Having seen the car online I visited…

Having seen the car online I visited the next day, viewed it, took for a test drive and decided to buy. The whole process was easy, efficient and professional, they took care of all the paperwork. I would definitely recommend Norman Motors and return in the future.

2 July 2026
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Glenda,

We're so pleased to hear you found the whole buying process easy, efficient and professional. We always aim to make purchasing a car as straightforward as possible, so it's great to know that was your experience.

Thank you for your recommendation and for choosing Norman Motors. It means a great deal to us that you would return in the future, and we look forward to welcoming you back when the time comes.

Best wishes,
David Norman

Rated 5 out of 5 stars

The sales team were responsive to our…

The sales team were responsive to our needs and sorted any queries very quickly.

27 June 2026
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Jonathan,

Thank you for your kind review. We're delighted to hear our sales team were responsive and dealt with your queries quickly. Providing great customer service from start to finish is something we take great pride in.

Thank you for choosing Norman Motors. We hope you enjoy your new car, and we look forward to welcoming you back in the future.

Best wishes,
David Norman

Rated 5 out of 5 stars

I had a great experience with Andrew at…

I had a great experience with Andrew at Norman Motors. He was very professional, friendly, and helpful throughout the whole process. He took the time to answer all my questions and made everything straightforward and stress-free. I really appreciated his excellent customer service and would highly recommend Andrew and Norman Motors to anyone looking for a great buying experience.

I absolutely love my new car! Thank you Andrew

27 June 2026
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Chris,

What a lovely review. Thank you for taking the time to share your experience.

Andrew will be delighted to read your kind comments. We're so pleased he made the whole process straightforward and stress free, and that he was able to answer all your questions along the way.

It means a great deal to receive your recommendation, and it's even better to hear that you absolutely love your new car. Thank you for choosing Norman Motors, and we hope it brings you many years of happy motoring.

Best wishes,
David Norman

Rated 5 out of 5 stars

Excellent buying experience

Excellent buying experience, all handled remotely by Richard - would recommend.

29 June 2026
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Stephen,

Thank you for your kind review. We're delighted to hear Richard made the whole buying experience so straightforward, even with everything being handled remotely.

It's great to know the process was smooth from start to finish, and we really appreciate your recommendation. Thank you for choosing Norman Motors, and we hope you enjoy your new car for many years to come.

Best wishes,
David Norman

Rated 5 out of 5 stars

Excellent Sales

Jim is excellent and accommodated a very quick turnaround when purchasing a vehicle. Would highly recommend him.

26 June 2026
Unprompted review
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Reply from Norman Motors

Dear Marc,

Thank you for your fantastic review. We're so pleased to hear Jim was able to help with such a quick turnaround and make the whole purchasing process run smoothly.

He'll really appreciate your kind words, and we're delighted you would recommend him. Thank you for choosing Norman Motors. We hope you enjoy your new car, and we look forward to welcoming you back in the future.

Best wishes,
David Norman

Rated 5 out of 5 stars

Professional, Reliable, Friendly!

Very Pleased! Norman Motors was quick to communicate and accommodate test drive on walk in arrival. Process of purchasing car was smooth, always checked in when needed, answering all needs & staff very professional!
Really happy client with a fabulous new car! Ben, Thank you again 🙏🏼

14 July 2026
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Jessica,

Thank you for such a wonderful review. We're delighted to hear you had such a positive experience with us from your first visit right through to collecting your new car.

Ben will be really pleased to read your kind comments. Providing a smooth, straightforward buying experience and keeping our customers informed every step of the way is something we take great pride in.

Thank you once again for choosing Norman Motors. We're thrilled you're so happy with your fabulous new car and wish you many miles of enjoyable motoring.

Best wishes,
David Norman

Rated 5 out of 5 stars

Best car buying experience ever.

Best car buying experience ever.
I found Ben very easy to deal with honest, reliable and trustworthy .Kept me informed all the time,extremely fair with part exchange as well as good price for my Volvo.They were helpful with necessary paperwork and even car tax .I would thoroughly recommend them.

1 July 2026
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Gerald,

What a lovely review to read. It's fantastic to hear this was the best car-buying experience you've ever had.

Ben will be delighted to know his honest and straightforward approach made such a positive impression. We're also pleased we could offer you a fair part exchange, keep you informed throughout the process and make all the paperwork as simple as possible.

Thank you for your recommendation and for choosing Norman Motors. We hope you enjoy your Volvo for many years to come, and we look forward to welcoming you back in the future.

Best wishes,
David Norman

Rated 5 out of 5 stars

On Saturday 4th I bought a Audi q2 from…

On Saturday 4th I bought a Audi q2 from Norman’s motors and it was the best experience I have had buy a car and I a have bought a lot of cars so thank you Stuart

4 July 2026
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Tony,

Thank you so much for your lovely review. It's fantastic to hear that buying your Audi Q2 was the best car-buying experience you've had, especially from someone who's bought a lot of cars over the years!

Stuart will be delighted to read your kind comments and know he helped make the whole experience such a positive one.

Thank you for choosing Norman Motors. We hope you enjoy your Audi Q2 for many years to come, and we look forward to welcoming you back in the future.

Best wishes,
David Norman

Rated 5 out of 5 stars

Second hand car purchase

I bought a very nice second hand car from Norman Motors a year ago. I have left it a year before reviewing in order to properly assess the quality of the purchase.

I can confirm I am totally happy with the car which has been faultless and a joy to own. Norman Motors is not the cheapest nor most expensive and they do pride themselves in the customer experience. This is evident from the length of existence in business and reviews left by other customers.

The selection of good cars available was very good. I went to test drive one car but then fell for another as soon as I arrived.

The purchase/sell was hassle free and no pressure applied.

The car is sound and has provided a year of faultless driving. No hidden surprises.

Thank you Norman Motors.

6 July 2025
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Paul,

Thank you so much for taking the time to come back and leave this review after a year of ownership. That really does mean a lot to us.

It's wonderful to hear your car has been faultless and such a joy to own. We work incredibly hard to source quality vehicles and prepare them to the highest standards, so receiving feedback like this a year down the line is especially rewarding.

I'm also pleased to hear you enjoyed our relaxed, no pressure approach and found the right car from our selection, even if it wasn't the one you originally came to see!

Thank you once again for your thoughtful review and for choosing Norman Motors. We wish you many more years of happy motoring and hope we'll have the opportunity to help you again in the future.

Best wishes,
David Norman

Rated 5 out of 5 stars

We had a really pleasant experience…

We had a really pleasant experience with the whole process of buying a car.
Ben was very friendly and polite, helping us without no hesitation. Feeling very comfortable, no pushing at all. We highly recommend the team, I m sure you won’t be disappointed

13 June 2026
Unprompted review
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Reply from Norman Motors

Dear Gyula,

Thank you so much for your lovely review! We're delighted to hear you had such a pleasant experience buying your car with us. Ben will be really pleased to know his friendly, helpful approach made you feel comfortable throughout the process. We always aim to provide a relaxed, no-pressure environment, so it's great to hear that came across. Thank you for your recommendation, it really does mean a lot to us. We hope you enjoy your new car, and we look forward to welcoming you back in the future.

Best wishes,
David Norman

Rated 5 out of 5 stars

Just bought a Porsche from Ben at the…

Just bought a Porsche from Ben at the Ringwood Road branch. Fantastic service, nothing was too much trouble. 5 stars all day long.

26 June 2026
Unprompted review
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Reply from Norman Motors

Dear Sam,

Thank you so much for your fantastic 5-star review! We're delighted to hear you had such a great experience purchasing your Porsche from Ben at our Ringwood Road branch. Ben will be thrilled to hear your feedback.

As his dad, it's great to see him building his experience in the family business, so your comments will mean a lot to him.

Thank you again for choosing Norman Motors. Enjoy your Porsche, and we hope to see you again in the future.

Best wishes,
David Norman

Rated 5 out of 5 stars

Friendly

Friendly, informative and a pleasure to deal with.

22 June 2026
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Reeve,


Thank you for your kind review! We're delighted to hear you found our team friendly, informative and a pleasure to deal with. We really appreciate your feedback and are so pleased you had a positive experience with us. Enjoy your new car, and we hope to see you again in the future.

Best wishes,
David Norman

Rated 5 out of 5 stars

Very helpful.

Very helpful and went at my pace when demonstrating the cars features. Everything was done as I wanted it to be.

12 June 2026
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Mr Hillman,

Thank you for your lovely review! We're so pleased to hear you had a great experience and that everything was done at a pace that suited you. We believe it's important that our customers feel comfortable and never rushed, so it's great to know you appreciated the time taken to demonstrate the car's features. We hope you enjoy your new car, and thank you again for choosing Norman Motors.

Best wishes,
David Norman

Rated 5 out of 5 stars

A great buying experience

A great buying experience. Neil really knew his stuff and listened carefully to queries I had about tyres and an associated warning light. He undertook to make the car just what I wanted and the company followed through on that undertaking. The service was first class overall and I wouldn't hesitate in recommending them. Thank you very much Gentlemen.

18 June 2026
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Joyce,

It was a pleasure to read your review. We're so pleased to hear you had such a positive buying experience with us.

Neil will be delighted to know his knowledge and attention to detail made a difference, and it's great to hear we delivered on everything we promised. We always want our customers to drive away with complete confidence in their new car.

Thank you for your recommendation and for choosing Norman Motors. We hope you enjoy many happy miles in your new car and look forward to seeing you again in the future.

Best wishes,
David Norman

Rated 5 out of 5 stars

Great service

Stuart was very helpful, friendly and professional and the experience was very easy and smooth. Would highly recommend if looking to buy your next car.

20 June 2026
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Anthony,

Thank you for sharing your experience with us. We're so pleased to hear Stuart made the whole buying process easy, smooth and enjoyable. He'll be delighted to read your kind comments.

Your recommendation means a great deal to the whole team. We hope you enjoy your new car and look forward to welcoming you back to Norman Motors in the future.

Best wishes,
David Norman

Rated 5 out of 5 stars

Fantastic service from Stuart at the…

Fantastic service from Stuart at the Bournemouth road branch from start to finish. Made the buying process super easy, and enjoyable.
10/10 would highly recommend.

23 June 2026
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Ashley,

We're delighted to hear you had such a great experience with Stuart at our Bournemouth Road branch. It's fantastic to know he made the whole buying process easy and enjoyable from start to finish.

Thank you for your 10/10 recommendation. It really is appreciated by the whole team. We hope you enjoy your new car and look forward to welcoming you back in the future.

Best wishes,
David Norman

Rated 5 out of 5 stars

A great family business

Norman Motors do things a little differently. Any concerns that I may have had about buying a used car were allayed by their policy and approach to selling cars. It's a top class and friendly service. The whole process was a real pleasure.

19 June 2026
Unprompted review
Norman Motors logo

Reply from Norman Motors

Reading reviews like yours is always a pleasure. We're delighted to hear our approach helped put your mind at ease and that you enjoyed the experience of buying your car from us.

As a family business, providing a friendly, honest and straightforward service has always been at the heart of what we do, so it's wonderful to know that came across.

Thank you for your kind words and for choosing Norman Motors. We hope you enjoy your new car and look forward to seeing you again in the future.

Best wishes,
David Norman

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