When in London earlier last month I stopped by Pragnell and showed what I thought was a bad scratch on my PP Chocolate Chrono Aquanaut, Sunill Madhvani looked at it and god knows how made it all dis... See more
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Founded in 1954, our showrooms in Stratford-upon-Avon, London's Mayfair, and Leicester offer exquisite masterpieces, fine jewellery, engagement rings, antiques and bespoke jewellery services, and, as an Official Retailer of Rolex and Patek Philippe, the showrooms represent the very best in luxury Swiss timepieces.
5-7 Wood Street, CV37 6JA, Stratford-upon-Avon, United Kingdom
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I recently purchased a very special piece of jewellery to celebrate 28 years of marriage to my beautiful and caring wife. Marc Gilling in the Stratford showroom provided real expertise in gemstones and fine jewellery as well as unparalleled customer service. A big thank you to Marc for helping to make a special occasion a great experience.

Reply from Pragnell
Amie at Pragnell, Stratford upon Avon, went above and beyond to help me. I highly recommend this brand, the customer service is exceptional. Thank you

Reply from Pragnell
Today I ticked off one of my bucket lists, finally owning my own Rolex watch. I dealt with Brad from Pragnell of Leicester and, I must say, these guys are without doubt at the top their game.
The showroom is immaculate and the knowledge Brad has is an achievement on its own. The whole shop, staff, and Brad made me feel like I was having the experience of a lifetime! I will always be humbled by today’s experience. Thank you guys and Brad!

Reply from Pragnell
I had an outstanding experience at Pragnell Leicester. Brad was incredibly helpful, keeping me informed throughout my last-minute request for a Rolex. He even held the watch for me, ensuring I had the option to walk away if I chose to—no pressure at all. Upon visiting the showroom, I also met Josh, who was equally fantastic and made the experience even more enjoyable. The team’s professionalism and dedication have certainly made me a repeat customer.

Reply from Pragnell
I visited The embassy by Pragnell on Saturday to choose a new watch with only a vague idea of what I was looking for. The lady who served me was extremely helpful and patient showing lots of watches and the various strap combinations.
I am most pleased with the choice I made and thought the service I received was excellent, so thank you to Mengdi.

Reply from Pragnell
Would not recommend this company.Inital call was very positive for the Stratford branch -we booked an appointment to have my husbands Patek valued with the view of selling it.
Husband turned up for the appointment. To be told no one available and they would take a photo and get back to him.Despite us having a booked appointment. After I called to complain they agreed to “let him back in” and sent the watch off for valuation.
Called to chase 8 days later as they told us 7-10 days for valuation. Was told on the phone it’s 6-8 weeks for valuation…… asked for a call back as not discussed. Got a call back an hour later to say they had the watch and were going to call in a week or so to tell me they were only interested in part ex- something we had explicitly told them we were not interested in.
Told them I (not my husband) would be collecting the watch today. Asked if I neeeded to bring anything was told no.
Collected today - the box is significantly damaged and I found the staff rude and dismissive. After a 20 minute wait I managed to get my watch back but with several comments made. Was told I couldn’t collect with out photo id. Not a problem as I had some with me but I had specifically asked this when I called and was told no.
The staff are rude and the Customer service is shocking. Visited another jewellery shop in Stratford and had a completely different experience.
Do not recommend

Reply from Pragnell
I visited Pragnell’s In Stratford Upon Avon.
I was attended to by Marc, a font of knowledge of horology.
He was extremely professional, attentive, and outstandingly courteous. I was given a tour of the recently refurbished showroom, which I must say looks and feels amazing.
I had been communicating with Marc for some time regarding my short list of potential Rolex models that my family wished to purchase for my 50th birthday.
It was an absolute pleasure to receive the call that a piece was available to purchase from my wish list.
The whole experience was an absolute pleasure, I would wholeheartedly recommend the Pragnell’s experience to all.
Once again many thanks to Marc and all at Pragnell’s.

Reply from Pragnell
My Father & I recently purchased Rolex watches from Pragnell’s in Stratford Upon Avon. From the moment we entered, we were greeted with warmth and professionalism. Sam was incredibly knowledgeable and helpful and provided many different types of Rolex’s to try on.
The personalised attention we received made the experience feel special, not just a transaction. The store's inviting ambience added to our comfort as we browsed.
What made this experience extra memorable was that Sam managed to arrange for my Father and me to collect our Rolex’s together making it a truly, one in a lifetime Son & Father opportunity which will always be remembered.
Overall, our experience at Pragnell’s was exceptional, everyone we had contact with went above and beyond to make our watch buying journey memorable. Sam is a credit to the family business and we can only thank him again for this unforgettable experience.

Reply from Pragnell
Since my initial experience and review, I visited again in order to discuss and hopefully resolve the initial issues that I had raised.
Following the visit, I cannot fault the response by Pragnell and the staff at the Embassy, who have gone above and beyond to ensure that my service and experience was an extremely positive one.

Reply from Pragnell
We visited Pragnells at Stratford Upon Avon most recently, and where greeted with a friendly welcome from all their staff.
We were introduced to Daniel and he could not have been more helpful with my purchase of a time piece and his expertise in this field.
We would personally like to thank Daniel, and all the staff at Pragnells for making it a very special experience.
We hope to see you all again in the not to distant future.
Kind Regards Simon Marsh

Reply from Pragnell
I was looking for a Rolex AD store to register my interest for purchasing my first iconic Rolex timepiece for myself. so as today I have visited the Pragnell jewellery store for the first time, that is located on Mount street in Mayfair.
I cannot speak highly enough about my experience.The store is absolutely stunning,classy and tastefully designed, yet remains cosy.The staff has given me a warm welcoming, very helpful and friendly experience.
I would like to say a special thank you to Sunil for the attention,his professionalism, friendly, helpful and attentive care that I have received from him today from start to finish. He not only have made the registration process very enjoyable but his knowledge of watches is truly outstanding and he went above and beyond by giving me an issue of Rolex magazine and even gave me a tour around the store, enlightened me about the Pragnell family's heritage in the business and briefly about the store's history. His dedication to the business and customers made me feel like I'm the most important customer at the moment.
I highly recommend to visit the Pragnell Mayfair store to anyone who is looking for exceptional five star service and welcoming experience.

Reply from Pragnell
I was initially quite intimidated by the idea of walking into a high-end jewellery store, but the team at Pragnell Mayfair immediately put me at ease. From the moment I stepped in, the staff were welcoming, friendly, and incredibly helpful.
A special thank you to Sunil, who was outstanding. His knowledge of watches was impressive, and he patiently talked me through various options, allowing me to try on the pieces I had shortlisted. Not only did he make the process enjoyable, but he also went above and beyond to secure my chosen watch in record time, something I am truly grateful for.
Picking up the watch was an absolute pleasure, made even better by the warm and accommodating atmosphere. The staff were fantastic, even graciously putting up with my energetic 16-month-old running around the store!
I highly recommend Pragnell Mayfair to anyone looking for exceptional service and a welcoming experience. And if you’re in the market for a watch, Sunil is the person to see, his expertise and dedication are second to none.

Reply from Pragnell
I have just collected my Rolex watch after having a service. The whole experience from arranging the service to collecting it was professional, friendly and without stress. The assessment of my watch and the works required was clear and concise and the quotation was also specific and detailed. I was pleased to find that all the works would be carried out in-house meaning that my watch would be returned more quickly than if it was send abroad, which had been my previous experience. In less than a month I had the call to say my watch was ready. As promised, on collection my watch looked like it did the I day purchased it. The whole experience was excellent. Thank you to the Pragnell's team for the their care and attention and especially Brad, who went the extra mile.

Reply from Pragnell
I couldn't be happier with the exceptional service I received from the Pragnell London team. I recently purchased my second dream watch from Pragnell Mayfair—a highly sought-after piece—and was promptly informed when it was ready for collection. Emma Bilbrough was truly outstanding throughout the process. I also had the privilege of meeting Vicky and Sunil, who provided excellent support as part of this purchase. Their professionalism and dedication made the entire experience seamless and enjoyable.

Reply from Pragnell
Would like to thank Andrew and Mark for the excellent service received when I purchased a pre-owned watch. The watch arrived promptly and very well packaged. It was exactly as described and I would definitely purchase from them again.

Reply from Pragnell
Having just use Pragnell, i can honestly say it was a wonderful experience. John ORourke made the total experience a pleasure. He was extremely helpful and friendly and spent time ensuring that we felt special.
I would highly recommend them .

Reply from Pragnell
Very polite and professional staff, who took time to make sure that I was happy with my choice.

Reply from Pragnell
I have always had excellent service from Pragnells, both London and Stratford upon Avon, and never had cause for complaint. They provide a caring, professional and highly knowledgeable service that in my experience is second to none.

Reply from Pragnell
Absolutely terrible. Bought a watch online and had it confirmed with email. After 4 days I chase to find out on delivery and get told they sold it to someone else. Brilliant customer service!!!!!

Reply from Pragnell
I recently made my first watch purchase with Pragnell and I couldn't be happier with the experience.
I drove 400 miles from Scotland to Stratford-upon-Avon, and it was certainly worth the journey. Sam Parcell was the colleague I dealt with throughout, and he was fantastic from start to finish. He kept me updated throughout the entire process and answered any questions I had promptly.
When I visited the showroom, Sam took his time to address all my queries and demonstrated an exceptional knowledge of watches and their history. He knew every detail about the different models in the range and helped me understand the unique features of each one. The service in the showroom was amazing, and I was truly blown away by the level of care and attention I received. Sam went above and beyond to a point I felt valued and it never felt like a simple transactional process where i turn up, buy a watch and leave.
I really appreciate the exceptional service and will definitely keep Pragnell in mind for future purchases. Highly recommend!

Reply from Pragnell
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