ProCook - Westfield London Reviews 

628
TrustScore 5 out of 5

4.8

Unit SU1226, Ariel Way, W12 7GF London, GB


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Rated 5 out of 5 stars

You could write: “The staff were very experienced and knowledgeable. They took the time to demonstrate how to use the product properly, explained everything clearly, and answered all my questions.... See more

Rated 5 out of 5 stars

I was very sad to see the Westfield branch was shutting down as it was one of my favourite reasons to go there . The staff are always really knowledgeable and efficient and I really like the products... See more

Rated 5 out of 5 stars

Today I ventured into the White City store of ProCook, there was a young gentlemen already explaining in detail about knives and their various differences to another customer which I was fully engaged... See more

Rated 5 out of 5 stars

Was efficiently shown a few examples for what I wanted- and then I purchased exactly what I wanted at the right price point for me. Didn’t feel pressured to buy more. The member of staff was knowledg... See more

Company replied


Company details

  1. #23 of 136 best companies in Kitchen supply shop

Written by the company

ProCook offers great value for money on aspirational, high quality, stylish ranges of market leading cookware, tableware and kitchenware. With a big online presence and stores across the UK, ProCook offers British designed, contemporary ranges with an emphasis on outstanding performance and excellence in manufacturing.

Why choose ProCook?

Written by the company

Reason #1 - Quality
ProCook products are manufactured to high standards, using premium quality materials. In fact we are proud to say we go the extra mile to ensure that a product is second to none. So you can be assured that at ProCook you can expect the best.
Reason #2 – Unbeatable Value
ProCook take great pride in being an own brand company with complete control over all aspects of our product ranges. This means we are able to offer our customers savings of up to 50% compared to other leading brands. Why pay more?
Reason #3 – Which? Recommended Provider for Furniture and Homewares
ProCook are proud to be endorsed by Which?, the consumer champion. Which? only endorse the best products and services, with ProCook offering the 4th best customer score out of 45 brands.
Reason #4 – Exceptional Customer Care
Nothing is more important to us than our customers, and we place great importance on ensuring our customer care team give the very best service. Our team are always delighted to hear from you and welcome your questions and comments no matter how big or small.
Reason #5 - Exclusive Design
The ProCook range of products focusses on clean contemporary looks, with a nod to the traditional. Our in house team of designers create bespoke products that will stand the test of time and look as good in modern homes as they do in traditional ones.
Reason #6 – Extensive Guarantees
For complete peace of mind we have guarantees on all our products and have extensive guarantees on many of our ranges. In fact all our knife and cookware ranges are covered by either 10 or 25 year guarantees.

Contact info

  • Unit SU1226, Ariel Way, W12 7GF, London, United Kingdom

4.8

Excellent

TrustScore 5 out of 5

628 reviews

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4.8

All reviews

(628)

25,125 reviews in the last 12 months

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Rated 2 out of 5 stars

staff

Great induction hob adapter, but lack of transparency at the till
Review:
I purchased an induction hob adapter from this ProCook store, and regarding the material and quality of the product, I have no complaints at all—it does the job perfectly.

However, I was very disappointed by the staff's behaviour at checkout. Before adding even a single pound (or penny) to the final bill to donate to charity, the staff must explicitly ask the customer for permission. Adding a charitable donation automatically to the receipt without asking beforehand is untransparent and unprofessional. Charity is a personal, spontaneous choice, not an automatic charge forced onto the customer at the till.

The product is great, but transparency at checkout definitely needs to be improved. I hope management instructs the team to always ask before adding anything to the bill.

5 June 2026
ProCook - Westfield London logo

Reply from ProCook - Westfield London

Westfield

Thank you for your review – we are very sorry to hear this. We will pass your comments onto the store


Rated 5 out of 5 stars

Friendly

Friendly, helpful and informative staff. Gave me a really good deal on a pan set that will last me years.
The pan set was just what I was looking for and has all of the features that I needed

9 June 2026
Rated 4 out of 5 stars

good.

good.
bought steel bread knife £19. Good knife so far after couple weeks of use.

Staff friendly and highly informed of knives

30 May 2026
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Reply from ProCook - Westfield London

We're so glad you're enjoying your new bread knife! It's wonderful to hear our staff was friendly and knowledgeable.

Rated 5 out of 5 stars

George at White City ProCook

Today I ventured into the White City store of ProCook, there was a young gentlemen already explaining in detail about knives and their various differences to another customer which I was fully engaged in from the start. George was amazing, funny and very helpful…honestly if I could give more stars I would!! He helped me complete my purchase and I left feeling super happy afterwards, whoever reads this please please PROTECT THIS HUMAN!!! Great work George 🤩

10 June 2026
Unprompted review
Rated 5 out of 5 stars

Great customer service

The customer service was great and the guy with locks new what he was talking about. Helped me to choose a German knive. Wow the knife is short and cuts very well. I am going back to this shop.

3 June 2026
Rated 5 out of 5 stars

The staff at the store seem to be very…

The staff at the store seem to be very well versed in the products they sell, I had a very good experience with young lad that served me, he was very knowledgeable on the range of Japanese knives for sale, very friendly and easy to talk to. Ultimately one of the reasons for making the purchase. (I had to return to the store later for the purchase and the older gentleman took the sale).

30 May 2026
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Reply from ProCook - Westfield London

We are so glad to hear you had such a positive experience with our team and found our staff knowledgeable, especially regarding the Japanese knives. We appreciate you sharing your feedback.

Rated 5 out of 5 stars

Staff were amazing

Staff were amazing, very knowledgeable about the product and were accommodating with questions and concerns. Had a problem with a knife given but was replaced immediately after reporting. Will definitely come back for more products soon.

28 May 2026
ProCook - Westfield London logo

Reply from ProCook - Westfield London

We're glad to hear our staff provided excellent service and quickly resolved the issue with your knife. We appreciate your feedback and look forward to your next visit!

Rated 5 out of 5 stars

Very helpful and attentive staff

Very helpful and attentive staff, found what I needed!

23 May 2026
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Reply from ProCook - Westfield London

We're delighted our staff was helpful, and you found what you needed. We appreciate your feedback!

Rated 5 out of 5 stars

Non-toxic, non-stick and not a weight-lifting challenge pan!

Was efficiently shown a few examples for what I wanted- and then I purchased exactly what I wanted at the right price point for me. Didn’t feel pressured to buy more. The member of staff was knowledgeable and informative on non-stick surfaces and concerns over toxins.

22 May 2026
ProCook - Westfield London logo

Reply from ProCook - Westfield London

We're so pleased you found exactly what you wanted at the right price! It's wonderful that our team was knowledgeable and informative. Thank you for your positive feedback!

Rated 5 out of 5 stars

Lovely and helpful staff

Called ahead to check stock and reserve the item by phone. Super experience, lovely and very helpful staff in the Westfield shop.

23 May 2026
ProCook - Westfield London logo

Reply from ProCook - Westfield London

We're so glad to hear our team provided a super experience when you called and visited our store. We appreciate your kind words!

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