Routine Wellness 

Im 43 and just felt my hair was thinning. I am on my 3rd month of this shampoo and have noticed lots of new hair sticking up and poking out. Also, my hair feels so light after using unlike other shampoos.

I do not write many reviews, yet this Routine shampoo actually left a pleasantly surprising impression on me. Since the first application, my hair felt clean, soft, and obviously fuller. It did not make my hair dry and heavy as it did volume.
It is the smell that truly caught my eye. It smells fantastic and, in fact, it retains its odor throughout the entire wash process. I continued to hear some suggestions of it all day, so my hair felt freshly washed several hours afterwards.
My hair appears healthier and is more bodily than it has been long enough. I have used numerous shampoos but this is the first one that really has made a difference in a long time.

Using both the shampoo and conditioner for around 6 months. My hair is starting to feel like it did many years ago. Some volume back and definitely less frizz and more shine. I will keep using this product.

I have actually been shedding more hair consistently since using this product. It advertises as stopping hair loss, but mine got worse.

Made my hair fall out! AWFUL PRODUCT, complete waste of bloody money.

I’m battling cancer and Crohn’s disease. I mention this because I have a very uncertain future which is why I would never, ever knowingly sign up for a product I may not be around to use, and nor am I short in the brains dept! I My hair has been battered by both illnesses and medications and when this ad appeared on Facebook, I thought why not? as there was an offer on and I bought some. As far as I was concerned, that was the end of it. I ordered 2 bottles of shampoo and 2 of conditioner and had hardly made a dent in these when another box of Routine products landed on my doorstep - no knock, no notification - it could’ve been stolen and I would’ve been none the wiser….until the next unexpected box turned up! I immediately contacted my bank and asked them to ensure that payment did not leave my account, but it already had a number of days ago. Of course I ‘unsubscribed’ immediately and got in touch with Routine. I will mention the one positive in all of this and that is the replies were prompt. Given that Tara Roberts told me I only had 7 days to return the products (which was incorrect given that I have protection afforded me by the consumers act in the United Kingdom), I corrected her on this which is just as well because it has taken over 7 days just to try to get to the bottom of the facts as nearly as I can work out. I could not understand how I had accidentally subscribed given that I had had my fingers burned some years ago and have been ultra cautious ever since. I have just seen, I believe, the same page I ‘subscribed’ on and I now know why they may get so many complaints from ‘subscribers’ who did not believe that they signed up for anything other than a one off order. Possibly, like me, they thought they were subscribing to future emails, promotions and communications from this company, as underneath there was no other information or explanation to the wording in the box which stated I SUBSCRIBE. When I wrote to Tara, I was very angry at being misled, which is how I saw it, and suggested that there should be a sentence in bold type (so it could not be missed) telling the customer exactly what they were signing up to. I doubt my advice will be taken but Tara saw fit to put a very uncomplicated sentence in her reply in bold print which was just a patronising and tacky thing to do.
I was taught young that you don’t have to tell lies to have the intention to deceive. I’d done my homework and I knew I could possibly successfully fight this despite the masses of small print that this company has in place to cover themselves against all their angry customers, but sadly I feel I’m just not up to the fight. I gave it my best shot in the hope of receiving some small token or acknowledgement of the situation I find myself in, but no chance! I know I’m not a charity but a gesture of goodwill would have made such a difference. Time is too valuable to allow myself to become upset and frustrated any more over this.
It costs £60, almost the exact cost of the products, to return the box to Texas from the UK, and in an effort to make me feel better about the lack of sympathy, decency and respect I experienced dealing with this company, I’ve thrown in the towel and sent £60 instead to a charity feeding abandoned dogs in war torn areas. No sign unfortunately of the shampoo & conditioner working yet but I’ve only been using them about 6 weeks.
I don’t believe I’ve been lied to about company policy but I failed to obtain any direct responses to some pertinent queries - proof that I had indeed signed up, not once but twice apparently; proof that I had arranged a date for repeat deliveries of these(???), and I certainly received no proof that I had received correspondence regarding the imminent arrival of goods. I don’t use my iCloud for communication and anyway it has been full for a while. I paid for more storage and immediately went into it to see if there was anything from them or pending, but there wasn’t. I believe their advertising layout (which apparently is a common model for companies according to Tara, so beware!) is designed in such a way that it is very easy to misunderstand what exactly you are ticking. Who reads small print when you are comfortable that you have signed up for one delivery? Nor does it matter that they don’t pay return postage on your second ‘order’ if you’re outside the USA!
Initially I mentioned to Tara that perhaps in my anxiety to get hold of a treatment which might help my hair, I was perhaps careless when filling in their form; however, having seen that page again now I am relieved that I had not completely taken leave of my senses! Tara talked about transparency but the only thing that is transparent to me is that advertising will NEVER be transparent! Happy shopping folks & my advice is stick to what you can buy in your own shops and support your local community & economy! Wish I had!

The routine wellness assisted in reinstating volume in my thin zones. I can watch hair grow gradually along my part and there is a lot less shedding on my brush. The franchisee shine and less frizz make my hair appear more polished.

Among the largest changes that have happened to me is less shedding after washing. routine wellness enhances growth of hair and increases shine of hair.
My hair also has fewer frizzes and it is smoother, thus making it easier to style.

I was very excited to try this product however I had an immediate negative experience with this company when they charged me for a product that I never authorized a purchase for. I purchased shampoo and only shampoo, but then all of a sudden they added on a serum and charged me for it without me authorizing the transaction. Because of this, I decided to return everything and get my money back. It took 6 days to process a refund. Routine wellness if you’re reading this, you should really work on more ethical business practices. Eventually, you’re gonna lose more customers by being deceitful. It’s disappointing that you feel you have take money from people for products that they never even ordered and then act like you’re doing them a favor by allowing them to return it. Thank you for that.

Early days using this product but I have seen a great improvement already, when drying styling my hair I used to shed loads of hair always pulling out of the brush balls of hair and when blow drying strands of hair all over me. Since I have started using this product I don’t have loads of hair flying off me and I have very minimal amount on the brush as well. So far I’m really happy with the shampoo and conditioner coconut and vanilla it smells lovely.
I’m unsure why other people say no scent and doesn’t work. I followed how to use them and it’s great so far. I have done other things to help with hair breakage like wearing silk bonnet at night and that has made a big difference as well.
Like I say early days for me but what an improvement already also my hair looks in a better condition. Very pleased with products so far.

I ordered from RoutineCos and delivery was smooth. After using for some weeks my hair looks healthier and less frizzy. It suits my hair type better than my old shampoo.

Bought shampoo in November and I am not impressed.
I have now noticed another £31.00 has come out of my bank account and I have contacted them to see why.
I was told I subscribed to the the item by default and now the order can’t be stopped. I wasn’t offered my money back or anything.
I am obviously not happy about this and definitely would not have bought from them again.
I did not receive my free travel bottles in November because I did not put in a code but it’s Marvelous I have subscribed without knowing…
I hate companies like this.. so beware ..

using routine products for around 2 months. results are slow but noticeable.

Made no difference using shampoo and conditioner made my hair feel soft shampoo on its on made my hair dry. Hard to tell if shedding is worse or not but definitely not any better. Expensive for no results all

I am trying to return my product as someone else already got it for me. I had zero response from emails and a tweet. Please can someone RESPOND to me… I would like a refund and I am within the returns policy you state on your website. Respond here or on X or to my 3 emails please!

Using Routine Wellness has made my hair look well maintained. There is less shedding, improved hair shine, and fewer frizzy strands. The consistent hair growth has made my hair appear thicker and more youthful.

I have a sensitive scalp and most of the shampoos irritate my scalp. This one is not heavy and does not bother.

I have naturally curly hair which due to PCOS has thinned out over the years. I've used this shampoo and conditioner for about 6 months now and the change is amazing. Even if I let it dry with no curl product is dries without being frizzy. My hair feels thicker, in better condition and my scalp isn't as visible. Just ordered more as im running low. Wouldn't use anything else

I bought this shampoo and conditioner as it has such good reviews and money back guarantee. Within 3 washes my scalp was covered in blotchy red itchy dry patches. Stopped using and was going to send back but would have to pay shipping back to the US. Will just give it away. It does smell amazing though

first I was not sure about this brand, but after few washes my hair fall reduced a bit. Smell is nice and not too strong. product feels gentle on scalp.