Shining Diamonds Reviews 

1,330
TrustScore 5 out of 5

4.9

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Review summary

Created with AI, based on recent reviews

Considering 178 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for being incredibly helpful, knowledgeable, and patient, offering excellent advice without pressure. The overall service is frequently highlighted as exceptional, making the entire process easy and enjoyable from start to finish. Reviewers are delighted with the high-quality products, including custom-made rings, often exceeding expectations. People particularly appreciate the personalized approach, feeling well-looked after and never rushed or pressured during their visits. Many also highlight the clear explanations and education provided about diamonds, enhancing their purchasing confidence and ensuring satisfaction.

What people talk about most

Staff

Users describe positive interactions with staff, frequently highlighting their helpfulness, knowledge, and... See more

Product

People report positive experiences with product, often highlighting the top quality of the jewelry and the... See more

Service

Customers had positive experiences with service, often highlighting the exceptional support and... See more

Customer service

Consumers find customer service to be positive, with many reviewers highlighting the helpfulness, patience,... See more

User experience

Reviewers highlight positive aspects of user experience, with many customers describing their overall... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Big thank you to Shining Diamonds and a huge thank you to Charlie in Brighton for helping me with buying an engagement ring. Gave me plenty of advice, was patient and has been super helpful throughout... See more

Rated 5 out of 5 stars

Custom made ring 💍 I almost brought an eternity ring which was double the price in New York. So glad I found this shop I happened into at Hatton garden. Elenor was brilliant ! She listened & guided... See more

Rated 5 out of 5 stars

I had a nice experience buying diamond earings at the Shinning Diamonds in London. I found the small hoops for everyday wear I was looking for. Tara at the shop was very welcoming and polite . She... See more

Rated 5 out of 5 stars

Kushi G. made our experience at Shining Diamonds wonderful. Her expertise filled us with confidence. She clearly explained all the factors we should take account and helped us weigh up options without... See more


Company details

  1. Jewellery shop
  2. Jeweller

Written by the company

Best Prices
If you find it cheaper on any other website, we will beat it, Guaranteed!
Top Customer Service
We respond to 90% of our customer service requests within 4 working hours and 100% within 1 working day. If you have a problem or just have questions, we will resolve it, Guaranteed!
Beautiful Craftmanship
All our diamond jewellery is certified. We are confident you will love our craftmanship and we offer a full 30 days hassle-free returns policy on every online purchase. You can't go wrong with us, Guaranteed!

Contact info

4.9

Excellent

TrustScore 5 out of 5

1k reviews

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No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 33% of negative reviews

Typically replies within 1 month

How this company uses Trustpilot

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4.9

All reviews

(1,330)

169 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Ring

Tara was really helpful and gave suggestions to my design which were perfect to what I had in mind. She was friendly, knowledgeable and easy to contact via email. Definitely would recommend her to other customers!

6 March 2026
Unprompted review
Rated 5 out of 5 stars

Brilliant service

Charlie was extremely helpful when it came to ordering my eternity ring. The service from start to finish was very easy.
Thank you very much, I’ll order again from you guys!

10 March 2026
Unprompted review
Rated 5 out of 5 stars

Excellent experience

Khushi was so helpful and made the buying experience such a pleasure, she was knowledgeable and gave honest timescales which was within our expectations.

18 February 2026
Unprompted review
Rated 5 out of 5 stars

Brighton store

We visited the Brighton store where Bronnie helped us out. She was fab, really knowledgeable and friendly. Her calm approach made a perfect day even better. She arranged for a resizing and collection from a store more convenient for us, and kept in touch with updates. Thank you so much!

17 January 2026
Unprompted review
Rated 5 out of 5 stars

Exceptional Service and Beautiful Rings

We had a fantastic experience with Shining Diamonds from start to finish. I originally came in looking for an engagement ring and was guided through the process with so much patience and expertise. The team were incredibly helpful, taking the time to understand exactly what I was looking for and offering thoughtful advice without ever making me feel rushed or pressured.

When it came time to choose our wedding rings, we came straight back because of how positive the first experience had been. Charlie made the whole process easy and enjoyable, helping us find rings that suited us perfectly and making sure every detail was just right.

The quality of the rings is excellent, and the service throughout has been outstanding. We’re so grateful to Charlie for all the help and support, and we would highly recommend Shining Diamonds to anyone looking for engagement or wedding rings.

6 March 2026
Unprompted review
Rated 5 out of 5 stars

Fantastic customer service

I have just bought a lovely trilogy diamond ring from Shining Diamonds, via Eleanor. Her passion, customer service and expertise have been first class. It was so easy and an absolute pleasure dealing with her / SD. The patience to educate me and talk through all options has made it an enjoyable and rewarding experience and my fiancée is over the moon with her ring. Thanks Eleanor. 😁

28 February 2026
Unprompted review
Rated 5 out of 5 stars

Great service and product

I was looking to propose to my partner and was on a very tight timescale as wanted to do it on a specific trip. Joby at Shining Diamonds in Brighton helped me put together the ring I wanted in rapid time (on my lunch break) and I had it all ordered and delivered within a very quick 3-4 week timescale. The ring was perfect and my partner loved it. Joby and the team also organised us coming in after to get the ring modified slightly as my partner wanted. All in on all great experience and would 100% recommend. Thanks Joby!!

23 December 2025
Unprompted review
Rated 5 out of 5 stars

Amazing experience with Eleanor

Amazing experience with Eleanor, always ready to accommodate me at the last minute given my travel plans! Really appreciate her personal service and dedication to help me find the perfect pieces always with several options at hand and price ranges. She’s also extremely honest and will give the best advice. Thank you Eleanor and see you on my next London trip.

23 February 2026
Unprompted review
Rated 5 out of 5 stars

Wedding band purchase

I recently bought my wedding band from Shining Diamonds, and I had the pleasure of being helped by Eleanor. She was exceptionally professional from start to finish, and I immediately felt I was in safe hands. Her knowledge, patience, and genuine care made the entire experience truly special.

I’ll definitely be returning to Shining Diamonds for years to come—they’ve made a customer for life! Highly recommend both Eleanor and the team. 💍

26 February 2026
Unprompted review
Rated 5 out of 5 stars

Shinning Diamonds - Brighton- Charlie

We recently just popped into, whist passing "Shinning Diamonds" in "The Lanes" Brighton. We were greeted with a smile from Charlie. We knew what we were looking for and Charlie was very knowledgeable, super helpful and very professional. A absolute credit to the business
Because of his knowledge, we ordered a super 2.5 carat diamond ring. Charlie recommended a suitable cathedral mount for us, which he arranged to be made. We collected the ring today which we are very happy with. I would 100% recommend Charlie of Shinning Diamonds if your looking to purchase a ring, we look forward to returning in the future for new purchases. Thankyou once again Charlie

25 February 2026
Unprompted review
Rated 5 out of 5 stars

Surprise proposal

Came across shinning diamonds while looking in the lanes for an engagement ring, like a magpie spotted the beautiful shining diamonds in the window.. wasn’t 100% sure on what I was looking for but was greeted by Joby who was extremely helpful throughout the whole process including resizing. Sorry this is a delayed review but it was a surprise proposal! Thank you so much for all your help

9 December 2025
Unprompted review
Rated 5 out of 5 stars

Engagement ring resizing.

We needed our engagement ring resized as it was slightly too big. Charlie at the Brighton branch arranged for this to be done within 3 hours of dropping the ring off, using the free 3 month resizing the company offer. An excellent service and very professional service provided. Highly recommended.

18 February 2026
Unprompted review
Rated 5 out of 5 stars

Referred by a friend to use shinning…

Referred by a friend to use shinning diamonds, Clarice at Hatton gardens made the whole experience nice easy and stress free. I designed a ring and it was made with such short notice, she reassured it would be done by a certain date and followed through. Couldn’t fault her what so ever, would defo use her again in the future.

If you ever go to shinning diamonds in Hatton gardens put in and she Clarice she’s brilliant

20 February 2026
Unprompted review
Rated 5 out of 5 stars

We popped in after seeing a couple of…

We popped in after seeing a couple of rings in the window that were interesting. Although we had no intention of buying a ring that day, Joby asked us in to take a look. His customer service was excellent and after presenting us with a deal we could not refuse, we left after buying a ring! Highly recommended.

14 February 2026
Unprompted review

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