Sytner Group - Sytner Coventry BMW Reviews 

1,097
TrustScore 4.5 out of 5

4.6

128 Holyhead Road, CV5 8NA Coventry, GB


While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

See what reviewers are saying

Rated 5 out of 5 stars

HIGHLY RECOMMEND THE COMPANY. We had Warranty work done by Sytner BMW Coventry. From the movement we first booked the car in, it was seamless. without fuss, without any hickup's. The service adviso... See more

Rated 5 out of 5 stars

Once again I am delighted to report the excellent seamless approach by the whole of the BMW team. It’s very subtle but from reception, thank you for the coffee, and being met by Lara I felt reassure... See more

Rated 5 out of 5 stars

The technician assigned to look after me, Luke Allsopp, was excellent and did exactly that. As soon as my car arrived, he took effective action, he was very reassuring, he kept me informed throughout... See more

Rated 3 out of 5 stars

Everything was great except for the booking process , the automated phone system is garbage ( professional version ) , tried calling at least 5 times to try and book in and when I managed to leave... See more


Company details

  1. Car dealer
  2. Used car dealer

Written by the company

In our state-of-the-art dealerships across the UK, Sytner Group represents the world's most prestigious car manufacturers. Our success has been built by every team member working together and contributing to our one team ethos. We strive to deliver an exceptional customer experience; our employees are highly trained, enthusiastic, knowledgeable and driven to deliver our fundamental commitment to our customers; of getting it right first time and making each and every interaction special. Our ultimate aim is to be considered the best company to work for in the industry and the best company to do business with.


Contact info

  • 128 Holyhead Road, CV5 8NA, Coventry, United Kingdom

  • 024 7660 0600

4.6

Excellent

TrustScore 4.5 out of 5

1k reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.6

All reviews

(1,097)

12,293 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Mini service

Recently visited Sytner mini Coventry for a service. From start to finish the service was exceptional. I was always informed and updated every step of the way. Customer service was excellent. The car came back looking immaculate. Special mention to Harrison for amazing customer service and for looking after me as he provided an excellent service.

30 July 2026
Unprompted review
Rated 1 out of 5 stars

I recently visited this BMW dealership…

I recently visited this BMW dealership with my BMW 640d Gran Coupe and was considering changing to a BMW i5.

I would like to thank Hasanayn Hussain from the sales team, who was very professional, polite, and helpful throughout my discussions. Unfortunately, due to my overall experience afterwards, I decided not to proceed with the purchase. I want to make clear this was not because of Hasanayn, who was excellent.

After my service appointment, I discovered that the mileage recorded in the BMW Digital Service History was incorrect and I had to return the car to have it corrected. I also reported an iDrive issue immediately after the service. The situation resulted in extra inconvenience and costs for me, including Uber journeys back to work and back to collect the car.

I appreciate that the team later provided explanations and confirmed the work carried out, but I felt the initial handling and communication could have been better, especially regarding my concerns and the £150 diagnostic charge.

Mistakes can happen, but how they are handled makes the difference. I hope this feedback helps improve the customer experience in the future.

22 July 2026
Unprompted review
Rated 3 out of 5 stars

We were booked in for 12pm

We were booked in for 12pm. My husband waited around and he checked after 1pm
When the car is going in and within 5 mins the car was taken in to be worked on. Please advise why you book appointments when you can’t start the work at the time given. My husband spend the whole day there because your service is slows. Please sort this out it’s ridiculous

17 July 2026
Unprompted review
Rated 5 out of 5 stars

Luke Allsopp took care of everything.

Luke Allsopp took care of everything.
During a routine oil service and a day before I was doing a 300 mile round trip to Ipswich, service tecnicians found a nail in each rear tyre.
Luke alerted me immediately and with two near tyres I was able to complete the arduous journey.

16 July 2026
Unprompted review
Rated 5 out of 5 stars

Great service

Great service, quick easy, convenient

14 July 2026
Unprompted review
Sytner Group - Sytner Coventry BMW logo

Reply from Sytner Group - Sytner Coventry BMW

Thank you very much for your kind words. We’re delighted to hear that you found our service great, quick, easy, and convenient. At Sytner Coventry BMW, we always strive to ensure our customers have the best possible experience, and it’s wonderful to know we’ve met your expectations. Your feedback is truly appreciated and motivates our team to continue delivering excellent service. We look forward to welcoming you back in the future. Thank you once again for your support.

Rated 5 out of 5 stars

Superstar: Gary Button at Sytner BMW

Convinced that Gary Button at Sytner BMW Coventry is the best person I have ever dealt with regarding car purchases. As the After Sales manager he was very supportive and genuinely cares about excelling ensuring my customer experience throughout was excellent! Working with him and his team has been fabulous!

9 July 2026
Unprompted review
Sytner Group - Sytner Coventry BMW logo

Reply from Sytner Group - Sytner Coventry BMW

Thank you very much, Mr Bains, for sharing such a wonderful review. We are delighted to hear that Gary Button and the team at Sytner BMW Coventry provided you with exceptional support throughout your car purchase and aftercare experience. It is fantastic to know that Gary’s genuine care and commitment to excellence made your experience so positive. Your kind words are greatly appreciated and will be shared with the team. We look forward to welcoming you back in the future.

Rated 1 out of 5 stars

Harassment

I have had a lot of calls from Sytner. I have told them that I do not wish to change my car, but they still will not take no for an answer. Their frequent calls border on harrassment and they are in serious danger of losing me as a customer

1 July 2026
Unprompted review
Rated 5 out of 5 stars

Excellent service and communication

Excellent service and communication, Zaib was an excellent service adviser keeping me informed of service requirements and timing for the MOT and work required. My car was returned in pristine condition cleaned inside and out!

1 July 2026
Unprompted review
Sytner Group - Sytner Coventry BMW logo

Reply from Sytner Group - Sytner Coventry BMW

Dear Robert, Thank you ever so much for your kind words. We’re delighted to hear that Zaib provided excellent service and kept you well informed throughout the process. It’s wonderful to know your car was returned to you in pristine condition, both inside and out. Your positive feedback truly means a lot to the entire team here at Sytner Coventry BMW. We very much appreciate you taking the time to share your experience and look forward to welcoming you back in the future. Best wishes, The Sytner Coventry BMW Team

Rated 3 out of 5 stars

Customer service

Excellent customer service. Price a little high. The quality of the complimentary valet left a little to be desired as clearly no effort was made to remove the tape residue, even though it was promised to elbe addressed

30 June 2026
Unprompted review
Rated 5 out of 5 stars

Fantastic customer service first class…

Fantastic customer service first class would highly recommend

1 July 2026
Unprompted review
Sytner Group - Sytner Coventry BMW logo

Reply from Sytner Group - Sytner Coventry BMW

Dear Simon, Thank you ever so much for your kind words and fantastic review. We are delighted to hear that you found our customer service to be first class. It is always our aim to provide the very best experience for every customer, and your recommendation means a great deal to us. We truly appreciate you taking the time to share your feedback and look forward to welcoming you back to Sytner Coventry BMW in the future. Best wishes, The Sytner Coventry BMW Team

Rated 5 out of 5 stars

The service through the dealership was…

The service through the dealership was and always is first class. Maryam, Sean and everyone else we came into contact with during our purchase couldn’t have done more! Very impressed, again. ☺️

7 June 2026
Unprompted review
Sytner Group - Sytner Coventry BMW logo

Reply from Sytner Group - Sytner Coventry BMW

Thank you very much for your kind words, Spencer and Son Spencer. We are delighted to hear that Maryam, Sean, and the rest of the team provided you with a first-class service throughout your purchase. It’s always wonderful to know our efforts are appreciated and that you felt well supported at every stage. Your continued trust means a great deal to us, and we look forward to welcoming you back in the future. Thanks again for sharing your positive experience!

Rated 5 out of 5 stars

Sytner BMW Coventry have always been my…

Sytner BMW Coventry have always been my preferred service partner. For everything I have needed with my BMW they have always provided the best quality service.

A special mention for Luke Allsopp. Nothing is too much trouble, always helpful and ensures that I am, as the customer, kept informed about the progress of my vehicle.

Sytner BMW Coventry is fantastic and I thoroughly recommend them for all your BMW needs.

27 June 2026
Unprompted review
Sytner Group - Sytner Coventry BMW logo

Reply from Sytner Group - Sytner Coventry BMW

Dear Mark, Thank you very much for your kind words and for taking the time to share your experience with Sytner BMW Coventry. We are delighted to hear that Luke Allsopp and the team have consistently provided you with excellent service and kept you well informed throughout. Your recommendation means a great deal to us, and we are thrilled to be your preferred service partner for all your BMW needs. We look forward to continuing to support you in the future. Kind regards, Sytner BMW Coventry Team

Rated 5 out of 5 stars

Amrit was really helpful

Amrit was really helpful. He had great knowledge and handled everything very smoothly
Car is amazing as usual. We will definitely be back
Thanks

29 June 2026
Unprompted review
Sytner Group - Sytner Coventry BMW logo

Reply from Sytner Group - Sytner Coventry BMW

Dear Mr Sinha, Thank you very much for your kind words. We are delighted to hear that Amrit provided you with excellent service and that the entire process was smooth and enjoyable. It’s wonderful to know you are pleased with your BMW, as we always strive to offer the best experience for our customers. We truly appreciate your continued support and look forward to welcoming you back to Sytner Coventry BMW in the future. Best wishes, The Sytner Coventry BMW Team

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look