Warburtons Reviews 

233
TrustScore 1.5 out of 5

1.5

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Considering 63 reviews, most reviewers were let down by their experience overall. Many customers expressed dissatisfaction with the product quality, noting changes in taste and texture that made items unpleasant to eat. A significant number of people reported issues with bread and other products developing mold well before their best-before dates. Consumers also raised concerns about ingredients, describing them as containing too many chemicals or being ultra-processed. Some people were dissatisfied with the perceived decline in product size and quality, such as thinner slices of bread, while prices remained high. Additionally, some reviewers mentioned specific issues like dry or powdery textures, or an unpleasant chemical taste in various items.

What people talk about most

Product

Reviewers highlight negative aspects of product quality, with many reporting that bread goes moldy quickly,... See more

Quality

Consumers find quality to be negative, with many reporting that products like bread and crumpets are... See more

Price

Customers express significant dissatisfaction with pricing, citing that products are now offered at a premium... See more

Reviews shaping this summary

Rated 2 out of 5 stars

There is hardly any fruit in Warburton's Fruity Teacakes despite the claim on the packet of 'plump and juicy currants, sultanas and raisins'. Other brands including shop own brands are better.

Rated 2 out of 5 stars

I have always loved your tea cakes but recently have not been enjoying them. Smaller, different taste less fruit. Checked online to find everything had changed. I'm afraid I will no longer be buying t... See more

Rated 1 out of 5 stars

Bought there potato cakes. We have had 3 packets on different occasions. The were overcooked, dry and tasted horrible. When reported they were not interested and just made excuses. Warburton used to b... See more

Rated 1 out of 5 stars

Mold on the crusts of bread. This is the 3rd time in the past few months this has happened. It's not good enough! It's still in the best before date and theres little bits of mold on them. We've never... See more


1.5

Bad

TrustScore 1.5 out of 5

233 reviews

5-star
4-star
3-star
2-star
1-star

No history of asking for reviews

This company hasn't invited their customers, so reviews may not be representative

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

1.5

All reviews

(233)

60 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

Aftvie stars

After many years of myself and my family eating warburtons family white medium loaf we have decided we can no longer pay as much as £1.55 per loaf, when jonathan Warburton seems to be flouting the hard earned money we pay for a loaf on 4 A list movie stars at £5.3 million pounds each for a 2 minute advert. Why wasnt this money used to lower the price of a loaf or give his staff a bonus in these very hard times, it is a though he has lost touch with real world.For this reason we will no longer be buying warburtons bread.

22 May 2024
Unprompted review
Rated 1 out of 5 stars

the tosty loaf the raper on it bad the…

the tosty loaf the raper on it bad the back seam is not fastened together it goes off fast becaus its not sealed up some one els has put this on and its still the same i through half a loaf away every time it goes hard or off what are your q/control doing on the line it does not mater what shop you get it from all the same

29 April 2024
Unprompted review
Rated 4 out of 5 stars

I am always hunting for naan bread in…

I am always hunting for naan bread in shops that I like and I have found them- yes they are square however I put butter n garlic on mine in airfryer - and bosh this is the best. It’s also good naked - good job love them

26 April 2024
Unprompted review
Rated 1 out of 5 stars

won't buy again

Been buying Warburton's products across the range for years! the taste is not what it used to be and I blame this on the soya. Don't want that in my bread, so I have swopped to another brand....mind you it is not easy as they are all at it with soya and also palm oil, both very bad for you. Won't buy again.

11 April 2024
Unprompted review
Rated 1 out of 5 stars

Inedible gluten free bread.

I often feed the swans on the river & the seagulls join in. Last week I took Warburton's gluten free tiger bloomer to feed them. The swans ate it & spat it out straight away & the seagulls could see that it wasn't edible from 20 feet up & didn't go near it (they eat vomit off the footpath tho). Whatever it is, it is not food.

5 April 2024
Unprompted review
Rated 5 out of 5 stars

Ask for Ellen

Ask for Ellen
5 star for the ask for Ellen campaign in Morrisons providing free crumpets for families.
Well done.

6 April 2024
Unprompted review
Rated 5 out of 5 stars

Warburtons fan

I love Warburtons - Toastie loaves, Farmhouse loaves and Crumpets. All of them! Also love Warburtons adverts on telly. Sooooo funny.

1 April 2024
Unprompted review
Rated 1 out of 5 stars

Poor Quality bread.

Quality is really poor and most of the cheaper supermarket own brands are better. Why sell bread as thick sliced when it is medium at best

22 March 2024
Unprompted review
Rated 3 out of 5 stars

Thats not bread, choke hazard.

As per the bread over all its ok I now mainly have wholemeal but have some buns. Got 6 pack and there was a black foreign body 10mm by 8mm and a few mm thick and wanted to know what it is in my food. Dont agree no email to complain and send video to this object could of been dangerous to a young 1 as choke hazard forgetting if toxic. Contact us page no video and to much personal info required to be hacked .

7 February 2024
Unprompted review
Rated 1 out of 5 stars

Shrunken slices

What on earth has happened to the green extra thick bread, it's more like medium, It has been quite a while since I've bought any as alot of places don't stock the green one and I usually buy my bread in aldi and they never have it but I found myself in asda and they had it so I thought great I'll have the extra thick, what an absolute joke, I'll be going back to aldis extra thick it's proper lovely thick slices and alot cheaper

9 February 2024
Unprompted review

Is this your company?

Claim your profile to access Trustpilot’s free business tools and connect with customers.

Get free account

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look