Speed of response as always - super quick! AJ Bell customer service is without doubt the best not just in the financial services industry but across all customer facing industries. A phone line wh... See more
Company replied
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
I recently opened a Stocks and Shares ISA with AJ Bell, which was effortless, and subsequently instructed them to transfer an existing ISA from another provider. AJ Bell more than met my high expectat... See more
Company replied
Really easy experience from start to finish. I phoned up about a withdrawal and, to be fair, they answered quickly and didn't make it feel like a big deal. James talked me through the options step by... See more
Company replied
Seamless transition I wanted a SIPP account to manage my pensions investments myself. I did research into the best available and landed on AJ Bell. I did find it daunting trying to find all of my p... See more
Company replied
Company details
- #3 of 24 best companies in Investment company
- #2 of 15 best companies in Retirement Scheme
- #1 of 11 best companies in Stock broker
Written by the company
AJ Bell is one of the UK's largest investment platforms, with assets under administration of £96.1 billion and 620,000 customers.
Contact info
4 Exchange Quay, M5 3EE, Salford, United Kingdom
- ajbell.co.uk
4.9
Excellent
14K reviews
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James helped me navigate where to place…
James helped me navigate where to place my investment very efficiently and politely
12 May 2026
I have always found AJ Bell's service…
I have always found AJ Bell's service to be good. And this time you also didn't disappoint.
12 May 2026
Prompt response from Alex and an…
Prompt response from Alex and an excellent app.
Thank you
12 May 2026
Pleasant experience
Helpful, professional, and friendly AJ Bell customer service Richard Bladen. Gave me all the answers I needed to the questions I put forward. Great service 👍
11 May 2026
Excellent customer service
12 May 2026
Excellent service over the phone
12 May 2026
Very helpful
Very helpful on the phone . All the people I spoke too seemed very knowledgeable.
28 April 2026
Quick and easy to get advice
12 May 2026
AJ Bell great customer services
AJ Bell did a great job of my transition to drawdown pension. The whole process was very smooth.
I'm always especially impressed with the ease and speed of contacting an experienced and knowledgeable customer support person over the phone, usually getting through to someone almost immediately.
1 April 2026
May use AI-assist with repliesRead more
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
Reply from AJ Bell
Good afternoon Kiran
Thank you for leaving us a review! We’re really pleased to hear that your question was answered so well.
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
The pension transfer process went very…
The pension transfer process went very smoothly, the system is easy to use
7 May 2026
Reply from AJ Bell
Good afternoon Lucy
Thank you for leaving us a review! We’re delighted to hear that your pension transfer went smoothly and that you find our platform easy to use.
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
Charlotte was wonderfully patient and…
Charlotte was wonderfully patient and kind in answering all my questions. She was extremely helpful and took me through step by step what to do. She reassured me with all queries. She sent me a follow up email to help me and she was very knowledgeable. Thank you.
11 May 2026
Reply from AJ Bell
Good afternoon Katherine
Thank you for leaving us a review! We’re really pleased to hear that Charlotte was so patient, kind, and knowledgeable when helping you. We’ll be sure to pass your kind feedback on to her.
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
An very quick response
An very quick response and the money was in my bank account within a couple of days, usually it takes longer.
11 May 2026
Reply from AJ Bell
Good afternoon Ronnie
Thank you for leaving us a review! We’re really pleased to hear that you received such a quick response and that the funds reached your bank account within just a couple of days.
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
1st class professional service
Staff are friendly, helpful and knowledgeable. All communications were excellent, and gave full clarity to the process, giving me peace of mind during an awkward policy transfer.
11 May 2026
Reply from AJ Bell
Good afternoon John
Thank you for leaving us a review! We’re really pleased to hear that you found our staff friendly, helpful, and knowledgeable.
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
Ben was very helpful.
Ben was very helpful.
However I did receive seven reminders to sign my account application which was recd by yourselves by guaranteed next day delivery from Royal Mail.
Yet today after my chat with Ben I received yet another reminder.
Was this because it was not done on line?
11 May 2026
Reply from AJ Bell
Good afternoon Philip
Thank you for leaving us a review! We’re really pleased to hear that Ben was so helpful when you spoke with him. We'll be sure to pass your kind words on to him.
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
Easy to transfer
Easy to transfer, very quick and easy form to fill in. AJ then did all the rest and informed me when transferred, only took about a week and it was cleared to reinvest. Excellent
11 May 2026
Reply from AJ Bell
Good afternoon Jason
Thank you for leaving us a review! We’re really pleased to hear that you found the transfer process quick and easy, and that the form was straightforward to complete.
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
Transfer of stocks and shares ISA.
The transfer of my investments from my previous broker went very smoothly, and quicker than I expected. A very satisfactory experience.
B. M. Fortune
11 May 2026
Reply from AJ Bell
Good afternoon Bryan
We're happy to hear that your investment transfer was smooth and efficient. We appreciate you sharing your experience with us!
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
I found Lauren to be customer focused
I found Lauren to be customer focused, knowledgeable and answering all my various questions which made my call a pleasurable experience and provided the information I needed.
Many thanks to Lauren and AJ Bell – Regards, Les
11 May 2026
Reply from AJ Bell
Good afternoon Leslie
We're happy to hear that our agent was customer-focused, knowledgeable, and answered all your questions, making your call a pleasurable experience while providing the information needed.
If you have any further queries, please do not hesitate to get in touch.
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
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