Blue Vanilla Reviews 4,427

TrustScore 4 out of 5

3.9

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Review summary

Created with AI, based on recent reviews

Looking at 90 reviews, reviewers had a great experience with this company. Customers are really happy with the products, often highlighting the quality and diverse range of styles and colors available. Many people appreciate the comfortable and stylish nature of the clothing, finding items that fit well and receive numerous compliments. The staff also receives praise for being helpful, honest, and accommodating, offering assistance and opinions when needed. However, some customers were dissatisfied with the return policy, particularly regarding having to pay for returns, even for faulty items. There were also instances where orders arrived with quality issues, such as holes, creases, or stains, and some people experienced problems with order fulfillment, including missing items or incorrect sizes.

What people talk about most

Product

Customers consistently note positive experiences with product quality and design. Many reviewers praise the... See more

Quality

Clients share positive opinions on quality, often praising the excellent quality and durability of clothing,... See more

Return policy

People report ambiguous experiences with the return policy. While some customers found the return process... See more

Order

Customers had ambiguous experiences with order. Some reviewers reported issues such as receiving incorrect... See more

Staff

Reviewers highlight positive aspects of staff. Customers consistently praise the staff for being friendly,... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Great online service and quick delivery. I first came across Blue Vanilla when looking for a sequinned top for Abba Voyage. Not only did I find the perfect sequinned top but Blue Vanilla quickly beca... See more

Rated 3 out of 5 stars

I received my jumper today with a large hole in it Was unhappy to find i have to pay to return a faulty item surely this isn't correct Update I emailed them and got a prepaid Royal Mail r... See more

Rated 5 out of 5 stars

Visited Blue Vanilla in Castle Court Belfast and just loved it. They have such an array of styles and colours of dresses and they really suited my figure I have quite a large chest but the dresses I b... See more

Rated 5 out of 5 stars

Purchased a summer dress last year from Blue Vanilla and it’s one of my favourites! I regularly wear it, it washes well and you can see how much care has been taken when produced so it lasts again and... See more


Company details

  1. Clothing Shop

Written by the company

Discover the cutting-edge women’s fashion at Blue Vanilla. Shop the latest clothing trends in dresses, tops, knitwear, trousers, skirts and more.


Contact info

3.9

Great

TrustScore 4 out of 5

4K reviews

5-star
4-star
3-star
2-star
1-star

Hasn’t replied to negative reviews

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Rated 1 out of 5 stars

Paid for a return which was sent back…

Paid for a return which was sent back on 3/2, delivered 5/2. No refund as yet and 2nd email sent today. Ridiculous time to wait for a refund!

22 February 2025
Unprompted review
Blue Vanilla logo

Reply from Blue Vanilla

Hi Margaret.

Thank you for your review. As we can see, your refund has finally been processed and we have sent an email with the confirmation. Sorry for this inconvenience and thank you for your patience.

Kindly,
Blue Vanilla

Rated 1 out of 5 stars

I will never order online from Blue Vanilla again

I ordered several items but needed to return 2. I followed all the instructions as per returns process given by Blue Vanilla. I was made to pay for this (I understand this is increasingly required) and evri successfully picked up my return parcel on the 17th January. It is now 14th February and 28 days after being picked up I still haven't received my refund. I've emailed them twice and been ignored both times.
I used to think Blue Vanilla were reputable, sadly I do not have that confidence any more.

14 February 2025
Unprompted review
Blue Vanilla logo

Reply from Blue Vanilla

Hi Andrea.

Thank you for taking the time to leave us a review. We are very sorry to see that your refund is delayed. Could you please contact us on contact@bluevanilla.com with the order number or customer name to check this issue further?

Kindly,
Blue Vanilla

Rated 5 out of 5 stars

I really love shopping at Blue Vanilla…

I really love shopping at Blue Vanilla at the rock bury, the clothes are lovely just like the staff. I do have constructive criticism though…. I hope the store will take on board there are people who are petit and us shorties need trousers that are Suitable for 5ft 3 and under..I saw some lovely beige pants today which I would have purchased but they were literally about 8 inches too long. Also an extra small range would be great too. Hope you can sort it out……

5 February 2025
Unprompted review
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Reply from Blue Vanilla

Hi Hilary.

Thank you for rating us. We truly appreciate your feedback regarding our Vanilla Bury the Rock store :)

We value and take all the comments into account, so this feedback will helps to improve our product range to be able to offer more options to our customers.

We look forward to welcoming you back to our store soon, and once again, thank you for sharing your thoughts with us.

Kindly,
Blue Vanilla

Rated 1 out of 5 stars

I returned unwanted 3 tops and not…

I returned unwanted 3 tops and not received any email despite of sending so many emails to them. I don’t know when they are going to issue refund. So slow at least let me know.

30 January 2025
Unprompted review
Blue Vanilla logo

Reply from Blue Vanilla

Hi Navdeep.
Thank you for taking the time to leave us a review. We ask customers to allow up to 14 days from posting for their returns to be processed, although they are typically processed faster. Your order has been refunded within this period and we have just responded to your email confirming the refund.
We apologize for any inconvenience caused and please contact us at contact@bluevanilla.com if you have any questions.
Kindly,
Blue Vanilla

Rated 2 out of 5 stars

Problematic Returns service

I bought three items which unfortunately had to be returned. I have filled everything in on the website and paid, in advance, for an EVRI collection. I am still waiting for it to be collected (it should have been collected on the 9th January 2025). When I track my package, it simply says 'Pick-Up Request Manifested' on the 8th January and there has been no update since. I have emailed Blue Vanilla for an update but have had no response.

9 January 2025
Unprompted review
Blue Vanilla logo

Reply from Blue Vanilla

Hi Sasha.

We are sorry to see that the courier could be lost your return parcel in transit. As we have already replied you by email, we are investigating this incident with the courier to be able to process this refund as soon as possible. For further assistance, please reply us on contact@bluevanilla.com.

Kindly,
Blue Vanilla

Rated 5 out of 5 stars

I've purchased about 10 dresses

I've purchased about 10 dresses, 3 jumpers and a cardigan. I am a standard size 10-S/M and they have fitted perfectly. I usually only buy things in the sale, my favourite dress cost me £9. I haven't had to return anything so can't comment on that process.

9 January 2025
Unprompted review
Blue Vanilla logo

Reply from Blue Vanilla

Hi Claire. Thank you so much for the incredible 5-star rating!
Your feedback motivate us to continue maintaining the best standards and we are very happy that you are satisfied with your purchase.

Rated 1 out of 5 stars

I ordered 3 items from DPerkins and pay…

I ordered 3 items from DPerkins and pay next day delivery, only one item so far has showed up and delivered by blue vanilla , I have had no email explaining late delivery I've had no contact from them I've emailed Debenhams 3 times now and no reply , had I know I would not have ordered

27 December 2024
Unprompted review
Blue Vanilla logo

Reply from Blue Vanilla

Hi Christine,

Thank you for taking the time to rate us!
We are very sorry for your disappointment. In order to assist you further with your incident, could you please contact us at contact@bluevanilla.com and we will be happy to assist you.

Kindly,
Blue Vanilla

Rated 2 out of 5 stars

Poor returns service and unhelpful customer service

I ordered some items prior to Christmas but the package only arrived a week later. I had left the UK for my travels by then, and returned only to find out that I cannot return my items as they are outside the returns period.

This would not have happened if not for the delayed delivery. Customer service also was not helpful in helping me return my items.

30 December 2024
Unprompted review
Blue Vanilla logo

Reply from Blue Vanilla

Hi Natasha.
Thanks for your review! As we have already confirmed by email, we have extended our Christmas returns period, so you can still return your items until January 31st. We have provided you with a different way to process your return. Regarding the delayed delivery, this package was delivered within the standard delivery time frame of 5 business days. We apologize again for any inconvenience caused and please contact us again if you have any questions.

Kindly,
Blue Vanilla

Rated 5 out of 5 stars

LOVE Blue Vanilla

LOVE Blue Vanilla! Quality is always amazing🩵🩵 Always my go to for pieces that last!!

23 December 2024
Unprompted review
Blue Vanilla logo

Reply from Blue Vanilla

Hi Laura.
Thank you for your amazing feedback! We are really glad to see that you are happy with our products and quality!

Kindly,
Blue Vanilla

Rated 1 out of 5 stars

I would not order Blue vanilla items…

I would not order Blue vanilla items from Dorothy Perkins website. Terrible return service and no acknowledgment of returned items.
I will not be buying again from the website. Customer service only through watsapp, messenger or email messages sent back saying will have an advisor who will respond within an hour but may take longer! What four hours?

12 December 2024
Unprompted review
Blue Vanilla logo

Reply from Blue Vanilla

Hi Trisha.
Thank you for getting the time to leave us a review. We are sorry to hear about this issue with the status of your recent return and apologize for any inconvenience this may have caused. As we have checked, your order has already been refunded and we have not received any previous emails in our inbox regarding this query.
If you have any further questions or need further assistance, please contact us at contact@bluevanilla.com and we will be happy to assist you.

Kindly,
Blue Vanilla

Rated 2 out of 5 stars

Well I normally buy instore

Well I normally buy instore but the item I ordered was in the sale so ordered online, item wasn’t quite what I wanted though it did arrive super quick unfortunately I have returned it and paid postage both ways still waiting for reply to my email so nil points for communication why does it take 14 working days to refund when it’s a BACs transfer I WILL NOT BE ORDERING ONLINE AGAIN

It’s now 14 days I still don’t have my money you have lost a customer

22 November 2024
Unprompted review
Blue Vanilla logo

Reply from Blue Vanilla

Good morning and thank you for taking the time to leave us a review.

We are sorry to hear that your item does not meet your expectations. We advise waiting 14 days from posting any returns to be processed. If you could email us at contact@bluevanilla.com providing the tracking number or return receipt, we will be able to further verify the status of your return.

Kindly,
Blue Vanilla

Rated 5 out of 5 stars

Impressive customer service and lovely clothing at a competitive price

Great customer service. I wrote 2 e-mails to them and they got back to me very quickly to resolve my issue.
Loved receiving the parcel with the Blue Vanilla logo on the front from the courier but best of all, what I ordered fit me perfectly in the size I ordered.
A personal thanks to this company.
I couldn't resist ordering another gilet in grey. They are perfect, not bulky at all and keep me warm indoors too.

1 December 2024
Unprompted review
Blue Vanilla logo

Reply from Blue Vanilla

Hi Kat,

We want to express a massive thank you for leaving us this excellent review!

We are glad to see that we were able to resolve your issue quickly and that you are satisfied with your purchase!

Kindly,
Blue Vanilla

Rated 5 out of 5 stars

Great customer service!

I recently made my first purchase from Blue Vanilla and I am very impressed! The dress was absolutely gorgeous and fit perfectly! However, what really stood out was their customer service.

When I realised I had mistakenly selected the wrong size during checkout, I immediately contacted their customer service team. I received a response straight away, they reassured me that they could resolve the issue by updating my order and sending me a confirmation email to put my mind at ease.

The delivery was also incredibly quick. Despite it being a busy shopping period, my order arrived ahead of schedule. I can’t wait for my next purchase! I have already recommend Blue Vanilla to my friends and family!

20 November 2024
Unprompted review
Blue Vanilla logo

Reply from Blue Vanilla

Hi Olivia,

We are very grateful for your feedback! We are glad to see that the issue was resolved quickly and efficiently. Your comments are very valuable and help us to continually improve our services.

Kindly,
Blue Vanilla

Rated 5 out of 5 stars

Evri lost my parcel and customer…

Evri lost my parcel and customer services replaced my order for me free of charge. Thank you!

26 November 2024
Unprompted review
Blue Vanilla logo

Reply from Blue Vanilla

Hi Kora.

We appreciate your positive rating and the time you’ve taken to leave us this great review!

Kindly,
Blue Vanilla

Rated 5 out of 5 stars

Love love LOVE their clothing

Love love LOVE their clothing! Always go back here for some quality staples 🤍

1 December 2024
Unprompted review
Blue Vanilla logo

Reply from Blue Vanilla

Hi Nadia,

Thanks for the great review you left us! We always do our best to reach the highest standards possible in terms of quality. We are sure you will love our new arrivals!

Kindly,
Blue Vanilla

Rated 5 out of 5 stars

I ordered a big order for Black Friday

I ordered a big order for Black Friday, was worried about a delay so paid for express. Parcel arrives next day and everything is great thank you!

25 November 2024
Unprompted review
Blue Vanilla logo

Reply from Blue Vanilla

Hi Anusha,

Thank you so much for taking the time to rate us!
We love to see that your order has arrived on time and that you are happy with your items :) We really appreciate your positive feedback.

Kindly,
Blue Vanilla

Rated 5 out of 5 stars

Exceeded my expectations in every way possible

I needed some clothes for a new job - on trend yet smart enough to wear to work. I first came across Blue Vanilla on New Look and decided to visit the Blue Vanilla website as I liked the styles. I had never shopped with Blue Vanilla before so was a bit dubious, especially after some previous comments on here, however I have to say that Blue Vanilla exceeded my expectations in every way.

I chose the standard 3-5 day delivery, and even though it's one month before Christmas the dresses arrived promptly. I ordered Thursday evening and they arrived Monday afternoon.

The dresses all looked beautiful and to my sheer amazement they all fit beautifully too. I am a size 12-14 and 5ft 6", and gambled on ordering a medium. I am shorter and wider than the models in the pictures so was a bit worried that although the dresses looked amazing on the models they wouldn't suit me, however I was happily surprised. Even though the dresses were all different styles, each one fit perfectly, hung lovely and was extremely flattering, covering up my lumps and bumps. The quality also exceeded expectation. They are cut well and the material does not feel or look at all cheap.

When shopping online I normally buy more items than I need with the expectation of having to return some or all of them due to looking like a fat frump compared to the models in the pictures, however this time I have ended up keeping every single item!

I shall definitely be purchasing from Blue Vanilla again, and may even do so this weekend while the Black Friday Sales are still on.

25 November 2024
Unprompted review
Blue Vanilla logo

Reply from Blue Vanilla

Hi Linda.

Thank you so much for taking the time to leave us this amazing review!

We are delighted to read all these compliments about our products and very happy that all the styles fit you perfectly. We really appreciate your opinion :)

Please don't hesitate to have a look at all our promotions for Black Friday to have the opportunity to grab some new nice styles.

Kindly,
Blue Vanilla

Rated 1 out of 5 stars

Items not recived. No reply to emails

Blue Vaniila has always been my go to for clothes. However I recently done another VERY large order and there were 3 items missing. I needed to return items, so made a note on my dispatch order that I had not recived them but not been refunded and not recieved the items. I have sent several emails with no responce. REALLY disappointed as I have spent £100's in the past and will now think twice about ordering again.

21 November 2024
Unprompted review
Blue Vanilla logo

Reply from Blue Vanilla

Hi Pauline. Thank you for your review.
Please accept our sincerest apologies for not receiving all the items in your recent order and for all the inconvenience caused by this incident. We have already refunded you for these missing items. If you can kindly double check your refund status and inbox. The emails have been replied and the refund issued. Please don't hesitate to contact us if you have any questions.

Kindly,
Blue Vanilla

Rated 5 out of 5 stars

Making a point to review because I used…

Making a point to review because I used Blue Vanilla and Aria Cove for the first time and my experiences with both are like night and day. Needed customer services for both. For Aria Cove, I’m still waiting for a resolution, going on two+ weeks. For Blue Vanilla, super fast resolution. Delivery was quick for both my original order and replacement. Products are also very nice; I got a dress and boucle set and both are good quality and great value. I’m especially happy with my boucle skirt and jacket because I’d been looking for a set like that for a while. The dress also fit me like a glove. Thank you especially for the great customer service.

14 November 2024
Unprompted review
Blue Vanilla logo

Reply from Blue Vanilla

Hi Alesha. Thank you so much for leaving us such a lovely review!
We are very happy to see that we have been able to resolve your issue quickly and that you are satisfied with your order. Thank you again for your feedback and please feel free to contact us again if you need further assistance.

Kindly,
Blue Vanilla

Rated 1 out of 5 stars

Rubbish customer service

I returned an order over 2 weeks ago and still no refund and I have tracked it and know they received it back . This is very poor customer service maybe you should learn from competitors how to improve customer service . I will not use this company again also you pay for any returns .going to report to PayPal and let them chase my refund

22 October 2024
Unprompted review
Blue Vanilla logo

Reply from Blue Vanilla

Hi Carol. Thank you for leaving us a review.

We are sorry for your disappointment with our service. As we mention in our returns section of the website, we recommend our customer to wait up to 14 days to process refunds from the day of posting and when the items arrive at the warehouse. This refund was processed within this time frame.

Kindly,
Blue Vanilla

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