While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Looking at 133 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their professionalism, friendliness, and extensive knowledge, making the car-buying process pleasant and stress-free. The service provided is frequently highlighted as exceptional, with many people appreciating the efficient and smooth user experience, from initial inquiries to vehicle collection and after-sales support. However, some customers also noted issues with the product itself, such as discovering scratches on wheels or significant color differences after a respray. A few other people also felt that communication was lacking, with unfulfilled promises of callbacks or being misinformed about vehicle specifications. There were also isolated instances of dissatisfaction with the after-sales service regarding car issues and a lack of support.

What people talk about most

Staff

Reviewers highlight positive aspects of staff, consistently praising their professionalism, helpfulness, and... See more

Service

Customers consistently note positive experiences with service. Many reviewers highlight the helpfulness and... See more

Product

Reviewers mention ambiguous feedback about the product. Some customers report positive experiences, such as... See more

Customer service

Users describe positive interactions with customer service. Many customers praise the helpfulness and... See more

User experience

Clients share positive opinions on user experience. Many customers describe the buying process as smooth,... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Staff very professional, friendly and had a thorough knowledge of their used (& new) stock vehicles. Was listened to by our salesman Marc and vehicle decided upon was within my agreed price range. Cou... See more

Company replied

Rated 5 out of 5 stars

Purchased Kia Sportage six months ago from Kia South Cambridgeshire and today had my second five star experience when a software update was carried out Such polite and professional staff very welc... See more

Company replied

Rated 5 out of 5 stars

Great experience from start to finish. We travelled from outside Cambridge with our kids, and everything was well prepared for our visit, which made the day much easier for us as a family. Thank you... See more

Company replied

Rated 5 out of 5 stars

Comms were great, the team worked together really well and we were very well looked after. Kudos to Robert, Aaron and sales manager Michael. Best car-buying experience I've had in a long motoring car... See more

Company replied


Company details

  1. Vehicles & Transportation

Written by the company

The home of @Kia, @Mazda, @Nissan & @Mitsubishi. Franchised Service Centre for teh above and #Citroen, #Hyundai, #Fiat & #Ford


Contact info

4.5

Excellent

TrustScore 4.5 out of 5

362 reviews

5-star
4-star
3-star
2-star
1-star

Replied to 92% of negative reviews

Typically replies within 2 weeks

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

I found the EMG at Thetford very good…

I found the EMG at Thetford very good and would recommend them. Paul the sales rep I dealt with was very professional and was not just out to sale a car. He made sure I was buying the right car for what I wanted.

15 August 2025
Unprompted review
Emg Motor Group logo

Reply from Emg Motor Group

Hello Mr Harris,

Thank you for your great feedback! We’re so pleased to hear that Paul looked after you so well and helped you find the car that was right for your needs. We’ll be sure to share your kind words with him. We really appreciate your recommendation and look forward to welcoming you again in the future.

Best regards,
The EMG Thetford Team

Rated 5 out of 5 stars

For all your new and used car needs, use EMG Motor Group

James and Kirsty from the EMG Huntingdon branch handled my enquiry, vehicle prep, car sale and collection as well as after care.
Communication was excellent at all stages of the car sale.
Vehicle was prepped to a high standard and I was fully introduced to the controls having not driven a Tesla before.
The transaction was done smoothly without issue and all instructions were clear and concise (deposit, minor repairs, vehicle prep and collection).
Some minor issues with the vehicle after a few weeks/months have been sorted out without problem.
Couldnt be happier with the car or the service given.
Highly recommended.

1 May 2025
Unprompted review
Emg Motor Group logo

Reply from Emg Motor Group

Hello Paul Haswell,

Thank you so much for your glowing recommendation! We’re delighted to hear that James and Kirsty made the whole process — from your first enquiry through to aftercare — such a smooth and positive experience. It’s great to know the vehicle preparation, handover, and clear communication helped you feel confident, especially as a first-time Tesla driver. We also appreciate your recognition of our aftersales support, and we’re thrilled you’re enjoying your car.

Best regards,
The EMG Huntingdon Team

Rated 5 out of 5 stars

Was very happy with the service I got…

Was very happy with the service I got with Tom I thought he helped me a lot with the car

11 August 2025
Unprompted review
Emg Motor Group logo

Reply from Emg Motor Group

Hello Bruce Windle,

Thank you for your kind feedback! We’re so pleased to hear Tom was able to help you and make the experience a positive one. We’ll be sure to pass on your kind words to him. Enjoy your new car!

Best regards,
The EMG Team

Rated 5 out of 5 stars

we have just purchased a RS5 from EMG…

we have just purchased a RS5 from EMG and I must say I have been very impresses with the staff. Very Professional and know there market very well. I would like to say a big thankyou to Paul for going at his way to make the sale go as smoothly as it could living over 200 miles away from the EMG dealership was a logistical night mare for me. Paul made it very easy Thankyou
Louise

21 July 2025
Unprompted review
Emg Motor Group logo

Reply from Emg Motor Group

Hello Louise Smallwood, thank you; we appreciate your feedback! If you have any further questions, please give us a call. We're always happy to help! Thank you, and have a fantastic day!

Rated 5 out of 5 stars

The staff at EMG Kia Kings Lynn were…

The staff at EMG Kia Kings Lynn were excellent because they allowed us plenty of time to test drive 2 vehicles and ask lots of questions. Superb after sales service too.

24 July 2025
Unprompted review
Emg Motor Group logo

Reply from Emg Motor Group

Alison Ramsey, we strive for 100% satisfaction, and it is great to see you had such a positive experience.If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!

Rated 1 out of 5 stars

Made a equire regarding a Kia car

Made a equire regarding a Kia car . Was asked by Robert Duncan to provide photos of my car which I did straight away was told be in touch on Saturday morning. This come and went so I call the dealership and spoke to a salesman called Matt . Who did this in 10 mins . Not even a call back so I made it clear I would shop elsewhere.if I was buying a new vehicle they would have bent over backwards . Very poor service Cambridge branch

2 August 2025
Unprompted review
Emg Motor Group logo

Reply from Emg Motor Group

We’re very sorry to hear about your experience and understand your frustration. This does not reflect the standard of service we aim to provide. Please contact us directly at customer.service@emgmotorgroup.com so we can address your concerns and discuss how we may assist you further.

Best regards,
The EMG Cambridge Team

Rated 4 out of 5 stars

Very pleased with my new used car

Staff very professional, friendly and had a thorough knowledge of their used (& new) stock vehicles. Was listened to by our salesman Marc and vehicle decided upon was within my agreed price range. Could have given 5 stars but a couple of very small issues which needed me to return to the garage x 2 but these were fixed within a few days.

26 July 2025
Unprompted review
Emg Motor Group logo

Reply from Emg Motor Group

Hello, we really appreciate your feedback! Please don't hesitate to reach out if there's anything additional we can do for you. Thank you, and have a fantastic day!

Rated 5 out of 5 stars

Took my KIA car in for it's service…

Took my KIA car in for it's service plans A/C re-gas, everything was sorted out for me with no hassle, a special thank you to Joshua Gibbs for his 1st class attention to detail.

28 July 2025
Unprompted review
Emg Motor Group logo

Reply from Emg Motor Group

Peter Rollings, we're so glad that we were able to go above and beyond your expectations! If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!

Rated 5 out of 5 stars

Duxford EMG is the best

I have had my Mitsubishi PHEV serviced many items over the years at Duxford EMG. Everytime it’s been a pleasant and brilliant experience. Very friendly professional staff who never fail to go above and beyond to help and make you feel special. I wholeheartedly recommended EMG Duxford branch.

24 July 2025
Unprompted review
Emg Motor Group logo

Reply from Emg Motor Group

Hello Rod, thank you; we appreciate your feedback! If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!

Rated 5 out of 5 stars

New car

Went to EMG motors in Ely today & the gentleman who dealt with us was so nice,very professional helpful & explained everything to us,his name is Marc Zochowski he made us feel comfortable & he was also funny he had me & my friend giggling he made our experience enjoyable & made sure the car I picked was right for me thank you Marc ⭐️⭐️⭐️⭐️⭐️

23 July 2025
Unprompted review
Emg Motor Group logo

Reply from Emg Motor Group

Hello Cheryl Holland, thank you; we appreciate your feedback! If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!

Rated 1 out of 5 stars

Poor service. Don't buy anything from EMG group

I bought Nissan Qashqai on 13 May 2025 and salesperson & two managers accused us of dishonesty about our P/X which upset us a lot. Later we found many scratches on the car's wheels. Between three managers, who offered filling up with petrol and £75 towards wheel repair, which we refused. EMG couldn't resolve the complaint which we submitted on 15th May. Managers insisted that I pay £250 deposit to return the V5C to them, and when we did, it took them 6 weeks to refund me.

13 May 2025
Unprompted review
Emg Motor Group logo

Reply from Emg Motor Group

M Mia, thank you for leaving us feedback. We are disappointed to hear that your experience was not a positive one. We would like the opportunity to address your concerns. Please reach out to us directly at customer.service@emgmotorgroup.com when you have a chance. Thank you, and we look forward to hearing from you.

Rated 5 out of 5 stars

Great Used Cars

Very helpful sales team. Professional and friendly. All used cars presented in tip top condition

16 July 2025
Unprompted review
Emg Motor Group logo

Reply from Emg Motor Group

Paul Court, we really appreciate your feedback! Please don't hesitate to reach out if there's anything additional we can do for you. Thank you, and have a fantastic day!

Rated 5 out of 5 stars

Have purchased 3 cars from emg all have…

Have purchased 3 cars from emg all have been superb cars . The lastest car I purchased from emg ely. The sales staff from ely were friendly very informed and not pushy. I was very happy with the price they gave me for my car and the price I paid for the car I purchased. I have been having my cars serviced at ely emg for many years and have always given me a 5 star service.

9 July 2025
Unprompted review
Emg Motor Group logo

Reply from Emg Motor Group

Edmund Lawlor, we're so glad that we were able to go above and beyond your expectations! If you have any further questions, please don't hesitate to reach out! Thank you, and have a fantastic day!

Rated 5 out of 5 stars

Quickly answered my online query

Quickly answered my online query.
Very good response. Helped me to understand and update finance application forms.
Paper work done Quickly.
All good.

16 July 2025
Unprompted review
Emg Motor Group logo

Reply from Emg Motor Group

Hello Elizangela, we appreciate you taking the time to leave us this feedback. Please don't hesitate to reach out if there's anything additional we can do for you. Thank you, and have a fantastic day!

Rated 5 out of 5 stars

the sales team was so helpfull i would…

the sales team was so helpfull i would recmend any one to buy a car from them

30 June 2025
Unprompted review
Emg Motor Group logo

Reply from Emg Motor Group

Stephen Gilbert, we're so glad that we were able to go above and beyond your expectations! Please let us know if there is anything else we can do for you; we are more than happy to help! Thank you, and have a fantastic day!

Rated 5 out of 5 stars

Went to EMG Haverhill on the off…

Went to EMG Haverhill on the off chance. Paul was fantastic and helpful as always. We found the right car at a fair price, they even kept the car until son turned 17. Best of all they are local.
Will always try them 1st.

2 July 2025
Unprompted review
Emg Motor Group logo

Reply from Emg Motor Group

Hello Freddy Fox, we appreciate you taking the time to leave us this feedback. Please let us know if there is anything else we can do for you; we are more than happy to help! Thank you, and have a fantastic day!

Rated 1 out of 5 stars

Avoid

I bought a car from EMG Spalding in February and to this day I have had nothing but issues with my car. From a cracked sunroof on the day of collection, a faulty electric boot lid, missing undertray, heavily worn suspension bushes, faulty charging system and now as of this morning a “powertrain issue” leaving my car limited and forced to return to Tesla for the 4th time within 5 months I am beyond frustrated.
Emg were extremely helpful and responsive until they received my money and I drove away with the car, since then I have raised a formal complaint which has been ignored as well as 3 follow up emails. Phone lines are always fobbed off with no head office or manager available. I have had to contact citizens advice as I have been left out of pocket for all the issues with my car apart from the boot and sunroof. And now have a car which is stuck in limp mode until I can get it into Tesla for another repair.
Don’t touch a car from these people unless you want to be left with a money pit and no support from anyone.

8 July 2025
Unprompted review
Emg Motor Group logo

Reply from Emg Motor Group

We appreciate you bringing this experience to our attention. If you are willing, please contact us at customer.service@emgmotorgroup.com at your earliest convenience. Thank you.

Rated 5 out of 5 stars

EMG CAMBRIDGE EXELLENT

i am disabled military veteran ,had my new kia sportage collected returned 10000 mile service ,cambridge emg ,exellent ,lady picking up & returnimg car very polite knowledgable , exellent service thankyou .

8 July 2025
Unprompted review
Emg Motor Group logo

Reply from Emg Motor Group

Michael, thank you so much for the positive review! Please let us know if there is anything else we can do for you; we are more than happy to help! Thank you, and have a fantastic day!

Rated 5 out of 5 stars

EMG Ely Great cars great people! 😁

The experience at EMG Ely was fantastic because, Marc Zochowski from first contact made the whole process of purchasing my used Kia very enjoyable. Marc was very professional and informative but more importantly made the whole thing fun! I can't praise Marc highly enough he is a real credit to EMG Ely

24 June 2025
Unprompted review
Emg Motor Group logo

Reply from Emg Motor Group

Adrian Mackintosh, we appreciate you taking the time to leave us this feedback. Please let us know if there is anything else we can do for you; we are more than happy to help! Thank you, and have a fantastic day!

Rated 5 out of 5 stars

Very friendly and helpful staff.

1 July 2025
Unprompted review
Emg Motor Group logo

Reply from Emg Motor Group

Victor SimsCustomer, we appreciate you taking the time to leave us this feedback. Please let us know if there is anything else we can do for you; we are more than happy to help! Thank you, and have a fantastic day!

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look