I thought that the information I was given was completely accurate. However, I am very disappointed with the length of time it is taking to set up the listed option on the platform which may well mean... See more
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See what reviewers are saying
Spoke with Jaya to resolve issues ibthiught would be complicated but Jaya made this swimmingly well and simple yet smooth adjustment to acc. Back to trading. 100% a recommendation platform.
Company replied
You can invest your ISA through Saxo Trader but the platform isn't set up for UK investors. It's default options are funds based in France, Italy, Germany or Switzerland. If you pick one you're then b... See more
It is helpful to have direct in-app communication ability. I usually do get the right answer and back on my way pretty quickly. It is unclear how to submit requests for features within the platform.
Company replied
Company details
Written by the company
Saxo is an international award-winning investment firm for investors and traders who are serious about making more of their money. Saxo’s clients enjoy broad access to global capital markets across asset classes on our industry-leading platforms. With headquarters in Copenhagen, Saxo has more than 2,300 professionals in financial centres around the world, including London, Singapore, Amsterdam, Zurich, Dubai and Tokyo.
What do we offer?
Written by the company
- Award-winning trading platforms
- To connect traders and investors to global markets, Saxo provides a suite of powerful online trading platforms: SaxoTraderGO, our award-winning platform for web or mobile, with access to our full range of trading products and advanced tools SaxoInvestor, our all-in-one investment app, offering easy access to stocks, ETFs, bonds and more SaxoTraderPRO, our most advanced platform, with a wide array of professional-grade trading tools To try the platforms and practice trading, you can sign up for a free 20-day demo account.
- Find every product you want to trade
- Saxo offers an unparalleled product range of 71,000+ financial instruments, including stocks from over 25 countries, ETFs, online bonds and mutual funds, along with leveraged products such as CFDs, futures, FX, crypto FX, and options on stocks, indices and futures. With Saxo, you always get ultra-competitive spreads and commissions across all asset classes.
- Get inspired to trade and invest
- Trading is all about making informed, rational decisions. To keep our clients up to date, we provide a wide range of free inspirational content, including daily market commentary from our in-house experts, news, popular stocks, webinars and podcasts. Whatever your level of trading and investing experience, Saxo supports you with the knowledge you need.
- Our Story
- Since 1992, we have been on a mission to make the global financial markets more accessible to more people. Today, Saxo is a fully regulated and licensed bank under the supervision of the Danish FSA, holding broker and banking licenses in multiple jurisdictions. We are designated as a Systemically Important Financial Institution (SIFI) by the Danish FSA, and have an investment-grade rating from S&P. With offices around the globe, Saxo has local support teams on call 24/5 for technical and account support. We also provide helpful resources online in our self-service portal. If you’re interested in joining our 1.2 million+ clients worldwide, visit our website to open a Saxo account today.
Contact info
40 Bank Street, 26th floor, E14 5DA, London, United Kingdom
- +44 207 151 2100
4.0
Great
440 reviews
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Not really set up for UK investors
You can invest your ISA through Saxo Trader but the platform isn't set up for UK investors. It's default options are funds based in France, Italy, Germany or Switzerland. If you pick one you're then be clobbered with currency FX fees on top of the standard trading fees. I've tried explaining to them that UK investors want to see funds traded in GBP first and foremost and only later other currency options, but SAXO are deaf to customer concerns. Worse, even if there is a GBP fund option, say for iShares, the SAXO search engine won't necessarily show it. It's erratic. A cynic would say this is deliberate to herd people into trading in foreign currencies when they shouldn't have to, so that SAXO can take a fee. After using them for a couple of years and comparing them with other cheaper platforms I intend to shift my ISA elsewhere. SAXO are expensive and their platform isn't user friendly, particularly for British GBP ISA investors.
16 April 2026
Unprompted review
I thought that the information I was…
I thought that the information I was given was completely accurate. However, I am very disappointed with the length of time it is taking to set up the listed option on the platform which may well mean I will not buy the options as the price is now moving against me. Therefore it may well turn that the whole exercise was futile.
16 April 2026
Unprompted review
May use AI-assist with repliesRead more
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
Spoke with Jaya to resolve issues…
Spoke with Jaya to resolve issues ibthiught would be complicated but Jaya made this swimmingly well and simple yet smooth adjustment to acc. Back to trading. 100% a recommendation platform.
15 April 2026
Unprompted review
Reply from Saxo Group - Saxo UK
Hi MrJ Godfrey
Thanks so much for the 5-star review and for recommending us!
Really glad to hear Jaya turned what seemed complicated into a smooth, simple fix and got you back to trading without any hassle.
If you need anything else or have more questions down the line, we’re always here to help.
Kind Regards
Stuart
It is helpful to have direct in-app…
It is helpful to have direct in-app communication ability. I usually do get the right answer and back on my way pretty quickly.
It is unclear how to submit requests for features within the platform.
10 April 2026
Unprompted review
Reply from Saxo Group - Saxo UK
Hi
Thanks for taking the time to leave this review.
Great to hear that in‑app chat is working well for you and that you’re usually able to get the answers you need quickly.
Really appreciate the feedback—it helps us improve.
Kind Regards
Stuart
Worse trading platform ever- DONT USE
Saxotrader executed a stop loss buy order above the high of the day When I queried it I was told it would take 8 weeks to investigate and porvide an answer. It is absolutely unacceptable for a query in a moving market to take that long. it should be a matter of minutes
14 April 2026
Unprompted review
Reply from Saxo Group - Saxo UK
Hi Tony,
Thanks for your feedback and for raising this.
There may have been a misunderstanding here. The CS representative treated your query as a formal complaint and passed it to our complaints team, who do have up to 8 weeks to complete their review and respond in full.
However, you’re absolutely right that we can still explain what happened with your order in the meantime. Our internal data shows the high of the day, which is also the level at which your stop was triggered and executed. By design, once the stop price is reached, a stop‑loss order triggers and becomes a market order, which is why it was executed in that way.
I’ve sent you an email going through your specific trade details, including when the stop price was reached and how the order was executed, with a step‑by‑step breakdown.
Kind Regards
Stuart
Very Helpful
9 April 2026
Unprompted review
Reply from Saxo Group - Saxo UK
Hi
Thanks so much for the 5 stars and the kind words!
If you need anything else, just drop us a message in the app and we’ll be happy to help.
Kind Regards
Stuart
Excellent service
Good understanding of points being raised and patience
7 April 2026
Unprompted review
Reply from Saxo Group - Saxo UK
Hi Bharat
Thanks for the feedback and the stars!
Great to hear you felt listened to and that we were patient and understood your points. That’s exactly what we’re aiming for.
If anything else comes up, we’re always here to help.
Kind Regards
Stuart
Mukesh Singh - Saxo
I was assisted by Mukesh Singh at Saxo and he was very helpful to me so that I could complete the task I wanted to perform on Saxo platform. He was polite, respectful and knowledgeable.
Thank you Mukesh Singh for your your help.
30 March 2026
Unprompted review
Reply from Saxo Group - Saxo UK
Dear Shila,
Thank you for taking the time to share this wonderful feedback about our colleague Mukesh.
We’re very pleased to hear that Mukesh was able to assist you effectively and that you found him polite, respectful and knowledgeable. We will make sure your kind words are shared with him.
Sincerely,
Molly, Saxo
My advisor Charlotte at Saxo was very…
My advisor Charlotte at Saxo was very helpful and patient with me setting up my account. Thank you so much. A++++
27 March 2026
Unprompted review
Reply from Saxo Group - Saxo UK
Dear Adele,
Thank you again for your time and a lovely conversation, it was a pleasure to help you and get you up and running with Saxo! You are welcome to get back in touch with our Client Service Sales team with any questions as you are getting started!
Sincerely,
Charlotte, Saxo
Jaya was extremley helpful is sorting…
Jaya was extremley helpful is sorting out my issue
Wish to thank her for the time she spent
Happy Days
Many thanks
Roy
23 March 2026
Unprompted review
Reply from Saxo Group - Saxo UK
Dear Roy,
Thank you very much for taking the time to share these kind words about Jaya, we will be sure to pass along your gratitude to her. We look forward to watching your trading and investing journey grow with Saxo. Have a great evening ahead.
Sincerely,
Charlotte, Saxo
Been with Saxo for over five years now…
Been with Saxo for over five years now and honestly, the best platform and most intuitive interface for every asset class
18 March 2026
Unprompted review
Reply from Saxo Group - Saxo UK
Dear Client,
Thank you so much for taking the time to share this feedback and for being with Saxo for over five years.
We’re delighted to hear that you find our platform the best and our interface intuitive across asset classes. Long-term clients like you are at the heart of what we do, and it’s great to know our tools and experience continue to meet your needs.
If you ever have suggestions on how we can improve further, we’d be glad to hear them.
Sincerely,
Charlotte, Saxo
The assistant is helpful
The assistant is helpful, patient and clear in making instructions.
16 March 2026
Unprompted review
Reply from Saxo Group - Saxo UK
Dear Client,
Thank you for your positive feedback! We are very happy to hear that you appreciate the services Saxo offers and that we have been able to assist you promptly and effectively. We strive to provide the best possible experience for our clients, and it is great to know that our efforts are appreciated. We look forward to helping you again soon.
If you have friends who are looking to sign up for an account, by sharing the below link, they will be able to receive free commission credits to get them started. They can learn more at the following link: Referral program | Refer A Friend | Program overview | Saxo (https://www.home.saxo/accounts/referral)
Thank you,
Maya, Saxo
Customer Service rectified issues
Having complained on here, I received a reply from Customer Service who I called and was able to get answers to all my questions.
10 March 2026
Unprompted review
Portfolio transfer was really smooth
Portfolio transfer was really smooth - also managed to get through to someone in the team really quickly when I had a question. Would recommend to anyone thinking of doing the same
3 March 2026
Unprompted review
Reply from Saxo Group - Saxo UK
Hi Dave
Really appreciate you sharing this. Glad the transfer went through without fuss and that you reached us quickly.
if you need anything, just let us know.
Kind Regards
Saxo
Really happy that I moved my ISA over…
Really happy that I moved my ISA over to Saxo. The process was very smooth and interface very user friendly. Add that the to low fees and you're on to a winner.
23 February 2026
Unprompted review
Reply from Saxo Group - Saxo UK
Hi Zac
Thanks for choosing Saxo for your ISA. It’s good to hear the process was straightforward, the platform’s user friendly, and the fees are low. If you have any questions or feedback, we’re here to help.
Kind Regards
Saxo
Reply from Saxo Group - Saxo UK
Hi,
Thanks for leaving a review. We're sorry to hear you've had such a frustrating experience — that's really not what we want for our customers.
We'd love to have a proper conversation with you to understand what happened and see what we can do. Please get in touch ON 0207 151 2033 or stuh@saxomarkets.com where we will be happy to help and listen.
Kind Regards
Stuart
7 Hours Onboarding Ordeal
Review Title: A 7-Hour Onboarding Ordeal: Tech Glitches, Poor UX, and a Rigid System
The Experience:
I attempted to move a US portfolio of 88 stocks to Saxo, but the onboarding process was an exercise in frustration. Despite spending over seven hours on manual entry, the system’s technical inadequacies made the transfer impossible.
Key Failures for Potential Users to Note:
• The "Whack-a-Mole" Search Box: The stock selection box is nearly unusable. Typing a name gives you a micro-second to select before the list scrolls wildly or goes blank. I had to restart searches for 80% of my 88 stocks.
• The "ETFs Only" Initial Bug: Initially, the transfer box would only show ETFs and Funds. It took multiple emails for "Stocks" to magically appear as an option—suggesting backend fixes are reactive rather than proactive.
• Meaningless Data Validation: The system forces an "End of Day" price check that is fundamentally flawed for long-term investors. For stocks bought in multiple tranches over years (dips and spikes), there is no "Multi-Purchase" option. You are forced to fabricate a single "average" entry, which the system then rejects if the arbitrary price doesn't hit a specific daily range.
• Small Entry Windows & No Drafts: The UI is cramped, the scrolling speed is poorly calibrated, and there is zero confirmation that your progress is being saved.
• The "3-Stock Stand-off": After manually entering 87 stocks, I was told 3 (ET, SRUUF, and MPLX) were not accepted. Instead of allowing me to simply delete those 3 and proceed with the other 84, the Saxo AI informed me I would have to restart the entire 88-stock entry from scratch.
Verdict:
Requiring a client to manually type in a large portfolio rather than using industry-standard electronic transfer protocols is archaic. I have cancelled my application and requested a refund of my £100 deposit. I am moving to somewhere like Interactive Brokers (IBKR), who may offer the automated, professional service a serious investor expects.
26 February 2026
Unprompted review
Reply from Saxo Group - Saxo UK
Hi John,
Thank you for taking the time to share your experience. I’m really sorry to hear how frustrating the transfer process was for you — spending that amount of time trying to complete an onboarding task is clearly not the experience we aim to provide.
We do support portfolio transfers regularly and have hundreds of clients successfully transferring positions into Saxo each week, so the issues you describe are certainly not typical. That said, from what you’ve outlined it sounds like something may have gone wrong during the process and I’d really like the opportunity to look into this personally and help resolve it for you.
If you’re open to it, please feel free to contact me directly and I’ll be happy to assist with the transfer or review what happened, my number is 0207 151 2033, email stuh@saxomarkets.com
If you still have the portfolio details, I’m confident we can find a smoother way to complete the transfer for you.
Thanks again for the feedback — it’s genuinely helpful and I’d welcome the chance to turn this experience around for you.
Best regards,
Stuart
Onboarding with Saxo
Have just been through an Onboarding process with Saxo to allow our company to invest in the markets using Saxo as a broker. It is a time consuming process bus was made very easy by the Saxo team and in particular by Charlotte. She was in very regular communication with us and explained each step clearly and efficiently. Clear instructions were given as to the documents we needed to provide and timeframes were given as to when we were to expect a response.
26 February 2026
Unprompted review
Reply from Saxo Group - Saxo UK
Hi Masroor
Thanks for the 5 stars and for calling out Charlotte. Company onboarding can take a bit of time, so I’m really glad she kept everything clear and on track with regular updates, straightforward document guidance and clear timelines. I’ll make sure your feedback reaches her and the team.
If there’s anything you need as you get started, just let us know. Thanks for choosing Saxo.
Kind Regards
Stuart
Jaya the customer service agent helped…
Jaya the customer service agent helped solve a tricky account issue , and 2 other agents previously could not solve it before her. It was a slightly tricky request possibly.
She got the answer then forwarded me a email in the case log and gave it back to me for my records. very good service. She went above and beyond and her english seemed very good. Response time good, everything met well. Knowledge good too.
also saxo in general has lowered its monthly fees for stock ISA its very cheap now per month and the dealing fees too have got much more cheaper..
the one small issue I saw is that in order to take part in votes for shares on company decision there is a charge of 5 USD per Share / vote to vote. So unless its a giant company ( very high stock price per share usually) it seems you will pay many multiples higher than your shares value just to cast every single vote 5USD each!!! Not sure this is just saxo doing this issue with votes being exorbitantly expensive or its industry wide? But either way its too expensive and gives smaller share holders less voting rights as they are priced out.
25 February 2026
Unprompted review
Reply from Saxo Group - Saxo UK
Hi
Thanks so much for the 5 stars and for calling out Jaya by name. I’m really glad she could sort a tricky issue after a couple of false starts — I’ll make sure your feedback reaches her and the team. Great to hear you’ve noticed the lower Stock ISA fee and reduced dealing costs too.
On the voting fee you mentioned: thanks for flagging it. Fees for shareholder voting can vary by market and reflect third‑party costs in the custody chain, but I appreciate your point about the impact on smaller holdings. I’ve passed this on to the team that reviews our corporate action pricing.
Thanks again for the thoughtful review — we really appreciate it.
Kind Regards
Stuart
I’ve had a really positive experience…
I’ve had a really positive experience with Saxo Group. The platform is professional, reliable, and offers a wide range of trading and investment options. Everything feels secure and well-designed, and the customer support team are knowledgeable and helpful. It’s clear they operate at a high standard within the industry.
23 February 2026
Unprompted review
Reply from Saxo Group - Saxo UK
Hi Victoria
Thanks for taking the time to share this.
Great to hear you find the platform reliable, secure and well designed, with a broad range of trading and investment options.
I’m also glad our support team were helpful — I’ll pass your feedback on to them. We work hard to maintain high standards, and if there’s anything we can improve, please let us know.
Kind Regards
Stuart
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