I amsterdam Reviews 16,390

TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Evaluating 1,963 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently highlight the excellent value for money, especially when visiting numerous attractions and utilizing public transportation. Many found the card easy to use, making it convenient to explore the city's museums and sights, and appreciated the included public transport for seamless travel. However, some customers expressed dissatisfaction with the price, feeling it was too expensive or not always providing sufficient value. There were also occasional issues with the service, such as difficulties with card activation, confusion about covered public transportation, or challenges with online tickets.

What people talk about most

Location

Reviewers highlight positive aspects of location, particularly the convenience of the I Amsterdam card for... See more

Value for money

People report positive experiences with value for money. Many customers found the card to be super worthy,... See more

User experience

Customers generally report positive experiences with the user experience. Many found the card and app easy to... See more

Price

Customers consistently note ambiguous experiences with price. Many reviewers found the card to be a good... See more

Service

Users describe ambiguous interactions with service. Many customers found the card convenient for accessing... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Purchasing the card was easy. It was easy to add multiple cards to one app and scan everyone in at once. We used the 48-hour card for public transit (including to Schipol airport), discounted 1/2 day... See more

Company replied

Rated 4 out of 5 stars

Easy to order online. Got the physical card over the digital version, as you don't have to worry about your phone battery. Used the app to find places to go visit. Only issue I had was the app saying... See more

Company replied

Rated 5 out of 5 stars

Very flexible card for our visit to Amsterdam. It gave us free entry to most of the attractions the we went to in a five day trip. It was great for use on the trams although it could be a little dif... See more

Company replied

Rated 5 out of 5 stars

Using the e-card was a breeze for us. We were able to get into Rijksmuseum, Artis Royal Zoo, and Nemo Science Museum without any problems. We were able to travel around the city with our card access t... See more

Company replied


Company details

  1. Tourist Information Centre
  2. Cultural tours provider

Information provided by various external sources

Connection and cooperation is what makes amsterdam&partners strong and functional as a city marketing organisation. As the central organisation we connect cross-sector parties. More than ever, this comes down to this key principle: “together we are stronger”.

I amsterdam

Written by the company

Your guide to visit, enjoy, live, work & invest in Amsterdam.
Iamsterdam.com is the official portal website of the City of Amsterdam, with everything you need to visit, enjoy, live, work, invest and do business in the Amsterdam Metropolitan Area.

Contact info

4.4

Excellent

TrustScore 4.5 out of 5

16K reviews

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Rated 5 out of 5 stars

easy to use and worth the money

so easy to use our cards at the museum and on all public transit!

17 April 2026
I amsterdam logo

Reply from I amsterdam

Hi!

Thank you for your review!
We’re glad to hear you found the City Card so easy to use at museums and on public transport. We hope that you had a wonderful time in Amsterdam.

Kind regards,

Davida - Team I amsterdam

Rated 5 out of 5 stars

Its a good value for money- just choose to get the physical card

The application is shit but the card works at all! Always get the physical card and we made the most out of it! We rented a bike. Visited museums which are free when you have the card

30 April 2026
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Reply from I amsterdam

Hi!

Thank you for your feedback. We’re glad to hear you found the City Card good value for money and were able to make the most of it with museum visits and bike rental.

We’re sorry to hear you had a frustrating experience with the app.
We understand how important reliability is when travelling, and we appreciate you sharing this so we can continue improving the digital experience alongside the physical card option.

We hope that you had a wonderful time in Amsterdam.
Kind regards,

Davida - Team I amsterdam

Rated 5 out of 5 stars

Nice and organize card

Nice and organize card , easy to commute and also to visit museums and canal cruise

16 April 2026
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Reply from I amsterdam

Hi!

Thank you for leaving a review about your City Card. We're glad you liked it, and hope you had a wonderful time in Amsterdam!

Kind regards,

Amal - Team I amsterdam

Rated 5 out of 5 stars

Convenient card to access museums and…

Convenient card to access museums and public transport.
Good use makes it good value, but need to plan,

30 April 2026
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Reply from I amsterdam

Hi!

Thank you for leaving a review about your City Card. We're glad you liked it, and hope you had a wonderful time in Amsterdam!

Kind regards,

Amal - Team I amsterdam

Rated 5 out of 5 stars

Truly a staple for any visitor to Amsterdam!

The I amsterdam made it extremely easy to explore and travel throughout the city, providing a wonderful, comprehensive experience covering museums, canals, biking, and more - truly a staple for any visitor to Amsterdam!

29 April 2026
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Reply from I amsterdam

Hi!

We’re glad you liked the I amsterdam City Card, thank you for leaving this review! We hope you had a wonderful time in Amsterdam!

Kind regards,

Amal - Team I amsterdam

Rated 5 out of 5 stars

One app for everything

Having the one app for both transit and attractions was incredible

16 April 2026
I amsterdam logo

Reply from I amsterdam

Hi!

Thank you for leaving a review about your City Card. We're glad you liked it, and hope you had a wonderful time in Amsterdam!

Kind regards,

Amal - Team I amsterdam

Rated 3 out of 5 stars

Cards are difficult to transfer to…

Cards are difficult to transfer to another person as well as for transit, and hard to rectify issues once in Amsterdam. Not terribly useful if your trip is shorter than 3 days.

15 April 2026
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Reply from I amsterdam

Hi!

Thank you for leaving this review and giving us feedback, this will help us improving the I amsterdam City Card! We hope you had a wonderful time in Amsterdam!

Kind regards,

Amal - Team I amsterdam

Rated 5 out of 5 stars

Good value especially for the…

Good value especially for the transportation in Amsterdam.

Attractions places include.

16 April 2026
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Reply from I amsterdam

Hi,

Thank you for your review 😊

We’re glad to hear you found the City Card good value, especially for getting around Amsterdam. It’s great that you were also able to enjoy the included attractions along the way.

We hope you had a fantastic time exploring the city and would love to welcome you again in the future! 🚋🌷

Kind regards,

Amal - Team I amsterdam

Rated 5 out of 5 stars

Really good value

Really good value and used the card to the max

28 April 2026
I amsterdam logo

Reply from I amsterdam

Hi!

Thank you for leaving a review about your City Card. We're glad you liked it, and hope you had a wonderful time in Amsterdam!

Kind regards,

Amal - Team I amsterdam

Rated 3 out of 5 stars

I dislike that it is discount only at…

I dislike that it is discount only at some museums and exhibits. I liked the transport element but struggled to find bike rental that accepted the day pass

30 April 2026
I amsterdam logo

Reply from I amsterdam

Hi,

Thank you for your feedback 😊

We’re glad you enjoyed the transport aspect of the City Card, it’s definitely one of its biggest advantages for getting around the city easily.

The City Card is designed to offer a mix of benefits, including free entry to many museums and attractions, discounts on others, unlimited use of GVB public transport, and additional experiences like canal cruises. It’s meant to give flexibility so visitors can explore at their own pace while saving both time and money.

We really appreciate your feedback as it helps us continue improving the overall experience.

We hope you still had a great time in Amsterdam! 🌷

Kind regards,

Amal - Team I amsterdam

Rated 1 out of 5 stars

Complaint regarding I Amsterdam card (Order number: CC-HA9L-40PT)

Dear Customer Service Representative,

I am writing to formally express my dissatisfaction with the experience I had with the I Amsterdam card service, which significantly impacted what was intended to be a pleasant visit to Amsterdam.

Prior to our trip, I purchased two 72-hour I amsterdam Cards online, for which we paid a total of €198. The instructions provided indicated that the cards could be easily activated through the mobile application with a simple click. Unfortunately, this proved to be inaccurate. Upon arriving in Amsterdam, we discovered that activation via the app was not possible, leaving us unable to use the service we had paid for. As a result, we spent several hours on our first day attempting to resolve this issue, causing considerable inconvenience and disruption to our plans.

After extensive effort, we located the I Amsterdam store at Central Station, where a staff acknowledged that this is a recurring issue with online tickets. We were then issued physical cards as replacements. While this initially appeared to resolve the situation, the difficulties continued. On the second day, one of the physical cards stopped functioning entirely.

In order to seek assistance, we were compelled to spend approximately €20 on transportation to return to the Central Station store, as no other locations were able or willing to assist us. Upon arrival, we encountered further difficulties. A senior staff member—who appeared to be in a managerial role—was not only unhelpful but also discourteous in her interactions with us. We were initially informed that no assistance could be provided because the tickets had been purchased online.

After nearly an hour of persistent discussion and considerable frustration, a junior staff member eventually assisted us. Disturbingly, this employee was reprimanded by the senior staff member for doing so and was instructed to verify the faulty card at a nearby ticket scanning machine. This unnecessary process further delayed us and ultimately caused us to miss several planned activities on our final day.

This series of events resulted in a deeply disappointing and stressful experience that overshadowed our trip. The combination of technical issues, lack of clear support channels, and particularly the poor standard of customer service—especially the rude and dismissive behavior we encountered—was unacceptable.

As visitors from Germany, we had trusted that the I amsterdam Card would enhance our experience. Regrettably, it had the opposite effect. This has not only caused immediate inconvenience but has also diminished our confidence in such services.

In light of the above, I respectfully request that appropriate action be taken to address these issues. A fair monetary compensation, ideally in the form of a refund, would be a reasonable resolution. Additionally, I strongly urge you to review staff conduct and ensure that customers are treated with professionalism and respect in all circumstances.

30 April 2026
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Reply from I amsterdam

Dear Paridhi,

Thank you for sharing your feedback with us. We are very sorry to hear about the difficulties you experienced during your visit and understand how frustrating this situation must have been.

We have reached out to you through email to look further into your experience and discuss this matter in more detail. We appreciate you bringing this to our attention and hope to speak with you soon.

Kind regards,

Davida - Team I amsterdam

Rated 5 out of 5 stars

We are completely satisfied by I…

We are completely satisfied by I Amsterdam card! Thank you very much for the kindness of your employee at Amsterdam central! I can recommend only one thing - Van Gogh museum to be included in your package! All the best!

30 April 2026
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Reply from I amsterdam

Hi,

Thank you so much for your kind words 😊

We’re really happy to hear that you had such a positive experience and that our colleague at Amsterdam Central made a good impression, that means a lot to us.

Wishing you all the best, and we hope to welcome you back to Amsterdam in the future! 🌷

Kind regards,

Amal - Team I amsterdam

Rated 5 out of 5 stars

Very flexible card

Very flexible card for our visit to Amsterdam. It gave us free entry to most of the attractions the we went to in a five day trip. It was great for use on the trams although it could be a little difficult at times scanning the digital pass on exit. Convenience outweighed absolute financial benefit, but younger more active people could get a better return.

13 April 2026
I amsterdam logo

Reply from I amsterdam

Hi,

Thank you for your thoughtful feedback 😊

We’re really glad to hear the card added flexibility to your trip and helped you enjoy many attractions around the city.

We appreciate your note about scanning on exit—this is helpful for us to keep improving the experience. And you’re absolutely right, the value can vary depending on how actively the card is used.

Thanks again for sharing your experience, and we hope you had a wonderful time in Amsterdam!

Kind regards,

Amal - Team I amsterdam

Rated 5 out of 5 stars

I appreciated the whole package

I appreciated the whole package

28 April 2026
I amsterdam logo

Reply from I amsterdam

Hi!

Thank you for leaving a review about your City Card. We're glad you liked it, and hope you had a wonderful time in Amsterdam!

Kind regards,

Amal - Team I amsterdam

Rated 1 out of 5 stars

Extremely Disappointed – I amsterdam City Card did not work as advertised

To whom it may concern,

I am writing this to express my deep frustration regarding the I amsterdam City Card I purchased for a 3-day trip with my friends. Unfortunately, our experience was far from what was promised.

Firstly, although the card advertised free entry to numerous museums and activities, we were unable to benefit from any of them. Every attempt to use the card for attractions resulted in issues, making it practically useless for our sightseeing plans.

Furthermore, despite using the card for public transport (buses, metros, and trains), I noticed that charges were still being deducted directly from my bank account. This is completely unacceptable as the card was supposed to cover these costs.

Overall, this card was a massive disappointment. It did not provide the value it promised, and I feel completely misled and cheated. I regret spending my money on this product and would not recommend it to anyone.

I expect a serious explanation and a resolution regarding these technical failures.

26 April 2026
I amsterdam logo

Reply from I amsterdam

Hi,

Thank you for your feedback.

We have already contacted you via email and offered a solution, which you have accepted. We hope this has helped resolve the situation and improved your experience.

If you need any further assistance, please don’t hesitate to reach out.

Kind regards,

Amal - Team I amsterdam

Rated 1 out of 5 stars

Compare your service of the Amsterdam…

Compare your service of the Amsterdam Card with all the services included in the Wien Card and you’ll understand while I’m not pleased at all.

29 April 2026
I amsterdam logo

Reply from I amsterdam

Hello,

Thank you for your feedback.

We’re sorry to hear that you are not pleased with the Amsterdam City Card. We would really like to understand more about your experience and the specific reasons behind your comment, especially as we can see that the card has been used in several locations.

If you could share a bit more detail with us, it would help us better understand your situation and improve our service.

Kind regards,

Amal - Team I amsterdam

Rated 5 out of 5 stars

Great

If you are active people, you will definitely use the pass over to its worth.

24 April 2026
I amsterdam logo

Reply from I amsterdam

Hi!

Thank you for leaving a review about your City Card. We're glad you liked it, and hope you had a wonderful time in Amsterdam!

Kind regards,

Amal - Team I amsterdam

Rated 3 out of 5 stars

3 only because of P+R, else 5 stars

Everything was exceptionally good except the P+R parking was not possible with the card which is a shame. else its a 5 star.

29 April 2026
I amsterdam logo

Reply from I amsterdam

Hi,

Thank you so much for your kind review 😊

We’re really happy to hear that you had such a great overall experience with the City Card.

Just to clarify, the City Card includes public transport within Amsterdam operated by GVB (tram, bus, metro and ferry), but it does not include P+R parking or other parking services.

Thanks again, and we hope to welcome you back to Amsterdam in the future! 🌷

Kind regards,

Amal - Team I amsterdam

Rated 5 out of 5 stars

Loved the card

Loved the card! Greatly useful and was a big help getting around the city, and of all the extra entrances either free or discounted!

Had a lovely time!

Thank you!

14 April 2026
I amsterdam logo

Reply from I amsterdam

Hi!

We’re glad you liked the I amsterdam City Card, thank you for leaving this review! We hope you had a wonderful time in Amsterdam!

Kind regards,

Amal - Team I amsterdam

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