identi Reviews 

Reply from identi

Aug 14, 2026

Thank you so much for taking the time to leave such a lovely review!

We’re absolutely delighted to hear that Lewis was super helpful and was able to sort out your query with such ease. Providing friendly, knowledgeable, and efficient support is exactly what we strive for, so it’s fantastic to know that Lewis made the process so straightforward for you.

We understand that when you contact us with a query, you want someone who will listen, understand what you need, and take ownership of getting things resolved without unnecessary complications. It’s wonderful to hear that Lewis was able to do exactly that and provide you with the support you needed.

We’ll be sure to pass your kind comments on to Lewis. Knowing that you found him so helpful and that he was able to resolve your query with ease will mean a great deal to him and is fantastic recognition of the service he provides to our customers.

Thank you again for your fantastic feedback and for choosing Identibase. We truly appreciate your support and wish you and your pet many happy, healthy, and safe years together.

If you ever need any further assistance or have any questions in the future, please don’t hesitate to get in touch – we’re always here and happy to help.

Warm regards,

Ben
Identibase

Reply from identi

Aug 14, 2026

Thank you so much for taking the time to leave such a detailed and positive review!

We’re delighted to hear that you found the customer help email included at the bottom of our communications useful. We understand that sometimes it’s much easier to put everything in writing, particularly when you have several points or pieces of information you want to explain, so we’re pleased that this made it easier for you to provide all the details we needed.

It’s also fantastic to hear that you received an automatic acknowledgement after contacting us and that our team was able to respond the following day. We know how important it is to have confidence that your query has been received and is being dealt with, so keeping customers informed throughout the process is something we take seriously.

Most importantly, we’re delighted that everything was sorted quickly once our team responded. Providing efficient, friendly, and helpful customer service is exactly what we strive for, whether customers contact us by phone, email, or through our other support channels.

Your feedback is a great reflection of the work our Customer Care team puts into making sure queries are handled professionally and efficiently. It’s wonderful to know that you found the whole process straightforward and that you received the support you needed.

Thank you again for your fantastic feedback and for choosing Identibase. We truly appreciate your support and wish you and your pet many happy, healthy, and safe years together.

If you ever need any further assistance or have any questions in the future, please don’t hesitate to get in touch – we’re always here and happy to help.

Warm regards,

Ben
Identibase

Reply from identi

Aug 14, 2026

Thank you for taking the time to leave your feedback.

We’re sorry to hear that you feel this way, but we’d like to clarify an important distinction between our free registration service and our enhanced pet protection services.

Identibase believes strongly in keeping basic pet registration free of charge, meaning there is no cost simply to register your pet and have their microchip details recorded on our database. We believe this is important because there should be no financial barrier to ensuring pets are properly microchipped and registered.

However, our enhanced missing pet and pet protection services are additional services and are not features that we are able to provide free of charge. These services involve significantly more than simply maintaining a microchip record and include additional support and benefits designed to help improve the chances of a pet being safely reunited with their keeper.

Our subscription services can include enhanced missing pet protection, alerts and additional support, alongside other benefits depending on the plan selected. These services require ongoing investment, technology, administration, communications, and support from our teams, which is why they are offered as optional paid services.

It’s therefore important to distinguish between the basic database registration and the additional protection services. You do not need to purchase a subscription simply to have your pet registered with Identibase. The paid services are there for customers who want the additional benefits and reassurance they provide.

We’re proud to offer a free registration service while also giving pet owners the option to purchase enhanced protection if they feel those additional benefits are right for them. Our aim is to provide choice, rather than prevent anyone from registering their pet.

We’re sorry if you felt that the distinction between the free registration service and our optional enhanced services was unclear. We always welcome feedback on how we can make our communications even clearer.

Thank you again for taking the time to share your views. We remain committed to providing a reliable, professional, and accessible service that helps keep pets safe and gives their owners peace of mind.

Warm regards,

Ben
Identibase

Reply from identi

Aug 14, 2026

Thank you so much for taking the time to leave your feedback!

We’re delighted to hear that you found our advisor helpful when you contacted us by phone. Providing friendly, knowledgeable, and efficient support is exactly what we strive for, so it’s fantastic to know that you had a positive experience.

We understand how important it is for customers to be able to speak to someone who will listen to their query, understand what they need, and provide clear and helpful guidance. Our Customer Care team works hard to make every conversation as straightforward and reassuring as possible.

Your kind comments mean a great deal to the whole team and are wonderful recognition of the service our advisors provide every day. We’ll be sure to share your feedback with the team.

Thank you again for your review and for choosing Identibase. We truly appreciate your support and wish you and your pet many happy, healthy, and safe years together.

If you ever need any further assistance or have any questions in the future, please don’t hesitate to get in touch – we’re always here and happy to help.

Warm regards,

Ben
Identibase

Reply from identi

Aug 14, 2026

Thank you so much for taking the time to leave such a wonderful review!

We’re absolutely delighted to hear that Olivia was amazing and was able to update all of your pets’ information for you, including helping with the pet whose microchip number you didn’t have to hand at the time.

We understand that when you have multiple pets, you may not always have every piece of information readily available, so it’s fantastic to hear that Olivia was able to work with you and make the process as straightforward as possible. Taking the time to look into the available information and find a solution rather than simply sending you away to gather more details is exactly the kind of helpful and customer-focused approach we strive for.

It’s wonderful to know that Olivia made the whole experience easy and left you feeling so well supported. Keeping your pets’ microchip records accurate and up to date is incredibly important, particularly should one of them ever become lost, so we’re pleased that we could help make sure their information was in order.

We’ll be sure to pass your lovely feedback on to Olivia. Knowing that you appreciated her help so much will mean a great deal to her and is fantastic recognition of the care, patience, and professionalism she brings to our customers every day.

Thank you again for your fantastic feedback and for trusting Identibase with your pets’ important microchip records. We truly appreciate your support and wish you and all your pets many happy, healthy, and safe years together.

If you ever need any further assistance or have any questions in the future, please don’t hesitate to get in touch – we’re always here and happy to help.

Warm regards,

Ben
Identibase

Reply from identi

Aug 14, 2026

Thank you so much for taking the time to leave such a lovely review!

We’re delighted to hear that Lewis was able to help you with the transfer of your account to Identibase and that you found him so helpful and pleasant to speak with. We appreciate that moving your account across can understandably raise questions, so it’s fantastic to know that Lewis was able to guide you through the process and provide the reassurance you needed.

The transition from Animal Tracker to Identibase has involved moving a significant number of customer and pet records, and our team has been working incredibly hard to support customers throughout the process. Our aim is to make the transition as straightforward as possible and ensure that customers feel confident that their pets’ important microchip information is correctly recorded.

We’ll be sure to pass your kind comments on to Lewis. Knowing that you found him helpful and lovely to speak with will mean a great deal to him and is fantastic recognition of the friendly and professional service he provides.

Thank you again for your wonderful feedback and for continuing to trust Identibase with your pet’s important information. We truly appreciate your support and wish you and your pet many happy, healthy, and safe years together.

If you ever have any further questions about your account or need any additional assistance, please don’t hesitate to get in touch – we’re always here and happy to help.

Warm regards,

Ben
Identibase

Reply from identi

Aug 14, 2026

Thank you so much for taking the time to leave such a fantastic and thoughtful review!

We’re absolutely delighted to hear that Joe was able to help you with all of your queries and that you were so pleased with the service you received. It’s wonderful to know that he was friendly, patient, and courteous and took the time to work through each of your questions individually, providing clear and thorough answers.

We’re particularly pleased to hear that you appreciated being able to speak directly with a member of our team. While technology can be incredibly useful, we completely understand that sometimes you simply want to speak to a real person who can listen to your situation, understand exactly what you need, and provide reassurance and answers there and then. That personal connection is something we value greatly at Identibase.

It’s fantastic to hear that Joe made the whole experience feel easy and pleasant, particularly when you had several different questions to work through. Taking the time to properly understand every query rather than rushing through a conversation is exactly the approach we want our advisors to take, and your feedback is wonderful recognition of Joe’s professionalism and commitment to providing excellent customer service.

We’ll be sure to pass your kind comments on to Joe. Knowing that he made such a positive impression and that you would have no hesitation in recommending our customer helpline will mean a great deal to him.

Thank you again for your brilliant feedback and for choosing Identibase. We truly appreciate your recommendation and your trust in us to look after your pet’s important microchip information.

If you ever need any further assistance or have any questions in the future, please don’t hesitate to get in touch – whether by phone or through one of our other support channels, we’re always here and happy to help.

Warm regards,

Ben
Identibase

Reply from identi

Aug 14, 2026

Thank you so much for taking the time to leave such a wonderful review!

We’re delighted to hear that Jasmine was able to help when you experienced an issue logging in to check your cats’ details. It’s fantastic to know that she took the time to investigate the problem, identify what was causing it, and get everything resolved quickly for you.

We’re particularly pleased to hear that Jasmine kept you informed throughout the process. We understand that when something isn’t working as expected, it can be frustrating not knowing what is happening, so keeping customers updated and explaining what we are doing to resolve an issue is an important part of the service we aim to provide.

It’s also great to know that you were able to get back into your account and check your cats’ details. Having confidence that your pets’ microchip information is correctly recorded and up to date is incredibly important, and we’re pleased that Jasmine was able to give you that reassurance.

We’ll be sure to pass your kind comments on to Jasmine. Her ability to investigate the issue, resolve it efficiently, and keep you informed clearly throughout is fantastic recognition of the level of customer service we expect from our team.

Thank you again for your lovely feedback and for continuing to trust Identibase with your cats’ important microchip records. We truly appreciate your support and wish you and your cats many happy, healthy, and safe years together.

If you ever need any further assistance or have any questions in the future, please don’t hesitate to get in touch – we’re always here and happy to help.

Warm regards,

Ben
Identibase

Reply from identi

Aug 14, 2026

Thank you so much for taking the time to leave such a fantastic review!

We’re absolutely delighted to hear that Nicky was able to take something that initially seemed complicated and make it feel straightforward and easy for you. That is exactly the kind of customer experience we strive to provide at Identibase.

It’s wonderful to hear that Nicky was not only able to help resolve your query, but did so with such a friendly, patient, and helpful manner. We understand that dealing with pet records, accounts, and microchip information can sometimes feel confusing, so having someone who can clearly explain what is needed and guide you through the process can make all the difference.

We’ll be sure to pass your fantastic feedback on to Nicky. Being recognised for providing five-star service will mean a great deal to her, and your kind words are wonderful recognition of the care and professionalism she brings to every customer interaction.

Thank you again for your brilliant feedback and for choosing Identibase. We truly appreciate your support and are delighted that we were able to make the experience so positive for you.

If you ever need any further assistance or have any questions in the future, please don’t hesitate to get in touch – we’re always here and happy to help.

Warm regards,

Ben
Identibase

Reply from identi

Aug 14, 2026

Thank you so much for taking the time to leave such a fantastic review!

We’re absolutely delighted to hear that Olivia was able to get straight to work on your account issue and have everything resolved in under five minutes. It’s fantastic to know that she was able to quickly understand what had happened, merge your accounts, and get everything back in order for you.

We’re also really pleased to hear that you were able to get through to our team within two minutes. We know that when you have a problem, you want to speak to someone promptly, so we work hard to provide quick access to our Customer Care team while still ensuring our advisors have the time to properly understand and resolve each query.

Your comments about our team being calm, helpful, and efficient are particularly appreciated. We want every customer to feel listened to, reassured, and confident that their issue is being dealt with, and it’s wonderful to know that Olivia delivered exactly that experience.

We’ll be sure to pass your lovely feedback on to Olivia. Knowing that she was able to resolve your issue so quickly and leave you with such a positive impression will mean a great deal to her.

Thank you again for your brilliant review and for choosing Identibase. We truly appreciate your support and wish you and your pets many happy, healthy, and safe years together.

If you ever need any further assistance or have any questions in the future, please don’t hesitate to get in touch – we’re always here and happy to help.

Warm regards,

Ben
Identibase

Reply from identi

Aug 14, 2026

Thank you so much for taking the time to leave such a lovely review!

We’re delighted to hear that our team was able to help you and resolve your issue so quickly. We completely understand how important your dogs are to you, so it’s fantastic to know that we were able to provide the reassurance you needed and confirm that their details were updated correctly with Identibase.

Keeping your pets’ microchip information accurate and up to date is incredibly important. Should a pet ever become lost, having the correct keeper and contact details linked to their microchip can make a real difference in helping them be identified and safely reunited with their family.

It’s wonderful to hear that our team was able to take the time to understand your concerns and make sure everything was dealt with properly. Providing friendly, efficient, and reassuring support is exactly what we strive for, particularly when we know how much our customers’ pets mean to them.

Your feedback means a great deal to the whole team and is fantastic recognition of the care and professionalism our Customer Care advisors provide every day.

Thank you again for your kind comments and for trusting Identibase with your dogs’ important microchip records. We wish you and your dogs many happy, healthy, and safe years together.

If you ever need any further assistance or have any questions in the future, please don’t hesitate to get in touch – we’re always here and happy to help.

Warm regards,

Ben
Identibase

Reply from identi

Aug 14, 2026

Thank you so much for taking the time to leave such a fantastic review!

We’re absolutely delighted to hear that you received support from a knowledgeable and friendly advisor who was able to resolve your issue so quickly. Providing efficient, professional, and reassuring assistance is exactly what we strive for, so it’s fantastic to know that you had such a positive experience.

We understand that when you contact us with a problem, you want to feel confident that the person you speak to understands your query and can take ownership of getting it resolved. It’s wonderful to hear that our advisor was able to combine the knowledge needed to deal with your issue with a friendly and approachable manner.

Your recommendation means a great deal to us, and we’re incredibly grateful that you would recommend Identibase to others. Feedback like yours is fantastic recognition for our Customer Care team and encourages everyone to continue delivering the high standard of service that pet owners deserve.

Thank you again for your brilliant feedback and for choosing Identibase. We truly appreciate your support and wish you and your pet many happy, healthy, and safe years together.

If you ever need any further assistance or have any questions in the future, please don’t hesitate to get in touch – we’re always here and happy to help.

Warm regards,

Ben
Identibase

Reply from identi

Aug 14, 2026

Thank you so much for taking the time to leave such a lovely review!

We’re absolutely delighted to hear that you experienced excellent customer service and found our team to be both polite and efficient. Providing friendly, professional, and effective support is exactly what we strive for, so it’s fantastic to know that we delivered the experience you were looking for.

We understand that when customers contact us, they want their questions answered clearly and their queries dealt with as efficiently as possible, while still receiving a warm and respectful service. Your feedback is wonderful recognition of the balance our Customer Care team works hard to achieve every day.

Your kind comments mean a great deal to the whole team and encourage us to continue maintaining the high standard of customer service that our customers and their pets deserve.

Thank you again for your fantastic feedback and for choosing Identibase. We truly appreciate your support and wish you and your pet many happy, healthy, and safe years together.

If you ever need any further assistance or have any questions in the future, please don’t hesitate to get in touch – we’re always here and happy to help.

Warm regards,

Ben
Identibase

Reply from identi

Aug 14, 2026

Thank you so much for taking the time to leave such a fantastic review!

We’re absolutely delighted to hear that Daisy was able to resolve both of your issues and get you straight back into the site. It’s fantastic to know that she understood exactly what you needed and was able to deal with everything quickly and efficiently.

We’re particularly pleased to hear that it was genuinely a joy to speak with Daisy. Providing knowledgeable and effective support is important, but we also want every customer to feel listened to, understood, and comfortable when speaking with our team. Your comments are a wonderful example of exactly the experience we aim to create.

We’ll be sure to pass your lovely feedback on to Daisy. Knowing that her friendly approach, understanding, and willingness to help made such a positive impression will mean a great deal to her. Recognition like this is incredibly motivating for our team and reinforces the importance of delivering both excellent service and a genuinely human experience.

Thank you again for your wonderful feedback and for choosing Identibase. We truly appreciate your support and wish you and your pets many happy, healthy, and safe years together.

If you ever need any further assistance or have any questions in the future, please don’t hesitate to get in touch – we’re always here and happy to help.

Warm regards,

Ben
Identibase

Reply from identi

Aug 14, 2026

Thank you so much for taking the time to leave such a wonderful and thoughtful review!

We’re absolutely delighted to hear that you didn’t have to wait long for your call to be answered and, most importantly, that Daisy was able to provide the reassurance and support you needed when you were feeling anxious about your problem.

It’s fantastic to hear that Daisy was kind, patient, and understanding and that she took the time to listen carefully and make sure she did everything she could to help. When a customer contacts us feeling worried, particularly about something relating to their pet, we understand how important it is to have someone who will listen, explain things clearly, and provide reassurance rather than making the situation feel more complicated.

We’re also really pleased that Daisy followed up your conversation with an email confirming everything you had discussed. Clear communication and making sure customers have the information they need to refer back to are important parts of the service we aim to provide, so it’s wonderful to know that this gave you additional reassurance.

We’ll be sure to pass your lovely feedback on to Daisy. Knowing that her patience, kindness, and willingness to help made such a positive impression will mean a great deal to her and the wider team. Your comments are fantastic recognition of the care our Customer Care advisors put into supporting pet owners every day.

Thank you again for your excellent feedback and for recommending Identibase. We truly appreciate your trust and support and wish you and your pet many happy, healthy, and safe years together.

If you ever need any further assistance or have any questions in the future, please don’t hesitate to get in touch – we’re always here and happy to help.

Warm regards,

Ben
Identibase

Reply from identi

Aug 14, 2026

Thank you so much for taking the time to leave such a lovely review!

We’re delighted to hear that Lewis W was able to help you register your new pets and also assist you with accessing your existing account. It’s fantastic to know that he was able to support you with both tasks and make the process straightforward and stress-free.

We understand that setting up new pet records while trying to regain access to an older account can sometimes feel a little complicated, so it’s wonderful to hear that Lewis was able to take the time to understand what you needed and guide you through everything efficiently.

Providing friendly, knowledgeable, and patient support is exactly what we strive for, and your kind feedback is wonderful recognition of the care and professionalism Lewis brings to every customer interaction. We’ll be sure to pass your lovely comments on to him – he’ll be delighted to know that his help was so appreciated.

Thank you again for your fantastic feedback and for choosing Identibase for your new pets. We truly appreciate your support and wish you and all of your pets many happy, healthy, and safe years together.

If you ever need any further assistance or have any questions about your account or your pets’ microchip records in the future, please don’t hesitate to get in touch – we’re always here and happy to help.

Warm regards,

Ben
Identibase

Reply from identi

Aug 14, 2026

Thank you so much for taking the time to share your experience with us.

We completely understand how frightening and upsetting it must have been when your kitten didn’t come home overnight. When a much-loved pet goes missing, every moment can feel incredibly stressful, so we’re very pleased to hear that Luke was there to support you when you needed us most.

It’s wonderful to hear that Luke was empathetic, extremely patient, and helpful throughout your conversation. Taking the time to listen, explain the process clearly, and guide you through the steps needed to get your missing pet alert in place is exactly the level of care we want to provide in these situations.

We’re especially pleased that Luke was able to issue a wanted poster for you and help get the information out as quickly as possible. Our missing pet services are designed to help provide additional support and increase awareness when a pet goes missing, and we know just how important a fast and reassuring response can be at such a worrying time.

We’ll be sure to pass your lovely feedback on to Luke. Knowing that his patience, empathy, and professionalism helped you through such a stressful situation will mean a great deal to him and the wider team.

We’re also delighted to hear that you were impressed with the response from Identibase. Supporting pet owners when they need us most is at the heart of what we do, and your comments are a wonderful reminder of why that work is so important.

Thank you again for your kind words and for trusting Identibase during such a worrying time. We sincerely hope your kitten is safely back home with you very soon and wish you both many happy, healthy, and safe years together.

Warm regards,

Ben
Identibase

Reply from identi

Aug 14, 2026

Thank you so much for taking the time to leave such a lovely review!

We’re delighted to hear that you found our service polite and helpful, and it’s fantastic to know that your call was answered within the time quoted to you at the beginning of the call.

We understand how frustrating it can be when you’re waiting to speak to someone, particularly when you have an important question or query relating to your pet. Providing realistic expectations around wait times and then delivering on those expectations is something we work hard to achieve, so your feedback is wonderful recognition of our team’s efforts.

We’re also pleased that the advisor you spoke with was friendly and helpful. Our aim is always to make every conversation as straightforward, professional, and reassuring as possible, while ensuring our customers feel listened to and supported.

Your kind feedback means a great deal to the whole team and encourages us to continue maintaining the high standard of customer service that our customers and their pets deserve.

Thank you again for your fantastic comments and for choosing Identibase. We truly appreciate your support and wish you and your pet many happy, healthy, and safe years together.

If you ever need any further assistance or have any questions in the future, please don’t hesitate to get in touch – we’re always here and happy to help.

Warm regards,

Ben
Identibase

Reply from identi

Aug 14, 2026

Thank you so much for taking the time to leave your feedback!

We’re sorry to hear that you experienced some difficulty with the transfer from Animal Tracker, particularly with the added complication of already having an older Identibase account. We appreciate that this could understandably make the process feel confusing and frustrating.

We’re therefore delighted to hear that Lewis was able to take the time to understand what was happening and get everything sorted for you. Providing knowledgeable, patient, and efficient support is exactly what we strive for, especially when there are account or migration issues that aren’t as straightforward as they initially appear.

The migration from Animal Tracker has involved transferring a significant number of customer and pet records, and we appreciate the patience our customers have shown while this work has been completed. Feedback like yours is incredibly valuable as it helps us identify where customers may encounter difficulties and allows us to continue improving the experience.

We’ll be sure to pass your kind comments on to Lewis, who will be pleased to know that his support made such a positive difference. It’s fantastic recognition of the effort he puts into helping customers navigate more complicated queries.

Thank you again for taking the time to share your experience and for continuing to trust Identibase with your pets’ important microchip records. We wish you and your pets many happy, healthy, and safe years together.

If you ever need any further assistance with your account or have any questions about the Animal Tracker migration, please don’t hesitate to get in touch – we’re always here and happy to help.

Warm regards,

Ben
Identibase

Reply from identi

Aug 14, 2026

Thank you so much for taking the time to leave such a fantastic and thoughtful review!

We’re absolutely delighted to hear that Alexandre was able to help resolve the issue with your account and that you were so pleased with the speed of our response and the communication you received throughout the process.

It’s particularly wonderful to hear that Alexandre kept everything clear, friendly, and straightforward from start to finish. Taking ownership of a customer’s query, keeping them informed, and making sure they understand what is happening are all important parts of the service we aim to provide, so your feedback is fantastic recognition of the care and professionalism Alexandre demonstrated.

We’ll certainly pass your kind comments on to Alexandre, who will be thrilled to know that his support made such a positive impression. Feedback like yours means a great deal to him and the wider team and encourages us to continue delivering the high standard of customer service that pet owners deserve.

We’re also very pleased that you haven’t yet needed to rely on our missing pet services – and long may that continue! However, it’s incredibly reassuring to hear that the experience you’ve had with us has given you confidence in the support we would provide should you ever need us in the future. Helping reunite pets with their families is at the heart of what we do, and providing reliable support when it matters most is something we take extremely seriously.

Thank you again for your brilliant feedback and for recommending Identibase. We truly appreciate your trust and support, and we wish you and your pet many happy, healthy, and safe years together.

If you ever need any further assistance or have any questions in the future, please don’t hesitate to get in touch – we’re always here and happy to help.

Warm regards,

Ben
Identibase