Had a great experience getting my new Triumph Tiger Sport 660. What a fantastic bike! Jono and Alex were great to deal with and helped with all aspect during the purchase. Regular contact and updates... See more
Company replied
Location
Switch locationUnit 1, Oak Industrial Park, Chelmsford Road, CM6 1XN Great Dunmow, Essex, GB
•While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
See what reviewers are saying
Nice showroom, bikes available to test ride, bikes to buy, second hand or new. Excellent staff who are passionate about their brand. Buying was a positive experience, professional, simple, while secur... See more
Very friendly staff no hard sell and sorted me out with clear prices with no hidden extras And delivery service was first class driver very friendly and informative
The sales guy Kevin was really good, got back to me asap when I asked a question, answered all my queries, couldn’t ask for more.
Company details
- #12 of 19 best companies in Motorbike dealer
- #43 of 95 best companies in Bicycle Shop
- #23 of 41 best companies in Motorcycle Equipment Store
- #28 of 47 best companies in Motorcycle shop
- #1 of 4 best companies in Triumph motorcycle dealer
- #2 of 9 best companies in Second-hand Motorcycle Dealer
Written by the company
Lings Powersports based in East Anglia - Main Dealers in the UK for Triumph, KTM, Husqvarna, GasGas, CFMOTO, ZEEHO & Honda Offroad Motorcycles. Full Workshops and MOT facilities. Over 50 years of Trust, Value & Service.
Lings Powersports - Family owned & run since 1913.
Written by the company
- Trusted by our Customers and respected by our Competitors.
- Founded as a Wheelwright and Blacksmith in 1874, the Lings Motor Group moved into the Motor Trade in 1913. Customer service was at the heart of the business at the beginning, and it is as true today. Family owned and operated for over 100 years has meant that these values are at the core of the business.
Contact info
Unit 1, Oak Industrial Park, Chelmsford Road, CM6 1XN, Great Dunmow, Essex, United Kingdom
- 01371512022
Rider-approved Motorcycle Dealer Group
4.6
Excellent
401 reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 50% of negative reviews
Typically replies within 1 week
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
First class dealership
Always great service from all the triumph dealership, saying that the service I got from Mr Alex Eggleton was exceptional, first class salesman, I think he went over and above to insure that I was totally satisfied ,I can't praise Alex and the rest of the team enough , I would highly recommend Lings Triumph Essex and will use them again .
5 June 2026
Reply from Lings - Triumph Essex
What a brilliant review, Ken! Thank you for the high recommendation.
Alex and the rest of the Lings Triumph Essex team are so glad they could deliver exceptional service for you.
Have an absolute blast out there on that Speed Triple 1200!
Always excellent service with…
Always excellent service with knowledgeable people.
29 May 2026
Unprompted review
Reply from Lings - Triumph Essex
Hi David, thank you so much for the great feedback!
The team works hard to know these machines inside and out, so it’s awesome to hear that their expertise stands out.
We appreciate you choosing Triumph Essex, ride safe, and we look forward to seeing you back at the showroom next time!
My experience was 5 stars at the Gt…
My experience was 5 stars at the Gt Dunmow branch Alex looked after me from the word go nothing was to much trouble very polite and very knowledgeable.
Where the Ipswich branch where I live was terrible 0 stars I am in a fb biker group with 30,000 members and no one has a good word to say but I thought I would see for myself and yep totally agree didn’t give me the time of day. So took my business to Alex.
28 May 2026
Reply from Lings - Triumph Essex
Hi Tony, thank you for taking the time to share your honest experience with us. First and foremost, a massive congratulations on your new Street Triple 765 Moto2 Edition—that is an absolute weapon of a bike!
We are thrilled to hear that Alex at our Great Dunmow branch looked after you so well from start to finish. He really embodies the standard of customer care we aim for, and we’ll be sure to pass your fantastic feedback along to him.
On the other hand, we want to thank you for your feedback regarding our Ipswich branch. We are genuinely sorry to hear that your experience there didn't meet expectations. Please rest assured that we take comments like this very seriously; your feedback has been taken on board and will be reviewed internally with the team at Suffolk Triumph to ensure we are delivering the high level of service our riders deserve.
Thank you again for choosing to do business with Alex and the team at Great Dunmow. Enjoy that incredible machine, ride safe, and we look forward to seeing you back in Dunmow!
New Triumph Speed 400
Alex took care of me and my new Triumph Speed 400. Great, friendly efficient service. Thank you
22 May 2026
Reply from Lings - Triumph Essex
Congratulations on your new Triumph Speed 400! Thank you so much for taking the time to leave such a kind review. We are thrilled to hear that Alex provided you with friendly and efficient service throughout the process. We'll make sure he gets your thank you!
Enjoy the new ride, and we look forward to seeing you at Lings Triumph Essex again in the future.
First service is parts only
First service on my scramble,had a space when I needed it all very easy 👍
7 May 2026
Reply from Lings - Triumph Essex
Thanks for the awesome review, Malcolm! We're glad we could squeeze your Scrambler 1200 X in right when you needed it. Enjoy the ride now that that first service is out of the way! 👍
Christian
I dealt with Christian who was so helpful and i never thought for one minute that I would be buying a new motorcycle from 260 miles away without seeing it but from enquiring about the bike to receiving it was 2 days. I am thrilled with the bike and the service I received from Lings and also I would like to thank the driver who delivered the bike as he was a star, thanks all at lings from Jeff Manning
19 May 2026
Reply from Lings - Triumph Essex
Hi Jeff,
Thank you so much for the fantastic review!
Buying a new bike sight unseen from 260 miles away is a huge leap of faith, so it means the world to us that you trusted Christian and the team to make it happen. We are thrilled we could get your new Speed 400 delivered to your doorstep just two days after your initial enquiry!
I’ll be sure to pass your kind words on to Christian, and to our delivery driver for being a star on the road.
Enjoy every mile on that incredible Speed 400, and welcome to the Lings family!
A friendly and professional service ...
A friendly and professional service by Jonathon Palmer (manager)at Lings Triumph Essex.
23 April 2026
Reply from Lings - Triumph Essex
Thank you for taking the time to leave us such a kind review!
We are delighted to hear that you experienced a friendly and professional service at our Essex branch. I will be sure to pass your thanks along to Jonathon and the rest of the team; they work hard to make sure every customer feels welcome, regardless of which brand they choose.
The Royal Enfield HNTR 350 is a fantastic, stylish choice for hitting the road, we’re sure you’re going to have a brilliant time on it.
Enjoy the new ride, and we look forward to seeing you again soon!
Purchased a Triumph speed twin on the…
Purchased a Triumph speed twin on the 18 April. Christian from start to finish was very helpful. Made the process easy. Contacted a few later as there was an issue with the display not holding the dates and the service light keeps coming on when it shouldnt. Contacted Cristian a few times he always got back to me straight away and said his manager would contact me to sort the issue out. I live 2.5h away so i cant pop in. Still waiting and still being told i will be contacted. Dissapointed with lack of customer care. Wont recommend or be back.
18 April 2026
Unprompted review
The salesman Christian was very helpful…
The salesman Christian was very helpful and efficient.
7 May 2026
Reply from Lings - Triumph Essex
Thank you for the great feedback, Clint! We’re pleased to hear Christian made the process smooth, helpful and efficient for you. Enjoy every ride on your awesome new Triumph Street Triple 765 RX, and thanks again for choosing Lings Essex Triumph!
Fabulous service
Fabulous service, help me out in my hour of need.
Very impressed with Ashley’s personal service.
Highly recommend
Tim
27 April 2026
Unprompted review
Reply from Lings - Triumph Essex
Hi Tim,
Thank you for the fantastic 5-star review! We’re really pleased we could help when you needed it most – that’s exactly what we’re here for.
Ashley will be delighted to hear your kind words, and we’ll be sure to pass them on.
Johnathan at Dunmow was extremely…
Johnathan at Dunmow was extremely helpful and patient whilst accommodating my indecisions about going for a new bike or one a few months old. He allowed me a test ride and then went out of his way to organise the delivery of the bike I chose from Norwich in double quick time. I was able to collect it a couple of days later and am very pleased with it.
15 April 2026
Reply from Lings - Triumph Essex
Hi Bob,
Thank you for the fantastic review! It’s great to hear Johnathan looked after you so well — we know choosing the right bike isn’t always an easy decision, so we’re glad he could give you the time and support you needed.
Delighted we could get everything turned around quickly and have your Trident 660 Triple Tribute ready for collection in no time. An awesome choice of bike — we’re sure you’ll love every ride!
Thanks again for choosing Lings, and enjoy the new machine.
5 star customer service from Jonathan…
5 star customer service from Jonathan and his team, special thanks to Christian Clark for his above and beyond customer service, back in March I decided I wanted a Triumph Tiger rally pro, I shortlisted it was the 1200 I was after and after offering Triumph Oxford a very reasonable offer for a 2024 1200 that was declined I contacted Lings and after some negotiations they sold me a 2024 1200 Rally Pro Explorer which is quite the machine! I flew into Stansded airport where I was picked up and chauffeured to the Lings Triumph Essex dealership, 5 star customer service - well done Lings!!!
27 March 2026
Reply from Lings - Triumph Essex
Thank you for such an incredible review, Michael!
We’re absolutely delighted to hear about your experience with the team, and that Jonathan, Christian, and the rest of the crew looked after you so well from start to finish. Going the extra mile, right down to collecting you from the airport, is all part of making sure your journey to the perfect bike is as smooth and enjoyable as possible.
The Triumph Tiger 1200 Rally Explorer is an incredible machine, and we’re thrilled we could help you secure the right one after your search.
Enjoy every mile on your new bike, and thank you again for choosing Lings, we really appreciate your support!
Great service from Christian
17 April 2026
Reply from Lings - Triumph Essex
Hi Mick,
Thank you for the great feedback! We’re pleased to hear you had a fantastic experience with Christian—he’ll be glad to know his service made a difference.
Enjoy your new Triumph Tiger 900 GT Pro, and we look forward to welcoming you back soon!
Excellent experience despite teething problems
Buying a used motorbike was a very smooth easy process, however the broke down the day after due to a faulty fuel gauge, hence losing a star. However, Christian and the delivery team collected and diagnosed the problem on the same day and everything was sorted under the three month warranty. Absolutely love the bike and is running like a beauty now.
28 March 2026
Reply from Lings - Triumph Essex
Thanks for your review, Jack!
We’re really pleased to hear the whole buying process was smooth and easy, and that the team were able to get everything sorted quickly for you. Christian and the delivery team will be glad to know their efforts made a difference.
Most importantly, it’s great to hear you’re loving the T120 and that it’s now running perfectly – such a fantastic bike to be out on!
If you need anything at all going forward, we’re always here to help. Enjoy the ride and we’ll see you again soon!
Reply from Lings - Triumph Essex
Thanks for the 5-star review, Anthony!
We really appreciate your support and are glad you chose us for your new Tiger 900 – an incredible bike.
Enjoy the ride and we’ll see you again soon! 🙌
Polite
Polite, professional and did exactly as I asked. More than happy with the whole service I received.
7 April 2026
Reply from Lings - Triumph Essex
Thank you for the great feedback, Marky!
We’re really pleased to hear everything was handled just how you wanted and that you’re happy with the service from start to finish. Enjoy your new 700MT – a fantastic choice, and we’re sure it’ll deliver on every ride!
If there’s anything you need going forward, don’t hesitate to get in touch – we’re always here to help. 👍
Very professional outfit run by proper…
Very professional outfit run by proper motorcyclists made it a very easy & pleasant experience. Christian the guy I was dealing with was incredibly knowledgeable & ensured my bike was ready on time & sent me a video of my bike all prepared complete with extras U specified fitted which was a nice touch.
3 April 2026
Reply from Lings - Triumph Essex
Thank you for the fantastic review, Mark!
We really appreciate your kind words about the team – it’s great to hear the experience was smooth, professional, and enjoyable from start to finish. Christian will be pleased to know his knowledge and attention to detail made a difference, and we’re glad you liked the personalised video and prep of your bike – it’s all part of making the experience that bit more special.
Enjoy your Trident 660 Triple Tribute – an incredible machine, and a real head-turner! If there’s anything you need going forward, we’re always here to help. 👍
The process of part exchange and new…
The process of part exchange and new bike was extremly slick and made simple by christian,all done in a short time. Very pleased with the whole procedure..
13 March 2026
Reply from Lings - Triumph Essex
Thanks for the great review, Ian!
We’re delighted to hear the whole part exchange and new bike process was smooth and straightforward — Christian will be especially pleased with your feedback. It’s exactly the level of service we aim to deliver.
Enjoy your new Tiger Sport 800 Tour — a brilliant all-rounder! If you need anything at all, the team at Triumph Essex are always here to help.
Wishing you many happy miles ahead!
Bought my Superduke r
Bought my Superduke r , had nothing but help during the process , great people would highly recommend this company.
24 March 2026
Reply from Lings - Triumph Essex
Thanks for the great review, Scott!
We’re really pleased to hear you felt supported throughout the whole process — that’s exactly what we aim for. The team will really appreciate your kind words.
Enjoy your new KTM Super Duke R — an absolute beast of a machine! Thanks for the recommendation, and if you need anything at all, the team at Triumph Essex are always here to help.
Ride safe and enjoy every mile!
Great experience
I know Alex at Essex has only been there a short time but I was very impressed with his knowledge of the bikes and was very helpful.
Delivery of the bike was on time and everything was explained. The satnav was a nice touch.
25 February 2026
Reply from Lings - Triumph Essex
Thank you, Mr. Brown, for your brilliant 5-star review and for choosing Lings Triumph Essex for your new T120.
We’re really pleased to hear you were impressed with the overall experience — from knowledgeable support through to on-time delivery and a thorough handover. It’s especially great to know the satnav was appreciated; we always aim to add those little touches that make collecting your new bike even more special.
We hope you’re loving every mile on your T120 and we look forward to seeing you again soon. Ride safe and enjoy!
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.