Top service and very friendly personal. Especially at the car Rental station in Firenze City. Everything has been prepared for me when picking up my car. Also, the availability of the Call Center is v... See more
Company replied
Location
Switch locationVia Maso Finiguerra, 31R, 50123 Firenze, Firenze / Toscana, IT
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See what reviewers are saying
The lady at the office was extremely helpful and very friendly and when we returned the car the gentleman at the garage was extremely polite and friendly. The only negative thing was when we went to... See more
Company replied
Locauto was great to rent from, and I was very happy with the perfect car for enjoying both Autostrada and twisty back roads - Opel Corsa with a manual transmission - not too big, enough space for our... See more
Company replied
Hotel arranged drop off and pick up and car rental made every step so simple. Car was very nice and exceeded our expectations. Thankful hotel has such a good working relationship with car rental and... See more
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Company details
Written by the company
Presso l'ufficio Locauto Rent di Via Maso Finiguerra, 31/R potrai scegliere tra un'ampia gamma di auto a noleggio per le tue vacanze o i tuoi viaggi di lavoro. L'Ufficio di noleggio non è dotato di key box, ma è possibile la riconsegna fuori orario fino alle ore 02.00 presso l'adiacente Garage Excelsior (Via Palazzolo, 94). Accesso ZTL free. Servizio Elefast: il noleggio digitale, che ti permette di prenotare e ritirare l’auto in modalità contactless direttamente in parcheggio, senza passare dal banco di noleggio.
Contact info
Via Maso Finiguerra, 31R, 50123, Firenze, Firenze / Toscana, Italy
- +39 0243020419
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4.5
Excellent
1k reviews
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Very happy with locauto
Very happy with locauto! Easy booking, the lady on the desk very kind. There was no deposit and recieving the car was fast. After Drop off Everything was ok with no extra cost. Very good service
10 June 2026
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The car was great but the people taking…
The car was great but the people taking care of me were nothing short of fantastic
In all my years of renting cars I have never experienced such fabulous customer service
I will be back
Many thanks
10 June 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Many thanks, see you soon! Erika
Reply from Locauto Group - Firenze Borgo Ognissanti
Thanks a lot for your comment! It has been a pleasure to receive you! See you soon, Ginevra
Serge in florence was amazing had no…
Serge in florence was amazing had no damas at all and he sorted everything. Bergamo had a drama with cars not connecting to phones and navigation then no cars fitted all our luggage was sorted in the end but took 2 hours to sort
3 June 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Hello Trevor, thank you for being a repeat Locauto customer. We truly value your continued loyalty and trust in our service. We apologize for the delay you experienced in Bergamo while finding the right vehicle, but we are confident our parking team did their absolute best to assist you.
Anna
Good
Good rent, fair prices, possible to rent without deposit. Quick pick up, easy drop-off. Recommend!
5 June 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Thank you very much for such a great review! We work really hard to offer the best rental experience. See you soon, Stefania
Reply from Locauto Group - Firenze Borgo Ognissanti
Thank you for your wonderful review, we're so happy you enjoyed the trip to Italy with us! See you at the next rental, Erika
Reply from Locauto Group - Firenze Borgo Ognissanti
Thanks for your positive feedback, we are glad you enjoyed your trip with Locauto. See you soon, Gaia
The car was an upgrade of the one…
The car was an upgrade of the one ordered. Some waiting to pick it up, smooth return. Decent cost, friendly service.
2 June 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Thank you Jerzy for sharing your positive feedback and renting with Locauto!
We are delighted to hear that you were satisfied with our service! We hope to welcome you back soon!
Anna
Our check in experience host was very…
Our check in experience host was very kind and pleasant. We had a baby with us which while challenging for us, was made an easy process as had infant car seats available. We would absolutely recommend this company.
2 June 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Thank you for leaving us a positive review! See you soon, Enrico
Reply from Locauto Group - Firenze Borgo Ognissanti
That's great to hear! See you soon, Angelo
It was easy to get the car e give it…
It was easy to get the car e give it back. The car was clean.
25 May 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Many thanks, see you soon! Erika
Good car
Good car; great receptionist at Florence outlet with good English; clear instructions on returning.
31 May 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Thank you so much for your positive feedback and for taking the time to post this review. Gaia
Every thing was good after booking online
Every thing was good after booking, except the pickup process. When we arrived to pickup the vehicle there as only 1 person on staff in the early AM. Stood in line for about half an hour to get all of the paper work done. There should be at least two people on staff to handle checkins.
Picked up the vehicle in Florence and dropped in La Spezia. Vehicle was new and in good condition. Booking process was straight forward. Staff were pleasant. Overall very pleasant experience.
One of the reasons we went with LocAuto was because they actually provide the 3rd party insurance coverage themselves, as opposed to going through a 3rd party insurer. You know up front exactly what your costs are rather than finding out out at the pickup counter if you wanted extra insurance and haven't already purchased 3rd party insurance on your own. Insurance was more expensive that through a 3rd party, but it always is.
19 May 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Dear William,thank you for sharing your experience anf for your loyalty.
We are glad that you enjoyed our service and our staff.
We are really sorry for your waiting at the counter, we are aware that our customers' time is valuable.
We have taken note of your feedback to improve our service.
We hope to welcome you back soon.
Elisa
Reply from Locauto Group - Firenze Borgo Ognissanti
Thank you very much for such a great review! We work really hard to offer the best rental experience. See you soon, Stefania
Friendly and efficient service
The whole process was efficient and easy going. Very friendly and competent personnel and great car!
Great service, keep it on!
20 May 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Hey, thank you so much for your kind words. we hope to see you soon! Erika
Reply from Locauto Group - Firenze Borgo Ognissanti
Thank you for taking the time to send your review of your rental experience. See you soon, Ginevra
I booked an Opel Corsa or something…
I booked an Opel Corsa or something similar and got a new Jeep Avengers with 2000 km on board. Very serious company, I didn't pay warranty or full insurance.
26 May 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Thank you for taking the time to leave us a positive review. See you soon, Enrico
Overall
Overall, we are extremely satisfied with the company. That's why we choose Locauto every time. But this time we were a bit disappointed. We had chosen a Toyota Aigo, but we got a Fiat Panda without air conditioning. The trip was unpleasant. We didn't read anywhere that the car would be without air conditioning. Otherwise, the employees are great. I hope we won't be disappointed again, I hope it was a misunderstanding, not practice. We would choose Locauto again, but much more carefully.
22 May 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Dear Ivanova,thank you for sharing your experience with Locauto and giving us the opportunity to explain.First of all, we are glad that you appreciated our staff's behaviour.
We want to reassure you that usually, we provide our customers with a free upgrade in case the reserved category is not available. In your specific case, the Panda was an upgrade. We are sorry if the car didn't meet your expectations this time. Please note that every car has air conditioning.
We thank you for your review and we will discuss it with the relevant department to ensure it remains an isolated case.
We hope to welcome you back soon.Elisa
Easy check in
Easy check in. Upgraded to a bit bigger car that had a GPS system that we requested and paid for.
20 May 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Thanks a lot for your comment! It has been a pleasure to receive you! See you soon, Ginevra
Reply from Locauto Group - Firenze Borgo Ognissanti
Thank you for taking the time to leave a 5-star review. See you soon, Fausto
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