The Innocent Hound Reviews 

407
•
TrustScore 5 out of 5

4.8

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Review summary

Created with AI, based on recent reviews

Evaluating 34 reviews, reviewers overwhelmingly had a great experience with this company. Loyal customers frequently share how extremely happy they are, noting that all the pet products are crafted with exceptional quality and that their dogs truly love the wholesome daily meals and healthy snacks. Many online shoppers also praise the remarkably fast and reliable delivery service, the clean and user-friendly website experience, as well as the secure and attractive product packaging. Some reviewers were not happy with certain specific aspects, noting that the food occasionally caused stomach upsets, was too dense for some pets, or was simply left uneaten by picky animals.

What people talk about most

Quality

Reviewers mention positive feedback about quality, expressing great satisfaction with the high standard and... See more

Delivery service

Clients share satisfaction on delivery service, frequently highlighting exceptionally fast next day arrival... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Very quickly delivery and no doubt the food is of good quality. I bought from the Meadow flavour but unfortunately it didn’t agree with my Cavalier and she had a very bad tummy after eating. I did int... See more

Company replied

Rated 5 out of 5 stars

We've had innocent hound for a few years. Love the quality of the food and the helpfulness of staff if I've a question. The purpose of this review is to say how amazing Caroline in the office had... See more

Company replied

Rated 5 out of 5 stars

Come across this brand while looking for air dried food for the fussy eater dog in our house, he is a typical cockapoo fussy and has me wrapped around his finger 😀, anyway bought a couple of samples... See more

Company replied

Rated 5 out of 5 stars

The dogs love the food and it's great for travelling and camping as raw food needs a freezer. I also asked for the subscription to come out on my pay day which was a service they didn't offer before.... See more

Company replied



Company details

  1. Pet shop
  2. also in
  3. Animal feed shop
  4. Feed manufacturer
  5. Pet Care Store

Written by the company

Makers of the finest air-dried food and treats for pets, handcrafted in Yorkshire, using quality British ingredients.


Contact info

4.8

Excellent

TrustScore 5 out of 5

407 reviews

5-star
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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 100% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.8

All reviews

(407)

51 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Great product

Great product, my dog likes it and it smells wonderful

26 January 2026
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Reply from The Innocent Hound

Thank you for your review. We do like to hear dogs are happy with what we do!

Best wishes,
The Innocent Hound

Rated 5 out of 5 stars

If healthy

If healthy, good food, locally sourced without the usual grain or wheat or other bulking products added, then Innocent Hound is for you. The treats or food are great, well packaged, and my dog loves them. If in doubt, try the beef and strawberry treats or the crab treats. My dog will just about do anything now for a treat.

26 January 2026
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Reply from The Innocent Hound

Thank you for leaving a review. We are pleased your dog loves our food and treats!

Best wishes,
The Innocent Hound

Rated 5 out of 5 stars

Highly recommended.

Great service, great product.

26 January 2026
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Reply from The Innocent Hound

Thank you for leaving a review. It is great to hear you are happy with our service and products.

Best wishes,
The Innocent Hound

Rated 1 out of 5 stars

Despite assurances you continue to send…

Despite assurances you continue to send your products in multiple cardboard boxes. It seems like nothing but month after month your product produces mountains of cardboard. Even the treats are packaged in a box within a box. Reduce waste. Reduce the price. Stop sending multiple boxes with tissue and fancy packaging. It’s dog food.

26 January 2026
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Reply from The Innocent Hound

Thank you for taking time to leave a review.

We are sorry you are unhappy with the amount of packaging we use. Cardboard boxes are used to protect our product, and ensure it arrives with you in perfect condition and to minimise any risk of damage in transit. It has been our goal to make all of our packaging 100% recyclable, and we are delighted to say that we are just about there! We are pleased that all of our The Innocent Hound packaging is now recyclable .

Please be assured that we do value your feedback, and our Team regularly review the packaging we use.

Best wishes,
The Innocent Hound

Rated 5 out of 5 stars

Good prices

Good prices. Tasty food for my schnauzers. Fast delivery. Perfect in every way

29 December 2025
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Reply from The Innocent Hound

Thank you for your kind review. We are happy your schnauzers enjoy our food, and it is always delivered in time for them to enjoy!

Best wishes,
The Innocent Hound

Rated 5 out of 5 stars

Love this company

Love this company, the dog food has a great variety of flavours, my GSD loves it, the treats are always gift packed beautifully, the service and delivery really fast, within a couple of days.

29 December 2025
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Reply from The Innocent Hound

Thank you for your kind review. We will pass your comments on to our dispatch team. We are pleased your GSD loves our food.

Best wishes,
The Innocent Hound

Rated 5 out of 5 stars

Always good quality

Always good quality. My dogs love this food.

29 December 2025
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Reply from The Innocent Hound

Thank you for your review. It is great to know dogs love our food!

Best wishes,
The Innocent Hound

Rated 5 out of 5 stars

Great food

Innocent Hound always send out an email a few days before the delivery date to let you know it's due and give you time to amend the order if needed. The food is excellent quality and is always well packaged.

24 November 2025
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Reply from The Innocent Hound

Thank you for your review. We are pleased you find our subscription service works well for you, and that you are happy with the quality of our food.

Best wishes,
The Innocent Hound

Rated 5 out of 5 stars

Excellent customer service

Initially I was disappointed with the quality of the item but it only took an email to customer service to sort the problem, many thanks

24 November 2025
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Reply from The Innocent Hound

Thank you for leaving a review. It is great to hear you were happy with our customer service. We are always happy to help.

Best wishes,
The Innocent Hound

Rated 5 out of 5 stars

Amazing service

Amazing service , cannot fault this at all. Fantastic products. Easy to use website that is very informative.
Only just starting use, but very impressed so far.

24 September 2025
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Reply from The Innocent Hound

Thank you! We are so glad to hear you have had a good experience with us, and it is great to receive feedback on our website. We are always happy to help if you need anything.

Best wishes,
The Innocent Hound

Rated 5 out of 5 stars

Super fast delivery

Super fast delivery, beautifully packaged, exceptional product. 😁😁😻

24 September 2025
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Reply from The Innocent Hound

Thank you for leaving a review! We are so pleased you love the product, and will pass on your kind comments about our packing to our dispatch team.

Best wishes,
The Innocent Hound

Rated 5 out of 5 stars

My dog loves this food!

My dog loves this food and it has been great digestion-wise as well! This is amazing as it's taken a long time to find what suits him. The food is packaged in a way that keeps it fresh and delivered safely.
The size is great for him too as most dry or air dried food we've tried gas been too small so that's another plus.
The only downside is that for a 38kg dog it is beyond our budget for his main food. However, we use it to supplement his main fresh food, and for walkies treats instead of nasty pretend meat treats.
Fabulous food for dogs that even smells like food!

25 August 2025
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Reply from The Innocent Hound

Thank you so much for taking time to leave a review. We are very pleased you are happy with the quality of our food, and the packaging. Most importantly, it is great your dog loves our food. It does smell great!

Best wishes,
The Innocent Hound

Rated 5 out of 5 stars

My Ruby loves the venison treats

My Ruby loves the venison treats. Arrives in good time with excellent communication on delivery time. Comes very well packaged

25 August 2025
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Reply from The Innocent Hound

We are so pleased to hear Ruby loves our treats. It is also good to know our delivery service is working well for you as well. Thank you!

Best wishes,
The Innocent Hound

Rated 5 out of 5 stars

Dogs love the treats!

Great product, my dogs love the antlers and treats!

25 August 2025
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Reply from The Innocent Hound

Thank you for your review. We are pleased your dogs are so happy with our treats and antlers.

Best wishes,
The Innocent Hound

Rated 5 out of 5 stars

Great quality dog food and friendly

Great quality dog food and friendly, Reliable service every single time.

My Rottie has been trained on innocent lamb casserole biscuits since he was 16weeks old.
He is almost 2 years old now and when we train, he gets excited just
as much as when he was a little pup !

25 August 2025
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Reply from The Innocent Hound

It is lovely to hear your Rottie enjoys our food so much! Thank you for leaving a review.

Best wishes,
The Innocent Hound

Rated 5 out of 5 stars

Outstanding service with prompt and…

Outstanding service with prompt and responsive customer support, always willing to accommodate any request.

24 June 2025
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Reply from The Innocent Hound

Thank you for taking time to leave us a review. We are so pleased you are happy with our service and customer support.

Best wishes,
The Innocent Hound

Rated 5 out of 5 stars
The Innocent Hound logo

Reply from The Innocent Hound

Thank you for leaving us a review! It is always lovely to hear our customers are happy with our food and service.

Best wishes,
The Innocent Hound

Rated 5 out of 5 stars

The dog loves the food!

The dog loves the food. We are impressed by the ingredients and the packaging ensures the food stays fresh.

26 May 2025
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Reply from The Innocent Hound

Thank you for leaving us a review. We are pleased you dog loves our food.

Best wishes,
The Innocent Hound

Rated 5 out of 5 stars

Great Service

Besides the fact the food is outstanding and my dog loves it. This company always give outstanding service and I believe value for money.
When ever I order a product it is always shipped quickly and importantly arrives quickly.

26 May 2025
The Innocent Hound logo

Reply from The Innocent Hound

Thank you for your review. It is great to hear you are pleased with our service. We know how important it is that dogs get their food in plenty of time!

Best wishes,
The Innocent Hound

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