Reformation Reviews 

1,209
•
TrustScore 3.5 out of 5

3.6

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Review summary

Created with AI, based on recent reviews

Considering 403 reviews, most reviewers were somewhat happy with their experience overall. Customers frequently praise the exceptionally helpful store staff and the attractive selection of clothing options available. Many consumers deeply appreciate the trendy styles and find the overall shopping process quite pleasant and smooth. Some reviewers were not happy with the high prices, noting that the poor quality of certain garments does not match the steep cost. Others also mentioned frustrating issues with delicate items shrinking unexpectedly after following proper care instructions or arriving heavily wrinkled. A few people additionally experienced challenges reaching support teams when trying to resolve these product problems.

What people talk about most

Product

Consumers find product quality to be deeply mixed, with many reviewers praising the amazing variety, lovely... See more

Quality

Users describe ambiguous experiences with quality, as while some reviewers praise the amazing variety,... See more

Customer service

Clients share ambiguous opinions on customer service, with many consumers expressing appreciation for warm,... See more

Price

Reviewers highlight negative aspects of price, expressing widespread disappointment and frustration regarding... See more

Staff

Reviewers mention positive feedback about staff, consistently describing store employees as friendly,... See more

Reviews shaping this summary

Rated 4 out of 5 stars

I love this brand and i ve been a very frequent customers years now…but they ve started producing more and more clothes that need dry cleaning. This ends up being very expensive to maintain. Also, I... See more

Rated 4 out of 5 stars

I love this store—the clothes and service is always top notch. My only complaint is the return policy is a little strict—too short considering this is a high end store and I would expect the clientele... See more

Rated 3 out of 5 stars

Excellent customer service and cute clothes. The only thing keeping me as a customer of this brand is their customer service is so good and the designs are often unique and adorable. However the quali... See more

Rated 3 out of 5 stars

Very much liked the clothes (I own 12 Gavin dresses from the early days and they’ve lasted all this time!) but in recent years (possibly after the PE acquisition) the standard of the clothes and shoes... See more


Company details

  1. Ladies' clothes shop

Written by the company

Reformation began by selling vintage clothing out of a small Los Angeles storefront in 2009. We quickly expanded into making our own stuff, with a focus on sustainability. Today, we make effortless silhouettes that celebrate the feminine figure and pioneer sustainable practices, focusing on people and progress each step of the way.


Contact info

3.6

Average

TrustScore 3.5 out of 5

1k reviews

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3.6

All reviews

(1,209)

421 reviews in the last 12 months

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Rated 5 out of 5 stars

Reformation is an excellent brand

Reformation is an excellent brand that is more pricy but always very original and of high quality. I love all the products I bought. Their clothes are feminine and often very simple and seemingly basic but very refined.

16 July 2026
Rated 1 out of 5 stars

Unacceptable customer service and restrictive account warnings

I am incredibly disappointed with how my recent order was handled. There's one preorder dress, which unfortunately went missing from my delivery. While a refund was eventually issued because the item couldn't be reshipped, the communication from support was completely unacceptable.

Despite being a frequent shopper and a Friends with Benefits VIP member(I spent thousands of dollor monthly cuz I love this brand design). I received a restrictive warning from the support team stating that any future lost packages to my address would not be refunded. Punishing a loyal customer and placing flags on an account for a delivery failure completely outside of my control is an incredibly poor business practice. This is a joke.

13 July 2026
Rated 4 out of 5 stars

Love the concept and the clothes

Love the concept and the clothes. I don't have a consistently good in-store experience. Some people who work there are snooty and seem like they can't be bothered. I've also had the opposite experience where the salesperson is very friendly and helpful. Just wish it were more consistent.

20 June 2026
Rated 5 out of 5 stars

5 Stars for Reformation

I've shopped at Reformation for years, and it continues to be one of my favorite brands. Every experience in-store has been consistently exceptional. The team is genuinely welcoming, they greet you when you walk in, check in thoughtfully while you're trying on clothes, and are always patient, attentive, and happy to help without ever being pushy. It feels like personalized service, which keeps me coming back.

Beyond the customer experience, Reformation has truly found its niche in fashion. Their pieces strike a balance that's surprisingly hard to find, timeless yet modern, elevated yet effortless. I love that I can build so much of my wardrobe here, from everyday jeans and tops to tailored pants, matching sets, beautiful dresses, and outfits for special occasions. Their designs have an understated sophistication with just the right amount of personality, making them feel current without chasing trends.

Reformation has created a brand that's both stylish and wearable, and that's what sets them apart. The quality, fit, and versatility keep me coming back season after season. It's one of the few stores where I know I'll always find pieces that make me feel confident and put together.

11 June 2026
Rated 4 out of 5 stars

Issue resolution and exchanges

Usually get my issues resolved and it’s very helpful to be able to text the line for any help. The only downside is the policy of exchanging an online order through stores. They can’t seem to help much in stores and require you to reach out through customer love. Also, seems like exchanges can’t really be processed in store which is frustrating.

15 June 2026
Rated 5 out of 5 stars

RefSuperstars

As a former employee, I still love the girls working here 🌷 they’re always so kind and efficient ⭐️

A shoutout to Ashley, Vanessa, Evelyn, Naidelyn, Chloe, Anna, Emma, and Uma ⭐️

13 July 2026

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