Very easy process! No long call waiting times when attempting to contact. Ryan made us feel so at ease on our initial consultation. Becky was super helpful going through our welcome pack! Great ser... See more
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Company details
- Life Insurance Agency
- Business insurance company
- Income Protection Insurance Company
- Key Man Insurance Company
- Personal Insurance Company
- Shareholder Protection
Written by the company
Waddle Insurance - Real Advice. Real People. Real Protection. At Waddle Insurance, we’re on a mission to change the way people feel about insurance. No jargon. No pushy sales. Just honest, expert advice that puts you and your loved ones first. We specialise in life insurance, critical illness cover, income protection, and business protection - helping families, homeowners, and business owners across the UK protect what matters most. Whether you’re safeguarding your family’s future, securing your mortgage, or protecting your business from the unexpected, our advisors take the time to understand your needs and build a plan that’s right for you. Our culture is simple - care first, sell second. We believe in building trust, explaining your options in plain English, and being there when it really matters - including guiding you through claims with compassion and expertise. With a friendly team (and a penguin mascot who’s all heart), we mix professionalism with personality. We’re FCA-regulated, customer-driven, and proud of the five-star reviews that reflect the service we deliver every day. Waddle Insurance - protection advice the way it should be: transparent, personal, and giving you proper peace of mind.
Contact info
The Hive, Rear of 75 Uplands Crescent, SA2 0EX, Swansea, United Kingdom
- 03333 1111 23
- info@waddle.co.uk
- waddleinsurance.co.uk
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Trustworthy
Ive always had a great experience with waddle insurance from every person ive dealt with. Aimee makes everything so easy and comforting, always reassuraning the best cover at the best price suited to me, kind, friendly and caring! Becky and fellow workers always pleasant and kind when dealing with after care and welcome packs! Thoroughly pleased with the all round experience everytime!
Great experience and very helpful from…
Great experience and very helpful from Ryan and Becky
This is simply explained service with…
This is simply explained service with very patient service providers that all make sure you fully understand everything.
Liam in particular was brilliant and so easy to communicate with. They don’t hound you like some providers.
Liam helped me get critical illness…
Liam helped me get critical illness life insurance over the phone. He was very clear to understand and the process was very easy.
Service was very nice and understanding…
Service was very nice and understanding person and also very helpful
Excellent customer service from Becky…
Excellent customer service from Becky and Ruffus
I was very grateful for the exprience l…
The documents that l recieved last month.l was able to get call from one of the waddle staff so that l can be able to complete them.This means a lot to me because you were so thougthful to engage with me .
Aimee & Andrea were amazing
Aimee & Andrea were amazing. Very patient and helpful in setting up my policies. Especially that I’m not to tech savvy. I would highly recommend waddle as a peace of mind for insurance
Declan and Andrea
Had a very personal experience with Declan and Andrea. They took time and patience to explain everything to me .Would definitely recommend Waddle .
Very happy customer
Everyone I spoke to at Waddle was very polite and helpfully. Very happy with the service I was provided. Everything was explained thoroughly and all questioned answered.
Fantastic service everything explained…
Fantastic service everything explained in detail and in layman’s terms too
My Adviser Ryan Lewis was great in…
My Adviser Ryan Lewis was great in advising me to take upon this opportunity. The Insurance provides you trust find which is great peace of mind. The monthly payments are affordable and there is also a welcome gift to buy what ever I like from Amazon what’s not to like .
I had a pleasant experience taking out…
I had a pleasant experience taking out my policy with Leo he was very friendly and he had a lot of sympathy and empathy. He was very thorough and explained everything clearly to me. I felt very reassured thank you. I also spoke with Lilly she was very friendly and very helpful and explained everything clearly again thank you ☺️
I spoke with Ian and Becky and they…
I spoke with Ian and Becky and they were fantastic, informative, reassuring and very polite. Great experience dealing with them and would recommend them in future
Declan’s was very good and talked me…
Declan’s was very good and talked me through everything and explained everything so I could understand very easily Rebecca was also fantastic in helping me fill forms on the phone
Waddle Insurance / Scottish widow
Very nice people to talk to no pressure in doing anything . Very satisfied with all the outcome. Andrea assist me through all the forms that I did it correctly . Very happy speaking with Andrea
Charlotte and Becki were very helpful…
Charlotte and Becki were very helpful and informative and kept me up to date with every stage and process of my application
Outstanding customer service....thank you Rufus
I had qn excellent experience with Waddle inaurance. My account manager Rufus, was incredibly helpful from start to finish. He took the time to explain everything clearly, answer all my quwstions and made the whole process smooth and stress free
I recently had the pleasure of dealing…
I recently had the pleasure of dealing with Waddle Insurance, and I couldn’t be more impressed with the level of service I received. From start to finish, the process was smooth, efficient, and completely stress-free.
The team was professional, knowledgeable, and genuinely committed to finding the best coverage to suit my needs.
A special thank you to Nicola Smith, who went above and beyond to ensure everything was handled perfectly. Nicola was incredibly patient, responsive, and thorough in explaining all my options. She made what can often feel like a complicated process feel simple and straightforward. Her attention to detail and friendly approach truly set her apart.
It’s rare to find a company that combines competitive pricing with outstanding customer service, but Waddle Insurance absolutely delivers on both. I feel confident and reassured knowing my insurance is in such capable hands.
I highly recommend Waddle Insurance — and especially Nicola Smith to anyone looking for reliable, professional, and genuinely caring service.
Excellent support and customer service…
Excellent support and customer service throughout
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