Good In Bread Reviews 316

TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Looking at 94 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the products, especially the sourdough bread and bagels, highlighting their delicious taste, excellent quality, and natural ingredients without additives. Many appreciate the convenience of delivery and the option to freeze the products, maintaining their freshness. Reviewers frequently mention the ease of ordering and the variety of choices available. However, some customers were dissatisfied with the delivery service, citing issues like delayed or missed deliveries, and damaged packaging. There were also occasional concerns about the price, with some finding it expensive compared to other options. A few people mentioned receiving incomplete or incorrect orders, or experiencing difficulties with making changes to their orders.

What people talk about most

Product

Reviewers mention positive feedback about product. Customers consistently praise the delicious taste and... See more

Quality

People report positive experiences with quality. Customers consistently praise the excellent quality of the... See more

Delivery service

Consumers have mixed experiences with delivery services. While some customers appreciate the convenience of... See more

Order

Users describe ambiguous interactions with order. Many customers praise the ease of ordering, the ability to... See more

Price

Customers consistently note ambiguous experiences with price. Many reviewers find the bread expensive, with... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Absolutely the best sourdough! We have been ordering from this company for about a year now and have loved everything, loaves, ciabatta, bagels, everything was lovely and always delivered on time.... See more

Company replied

Rated 5 out of 5 stars

This bread is the nicest I've ever had. It's soft, chewy and very tasty. Quick delivery and packed well. What I love is it's all natural - no rubbish like regular ultra-processed bread that taste... See more

Company replied

Rated 5 out of 5 stars

My fave are the Everything Bagels but the Plain, Poppy, Sesame are delicious aswell. As is the Ciabatta, Foccacia, Sourdough Loaf etc Yes it costs slightly more than your normal loaf but you can im... See more

Company replied

Rated 5 out of 5 stars

Thank you for your response and apologies accepted. Your bread is excellent and I can confirm now that your customer service is too. Thank you. ----- They are excelent (not just good) in brea... See more

Company replied


Company details

  1. #37 of 48 best companies in Bakery
  2. #21 of 27 best companies in Delivery Service

Written by the company

We deliver fresh artisan Sourdough loaveliness to your doorstep on a subscription or à la carte basis, always ensuring that you are receiving not only the best tasting bread but a wide variety of loaves, buns, rolls & bagels to suit every taste in your household.


Contact info

4.4

Excellent

TrustScore 4.5 out of 5

316 reviews

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1-star

Replied to 85% of negative reviews

Typically replies within 1 week

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Rated 5 out of 5 stars

Also Freezes well

My fave are the Everything Bagels but the Plain, Poppy, Sesame are delicious aswell. As is the Ciabatta, Foccacia, Sourdough Loaf etc
Yes it costs slightly more than your normal loaf but you can immediately tell why.
Also tastes just as good after being frozen which as we know isnt always the case

28 August 2025
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Reply from Good In Bread

Thanks for your lovely review... so glad you are enjoying our products.

Rated 5 out of 5 stars

The quality of the products are just…

The quality of the products are just fab and knowing they aren't full of rubbish is great. I also love the fact you can order the sourdough loaves pre sliced and in a freezer bag - so handy!

28 July 2025
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Reply from Good In Bread

Thank you for your lovely review, we are very happy you are enjoying our bread.

Rated 5 out of 5 stars

Gorgeous tasting sourdough bread…

Gorgeous tasting sourdough bread packaged and delivered to your front door..no additives NO PALM OIL! and no bloating tummy from me..definitely recommend...thank you. Julie. x

28 July 2025
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Reply from Good In Bread

Thank you for your lovely review, so pleased you love our bread.

Rated 5 out of 5 stars

Excellent kit and products

Very happy with the sourdough kit and with the bread making instructions - I have changed my method and am now following this.

28 July 2025
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Reply from Good In Bread

So pleased to read this and are enjoying our sourdough kit.

Rated 5 out of 5 stars

Excellent sourdough and excellent service

Been trying to find a local shop that sells decent sourdough for a while. Came across Good in Bread on my google search and decided to try it. I ordered the Wholewheat unsliced. Arrived 2 days later by DHL eCommerce courier who are so reliable. 3 fresh loaves. Absolutely gorgeous. So chuffed. Highly recommend.

14 August 2025
Unprompted review
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Reply from Good In Bread

Thank you! So pleased to read your lovely review and so glad you enjoyed them.

Rated 1 out of 5 stars

twice failed to get me my order and chasing refund!

My first order with them was planned for Friday, but I had an email saying it was delayed due to an “operational” issue, it was a bit annoying as I had ordered specifically for the Friday. Customer services emailed me to say it would now be Saturday. I asked if it could be priority for the morning and they agreed. Stayed in and nothing turned up. No contact from customer services to explain or apologise and now I’m chasing a refund.

I would avoid this company, twice failed to get me my order and now I’m waiting for my money back.

Edit: I managed to get a refund in the end after several emails to customer service, and two stale baguettes were left on my doorstep to dispose of.

9 August 2025
Unprompted review
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Reply from Good In Bread

Hi Stephen.
We are really sorry to hear about the issues you've had with your delivery.

We were forced to impose a delay on the majority of our orders from Friday to Saturday for reasons beyond our control. DHL had delivery issues on Saturday and being a small team we are unable to monitor emails over the weekend.

Again, very sorry about this. We would love to offer you a complimentary re-delivery of your order to give us the opportunity to prove that we can deliver a high quality service. Please let our customer service team know if you would like to go ahead with this. hello@wearegoodinbread.com

Rated 5 out of 5 stars

Excellent bread and service

Excellent service and even better bread and pastries. The sourdough bread really is the best I’ve ever tasted and the backstory to the company is good too.

28 July 2025
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Reply from Good In Bread

Thank you for your lovely review. This is why we do what we do. So pleased you are enjoying our bread.

Rated 3 out of 5 stars

Omg feel like I am choking eating the…

Omg feel like I am choking eating the bangles the dough way to thick and sticky can feel it getting stuck on the way down a young child could choke on these

16 July 2025
Unprompted review
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Reply from Good In Bread

Oh no! Really sorry to hear about your recent experience with your Sourdough. That doesn't sound good at all! We had a production issue at the bakery a few days ago, which meant that some of the loaves were affected...fermentation ran "wild";) Really sorry about that. We would be happy to send you a replacement to see if we can win you over? Would you give us a second chance?? Thanks!

Rated 5 out of 5 stars

FABULOUS

FABULOUS
Gorgeous light loaf with crispy crust.
Also the butter with honey and cinnamon is gorgeous! 10/10

25 June 2025
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Reply from Good In Bread

That is such a lovely review to read, thank you! So glad you enjoyed the bread and the spread ;) Come back soon!

Rated 5 out of 5 stars

One of the best

Having tried various sourdoughs over many years, I would honestly say this is one of the best and the delivery service is very convenient 👌

25 June 2025
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Reply from Good In Bread

Thank you soooooo much. Loved reading this;)

Rated 3 out of 5 stars

The bagels were lovely but all the…

The bagels were lovely but all the ingredients were unlabelled so took a bit of deciphering and the website didn’t really say how long it would take to make them…it’s a couple of days! They are yummy at the end though!

28 May 2025
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Reply from Good In Bread

Thank you for your review and for letting us know about the labelling issue and for the prep time instructions. We have addressed this both with the developers and with the warehouse and will ensure this does not happen again!

Rated 5 out of 5 stars

All good

If you don't have a sourdough baker in your town/village, it is well worth buying from this company. We have tried various breads and they are all good. You don't have to wait long for your order and it's worth subscribing.

29 May 2025
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Reply from Good In Bread

Ah that's amazing to read! Thank you so much

Rated 5 out of 5 stars

Just delicious!

Just delicious!! These are the best bagels I have ever tasted. Both deliveries have been on point hopefully that will continue because I will be back.

28 May 2025
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Reply from Good In Bread

We loved to read that you enjoyed our bagels! Thank you for the lovely review

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