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77 DiamondsReviews 

5,926
TrustScore 5 out of 5

4.9

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Review summary

Created with AI, based on recent reviews

Evaluating 1,327 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the outstanding customer service and the helpful, professional staff, who often go above and beyond to assist with inquiries and make the process seamless. Many people are delighted with the high quality and craftsmanship of the products, particularly the rings, which are frequently described as beautiful and exceeding expectations. The overall service is consistently rated as excellent, with many expressing satisfaction with the entire purchasing experience and indicating a strong likelihood of returning for future needs. However, some customers have experienced delays in collection dates and one reviewer reported receiving a ring with a stranger's engraving, suggesting a potential issue with quality control for returned items. Additionally, a few people felt that the sizing process was tricky due to differences between showroom samples and actual products, and desired more educational guidance during the purchase of engagement rings.

What people talk about most

Product

Reviewers mention positive feedback about product, with many expressing satisfaction with the quality and... See more

Staff

Clients share positive opinions on staff, frequently highlighting their helpfulness, professionalism, and... See more

Customer service

Reviewers highlight positive aspects of customer service, consistently praising the team's professionalism,... See more

Service

Consumers find service to be positive, with many describing the entire process as flawless, exceptional, and... See more

Quality

Users describe positive interactions with quality, with many reviewers receiving diamonds of higher quality... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Had a very positive experience with Natacha and 77diamonds. We were concerned our wedding rings would not arrive on time but Natacha ensured they arrived to us promptly and safely. The rings are perfe... See more

Rated 5 out of 5 stars

Wow what can i say, first off the customer service is outstanding! I had a few questions before and after ordering and i feel they went above and beyond in answering and making me feel at ease. The wh... See more

Rated 5 out of 5 stars

The engagement ring is beautiful! The princess cut diamond is stunning, the band and setting are perfect and it's phenomenal value for money - with the overall cost vs some other ring retailers. The t... See more

Rated 5 out of 5 stars

I ordered a replacement diamond for my engagement ring. The service was amazing. It took 2 weeks total. The stone is absolutely beautiful, im so happy with it. when the delivery came i was so impress... See more

Company replied


Company details

  1. #24 of 291 best companies in Jewellery shop
  2. #3 of 16 best companies in Diamond Dealer
  3. #9 of 112 best companies in Jeweller
  4. #8 of 90 best companies in Jewellery Designer
  5. #8 of 45 best companies in Jewellery manufacturer
  6. #4 of 29 best companies in Jewellery Repair Service

Written by the company

We are a leading diamond e-tailor with the world’s largest selection of certificated diamonds. Taking our name from the year 1477 when the modern Western practice of giving engagement rings first arose, we are a new breed of jeweller specialising in engagement rings and diamond jewellery. Our passion for diamonds and jewellery spans more than 20 years, drawing on a heritage that goes back four generations.


Contact info


4.9

Excellent

TrustScore 5 out of 5

6k reviews

5-star
4-star
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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 59% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

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4.9

All reviews

(5,926)

1,513 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

World class

Very good contact and helpful service. The ring was art, wow! Came in a nice box too so that well approciated.

12 May 2026
Unprompted review
Rated 5 out of 5 stars

Beautiful rings. Honest price

We had a very positive experience with 77 Diamonds. The prices were honest and transparent, and the rings are absolutely beautiful. We also really appreciated the sales manager, who was professional, honest, and never pushed us towards more expensive options. Overall, we felt well advised and in good hands. Thank you for the great service!

21 April 2026
Rated 5 out of 5 stars

Cecilia Rotar

I was having a few problems placing the order due to a website error. I contacted Mrs. Cecilia, and she resolved all the issues. I received the invoice directly in my mailbox.
Very helpful.
Very quick.
I do recommend.

2 June 2026
Unprompted review
Rated 5 out of 5 stars

Amazing service

Amazing service ! And natacha made the process seemless even when I decided change the size of diamond , when the ring finally arrived it was everything and more
Thank you !

1 June 2026
Rated 5 out of 5 stars

The whole purchasing process on line…

The whole purchasing process on line was easy, Althea was extremely helpful in me buying my wife a surprise eternity ring. The diamonds are all certified and with good C's. Very pleased with it all.

30 May 2026
Rated 5 out of 5 stars

I personally thank Natasha very much…

I personally thank Natasha very much for her positive and prompt responsiveness.. I thought I couldn't make it on time but thanks to Natasha's alternative I will be able to propose on the planned day.
The ring is beautiful

1 June 2026
Unprompted review
Rated 5 out of 5 stars

The experience was seamless and the…

The experience was seamless and the support team was very quick to reply to my queries. The delivery was fast. The quality of the work is impeccable and seemingly indistinguishable from any top-tier high-street brand. Definitely recommend.

25 May 2026
Unprompted review
Rated 5 out of 5 stars

Excellent custome service

Natacha delivered excellent customer service. She kept me up to date at each stage of the process and arranged delivery on the most suitable date for me. My ring is beautiful and I am delighted. Thank you.

29 May 2026
Unprompted review

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