Yes we did 👍🏽 purchase a sofa... thanks to Bal at the Birmingham branch ... highly recommended with his sales experience & lovely hospitality like we were on hoilday lol ... excellent product knowle... See more
Company replied
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See what reviewers are saying
The salesman Amjad was really amazing, listened to what I wanted & explained the item purchased & others sofas I was considering & in the end chose what I wanted with Amjads help. Also the manager L... See more
Company replied
Unfortunately we forgot the name of the gentleman who helped us today. However he was very helpful with looking for the right sofa with our preference of colour, fabric feel and style of sofa. We walk... See more
Company replied
Sandra at the Highgate, Birmingham branch was very thorough and courteous. She was patient while we made our decisions and explained the purchase procedure clearly. She did not pressurise us at any st... See more
Company replied
Company details
- #13 of 395 best companies in Home Furniture Shop
- #2 of 56 best companies in Furniture Accessories
- #12 of 245 best companies in Homewares Shop
- #5 of 114 best companies in Living room shop
- #5 of 93 best companies in Sofa store
- #2 of 25 best companies in Upholstery shop
Written by the company
Whatever your thing is, we'll help you find furniture to match. We know that your sofa is more than just a place to sit - it’s where you get together with the people who matter most to you. That’s why for over 55 years we’ve been perfecting our craft of designing, making and selling high quality sofas, and furniture, at great value for money that we hope you’ll love for years to come. www.dfs.co.uk
Written by the company
Contact info
John Kempe Way, B12 0HU, Birmingham, United Kingdom
- 0333 999 9782
4.9
Excellent
5k reviews
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Excellent service
Excellent service we felt we had time to decide and was given lots of advice and options. Lovely lady who was new who was brilliant helping us decide
27 June 2026
Reply from DFS Furniture - Birmingham
Hello Sharon,
Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!
Kind regards,
Lia
DFS Customer Support
Delivery men fast and efficient done…
Delivery men fast and efficient done the job so quick we’ll happy would not hesitate to use again.
20 June 2026
Reply from DFS Furniture - Birmingham
Good Morning,
Thank you for sharing your 5* review and that our drivers met your expectations! We hope you love your new furniture
Kind Regards,
Jordan
DFS Central Customer Support
Jimmy did an amazing job looking my…
Jimmy did an amazing job looking my after us and ensuring we understood exactly what we were buying and that it was right for us. From greeting us into the store to the purchase it was a great service.
27 June 2026
Reply from DFS Furniture - Birmingham
Good Afternoon,
Thank you so much for taking the time to write us a 5* review. Your feedback is much appreciated. We are really happy to hear that you had a great experience in store with Jimmy.
Kind Regards,
Jordan
DFS Customer Support
Quick, helpful and great variety.
We attended the Birmingham branch. Sandra was extremely helpful and patient, especially as we had our 5 year old with us. We were only disappointed we couldn't come back to complete the purchase through Sandra. Summah and Anwar were great. We got to the store at 7.30pm and they were patient and helpful in completing the purchase for us. It was quick and easy and we're looking forward to having our 3rd DFS sofas in our home. The range and styles are varied and suited to a wide range of customers.
24 June 2026
Reply from DFS Furniture - Birmingham
Good Morning,
Thank you for leaving us a 5* review, we appreciate you sharing this lovely feedback with others. We’re happy that Sandra, Summah and Anwar met your expectations in store and we hope you enjoy your furniture when it arrives!
Kind Regards,
Jordan
DFS Customer Support
Jimmy was great
Jimmy was great, super helpful and his advice was spot on. Made the experience so much easier and simple. Good conversation and very knowledgable.
25 June 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you so much for taking the time to share your lovely review, it's much appreciated!
Kind regards,
Lorraine A
DFS Customer Support
Great service in store
Great service in store, awaiting sofa delivery so will update after.
21 June 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you for taking the time to give us a 5* rating, it is much appreciated!
Kind Regards
Lorraine A DFS Customer Support
Saira is amazing and was very helpful…
Saira is amazing and was very helpful would definitely recommend her she got me a fab deal!
24 June 2026
Reply from DFS Furniture - Birmingham
Hello Laura,
Thank you so much for taking the time to give us an amazing review and to share your experience with others. We really do appreciate it!
Kind regards,
Lia
DFS Customer Support
I was very happy with my shopping with…
I was very happy with my shopping with you. Everything was perfect.
24 June 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!
Kind regards,
Lorraine A DFS Customer Support
Friendly, knowledgeable and helpful
Friendly, knowledgeable and helpful staff without the sales pressure.
21 June 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you for your kind review.
Kind Regards,
Holly M
DFS Customer Support
The whole experience was easy from…
The whole experience was easy from start to finish. It did help that we knew what we wanted when we walked in, but it didn;t stop up from having one last reassuring look around, actively encouraged by our sales guide. After this the order process went smoothly, and whilst quoting an outline delivery period, said they would look to improve. Great experience all round.
21 June 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!
Kind regards,
Lorraine A DFS Customer Support
Reply from DFS Furniture - Birmingham
Thank you so much for taking the time to give us a 5* rating and to share the experience with others. It is much appreciated!
Kind Regards,
Vanessa
DFS Customer Support
Got a brilliant set of sofas right colour scheme on a clearance deal and got further discount from the Birmingham store I would like to give Sandra a mention she was absolutley fantastic
It's coming home it's coming home my brand new sofas are coming home.
20 June 2026
Reply from DFS Furniture - Birmingham
We are really grateful for your kind words and for taking the time to share your experience. Thank you so much!
Kind Regards,
Vanessa
DFS Customer Support
Our experience was great
My experience was great.Your colleague, her name Summer has a very nice professional sales capacity to navigate through your furnitures.We buy because of her advise to fit our choice and budget.Thank you Summer.
17 June 2026
Reply from DFS Furniture - Birmingham
Hi there, it sounds like a 10/10 experience in the store here! We are thrilled to hear about it! Thank you for the feedback.
Kind Regards,
Vanessa
DFS Customer Support
Iram was very helpful thank you for…
Iram was very helpful thank you for your Assistance would definitely recommend being served by her.
17 June 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you for sharing your great review with us.
Kind Regards,
Holly M
DFS Customer Support
Great Service Today with Sara
We purchased a new sofa and footstool today from DFS and just wanted to say how professional and friendly Sara was in dealing with our purchase. She was very attentive and answered all of our questions and we left as 2 very happy customers. Well done!
17 June 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you so much for taking the time to give us an amazing review and sharing your experience with others. We really do appreciate it.
Kind Regards,
Holly M
DFS Customer Support
Experience at DFS was absolutely…
Experience at DFS was absolutely amazing! So happy with their customer service the manager and the worker (don't know the name) were so friendly and amazing. Ordered theree 2 seater sofas and the manager and the co worker said delivery is gonna be free so so happy with the sofas and the customer service 😀
16 June 2026
Reply from DFS Furniture - Birmingham
Good Afternoon,
Thank you for leaving us a 5* review. We’re happy that our fabulous store staff met your expectations and that you had a lovely experience when placing your order. We appreciate you sharing this review with others.
Kind Regards,
Jordan
DFS Customer Support
Reply from DFS Furniture - Birmingham
Hello,
Thank you for your kind review.
Kind regards,
Holly M
DFS Customer Support
⭐⭐⭐⭐⭐
⭐⭐⭐⭐⭐
Great experience with DFS so far. The staff were friendly, helpful, and knowledgeable, making the ordering process easy and stress-free. There was a great range of furniture to choose from, and I'm looking forward to receiving my sofa. Communication has been excellent throughout, and based on my experience so far, I would definitely recommend DFS
15 June 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you for taking the time to give us a 5* rating, it is much appreciated!
Kind Regards
Lorraine A DFS Customer Support
Reply from DFS Furniture - Birmingham
Hello,
Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!
Kind regards,
Lorraine A DFS Customer Support
Amazing customer service
Lewis was really friendly and very helpful . Me and my partner couldn’t have asked for better customer service. He made the shopping experience stress free .
13 June 2026
Reply from DFS Furniture - Birmingham
Hello,
We are really grateful for your kind words and for taking the time to share your experience. Thank you so much!
Kind regards,
Lorraine A
DFS Customer Support
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