Ordered couch today in store. Very good experience. Excellent choices in materials and colours, great selection, and nice to be able to really get a feel for the couches in store. Compared to other fu... See more
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Wow this Shop is well laid out neat tidy and nice and bright , with a great choices of sofas and other furnishings 10/10 DFS . Chris the gentleman that took care of us was very warm and welcoming, fu... See more
Company replied
Megan and Phil were very helpful in answering all our questions and helping us make our decision on our new sofa. Very friendly, made us feel comfortable and don’t try forcing the sale on you Over al... See more
Company replied
My Grandaughter and l went round the DFS Shop and picked out what we would like then the Salesperson, Richard, came and told me of the extras l could have with my order. We discussed the informatio... See more
Company replied
Company details
- #13 of 395 best companies in Home Furniture Shop
- #2 of 56 best companies in Furniture Accessories
- #10 of 245 best companies in Homewares Shop
- #5 of 114 best companies in Living room shop
- #5 of 93 best companies in Sofa store
- #2 of 25 best companies in Upholstery shop
Written by the company
Whatever your thing is, we'll help you find furniture to match. We know that your sofa is more than just a place to sit - it’s where you get together with the people who matter most to you. That’s why for over 55 years we’ve been perfecting our craft of designing, making and selling high quality sofas, and furniture, at great value for money that we hope you’ll love for years to come. www.dfs.co.uk
Written by the company
Contact info
Salhouse Road, Unit 5, NR7 9AZ, Norwich, United Kingdom
- 0333 999 9764
4.9
Excellent
8k reviews
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Reply from DFS Furniture - Norwich
Hello,
Thank you for taking the time to give us a 5* rating, it is much appreciated!
Kind regards,
Lia
DFS Customer Support
Was able to take our time to look…
Was able to take our time to look around and when we were ready to make a purchase sam was very helpful and friendly. Customer service was great
15 August 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you very much for sharing your experience, we love to hear your feedback about our friendly team!
Kind regards,
Lia
DFS Customer Support
Natalia was the BEST sales person
Natalia was the BEST sales person, super friendly, hospitable, informative and made the experience easy and enjoyable! Lovely coffee too. Thank you 🤩
15 August 2026
Reply from DFS Furniture - Norwich
Hello,
We’re really grateful and appreciate you taking the time to share your experience with us.
Kind regards,
Holly M
DFS Customer Support
Nat. Informative and Engaging
Nat was helpful explained all of the options for cushions, showed all the fabric choices, and offered stain treatments and care options. Explained delivery costs time scales and access requirements, pleasant, engaging and informative.
14 August 2026
Reply from DFS Furniture - Norwich
Good Morning,
Thank you so much for taking the time to write us a 5* review. Your feedback is much appreciated. We are really happy to hear that you had a great experience in store with Nat.
Kind Regards,
Jordan
DFS Customer Support
Nat was amazing! Great service!
Nat was amazing from the start! Extremely welcoming and friendly, very informative
We came in a couple of weeks ago and she helped loads we then came back today to order and luckily she was in store to help us again and she basically remembered everything we discussed
We ended up adding a couple of extras to the order as recommended by Nat
She was very good!
Thank you!
Very good prices and offers and furniture quality very impressed
14 August 2026
Reply from DFS Furniture - Norwich
Good Morning,
Thank you so much for taking the time to write us a 5* review. Your feedback is much appreciated. We are really happy to hear that you had a great experience in store with Nat.
Kind Regards,
Jordan
DFS Customer Support
We went in to buy a 2 seater and 3…
We went in to buy a 2 seater and 3 seater settees the gentleman was very helpful explained everything to us we brought what we wanted it was very pleasant and easy to do thankyou very much
14 August 2026
Reply from DFS Furniture - Norwich
Hello Amanda,
Thanks for sharing your lovely review!
Kind regards,
Lia
DFS Customer Support
Reply from DFS Furniture - Norwich
Hello,
Thank you for your kind review.
Kind Regards,
Holly M
DFS Customer Support
The shop was well laid out with plenty…
The shop was well laid out with plenty of room to stroll through. The staff were lovely especially Dan who was so helpful and obviously loves his job. Nothing was too much trouble and really made us feel welcome.
13 August 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you for sharing your lovely review. We’re glad that you enjoyed your experience with us in store. We hope that you enjoy the furniture when it arrives.
Kind Regards,
Holly M
DFS Customer Support
Great service by Dan
Great service by Dan. Very professional and knowledgeable about the products. Helped us with our choice and requirements 5* service
13 August 2026
Reply from DFS Furniture - Norwich
Hello,
We are really grateful for your kind words and for sharing your experience!
Kind regards,
Holly M
DFS Customer Support
Wonderful items
Wonderful items, clean store, good variety, good representation of what is available, wonderful assistance, easy and straightforward purchasing process.
6 August 2026
Reply from DFS Furniture - Norwich
Hello,
We are really grateful for your kind words and for sharing your experience!
Kind regards,
Holly M
DFS Customer Support
Dan from Norwich store was amazing
Dan from Norwich store was amazing, did an excellent job, very helpful and honest
13 August 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you for your great review.
Kind regards,
Holly M
DFS Customer Support
Great customer service
13 August 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you so much for taking the time to give us a 5* rating and to share the experience with others. It is much appreciated!
Kind regards,
Lorraine E
DFS Customer Support
Reply from DFS Furniture - Norwich
Hello,
Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!
Kind regards,
Lorraine E DFS Customer Support
Reply from DFS Furniture - Norwich
Hello,
We really appreciate your kind 5* review, it is much appreciated and we can’t wait to deliver your lovely new furniture.
Kind regards,
Lorraine E
DFS Customer Support
Chris was extremely welcoming
Chris was extremely welcoming, helpful and knowledgeable, in helping us choose the right sofa for our needs.
3 August 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you for taking the time to give us a 5* rating, it is much appreciated!
Kind Regards
Lorraine E DFS Customer Support
Excellent customer service
Excellent customer service, good knowledge of products, item was just want we wanted
12 August 2026
Reply from DFS Furniture - Norwich
Hello Paul,
We really appreciate your kind 5* review, it is much appreciated and we can’t wait to deliver your lovely new furniture.
Kind regards,
Lia
DFS Customer Support
Great approach by Sam
Great approach by Sam, very friendly and kept coming back to us which was nice
12 August 2026
Reply from DFS Furniture - Norwich
Hello Kelly,
Thank you so much for taking the time to share your lovely review, it's much appreciated!
Kind regards,
Lia
DFS Customer Support
Great support and help from Simon and…
Great support and help from Simon and the rest of the team.
11 August 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you for taking the time to give us a 5* rating, it is much appreciated!
Kind Regards
Lorraine E DFS Customer Support
Reply from DFS Furniture - Norwich
Hello Lyn,
Thanks for your fabulous review, we love to hear it!
Kind regards,
Lia
DFS Customer Support
Just Excellent........
My wife and I called into DFS (Norwich) earlier today and was greeted with a very warm welcome by Chris, eventually we decided on what we needed and sat down to discuss our next steps and queries we had, all of which were answered and clarified by Chris, to the point that we placed an order there and then not overlooking Shaun who double checked our requirements.
Finally to say what a pleasurable experience as nothing was too much trouble and there was no pressure or hard selling, we were just left to decide at our own pace. Such a change to find this approach in our modern world!
11 August 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you so much for taking your time to write us a 5* review. We are really happy to hear that you had a great experience in store and that you were able to choose the right furniture to suit you and your home!
Kind regards,
Lia
DFS Customer Support
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