DFS Furniture - Norwich Reviews 

8,188
TrustScore 5 out of 5

4.9

Salhouse Road, Unit 5, NR7 9AZ Norwich, GB


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Rated 5 out of 5 stars

Ordered couch today in store. Very good experience. Excellent choices in materials and colours, great selection, and nice to be able to really get a feel for the couches in store. Compared to other fu... See more

Company replied

Rated 5 out of 5 stars

Sam was absolutely amazing, she went thru everything, gave us advice on the upkeep of our new sofa . She told us what to expect when we get it delivered, fantastic service.

Company replied

Rated 5 out of 5 stars

Wow this Shop is well laid out neat tidy and nice and bright , with a great choices of sofas and other furnishings 10/10 DFS . Chris the gentleman that took care of us was very warm and welcoming, fu... See more

Company replied

Rated 5 out of 5 stars

Megan and Phil were very helpful in answering all our questions and helping us make our decision on our new sofa. Very friendly, made us feel comfortable and don’t try forcing the sale on you Over al... See more

Company replied


Company details

  1. #13 of 394 best companies in Home Furniture Shop
  2. #2 of 56 best companies in Furniture Accessories
  3. #11 of 245 best companies in Homewares Shop
  4. #5 of 114 best companies in Living room shop
  5. #5 of 93 best companies in Sofa store
  6. #2 of 25 best companies in Upholstery shop

Written by the company

Whatever your thing is, we'll help you find furniture to match. We know that your sofa is more than just a place to sit - it’s where you get together with the people who matter most to you. That’s why for over 55 years we’ve been perfecting our craft of designing, making and selling high quality sofas, and furniture, at great value for money that we hope you’ll love for years to come. www.dfs.co.uk

Written by the company


Contact info

  • Salhouse Road, Unit 5, NR7 9AZ, Norwich, United Kingdom

  • 0333 999 9764

4.9

Excellent

TrustScore 5 out of 5

8k reviews

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4.9

All reviews

(8,188)

98,950 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Simon gave great customer service

Simon was very attentive on showing and explaining the sofa to me. While he was doing this I realized I had left my walking stick in a previous shop, Simon offered to get it for me which I thought was amazing.
He explained everything to me that I needed to know. His customer service Was exemporarily

25 July 2026
DFS Furniture - Norwich logo

Reply from DFS Furniture - Norwich

Good Morning,

Thank you so much for taking the time to write us a 5* review. Your feedback is much appreciated. We are really happy to hear that you had a great experience in store with Simon.

Kind Regards,

Jordan
DFS Customer Support

Rated 5 out of 5 stars

Great Experience

Really helpful service. Knowledgeable and informative, helping us make the right decision.

25 July 2026
DFS Furniture - Norwich logo

Reply from DFS Furniture - Norwich

Good Morning,

We really appreciate you taking the time to give us a 5* rating, thank you very much!

Kind Regards,

Jordan
DFS Customer Support

Rated 5 out of 5 stars

Super

All very friendly

25 July 2026
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Reply from DFS Furniture - Norwich

Good Morning,

Great review, thanks for sharing!

Kind Regards

Jordan
DFS Customer Support

Rated 5 out of 5 stars

Experience was great

Experience was great. Staff was friendly not pushy to buy. Advised us on our description of what we was looking for.
Offered us drinks. Gave us time to think and decide. It was a lovley experience couldn't of asked for a better service.
Simon morris and another member of staff , didn't catch his name very polite and helpful.
To us what seems a very stressful time. Has helped made this decision less stressful. Also would like to mention its nice to see staff in casual/smart clothing. Which also does not overwhelm customers.
This is our 3rd sofa with DFS.
we have dealt with the norwich branch and Customer service is brilliant.

25 July 2026
DFS Furniture - Norwich logo

Reply from DFS Furniture - Norwich

Good Morning,

Thank you for leaving us a 5* review, we appreciate you sharing this lovely feedback with others. We’re happy we met your expectations in store and we hope you enjoy your furniture when it arrives!

Kind Regards,
Jordan
DFS Customer Support

Rated 5 out of 5 stars

Just good professional standards with…

Just good professional standards with pleasant staff. Sam was excellent

25 July 2026
DFS Furniture - Norwich logo

Reply from DFS Furniture - Norwich

Good Afternoon,

Thank you so much for taking the time to share your lovely review, it's much appreciated!

Kind Regards,

Jordan
DFS Customer Support

Rated 5 out of 5 stars

Great customer service from Richard at…

Great customer service from Richard at the Norwich branch. Was not pushy, explained all the different combinations we could have. Only let down was amount of wait time for sofa, but if it 8s quality you want then it will be worth it.

24 July 2026
DFS Furniture - Norwich logo

Reply from DFS Furniture - Norwich

Good Afternoon,

Thank you for leaving us a 5* review, we appreciate you sharing this lovely feedback with others. We’re happy that Richard met your expectations in store and we hope you enjoy your furniture when it arrives!

Kind Regards,
Jordan
DFS Customer Support

Rated 5 out of 5 stars

Positive Experience at Norwich

On our visit to the store we met Sales Assistant Natalia who listened carefully to our needs and offered us positive advice. She drew up a sketch based on a photograph of our room that we had provided. We subsequently made a purchase.

24 July 2026
DFS Furniture - Norwich logo

Reply from DFS Furniture - Norwich

Good Afternoon,

Thank you for leaving us a 5* review, we appreciate you sharing this lovely feedback with others. We’re happy that Natalia met your expectations in store and we hope you enjoy your furniture when it arrives!

Kind Regards,
Jordan
DFS Customer Support

Rated 5 out of 5 stars

I had a absolutely fantastic experience…

I had a absolutely fantastic experience buying my sofa the sales rep was extremely helpful to my wife to find her exactly what she wanted. He was able to give us the best advice after he asked if we had any sofas we wanted to view and made us feel completely relaxed with the clear and honest advice and making it entertaining with a laugh and joke. I would highly recommend coming here to anyone I know. P.S the wife is stealing my recliner

25 July 2026
DFS Furniture - Norwich logo

Reply from DFS Furniture - Norwich

Good Afternoon,

Thank you for leaving us a 5* review, we appreciate you sharing this lovely feedback with others. We’re happy we met your expectations in store and we hope you enjoy your furniture when it arrives!

Kind Regards,
Jordan
DFS Customer Support

Rated 5 out of 5 stars

Hi I bought a nice sofa and footstool…

Hi I bought a nice sofa and footstool at the Norwich outlet. Great service and a fantastic range. Would highly recommend this if you are looking for a great sofa.

4 July 2026
DFS Furniture - Norwich logo

Reply from DFS Furniture - Norwich

Good Morning,

Thank you for sharing your lovely review. We’re glad to hear you enjoyed your experience with us in store. We hope you love the furniture as much as us!

Kind Regards,

Jordan
DFS Customer Support

Rated 5 out of 5 stars

Lovely warm welcome

Lovely warm welcome, asked me all the right questions to know exactly what I was looking for, was very helpful, wasn’t pushy, gave space for us to browse and decide, I never once felt uncomfortable, first time buying a sofa and was very happy with my experience and service that was provided! Highly recommend this store!

24 July 2026
DFS Furniture - Norwich logo

Reply from DFS Furniture - Norwich

Good Morning,

Thank you for leaving us a 5* review, we appreciate you sharing this lovely feedback with others. We’re happy we met your expectations in store and we hope you enjoy your furniture when it arrives!

Kind Regards,
Jordan
DFS Customer Support

Rated 5 out of 5 stars

Fabulous experience.

Helpful, polite and looked after my Dad amazingly! Purchased from here myself a few years ago and had the same experience. Well done guys, wouldn't hesitate to shop here again.

24 July 2026
DFS Furniture - Norwich logo

Reply from DFS Furniture - Norwich

Hello Gail,

Thank you so much for taking your time to write us a 5* review. We are really happy to hear that you had a great experience in store and that you were able to choose the right furniture to suit you and your home!

Kind regards,

Lia
DFS Customer Support

Rated 5 out of 5 stars

It was a pleasure and no pressure from…

It was a pleasure and no pressure from salesman very informative explained everything very well

22 July 2026
DFS Furniture - Norwich logo

Reply from DFS Furniture - Norwich

Hello,

Thank you for taking the time to give us a 5* rating, it is much appreciated!

Kind Regards
Lorraine A DFS Customer Support

Rated 5 out of 5 stars

Great staff

Brilliant staff, great choice, and very helpful with all our inquiries

23 July 2026
DFS Furniture - Norwich logo

Reply from DFS Furniture - Norwich

Hello,

Thank you for your great feedback.

Kind Regards,
Holly M
DFS Customer Support

Rated 5 out of 5 stars

Megan was very helpful

Megan was very helpful, enthusiastic and knowledgeable.

23 July 2026
DFS Furniture - Norwich logo

Reply from DFS Furniture - Norwich

Hello,

Thank you for your great review.

Kind regards,
Holly M
DFS Customer Support

Rated 5 out of 5 stars

Great place to shop

The showroom was beautifully set out and easy for my disabled husband to move around in. It smelt fresh ! Great choice . Dan who served us was helpful, knowledgeable and friendly.

23 July 2026
DFS Furniture - Norwich logo

Reply from DFS Furniture - Norwich

Hello,

We’re really grateful and appreciate you taking the time to share your experience with us.

Kind regards,
Holly M
DFS Customer Support

Rated 5 out of 5 stars

Staff were amazing and very helpful in…

Staff were amazing and very helpful in finding the right sofa and chair for me. Polite and friendly

22 July 2026
DFS Furniture - Norwich logo

Reply from DFS Furniture - Norwich

Hello,

Thank you for sharing your lovely review with us.

Kind Regards,
Holly M
DFS Customer Support

Rated 5 out of 5 stars

Great service

Great service, friendly & helpful, & not pushy.

22 July 2026
DFS Furniture - Norwich logo

Reply from DFS Furniture - Norwich

Hello,

Thank you for your 5 star review.

Kind regards
Holly M
DFS Customer Support

Rated 5 out of 5 stars

Excellent service in the Norwich store

Excellent service in the Norwich store. Friendly & knowledgable staff. V pleased with the service & can't wait for our new sofas to arrive :)

21 July 2026
DFS Furniture - Norwich logo

Reply from DFS Furniture - Norwich

Hello,

We’re really grateful and appreciate you taking the time to share your experience with us.

Kind regards,
Holly M
DFS Customer Support

Rated 5 out of 5 stars

Great staff

Great staff

21 July 2026
DFS Furniture - Norwich logo

Reply from DFS Furniture - Norwich

Hello Amy,

Thanks for the 5 stars! It's much appreciated

Kind regards,

Lia
DFS Customer Support

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